The Economics Of Beer
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The Economics Of Beer
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Author : Johan F. M. Swinnen
language : en
Publisher: OUP Oxford
Release Date : 2011-10-27
The Economics Of Beer written by Johan F. M. Swinnen and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-27 with Business & Economics categories.
Beer has been consumed across the globe for centuries and was the drink of choice in many ancient societies. Today it is the most important alcoholic drink worldwide, in terms of volume and value. The largest brewing companies have developed into global multinationals, and the beer market has enjoyed strong growth in emerging economies, but there has been a substantial decline of beer consumption in traditional markets and a shift to new products. There is close interaction between governments and markets in the beer industry. For centuries, taxes on beer or its raw materials have been a major source of tax revenue and governments have regulated the beer industry for reasons related to quality, health, and competition. This book is the first economic analysis of the beer market and brewing industry. The introduction provides an economic history of beer, from monasteries in the early Middle Ages to the recent 'microbrewery movement', whilst other chapters consider whether people drink more beer during recessions, the effect of television on local breweries, and what makes a country a 'beer drinking' nation. It comprises a comprehensive and unique set of economic research and analysis on the economics of beer and brewing and covers economic history and development, supply and demand, trade and investment, geography and scale economies, technology and innovation, health and nutrition, quantity and quality, industrial organization and competition, taxation and regulation, and regional beer market developments.
Economic Perspectives On Craft Beer
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Author : Christian Garavaglia
language : en
Publisher: Springer
Release Date : 2017-12-19
Economic Perspectives On Craft Beer written by Christian Garavaglia and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-19 with Business & Economics categories.
This book investigates the birth and evolution of craft breweries around the world. Microbrewery, brewpub, artisanal brewery, henceforth craft brewery, are terms referred to a new kind of production in the brewing industry contraposed to the mass production of beer, which has started and diffused in almost all industrialized countries in the last decades. This project provides an explanation of the entrepreneurial dynamics behind these new firms from an economic perspective. The product standardization of large producers, the emergence of a new more sophisticated demand and set of consumers, the effect of contagion, and technology aspects are analyzed as the main determinants behind this ‘revolution’. The worldwide perspective makes the project distinctive, presenting cases from many relevant countries, including the USA, Australia, Japan, China, UK, Belgium, Italy and many other EU countries.
The Geography Of Beer
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Author : Nancy Hoalst-Pullen
language : en
Publisher: Springer Nature
Release Date : 2020-03-02
The Geography Of Beer written by Nancy Hoalst-Pullen and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-02 with Science categories.
This book builds on the highly successful Geography of Beer: Regions, Environment, and Society (2014) and investigates the geography of beer from two expanded perspectives: culture and economics. The respective chapters provide case studies that illustrate various aspects of these themes. As the beer industry continues to reinvent itself and its economic and cultural geographies, this book showcases historical, current, and future trends at the local, regional, national, and international scales.
Beeronomics
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Author : Johan Swinnen
language : en
Publisher: Oxford University Press
Release Date : 2017-08-25
Beeronomics written by Johan Swinnen and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-25 with Business & Economics categories.
From prompting a transition from hunter-gatherer to an agrarian lifestyle in ancient Mesopotamia to bankrolling Britain's imperialist conquests, strategic taxation and the regulation of beer has played a pivotal role throughout history. Beeronomics: How Beer Explains the World tells these stories, and many others, whilst also exploring the key innovations that propelled the industrialization and consolidation of the beer market. At the same time when mega-mergers in the brewing industry are creating huge transnationals selling their beer across the globe, the craft beer movement in America and Europe has brought the rich history of ancient brewing techniques to the forefront in recent years. But less talked about is the economic influence of this beverage on the world and the myriad ways it has shaped the course of history. Beeronomics covers world history through the lens of beer, exploring the common role that beer taxation has played throughout and providing context for recognizable brands and consumer trends and tastes. Beeronomics examines key developments that have moved the brewing industry forward. Its most ubiquitous ingredient, hops, was used by the Hanseatic League to establish the export dominance of Hamburg and Bremen in the sixteenth century. During the late nineteenth century, bottom-fermentation led to the spread of industrial lager beer. Industrial innovations in bottling, refrigeration, and TV advertising paved the way for the consolidation and market dominance of major macrobreweries like Anheuser Busch in America and Artois Brewery in Belgium during the twentieth century. We're now in the era of global integration— one multinational AB InBev, claims 46% of all beer profits— but there's a counterrevolution afoot of small, independent craft breweries in both America, Belgium and around the world. Beeronomics surveys these trends, giving context to why you see which brands and styles on shelves at your local supermarket or on tap at the nearby pub.
George Herbert Mead
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Author : John D.. Baldwin
language : en
Publisher:
Release Date : 1990
George Herbert Mead written by John D.. Baldwin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with categories.
The U S Brewing Industry
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Author : Victor J. Tremblay
language : en
Publisher: MIT Press
Release Date : 2005
The U S Brewing Industry written by Victor J. Tremblay and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
A definitive study that uses a blend of theory, history, and data to analyze the evolution of the US brewing industry; draws on theoretical tools of industrial organization, game theory, and management strategy. This definitive study uses theory, history, and data to analyze the evolution of the US brewing industry from a fragmented market to an emerging oligopoly. Drawing on a rich and extensive data set and applying the theoretical tools of industrial organization, game theory, and management strategy, the authors provide new quantitative and qualitative perspectives on an industry they characterize as "a veritable market laboratory." The US brewing industry illustrates many of the important topics in industrial organization, economic policy, and business strategy, including industry concentration, technological change, brand proliferation, and mixed pricing strategies. After giving an overview of the industry, Tremblay and Tremblay discuss basic demand and cost conditions and industry concentration. They describe the evolution of the leading mass-producing brewers and the emergence of both specialty brewers and imports. They analyze the history and the causes of product and brand proliferation (showing how product proliferation leads to firm dominance), discuss price, advertising, merger, and other management strategies, and examine the industry's economic performance. Finally, they discuss public policy, including anti-trust and public health issues. The authors' set of industry, firm, and brand data for the period 1950-2002 -- the most comprehensive data set of economic variables available for an oligopolistic industry -- will be available to purchasers of the book who send an e-mail request. Data sources are listed in an appendix. Robert S. Weinberg, a management strategy scholar and leading consultant to the brewing industry, contributes a foreword. This ambitious, authoritative work, capping the authors' 25-year study of the brewing industry, will be a valuable resource for industry analysts, economists, and students of industrial organization.
Beer Its History And Its Economic Value As A National Beverage
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Author : F. W. Salem
language : en
Publisher: Read Books Ltd
Release Date : 2017-08-25
Beer Its History And Its Economic Value As A National Beverage written by F. W. Salem and has been published by Read Books Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-25 with Cooking categories.
This vintage book contains a detailed treatise on beer, being an exploration of its history and commercial value. This volume is highly recommended for those with an interest in the development of the beer industry, and is not to be missed by the discerning collector. Contents include: "Preliminary View of the Subject", "Early History of Beer", "Early History of Beer, continued", "Modern History of Beer", "How Beer is Made, and what it is", "The Development of Ale, Porter and Lager Beer", "The Condition and Prospects of the Beer Trade", "Comparative Advantages of Beer over Distilled or Spirituous Liquors", et cetera. Many old works such as this are increasingly scarce and expensive. We are republishing this volume now in an affordable, modern edition complete with a specially commissioned new introduction on brewing beer. First published in 1880.
Beer Its History And Its Economic Value As A National Beverage
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Author : Frederick William Salem
language : en
Publisher:
Release Date : 1880
Beer Its History And Its Economic Value As A National Beverage written by Frederick William Salem and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1880 with Beer categories.
The Global Brewing Industry
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Author : Johannes Hartmann
language : en
Publisher: GRIN Verlag
Release Date : 2003-11-28
The Global Brewing Industry written by Johannes Hartmann and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-11-28 with Business & Economics categories.
Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3 (A), University of Brighton (Economics), course: Strategic Management, 32 entries in the bibliography, language: English, abstract: 1 Industry Definition2 For the purpose of this business report the global brewing industry is defined as the group of those companies, that are producing beer and operate on a national or a global scale. For diversified companies the report focuses on the beer brewing activities of those respective firms. 2 The Industry's Current Position3 As already predicted by Stewart Gilliland4 of Whitbread PLC as well as many other industry experts, during the last two years crucial developments have taken place. First, in terms of industry concentration and global expansion of dominant players. Second in terms of consumer taste and behaviour which again had an impact on company's strategies and product portfolios. 2.1 The Markets The industry's main markets are Western Europe, Eastern Europe, America including North- and South America, Africa and Asia including China and India. In each of those regions the industry is in a completely different stage of the industry lifecycle.5 Moreover population and per capita consumption indicate growth opportunities and hence potential attractiveness of the respective markets.6 (See: Appendix A and B) [...] 2 "If industries are defined by competitive relationships among firms (...)" Grant, Robert M. (1998), Contemporary Strategic Analysis, p. 85 3 For the purpose of this report the "position of an industry" is defined as the stage of the industry within the industry life cycle. 4 "The beer market will change more in the next 5 years than it has in the last 15.", Stewart Gilliland, Sales & Marketing Director of Whitbread PLC (today part of the Interbrew group), quoted by The Grocer, 6ht May 2000, in Key Note on "Premium Lagers, Beers & Ciders", Market Report Plus 2000 5 Heineken, Annual Report 2001, Report of the Executive Board, p. 15 6 Saul Klein (2000), "South African Breweries: Achieving Growth in the Global Beer Market", ECCH-Collection, p. 6
Beer Industry S Evolution In The Developed And Emerging Markets
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Author : Patricia DeGeorge
language : en
Publisher: Society Publishing
Release Date : 2019-11
Beer Industry S Evolution In The Developed And Emerging Markets written by Patricia DeGeorge and has been published by Society Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11 with Business & Economics categories.
Beer Industry's Evolution in The Developed and Emerging Markets informs the readers about the whole evolution of the beer industry that has taken place till date and the current position of it in the developing and developed markets. This book also discusses about the position of beer industry across the globe, the craft beer and its evolution, the economic point of view on the craft beer industry, the trends in the global beer market and the future perspective on the beer industry.