Start Something That Matters

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Author : Blake Mycoskie
Genre : Business & Economics

Summary : The incredible story of the man behind TOMS Shoes and One for One, the revolutionary business model that marries fun, profit, and social good. “A creative and open-hearted business model for our times.”—The Wall Street Journal Why this book is for you: • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job. • You want to love your work, work for what you love, and have a positive impact on the world—all at the same time. • You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away. • You’re looking for a new model of success to share with your children, students, co-workers, and members of your community. You’re ready to start something that matters.

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Author : Blake Mycoskie
Genre : Business & Economics

Summary : In 2006, while travelling in Argentina, young entrepreneur Blake Mycoskie encountered children too poor to afford shoes, who developed injuries on their feet that often led to serious health problems. Blake knew he wanted to help, but rather than start a charity, he went against conventional wisdom and created a for profit business to help the children who he met. With the help of a local shoemaker, Blake struck out to merge activism and fashion in the form of a local canvas shoe worn by farmers and gauchos alike, called the alpargata. Blake called his creation TOMS Shoes (which stands for "Tomorrow's Shoes") and promised to give a pair of new shoes to a child in need for every pair that he sold. Starting with only two hundred pairs of handmade shoes, optimism, and entrepreneurial charisma, Blake successfully launched TOMS into the high fashion world. They can now be seen adorning the feet of celebrities such as Keira Knightley, Scarlett Johansson, and Tobey Maguire. Blake's mission is to prove that you can achieve financial success and make the world a better place at the same time. In this book, he shares the six counterintuitive principles that have guided the growth of TOMS for the past three years: Make business personal Be resourceful without resources Reverse retirement Keep it simple Stay humble Give more, advertise less The result is an inspiring account of a young man whose entrepreneurial spirit was able to affect change in the world, and a call to others to be inspired to do the same. As part of the One for One initiative, Random House will provide a new book to a child in need with every copy of Start Something That Matters purchased.

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Author : Laurie Ann Thompson
Genre : Young Adult Nonfiction

Summary : Empower yourself in today’s highly connected, socially conscious world as you learn how to wield your passions, digital tools, and the principles of social entrepreneurship to affect real change in your schools, communities, and beyond. At age eleven, Jessica Markowitz learned that girls in Rwanda are often not allowed to attend school, and Richards Rwanda took shape. During his sophomore year of high school, Zach Steinfeld put his love of baking to good use and started the Baking for Breast Cancer Club. Do you wish you could make a difference in your community or even the world? Are you one of the millions of high school teens with a service-learning requirement? Either way, Be a Changemaker will empower you with the confidence and knowledge you need to affect real change. You’ll find all the tools you need right here—through engaging youth profiles, step-by-step exercises, and practical tips, you can start making a difference today. This inspiring guide will teach you how to research ideas, build a team, recruit supportive adults, fundraise, host events, work the media, and, most importantly, create lasting positive change. Apply lessons from the business world to problems that need solving and become a savvy activist with valuable skills that will benefit you for a lifetime!

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Author : QuickRead
Genre : Study Aids

Summary : Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Unlock your potential to make a difference in the world. We all want to do something that matters. We all hope that our lives will leave a positive impact on the world. Unfortunately, however, we often get stuck along the way, overwhelmed by the weight of our own fears or the grind of everyday life. That’s why author and entrepreneur Blake Mycoskie has crafted this guide for building a business that matters. Following his business model-- which donates products to a person in need for every product purchased-- you’ll learn how you too can start something that matters.

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Author : Shortcut Edition
Genre : Business & Economics

Summary : * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. As you read this summary, you will discover how the TOMS shoe brand has reinvented the notion of business through giving. You will also discover : the story of a resourceful young entrepreneur: Blake Mycoskie; that it is possible to start a business without a business school education; that everyone can make a difference in the world; how to deal with the fears associated with starting a business; the keys to starting an entrepreneurial project. With Start Something That Matters, the creator of the TOMS brand wants to pass on his entrepreneurial knowledge and inspire his readers. By telling the story of the brand, he hopes that readers will in turn take up the cause that makes sense. To help them, he begins by identifying six principles that have helped TOMS grow: find a good story to tell, confront your fears, be resourceful even without money, keep it simple, build trust and give. It's up to them to apply them at their level! *Buy now the summary of this book for the modest price of a cup of coffee!

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Author : Elizabeth Ferszt
Genre : Business & Economics

Summary : In 2006, the TOMS shoe company radically disrupted the for-profit business model, literally for good. In challenging what a money-making company could do with its earnings, TOMS incorporated a giving component within its business model, making giving intrinsic to each sale. For every pair of shoes sold, another pair would be given away to a child in need. Giving thus became ‘good business’ at both levels: in making money and in helping kids. The TOMS Effect is a book that explains and explores this phenomenon, through TOMS company history, as well as through major corporations like Walgreens, Walmart, Nestle, Stella Artois, and Michael Kors, as in addition to younger, smaller companies and start-ups like Warby Parker, Brandless, and Not Impossible Labs. TOMS founder Blake Mycoskie was the epitome of counter-culture CEO; his goal to ‘start something that matters’ has been proven in terms of business sense (he is worth $300 million), and has been sustained through product line evolution, and creative marketing, where the shoes become a ‘movement,’ and the customer becomes a ‘partner.’ The TOMS Effect has influenced the behavior of consumers, as well as young entrepreneurs and established corporations. In November 2018, Blake took to late-night shows to publicize TOMS newest giving ventures: End Gun Violence Together (EGVT) and ‘Pick your Style, Pick your Stand.’ These campaigns have been riskier than TOMS’ previous social justice, health, and community efforts. Will this latest iteration of the TOMS model be sustainable, both in terms of monetization of EGVT products, and in effectively causing change?

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Author : Michael Bungay Stanier
Genre : Business & Economics

Summary : From the author of the mega-bestseller The Coaching Habit and The Advice Trap comes a book on how to choose a worthy goal so you can unlock a greater version of yourself.