Commercial Visions
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Commercial Visions
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Author : Dániel Margócsy
language : en
Publisher: University of Chicago Press
Release Date : 2014-10-09
Commercial Visions written by Dániel Margócsy and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-09 with Art categories.
In "Commercial Visions," Daniel Margocsy shows how entrepreneurial science has been with us since the Scientific Revolution. Product marketing, patent litigation, and even ghostwriting pervaded natural history and anatomy, the big sciences of the early modern era, and the growth of global trade during the Dutch Golden Age gave rise to a transnational network of such entrepreneurial science, connecting natural historians, physicians, and curiosi in such cities as Amsterdam, London, St. Petersburg, and Danzig. These practitioners were out to do business: they bought and sold exotica, preserved specimens, anatomical prints, and botanical atlases, and in their trade relied on particularly mercantile innovations, including postal networks, shipping, public transportation, and international banking. They also developed their own infrastructure for managing the long-distance monetary exchange of scientific knowledge and curiosities, while entrepreneurial rivalries, secrecy, and marketing strategies transformed the honorific, gift-based exchange system of the Republic of Letters into a competitive marketplace. Throughout this process, the Dutch naturalists contributed to the growth of modern science, imbuing its ethos and practices with financial undertones. "Commercial Visions "studies the interaction of commerce and science through the lens of recent scholarship on commodification, the circulation of knowledge, and the consumer revolution to argue that trade brought about a culture of scientific debate in the Netherlands that thoroughly influenced the visual epistemology of early modern science. Market competition pitted naturalists against each other, and compelled them to develop philosophical arguments to promote the representational claims of their imaging techniques. Margocsy s highly readable book will be warmly welcomed by anyone interested in early modern science, culture, and art. "
Commercial Visions
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Author : Dániel Margócsy
language : en
Publisher: University of Chicago Press
Release Date : 2014-10-09
Commercial Visions written by Dániel Margócsy and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-09 with Science categories.
Entrepreneurial science is not new; business interests have strongly influenced science since the Scientific Revolution. In Commercial Visions, Dániel Margócsy illustrates that product marketing, patent litigation, and even ghostwriting pervaded natural history and medicine—the “big sciences” of the early modern era—and argues that the growth of global trade during the Dutch Golden Age gave rise to an entrepreneurial network of transnational science. Margócsy introduces a number of natural historians, physicians, and curiosi in Amsterdam, London, St. Petersburg, and Paris who, in their efforts to boost their trade, developed modern taxonomy, invented color printing and anatomical preparation techniques, and contributed to philosophical debates on topics ranging from human anatomy to Newtonian optics. These scientific practitioners, including Frederik Ruysch and Albertus Seba, were out to do business: they produced and sold exotic curiosities, anatomical prints, preserved specimens, and atlases of natural history to customers all around the world. Margócsy reveals how their entrepreneurial rivalries transformed the scholarly world of the Republic of Letters into a competitive marketplace. Margócsy’s highly readable and engaging book will be warmly welcomed by anyone interested in early modern science, global trade, art, and culture.
Small Business Big Vision
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Author : Matthew Toren
language : en
Publisher: John Wiley & Sons
Release Date : 2011-08-02
Small Business Big Vision written by Matthew Toren and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-02 with Business & Economics categories.
Lessons in applying passion and perseverance from prominententrepreneurs In the world of entrepreneurship, your vision solidifies yourresolve when things get tough, and it reminds you why you went intobusiness in the first place. Authors, brothers, and serialentrepreneurs, Matthew and Adam Toren have compiled a wealth ofvaluable information on the passionate and pragmatic realities ofstarting your own business. They've also gathered insights fromsome of the world's most successful entrepreneurs. This bookdelivers the information that both established and buddingentrepreneurs need, explains how to implement that information, andvalidates each lesson with real-world examples. Small Business, Big Vision provides inspiration andpractical advice on everything from creating a one-page businessplan to setting up an advisory board, and also delivers a call tosocial entrepreneurship and sustainable business practices. Thispowerful book: Offers instruction in whether and how to seek investors Outlines the pros and cons of hiring employees and providesguidance on how to find the best outsourced workers Presents a comprehensive action plan for effective social mediamarketing Explains how to build an information empire and become anexpert Small Business, Big Vision proves that with a flexiblemindset, practical skills, and the passion to keep pushing forward,entrepreneurs can find success, even in today's ever-changingbusiness landscape.
The Theming Of America
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Author : Mark Gottdiener
language : en
Publisher: Routledge
Release Date : 2019-07-11
The Theming Of America written by Mark Gottdiener and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-11 with Social Science categories.
Mark Gottdiener explores the nature of social change as it has developed since the 1960s as reflected in the "theming" of America, from Graceland to Dollywood, from Las Vegas to Disney World, from the Mall of America to your local mall. Nowhere can modern Americans escape the profusion of recognizable symbols and signs attached to virtually every aspect of their culture constantly reminding them that they are on familiar and comforting grounds. "Just come in, friend, and buy; make yourself at home," these symbols seem to say, thus tying media culture and the seduction of consumerism to the production of ingeniously designed symbolic spaces. This is the first book to explore the origins, nature, and future of themed spaces in our information-overloaded world. Gottdiener begins with a brief historical account of the shifting importance of themes in the construction of built space. He then evaluates the economic basis for the increasing reliance on symbols in the marketing of commercial enterprises and analyzes contemporary trends in themed restaurants, malls, airports, theme parks, museums, and war memorials. Final chapters are devoted to examining such critical issues as the disappearance of public space, the relation between themes and mass media industries, and the future of symbolic spaces.
Hoover S Vision
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Author : Gary Hoover
language : en
Publisher: W. W. Norton
Release Date : 2001
Hoover S Vision written by Gary Hoover and has been published by W. W. Norton this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Creative ability in business categories.
Discusses strategies for entrepreneurial success and ways to come up with new ideas for business.
Chemical Engineering Visions Of The World
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Author : R. C. Darton
language : en
Publisher: Elsevier
Release Date : 2003-05-21
Chemical Engineering Visions Of The World written by R. C. Darton and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-21 with Technology & Engineering categories.
This book presents six visionary essays on the past, present and future of the chemical and process industries, together with a critical commentary. Our world is changing fast and the visions explore the implications for business and academic institutions, and for the professionals working in them. The visions were written and brought together for the 6th World Congress of Chemical Engineering in Melbourne, Australia in September 2001. · Identifies trends in the chemicals business environment and their consequences · Discusses a wide variety of views about business and technology · Describes the impact of newly developing technologies
Merchants Of Vision
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Author : James E. Liebig
language : en
Publisher: Berrett-Koehler Publishers
Release Date : 1994
Merchants Of Vision written by James E. Liebig and has been published by Berrett-Koehler Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.
The world is changing, and businesses must change also or face extinction. Forty corporate leaders and entrepreneurs from the U.S., Latin America, Europe, and Asia offer their visions of how businesses can lead the world into an environmentally sustainable and socially equitable future. Photos.
Concept Of Operations For Commercial And Business Aircraft Synthetic Vision Systems
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Author : Daniel M. Williams
language : en
Publisher:
Release Date : 2001
Concept Of Operations For Commercial And Business Aircraft Synthetic Vision Systems written by Daniel M. Williams and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Airplanes categories.
A concept of operations (CONOPS) for the Commercial and Business (CaB) aircraft synthetic vision systems (SVS) is described. The CaB SVS is expected to provide increased safety and operational benefits in normal and low visibility conditions. Providing operational benefits will promote SVS implementation in the fleet, improve aviation safety, and assist in meeting the national aviation safety goal. SVS will enhance safety and enable consistent gate-to-gate aircraft operations in normal and low visibility conditions. The goal for developing SVS is to support operational minima as low as Category IIIb in a variety of environments. For departure and ground operations, the SVS goal is to enable operations with a runway visual range of 300 feet. The system is an integrated display concept that provides a virtual visual environment. The SVS virtual visual environment is composed of three components: an enhanced intuitive view of the flight environment, hazard and obstacle detection and display.
Developing A Strategic Vision Of U S Customs Commercial Operations
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Author : McKinsey and Company
language : en
Publisher:
Release Date : 1988
Developing A Strategic Vision Of U S Customs Commercial Operations written by McKinsey and Company and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Customs administration categories.
Visionarie Are Made Not Born
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Author : Lloyd E. Shefsky
language : en
Publisher: Bookbaby
Release Date : 2017-12-09
Visionarie Are Made Not Born written by Lloyd E. Shefsky and has been published by Bookbaby this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-09 with Business & Economics categories.
Visionaries are business superstars as rare as pop divas--and richer, too. But instead of using natural talent, they learn their craft: one that powerfully impacts segments of our lives, often in ways that we don't even recognize. And their cunning is accessible, once defined. In Visionarie$ Are Made Not Born, retired Kellogg School of Management Professor Lloyd Shefsky illustrates the concrete steps you can take to achieve, explain and use visions to lead your business to a successful future.Shefsky lays out five elements of visions and explains how to use them in your own ventures. He uses the stories of successful business visionaries, in addition to his expert insight, to demonstrate how those elements have been effectively used in the past. The 19 business visionaries include:*Ross Perot and Ross Perot Jr., founders of EDS, Perot Systems and Jr.'s inland duty free port on his Dallas land.*Fred Smith, teen-aged crop duster who was to found Federal Express*Kay Koplovitz, who created USA network in her 20s.*Robert Walter, who founded the massive Cardinal Health on "spaghetti" thin cash.*Rocky Wirtz, rescued the limping, over-the-hill Chicago Blackhawks with a $40 million bet that struck Stanley Cup gold 3 timesHe gives special attention to the added complexities of family businesses, which account for over half the U.S. GDP and where family visions and business visions often collide and conflict. He explains that listening is often a key to vision, and points out that being a visionary doesn't consist of time travel or magic. After all, vision has no presence in the future; it merely envisions the future in the present.