Car Guys vs. Bean Counters

Car Guys vs. Bean Counters

A legend in the car industry reveals the philosophy that’s starting to turn General Motors around.

In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to…

Car Guys vs. Bean Counters

pdfepub
Car Guys vs. Bean Counters | | 4.5