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Konsumenten und Unternehmen als Staatsbürger. Ethischer Konsum, Consumer Citizen, Corporate Citizen
by Jana Trampert
Business & Economics / Marketing / General
Social Science / Sociology / General
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Publisher: GRIN Verlag Year: 2017 Pages: 116 Language: DE
About this book
Magisterarbeit aus dem Jahr 2009 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, Ludwig-Maximilians-Universität München (Geschwister Scholl Institut für politische Wissenschaften), Sprache: Deutsch, Abstract: Zentrale Fragestellung dieser Arbeit ist, ob und inwiefern der Begriff des Staatsbürgers, der selbst immer wieder neu gedacht worden ist, in den Begriffen Consumer Citizen und Corporate Citizen aufgehen kann. Ziel einiger Autoren, die diesen Weg gehen, scheint es zu sein, Konsumenten und Unternehmen eine größere moralische Verpflichtung zuzuschreiben, indem die starke Bin...
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