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Close Up Ads


Close Up Ads
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Close Up Ads


Close Up Ads
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Author : Conrad Kisch
language : en
Publisher: Gyldendal Uddannelse
Release Date : 2010

Close Up Ads written by Conrad Kisch and has been published by Gyldendal Uddannelse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.


Et indblik i reklamernes varierede sprogbrug og indsigt i kultur- og samfundsforhold i de engelsktalende lande. Indeholder en række trykte reklamer og et udbud af tekster med forskellige indgangsvinkler til temaet

Media Studies Content Audiences And Production


Media Studies Content Audiences And Production
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Author : Pieter Jacobus Fourie
language : en
Publisher: Juta and Company Ltd
Release Date : 2001

Media Studies Content Audiences And Production written by Pieter Jacobus Fourie and has been published by Juta and Company Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Social Science categories.


The second volume of a two-part, outcomes-based series in media studies. It includes theoretical approaches as well as a production section that focuses on basic techniques.

Visual Persuasion


Visual Persuasion
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Author : Paul Messaris
language : en
Publisher: SAGE
Release Date : 1997

Visual Persuasion written by Paul Messaris and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.


The pictures in television commercials, magazine advertisements and other forms of advertising often convey meanings that cannot be expressed as well, or at all, through words or music. Visual Persuasion is an exploration of the uniquely visual aspects of advertising. Because of the implicit nature of visual argumentation and the relative lack of social accountability which images enjoy in comparison with words, pictures can be used to make advertising claims that would be unacceptable if spelled out verbally. Taking this as a starting point, Paul Messaris analyzes a variety of commercial, political and social issue advertisements. He also discusses the role of images in cross-cultural advertising.

Dietrich Icon


Dietrich Icon
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Author : Gerd Gemünden
language : en
Publisher: Duke University Press
Release Date : 2009-01-01

Dietrich Icon written by Gerd Gemünden and has been published by Duke University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-01 with Performing Arts categories.


Few movie stars have meant as many things to as many different audiences as the iconic Marlene Dietrich. The actress-chanteuse had a career of some seventy years: one that included not only classical Hollywood cinema and the concert hall but also silent film in Weimar Germany, theater, musical comedy, vaudeville, army camp shows, radio, recordings, television, and even the circus. Having renounced and left Nazi Germany, assumed American citizenship, and entertained American troops, Dietrich has long been a flashpoint in Germany’s struggles over its cultural heritage. She has also figured prominently in European and American film scholarship, in studies ranging from analyses of the directors with whom she worked to theories about the ideological and psychic functions of film. Dietrich Icon, which includes essays by established and emerging film scholars, is a unique examination of the many meanings of Dietrich. Some of the essays in this collection revisit such familiar topics as Germany’s complex relationship with Dietrich, her ambiguous sexuality, her place in the lesbian archive, her star status, and her legendary legs, but with fresh critical perspective and an emphasis on historical background. Other essays establish new avenues for understanding Dietrich’s persona. Among these are a reading of Marlene Dietrich’s ABC—an eclectic autobiographical compendium containing Dietrich’s thoughts on such diverse subjects as “steak,” “Sternberg (Joseph von),” “Stravinsky,” and “stupidity”—and an argument that Dietrich manipulated her voice—through her accent, sexual innuendo, and singing—as much as her visual image in order to convey a cosmopolitan world-weariness. Still other essays consider the specter of aging that loomed over Dietrich’s career, as well as the many imitations of the Dietrich persona that have emerged since the star’s death in 1992. Contributors. Nora M. Alter, Steven Bach, Elisabeth Bronfen, Erica Carter, Mary R. Desjardins, Joseph Garncarz, Gerd Gemünden, Mary Beth Haralovich, Amelie Hastie, Lutz Koepnick, Alice A. Kuzniar, Amy Lawrence, Judith Mayne, Patrice Petro, Eric Rentschler, Gaylyn Studlar, Werner Sudendorf, Mark Williams

The Secrets Of Close Up Photography


The Secrets Of Close Up Photography
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Author : Lou Jacobs
language : en
Publisher: Writers Digest Books
Release Date : 1997

The Secrets Of Close Up Photography written by Lou Jacobs and has been published by Writers Digest Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Photography categories.


This book helps photographers of all skill levels go near and come away with exciting, well-composed photographs. Page after page of striking images, plus in-depth information on close-up photography, guides readers though every aspect of this popular photographic art form. Includes 192 color photos by seasoned photographers with captions of how each shot was taken.

Gender And Language Theory And Practice


Gender And Language Theory And Practice
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Author : Lia Litosseliti
language : en
Publisher: Routledge
Release Date : 2014-02-04

Gender And Language Theory And Practice written by Lia Litosseliti and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-04 with Language Arts & Disciplines categories.


The book introduces both theoretical and applied perspectives, identifying and explaining the relevant frameworks and drawing on a range of activities/examples of how gender is constructed in discourse. The book is divided into three parts. Part I covers the historical background to the study of gender and language, moving on through past theoretical approaches to a discussion of current debates in the field, with particular emphasis on the role of discourse analysis. In Part II, gender is examined in context with chapters focussing on gender and language in education, the mass media and the workplace. Finally, Part III briefly looks at key principles and approaches to gender and language research and includes activities, study questions and resources for teachers in the field. Rich with examples and activities drawn from current debates and events, this book is designed to be appealing and informative and will capture the imaginations of readers from a range of backgrounds and disciplines.

Facebook Ads Domination


Facebook Ads Domination
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Author : RD king
language : en
Publisher: 大賢者外語
Release Date :

Facebook Ads Domination written by RD king and has been published by 大賢者外語 this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.


There are over 2 billion people who log into Facebook every single day. They share updates with their families, friends, and acquaintances. But did you know, they also buy billions of dollars’ worth of products and services just from the ads they see on Facebook? With Facebook Ads Domination, you can crush your competitors by stealing their customers and converting them over to your business! Topics covered: How To Get Started With Facebook Ads Getting To Know The Facebook Ads Manager Facebook Ads VS. Boosted Posts How To Optimize Your Facebook Ad design Gain Maximum Exposure Using Custom Targeted Audiences How To Use Retarget Marketing With Facebook Split Testing Your Facebook Ads For Optimum Performance Boost Your Profits With Facebook Dynamic Ads How To Lower Your Overall Facebook Ad Budget How To Create A Facebook Lead Capture Funnel