The Best Story Wins


The Best Story Wins
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The Best Story Wins


The Best Story Wins
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Author : Matthew Luhn
language : en
Publisher: Morgan James Publishing
Release Date : 2018-08-07

The Best Story Wins written by Matthew Luhn and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-07 with Business & Economics categories.


How to use the principles of Pixar-style storytelling to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes. Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, The Best Story Wins retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves! “Award-winning Pixar storyteller, artist, and writer Matthew Luhn has a message for CEOs, marketers, and business professionals: to capture your audience’s attention, you need to hook them with a great story.” —Seattlepi.com



Whoever Tells The Best Story Wins


Whoever Tells The Best Story Wins
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Author : Annette Simmons
language : en
Publisher: AMACOM
Release Date : 2007-05-09

Whoever Tells The Best Story Wins written by Annette Simmons and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-05-09 with Business & Economics categories.


Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want...and why it matters. In presentations, department meetings, over lunch-any place you make a case for new customers, more business, or your next big idea-you'll have greater impact if you have a compelling story to relate. Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and more practical than ever, the second edition reveals how to use storytelling to: Capture attention * Motivate listeners * Gain trust * Strengthen your argument * Sway decisions * Demonstrate authenticity and encourage transparency * Spark innovation * Manage uncertainty * And more Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across-and connect successfully with any audience.



The Best Story Wins


The Best Story Wins
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Author : John Bobo
language : en
Publisher: Tower Publishing Company
Release Date : 2010

The Best Story Wins written by John Bobo and has been published by Tower Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Criminal justice, Administration of categories.


Real advice for new & experienced prosecutors from an author that has lived the District Attorney's life.



The Story Factor


The Story Factor
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Author : Annette Simmons
language : en
Publisher: Hachette UK
Release Date : 2009-03-17

The Story Factor written by Annette Simmons and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-17 with Business & Economics categories.


This modern classic teaches you to use the art of storytelling to persuade, motivate, and inspire in life and business Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results. In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables form around the world, Simmons illustrates how story can be used to persuade, motivate, and inspire in ways that cold facts, bullets points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.



Excellence Wins


Excellence Wins
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Author : Horst Schulze
language : en
Publisher: Zondervan
Release Date : 2019-03-05

Excellence Wins written by Horst Schulze and has been published by Zondervan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-05 with Self-Help categories.


Horst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsense approach, Schulze shares the visionary and disruptive principles that have led to immense global success over the course of his still-prolific fifty-year career in the hospitality industry. For over twenty years, Schulze fearlessly led the company to unprecedented multibillion dollar growth, setting the business vision and people-focused standards that made the Ritz-Carlton brand world renowned. In Excellence Wins, Schulze shares his approach to everything from providing the best customer service to creating a culture of excellence within your organization. With his tried-and-true methods and inspiring, hard-earned wisdom, Schulze teaches you everything you need to know about: Why leading well is an acquired skill Serving your customers Engaging your employees Creating a culture of customer service Why vision statements make a difference What it really means to practice servant leadership Schulze's principles are designed to be versatile and practical no matter where you are in your career. He'll remind you that you don't need a powerful title or dozens of direct reports to benefit from the advice he shares in Excellence Wins--you have everything you need to apply it to your life and career right now. Let Schulze's incredible story help you unleash the disruptive power of your true potential, beat the competition, own your career trajectory, and experience the game-changing power of what happens when Excellence Wins.



Winning The Story Wars


Winning The Story Wars
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Author : Jonah Sachs
language : en
Publisher: Harvard Business Press
Release Date : 2012-06-19

Winning The Story Wars written by Jonah Sachs and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-19 with Business & Economics categories.


Trying to get your message heard? Build an iconic brand? Welcome to the battlefield. The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior—great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes readers into a fascinating world of seemingly insurmountable challenges and enormous opportunity. You’ll discover how: • Social media tools are driving a return to the oral tradition, in which stories that matter rise above the fray • Marketers have become today’s mythmakers, providing society with explanation, meaning, and ritual • Memorable stories based on timeless themes build legions of eager evangelists • Marketers and audiences can work together to create deeper meaning and stronger partnerships in building a better world • Brands like Old Spice, The Story of Stuff, Nike, the Tea Party, and Occupy Wall Street created and sustained massive viral buzz Winning the Story Wars is a call to arms for business communicators to cast aside broken traditions and join a revolution to build the iconic brands of the future. It puts marketers in the role of heroes with a chance to transform not just their craft but the enterprises they represent. After all, success in the story wars doesn’t come just from telling great stories, but from learning to live them.



Hope Wins


Hope Wins
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Author : Tom Angleberger
language : en
Publisher: Penguin
Release Date : 2022-05-10

Hope Wins written by Tom Angleberger and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-10 with Juvenile Nonfiction categories.


In a collection of personal stories and essays, award-winning and bestselling artists from Matt de la Peña and Veera Hiranandani to Max Brallier and R.L. Stine write about how hope always wins, even in the darkest of times. Where does hope live? In your family? In your community? In your school? In your heart? From a family restaurant to a hot-dog shaped car, from an empty road on a moonlight night to a classroom holiday celebration, this anthology of personal stories from award-winning and bestselling authors, shows that hope can live everywhere, even—or especially—during the darkest of times. No matter what happens: Hope wins. Contributors include: Tom Angleberger, James Bird, Max Brallier, Julie Buxbaum, Pablo Cartaya, J.C. Cervantes, Soman Chainani, Matt de la Peña, Stuart Gibbs, Adam Gidwitz, Karina Yan Glaser, Veera Hiranandani, Hena Khan, Gordon Korman, Janae Marks, Sarah Mlynowski, Rex Ogle, James Ponti, Pam Muñoz Ryan, Ronald L.Smith, Christina Soontornvat, and R.L. Stine.



The Bbc National Short Story Award 2021


The Bbc National Short Story Award 2021
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Author : Lucy Caldwell
language : en
Publisher: Comma Press
Release Date : 2021-09-13

The Bbc National Short Story Award 2021 written by Lucy Caldwell and has been published by Comma Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-13 with Fiction categories.


A group of teenage boys take turns assessing each other’s changing bodies before a Friday night disco… A grieving woman strikes up an unlikely friendship with a fellow traveller on a night train to Kiev… An unusually well-informed naturalist is eyed with suspicion by his comrades on a forest exhibition with a higher purpose… The stories shortlisted for the 2021 BBC National Short Story Award with Cambridge University take place in liminal spaces – their characters find themselves in transit, travelling along flight paths, train lines and roads, or in moments where new opportunities or directions suddenly seem possible. From the reflections of a new mother flying home after a funeral, to an ailing son’s reluctance to return to the village of his childhood, these stories celebrate small kindnesses in times of turbulence, and demonstrate a connection between one another that we might sometimes take for granted. The BBC NSSA is one of the most prestigious prizes for a single short story, with the winning author receiving £15,000, and four further shortlisted authors £600 each. James Runcie is joined on the judging panel by a group of acclaimed writers and critics including: Booker Prize shortlisted novelist Fiona Mozley; award winning writer, poet and winner of the Desmond Elliott Prize, Derek Owusu; multi-award winning Irish novelist and short story writer, Donal Ryan; and returning judge, Di Speirs, Books Editor at BBC Radio.



Lead With A Story


Lead With A Story
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Author : Paul Smith
language : en
Publisher: AMACOM
Release Date : 2012-08-31

Lead With A Story written by Paul Smith and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-31 with Business & Economics categories.


Whether you’re trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty-one difficult situations, Lead with a Story gives you theability to engage an audience the way logic and bullet points alone never could. This how-to guidebook shows readers how powerful stories can help define culture and values, engender creativity and innovation, foster collaboration, build relationships, provide coaching and feedback, and lead change. Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for today’s leaders. Many highly successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated “corporate storytellers.” 3M banned bullet points years ago and replaced them with a process of writing “strategic narratives.” Procter & Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. Complete with examples from these and many other high-profile companies, Lead with a Story gives readers the guidance they need to spin a narrative to stunning effect.



Everybody Wins


Everybody Wins
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Author : Phil Harkins
language : en
Publisher: John Wiley & Sons
Release Date : 2004-12-13

Everybody Wins written by Phil Harkins and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-12-13 with Business & Economics categories.


An inside look at one of the world's most successful real estatecompanies RE/MAX was founded over 30 years ago in Denver, Colorado, basedupon a revolutionary idea for a new system of selling real estate.Since then, RE/MAX has experienced over 380 straight months ofexplosive growth. In Everybody Wins, authors Phil Harkins and KeithHollihan reveal how RE/MAX has achieved such phenomenal success byexamining the company's strategy, culture, and leadership. Harkins-- with the full cooperation of RE/MAX -- led a research team thatclosely studied RE/MAX as well as comparable fast-growingcompanies. The team observed critical meetings, attendedconventions, dug through historical archives, and conductedextensive interviews with more than 50 key RE/MAX leaders. Theoutcome is an insightful and engaging account of one of the world'smost successful companies. Order your copy today.