Reputations
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Reputation
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Author : Gloria Origgi
language : en
Publisher: Princeton University Press
Release Date : 2017-11-27
Reputation written by Gloria Origgi and has been published by Princeton University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-27 with Philosophy categories.
A compelling exploration of how reputation affects every aspect of contemporary life Reputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject. Origgi examines the influence of the Internet and social media, as well as the countless ranking systems that characterize modern society and contribute to the creation of formal and informal reputations in our social relations, in business, in politics, in academia, and even in wine. She highlights the importance of reputation to the effective functioning of the economy and e-commerce. Origgi also discusses the existential significance of our obsession with reputation, concluding that an awareness of the relationship between our reputation and our actions empowers us to better understand who we are and why we do what we do. Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects everyone.
Fame Fortune
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Author : Charles J. Fombrun
language : en
Publisher: FT Press
Release Date : 2004
Fame Fortune written by Charles J. Fombrun and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
Companies with strong reputations are better able to attract customers, investors, and quality employees-and to survive crises that would destroy weaker firms. Fame and Fortune shows how to quantitatively measure your company's reputation, estimate its business value, and systematically enhance it over both the short- and long-term. First, you'll learn how to benchmark your firm's reputation against key rivals in six key areas, ranging from product quality to emotional appeal. Next, you'll discover that the winners of global reputation surveys get to the top by following a set of core principles through which they build visibility, distinctiveness, consistency, authenticity, and transparency. Then, starting from where you are now, you'll learn how to implement genuine corporate initiatives that strengthen two-way dialogue with all your stakeholders, and build the "reputational capital" you will need to succeed-and thrive. Why reputations matter: the proof, in cold, hard cash. Quantifying the "unquantifiable": the value of your corporate image. The reputation audit: discovering where you stand. Six key measures of your corporate reputation. Using the "Reputation Value Cycle" to your advantage. Creating a "virtuous circle" in which reputation enhances business corporate value. Making it real: the elements of trustworthiness. Building and communicating authenticity, consistency, and transparency. Standing apart from the crowd. Improving your visibility and your distinctiveness. How FedEx did it: lessons for your organization. Reputational best practices from a company built on trust. Create quantifiable business value by building your company's reputation. The definitive business reputation guide for every corporate officer, strategist, corporate communicator, and marketing professional How to audit your reputation-and benchmark your competitor An integrated approach that cuts across communications, strategy, marketing, and organization Techniques for strengthening your reputation with investors, customers, partners, regulators, citizens, and employees Includes detailed tools from the Reputation Institute's own StellarRep(r) model, the world's #1 reputation management toolkit Companies with great reputations do better on virtually every business metric. Now, you have unprecedented access to a roadmap for building the kind of reputation you need and deserve. Drawing on unsurpassed experience and the field's best research, two leading experts illuminate reputation management for executives, business communicators, marketers, and strategists alike. You'll first review the powerful business case for actively managing your reputation. Next, you'll realistically assess where you stand in areas ranging from product quality to financial strength, vision to social responsibility... discovering how to make the most of your strengths as you overcome your weaknesses. The authors show that to improve reputation, you have to improve visibility, distinctiveness, authenticity, transparency, and consistency throughout the enterprise-not just in traditional silos like PR, advertising, or IR! Want the powerful business value that arises from a world-class reputation? One book will show you how to get it: Fame and Fortune. "A strong reputation is an enduring source of competitive advantage. In Fame and Fortune, Fombrun and van Riel show how successful companies mobilize the support of employees, consumers, and investors to strengthen their reputational capital. An excellent read!" --Frederick W. Smith, Chairman, President & CEO, FedEx Corp.
Reputation
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Author : Gloria Origgi
language : en
Publisher:
Release Date : 2017
Reputation written by Gloria Origgi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Public opinion categories.
A compelling exploration of how reputation affects every aspect of contemporary lifeReputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject.Origgi examines the influence of the Internet and social media, as well as the countless ranking systems that characterize modern society and contribute to the creation of formal and informal reputations in our social relations, in business, in politics, in academia, and even in wine. She highlights the importance of reputation to the effective functioning of the economy and e-commerce. Origgi also discusses the existential significance of our obsession with reputation, concluding that an awareness of the relationship between our reputation and our actions empowers us to better understand who we are and why we do what we do.Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects everyone.
The 18 Immutable Laws Of Corporate Reputation
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Author : Ronald J. Alsop
language : en
Publisher: Kogan Page Publishers
Release Date : 2006
The 18 Immutable Laws Of Corporate Reputation written by Ronald J. Alsop and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Brand name products categories.
"Indispensable insights into creating and maintaining a good corporate reputation. The writing is straightforward and refreshingly free of jargon, and the company examples are timely, relevant, and revealing." Paul Danos, Dean, Tuck School of Business at Dartmouth."Every executive will benefit from reading this expertly written guide" - Ronald Sargent, President and CEO, Staples, Inc."A unique combination of expert journalistic insight and knowledge gained from quantitative research into how people perceive corporations." Joy Marie Sever, Senior VP, The Reputation Practice at Harris InteractiveIn this topical and up-to-date book, Wall Street Journal news editor Ron Alsop provides 18 lessons based on years of experience covering every aspect of corporate reputation. He shows the benefits of a good reputation, the consequences of a bad one, how to measure reputation and nurture a good one. There's advice on how to identify the most likely dangers to a company's reputation, how to use the Internet to control perception of an organization, and how to present good deeds in the right way. Punchy and informative, it draws on real life examples from major corporations, including FedEx, BP, McDonalds, DuPont, Calvin Klein, Coca-Cola, Levi Strauss and Co. and Enron.
Reputations
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Author : Juan Gabriel Vasquez
language : en
Publisher: Penguin
Release Date : 2016-09-20
Reputations written by Juan Gabriel Vasquez and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Fiction categories.
From the author of The Sound of Things Falling, a powerful novel about a legendary political cartoonist. Javier Mallarino is a living legend. He is his country’s most influential political cartoonist, the conscience of a nation. A man capable of repealing laws, overturning judges’ decisions, and destroying politicians’ careers with his art. His weapons are pen and ink. Those in power fear him and pay him homage. After four decades of a brilliant career, he’s at the height of his powers. But this all changes when he’s paid an unexpected visit by a young woman who upends his personal history and forces him to reconsider his life and work, questioning his position in the world. In Reputations, Juan Gabriel Vásquez examines the weight of the past, how a public persona intersects with private histories, the burdens and surprises of memory. In this intimate novel, Vásquez once again brilliantly plumbs universal experiences to create a masterly story, one that reverberates long after you turn the final page.
Adolescent Reputations And Risk
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Author : Annemaree Carroll
language : en
Publisher: Springer Science & Business Media
Release Date : 2009-04-05
Adolescent Reputations And Risk written by Annemaree Carroll and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-05 with Psychology categories.
The news of teenagers and even younger children committing ever more serious and violent crimes continues to shock and baffle. The escalating psychological and social toll of youth crime is being paid by all – from victims to offenders to parents and siblings to teachers and to the community as a whole. "Adolescent Reputations and Risk" looks beyond traditional theories to examine, from a solid empirical basis, the motivation and values that make some young people choose antisocial over positive behavior, resulting in potent new insights and possible solutions to this ongoing problem. Synthesizing 15 years of research with delinquent youth, this volume describes the volatile dynamic of child and adolescent social worlds, emphasizing reputation enhancement and goal-setting as bases underlying deviant behavior. In innovative and accessible terms, "Adolescent Reputations and Risk" addresses delinquency throughout the course of childhood and adolescence, offers the first detailed explanation of delinquency by integrating goal-setting and reputation enhancement theories, provides evidence analyzing deviant trends in goal-setting and reputation enhancement terms among primary and high school students, answers key questions on topics such as impulsivity, drug and inhalant use, early-childhood psychopathy, links between ADHD and aggression, and the psychology of loners and includes current data on interventions for at-risk youth, including family and school methods, cognitive-behavioral therapy, wilderness and boot camp programs, and interactive multimedia strategies. This volume is an essential resource for clinical child, school, and counseling psychologists; social workers; and allied education and community mental health professionals and practitioners.
Winning Reputations
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Author : C. Genasi
language : en
Publisher: Springer
Release Date : 2001-10-12
Winning Reputations written by C. Genasi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-10-12 with Business & Economics categories.
This book provides practical advice from the Chief Executive of one of the biggest PR firms in the world on how to manage your personal PR. Explaining how to develop your career, promote your business or carry out campaigns for change he focuses upon reputation as the key to world class individuals, companies and great brands. Including many compelling examples and cases the book includes a toolkit and practical plans for doing this for yourself.
Difficult Reputations
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Author : Gary Alan Fine
language : en
Publisher: University of Chicago Press
Release Date : 2014-12-10
Difficult Reputations written by Gary Alan Fine and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-10 with Social Science categories.
We take reputations for granted. Believing in the bad and the good natures of our notorious or illustrious forebears is part of our shared national heritage. Yet we are largely ignorant of how such reputations came to be, who was instrumental in creating them, and why. Even less have we considered how villains, just as much as heroes, have helped our society define its values. Presenting essays on America's most reviled traitor, its worst president, and its most controversial literary ingénue (Benedict Arnold, Warren G. Harding, and Lolita), among others, sociologist Gary Alan Fine analyzes negative, contested, and subcultural reputations. Difficult Reputations offers eight compelling historical case studies as well as a theoretical introduction situating the complex roles in culture and history that negative reputations play. Arguing the need for understanding real conditions that lead to proposed interpretations, as well as how reputations are given meaning over time, this book marks an important contribution to the sociologies of culture and knowledge.
Sticky Reputations
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Author : Gary Alan Fine
language : en
Publisher: Routledge
Release Date : 2012-05-22
Sticky Reputations written by Gary Alan Fine and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-22 with Social Science categories.
Sticky Reputations focuses on reputational entrepreneurs and support groups shaping how we think of important figures, within a crucial period in American history – from the 1930s through the 1950s. Why are certain figures such as Adolf Hitler, Joe McCarthy, and Martin Luther King cemented into history unable to be challenged without reputational cost to the proposer of the alternative perspective? Why are the reputations of other political actors such as Harry Truman highly variable and changeable? Why, in the 1930s, was it widely believed that American Jews were linked to the Communist Party of America but by the 1950s this belief had largely vanished and was not longer a part of legitimate public discourse? This short, accessible book is ideal for use in undergraduate teaching in social movements, collective memory studies, political sociology, sociological social psychology, and other related courses.
Repeated Games And Reputations
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Author : George J. Mailath
language : en
Publisher: Oxford University Press
Release Date : 2006-09-28
Repeated Games And Reputations written by George J. Mailath and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-09-28 with Business & Economics categories.
Personalized and continuing relationships play a central role in any society. Economists have built upon the theories of repeated games and reputations to make important advances in understanding such relationships. Repeated Games and Reputations begins with a careful development of the fundamental concepts in these theories, including the notions of a repeated game, strategy, and equilibrium. Mailath and Samuelson then present the classic folk theorem and reputation results for games of perfect and imperfect public monitoring, with the benefit of the modern analytical tools of decomposability and self-generation. They also present more recent developments, including results beyond folk theorems and recent work in games of private monitoring and alternative approaches to reputations. Repeated Games and Reputations synthesizes and unifies the vast body of work in this area, bringing the reader to the research frontier. Detailed arguments and proofs are given throughout, interwoven with examples, discussions of how the theory is to be used in the study of relationships, and economic applications. The book will be useful to those doing basic research in the theory of repeated games and reputations as well as those using these tools in more applied research.