The Victory Lab


The Victory Lab
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The Victory Lab


The Victory Lab
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Author : Sasha Issenberg
language : en
Publisher: Crown
Release Date : 2012-09-11

The Victory Lab written by Sasha Issenberg and has been published by Crown this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-11 with Political Science categories.


UPDATED FOR THE 2016 ELECTION The book Politico calls “Moneyball for politics” shows how cutting-edge social science and analytics are reshaping the modern political campaign. Renegade thinkers are crashing the gates of a venerable American institution, shoving aside its so-called wise men and replacing them with a radical new data-driven order. We’ve seen it in sports, and now in The Victory Lab, journalist Sasha Issenberg tells the hidden story of the analytical revolution upending the way political campaigns are run in the 21st century. The Victory Lab follows the academics and maverick operatives rocking the war room and re-engineering a high-stakes industry previously run on little more than gut instinct and outdated assumptions. Armed with research from behavioural psychology and randomized experiments that treat voters as unwitting guinea pigs, the smartest campaigns now believe they know who you will vote for even before you do. Issenberg tracks these fascinating techniques—which include cutting edge persuasion experiments, innovative ways to mobilize voters, heavily researched electioneering methods—and shows how our most important figures, such as Barack Obama and Mitt Romney, are putting them to use with surprising skill and alacrity. Provocative, clear-eyed and energetically reported, The Victory Lab offers iconoclastic insights into political marketing, human decision-making, and the increasing power of analytics.



The Victory Lab


The Victory Lab
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Author : Sasha Issenberg
language : en
Publisher:
Release Date : 2012

The Victory Lab written by Sasha Issenberg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Internet in political campaigns categories.


"A look how social scientists and renegade thinkers are imposing a new data-driven order on the American political campaign--an industry previously run on gut instinct"--



The Engagement


The Engagement
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Author : Sasha Issenberg
language : en
Publisher: Vintage
Release Date : 2021-06-01

The Engagement written by Sasha Issenberg and has been published by Vintage this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-01 with Political Science categories.


A NEW YORK TIMES NOTABLE BOOK OF THE YEAR • The riveting story of the conflict over same-sex marriage in the United States—the most significant civil rights breakthrough of the new millennium "Full of intimate details, battling personalities, heated court cases, public persuasion.” —John Williams, The New York Times On June 26, 2015, the U.S. Supreme Court ruled that state bans on gay marriage were unconstitutional, making same-sex unions legal across the United States. But the road to that momentous decision was much longer than many know. In this definitive account, Sasha Issenberg vividly guides us through same-sex marriage’s unexpected path from the unimaginable to the inevitable. It is a story that begins in Hawaii in 1990, when a rivalry among local activists triggered a sequence of events that forced the state to justify excluding gay couples from marriage. In the White House, one president signed the Defense of Marriage Act, which elevated the matter to a national issue, and his successor tried to write it into the Constitution. Over twenty-five years, the debate played out across the country, from the first legal same-sex weddings in Massachusetts to the epic face-off over California’s Proposition 8 and, finally, to the landmark Supreme Court decisions of United States v. Windsor and Obergefell v. Hodges. From churches to hedge funds, no corner of American life went untouched. This richly detailed narrative follows the coast-to-coast conflict through courtrooms and war rooms, bedrooms and boardrooms, to shed light on every aspect of a political and legal controversy that divided Americans like no other. Following a cast of characters that includes those who sought their own right to wed, those who fought to protect the traditional definition of marriage, and those who changed their minds about it, The Engagement is certain to become a seminal book on the modern culture wars.



Winning Elections


Winning Elections
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Author : Ronald A. Faucheux
language : en
Publisher: M. Evans
Release Date : 2003-10-15

Winning Elections written by Ronald A. Faucheux and has been published by M. Evans this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-15 with Political Science categories.


This is an advanced guide to running political campaigns. It provides invaluable, practical advice from the leading pros in the industry.



The Sushi Economy


The Sushi Economy
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Author : Sasha Issenberg
language : en
Publisher: Penguin
Release Date : 2007-05-03

The Sushi Economy written by Sasha Issenberg and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-05-03 with Business & Economics categories.


The highly acclaimed exploration of sushi’s surprising history, global business, and international allure One generation ago, sushi’s narrow reach ensured that sports fishermen who caught tuna in most of parts of the world sold the meat for pennies as cat food. Today, the fatty cuts of tuna known as toro are among the planet’s most coveted luxury foods, worth hundreds of dollars a pound and capable of losing value more quickly than any other product on earth. So how did one of the world’s most popular foods go from being practically unknown in the United States to being served in towns all across America, and in such a short span of time? A riveting combination of culinary biography, behind-the- scenes restaurant detail, and a unique exploration of globalization’s dynamics, the book traces sushi’s journey from Japanese street snack to global delicacy. After traversing the pages of The Sushi Economy, you’ll never see the food on your plate—or the world around you—quite the same way again.



Beyond The Lab And The Field


Beyond The Lab And The Field
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Author : Eike-Christian Heine
language : en
Publisher: University of Pittsburgh Press
Release Date : 2022-04-19

Beyond The Lab And The Field written by Eike-Christian Heine and has been published by University of Pittsburgh Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-19 with Science categories.


Beyond the Lab and the Field analyzes infrastructures as intense sites of knowledge production in the Americas, Europe, and Asia since the late nineteenth century. Moving beyond classical places known for yielding scientific knowledge, chapters in this volume explore how the construction and maintenance of canals, highways, dams, irrigation schemes, the oil industry, and logistic networks intersected with the creation of know-how and expertise. Referred to by the authors as “scientific bonanzas,” such intersections reveal opportunities for great wealth, but also distress and misfortune. This volume explores how innovative technologies provided research opportunities for scientists and engineers, as they relied on expertise to operate, which resulted in enormous profits for some. But, like the history of any gold rush, the history of infrastructure also reveals how technologies of modernity transformed nature, disrupting communities and destroying the local environment. Focusing not on the victory march of science and technology but on ambivalent change, contributors consider the role of infrastructures for ecology, geology, archaeology, soil science, engineering, ethnography, heritage, and polar exploration. Together, they also examine largely overlooked perspectives on modernity: the reliance of infrastructure on knowledge, and infrastructures as places and occasions that inspired a greater understanding of the natural world and the technologically made environment.



How To Win A Local Election Revised


How To Win A Local Election Revised
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Author : M. Andrew Grey
language : en
Publisher: M. Evans
Release Date : 1999-02-23

How To Win A Local Election Revised written by M. Andrew Grey and has been published by M. Evans this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-02-23 with Political Science categories.


Revised and updated, this is the most practical, most detailed handbook ever published on the techniques and approaches you need to run a successful campaign for any local office.



Political Consultants And Campaigns


Political Consultants And Campaigns
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Author : Jason Johnson
language : en
Publisher: Routledge
Release Date : 2018-04-19

Political Consultants And Campaigns written by Jason Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-19 with Political Science categories.


Political Consultants and Campaigns: One Day to Sell examines the differences between how political science theory suggests campaigns should be run and how political consultants actually run campaigns. In the wake of consultants who effortlessly move from campaigners to policymakers, the dearth of knowledge about the attitudes, beliefs, and strategies of the consultants themselves is still a glaring absence in the analysis of American politics. How can we purport to know what is happening in American political campaigns if we don't know what is on the minds of the men and women who run them? This book provides a clearer understanding of modern-day political campaigns by revealing what is on the minds of the people who run them. With original data from consultants, campaign managers, and professional campaign schools, author Jason Johnson examines consultant behavior on message formation, policy positioning, candidate recruitment, Internet strategy, and negative advertising and compares these practices to existing political science theory. This groundbreaking research makes Political Consultants and Campaigns: One Day to Sell a must-have resource for all students of American politics, campaign managers, or anyone interested in how political campaigns in America are run.



Tenth Of December


Tenth Of December
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Author : George Saunders
language : en
Publisher: A&C Black
Release Date : 2013-01-03

Tenth Of December written by George Saunders and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-03 with Fiction categories.


The prize-winning, New York Times bestselling short story collection from the internationally bestselling author of Lincoln in the Bardo 'The best book you'll read this year' New York Times 'Dazzlingly surreal stories about a failing America' Sunday Times WINNER OF THE 2014 FOLIO PRIZE AND SHORTLISTED FOR THE NATIONAL BOOK AWARD 2013 George Saunders's most wryly hilarious and disturbing collection yet, Tenth of December illuminates human experience and explores figures lost in a labyrinth of troubling preoccupations. A family member recollects a backyard pole dressed for all occasions; Jeff faces horrifying ultimatums and the prospect of Darkenfloxx(TM) in some unusual drug trials; and Al Roosten hides his own internal monologue behind a winning smile that he hopes will make him popular. With dark visions of the future riffing against ghosts of the past and the ever-settling present, this collection sings with astonishing charm and intensity.



Let My People Vote


Let My People Vote
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Author : Desmond Meade
language : en
Publisher: Beacon Press
Release Date : 2020-10-06

Let My People Vote written by Desmond Meade and has been published by Beacon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-06 with Political Science categories.


Desmond Meade was chosen as a MacArthur Fellow in 2021 The inspiring and eye-opening true story of one man’s undying belief in the power of a fully enfranchised nation. “You may think the right to vote is a small matter, and if you do, I would bet you have never had it taken away from you.” Thus begins the story of Desmond Meade and his inspiring journey to restore voting rights to roughly 1.4 million returning citizens in Florida—resulting in a stunning victory in 2018 that enfranchised the most people at once in any single initiative since women’s suffrage. Let My People Vote is the deeply moving, personal story of Meade’s life, his political activism, and the movement he spearheaded to restore voting rights to returning citizens who had served their terms. Meade survived a tough childhood only to find himself with a felony conviction. Finding the strength to pull his life together, he graduated summa cum laude from college, graduated from law school, and married. But because of his conviction, he was not even allowed to sit for the bar exam in Florida. And when his wife ran for state office, he was filled with pride—but not permitted to vote for her. Meade takes us on a journey from his time in homeless shelters, to the exhilarating, joyful night in November of 2018, when Amendment 4 passed with 65 percent of the vote. Meade’s story, and his commitment to a fully enfranchised nation, will prove to readers that one person really can make a difference.