Qualitative Methods In Business Research

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Qualitative Methods In Business Research

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Author : Päivi Eriksson
language : en
Publisher: SAGE
Release Date : 2015-11-02

Qualitative Methods In Business Research written by Päivi Eriksson and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-02 with Business & Economics categories.

This pragmatic, applied textbook showcases the potential and impact of qualitative research in business and management. Using case studies and a global approach it provides you with an overview of the philosophies, methodologies and methods you will need to research in this field. Demystifying the whole process, it walks you through every aspect of conducting and using research in business, including generating questions, collecting useful data, evaluating the research and disseminating your findings. It also: Explores the challenges of working with qualitative data Introduces qualitative methods including interviews, focus groups & ethnography New to the 2nd edition: The role of digital tools and social media, and how you can use them for data collection 3 new chapters on qualitative content analysis, visual research and publishing research. Praise for the 1st edition: `Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research′ - The Qualitative Report

Business Research Methods

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Author : Alan Bryman
language : en
Publisher: Oxford University Press, USA
Release Date : 2015

Business Research Methods written by Alan Bryman and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Business & Economics categories.

An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.

Qualitative Methods In Business Research

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Author : Päivi Eriksson
language : en
Publisher: SAGE
Release Date : 2008-03-17

Qualitative Methods In Business Research written by Päivi Eriksson and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-17 with Business & Economics categories.

`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.

Applied Business Research

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Author : R. Y. Cavana
language : en
Publisher: John Wiley & Sons
Release Date : 2001

Applied Business Research written by R. Y. Cavana and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.

"Include[s]: the main research philosophies and paradigms; preparing research proposals; evaluating business research articles and reports; a deeper examination of the quantitative research applications and methods; a more integrated and practical coverage of qualitative research; Australian and New Zealand examples of business research; and a fuller coverage of ethics in business research"--Pref.

Qualitative Research Methods In Business

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Author : José Osvaldo De Sordi
language : en
Publisher: Springer Nature
Release Date : 2024-05-30

Qualitative Research Methods In Business written by José Osvaldo De Sordi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-30 with Business & Economics categories.

The challenges of developing research and generating scientific knowledge in environments that involve subjective aspects related to employees, customers, managers, leaders, inspectors, auditors, among other stakeholders in the business environment, can be overwhelming for students that are new to this type of inquiry. This textbook presents an integrated view of qualitative research strategies with data collection and analysis techniques. The book explores nine distinct research strategies, namely ethnography, phenomenology, grounded theory, case study, design science research, grounded design, action research, participatory action research, and action-design research. Related to data collection, this text discusses different types of qualitative interviews (focus groups, ethnographic, phenomenological, etc), as well as how to handle ethical issues that may arise. In terms of analyzing data, the author describes various reading techniques, how to code the text, and how to use software to aid in the analysis. The final section of the book explains how to write up the results of qualitative research, including article structure and selecting an outlet for publication. Students will benefit from the plentiful examples and exercises that highlight the interweaving of data collection and analysis as well as concrete guidelines on engaging in qualitative research. At a time in which qualitative research is becoming more rigorous to meet the demands of the field, this textbook will prove a valuable resource for the next generation of business researchers. The English translation of this book from its Portuguese original manuscript was done with the help of artificial intelligence (machine translation by the service provider DeepL.com). A subsequent human revision of the content was done by the author.

Research Methods For Business

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Author : Joseph F. Hair
language : en
Publisher:
Release Date : 2007-01

Research Methods For Business written by Joseph F. Hair and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01 with Business categories.

Business Research is a truth-seeking function that gathers, analyses, interprets and reports information so that business decision makers become more effective. Research Methods for Business is a new European business research methods book. The authors present a balance between quantitative and qualitative methods in an easy-to-read style, with plenty of relevant real world examples.Features:A new focus on qualitative methods with the inclusion of four new chaptersEuropean examples Practical illustrations of business research techniques with examples from EuropeNew cases at the end of each chapter based on business problems in EuropeThe addition of a new co-author, Professor Mike Page, Dean of Rotterdam School of Management. Professor Page adds a Northern European perspective

Qualitative Research In Business

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Author : Alf H. Walle
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2015-06-18

Qualitative Research In Business written by Alf H. Walle and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-18 with Business & Economics categories.

Qualitative methods are today taking their rightful place as valuable and powerful research tools both in business and elsewhere. Many professionals, however, continue to lack the skills needed to apply these methods in an effective and convincing manner. Qualitative Methods in Business Research: A Practical Guidebook offers an analysis and “how to” guide regarding qualitative research methods that provides practical and effective advice for those seeking knowledge regarding the application of these tools. Opening discussions compare formal/scientific/quantitative methods of investigation with qualitative alternatives. Having provided this overview, a range of qualitative methods are discussed in an easy-to-understand manner that will be invaluable for those who wish to use these tools as part of their decision-making processes. Assuming no prior background in qualitative research methods, the text is ideal both for the classroom and for use as a professional handbook. Powerpoint presentations reviewing each chapter will be provided to those instructors adopting the book as a text for classroom instruction.

Essentials Of Business Research Methods

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Author : Joseph F. Hair
language : en
Publisher: M.E. Sharpe
Release Date : 2015-05-18

Essentials Of Business Research Methods written by Joseph F. Hair and has been published by M.E. Sharpe this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-18 with Business & Economics categories.

Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.

Handbook Of Qualitative Research Methods For International Business

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Author : Rebecca Marschan-Piekkari
language : en
Publisher: Edward Elgar Publishing
Release Date : 2004

Handbook Of Qualitative Research Methods For International Business written by Rebecca Marschan-Piekkari and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.

Contributors from Europe, the US, Brazil, Australia, and New Zealand offer extensive advice to scholars of international business who are embarking on a research project. They cover trends and prospects in international business research, case study research, interviewing in international business research, alternative methods and methodologies, re.

Business Research Made Easy

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Author : René Pellissier
language : en
Publisher: Juta and Company Ltd
Release Date : 2008-06

Business Research Made Easy written by René Pellissier and has been published by Juta and Company Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06 with Business & Economics categories.

Are you interested in postgraduate studies but worried about the research component? Are you faced with a complex business problem and do not know how to go about solving it? With changes in the world of work come new theories, new meanings and new applications. These require scientific methodologies and research strategies to obtain data and analyse it in such a way that the outcomes are reliable and generalisable. Research is synonymous with knowledge-creating which, in turn, is linked to innovation. Both of these are critical for economic and social development, as well as business development. But not all business practitioners are good researchers. And the broad landscape of the modern business world begs for a set of plans and models that can simultaneously provide stability and a breadth of development. This book offers this. The book provides easy referencing to most research techniques in the business domain. Depending on the problem at hand, there are numerous quantitative and qualitative methods described, as well as ways and means to write down the main problem. Beginners and specialists are reminded how to read and write academically and how to become good researchers.