Think Like Zuck The Five Business Secrets Of Facebook S Improbably Brilliant Ceo Mark Zuckerberg
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Think Like Zuck The Five Business Secrets Of Facebook S Improbably Brilliant Ceo Mark Zuckerberg
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Author : Ekaterina Walter
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-04-12
Think Like Zuck The Five Business Secrets Of Facebook S Improbably Brilliant Ceo Mark Zuckerberg written by Ekaterina Walter and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-12 with Business & Economics categories.
Wall Street Journal Bestseller Make Your Mark in the World with the Five Success Principles of the World-Changing Social Media Site If Facebook were a country, it would be the third largest in the world. Facebook accounts for one of every seven minutes spent online. More than one billion pieces of content are shared on Facebook. There’s no doubt about it. Mark Zuckerberg’s creation has changed the world. Literally. Facebook has singlehandedly revolutionized the way more than one-seventh of the world’s population communicates, engages, and consumes information. If you run a business or plan to start one, you’re probably asking yourself the same question organizational leaders worldwide are asking: What did Mark Zuckerberg do right? At long last, the answer is here. Think Like Zuck examines the five principles behind Facebook’s meteoric rise, presented in actionable lessons anyone can apply—in any organization, in any industry. Written by social business trailblazer Ekaterina Walter, this groundbreaking book reveals the five “P”s of Facebook’s success: PASSION—Keep your energy and commitment fully charged at all times by pursuing something you believe in PURPOSE—Don’t just create a great product; drive a meaningful movement PEOPLE—Build powerful teams that can execute your vision PRODUCT—Create a product that is innovative, that breaks all the rules, that changes everything PARTNERSHIPS—Build powerful partnerships with people who fuel imagination and energize execution Packed with examples of Facebook’s success principles in action—as well as those of Zappos, TOMS, Threadless, Dyson, and other companies—Think Like Zuck gives you the inspiration, knowledge, and insight to make your own mark in the world, to build a business that makes a difference, and to lead your organization to long-term profitability and growth. “Think Like Zuck is a fascinating look at how entrepreneurial vision drives success. If you want more out of work than just a job, if you have the burning desire to build something of lasting value, then this is your guide.” —DAVID MEERMAN SCOTT, bestselling author of The New Rules of Marketing and PR “Whether you’re a seasoned business executive or the next Mark Zuckerberg in your dorm room right now, this book is a must-read! Two likeable thumbs up!” —DAVE KERPEN, New York Times bestselling author of Likeable Social Media and Likeable Business “True success lies at the place where passion and purpose collide—this book will help you uncover yours.” —JOHN JANTSCH, bestselling author of Duct Tape Marketing and The Commitment Engine “Think Like Zuck is a must-read for any innovator, social entrepreneur, or business owner looking to capitalize on the success of Facebook to propel and realize their own vision.” —SIMON MAINWARING, New York Times bestselling author of We First “This book takes you on the ride of a lifetime and shows you how YOU can be successful! The question is: What does it take? Ekaterina gives us the answers!” —JEFFREY HAYZLETT, bestselling author of Running the Gauntlet and global business celebrity “In Think Like Zuck, you will find important principles to infuse meaning into your business strategies and inspire change. Don’t just read this book; use it.” —SHAWN ACHOR, author of the international bestseller The Happiness Advantage
The Making Of The Greatest
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Author : Abha Sharma
language : en
Publisher:
Release Date : 2019-09
The Making Of The Greatest written by Abha Sharma and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09 with Fiction categories.
This biography explores the fascinating journey of Mark Zuckerberg and his many avatars- software programmer, fencing champion, Harvard dropout, founder, CEO, philanthropist, son, friend, boyfriend, husband and father.
The Partnership
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Author : Charles D. Ellis
language : en
Publisher: Penguin
Release Date : 2008-10-07
The Partnership written by Charles D. Ellis and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-10-07 with Business & Economics categories.
The inside story of one of the world?s most powerful financial Institutions Now with a new foreword and final chapter, The Partnership chronicles the most important periods in Goldman Sachs?s history and the individuals who built one of the world?s largest investment banks. Charles D. Ellis, who worked as a strategy consultant to Goldman Sachs for more than thirty years, reveals the secrets behind the firm?s continued success through many life-threatening changes. Disgraced and nearly destroyed in 1929, Goldman Sachs limped along as a break-even operation through the Depression and WWII. But with only one special service and one improbable banker, it began the stage-by-stage rise that took the firm to global leadership, even in the face of the world-wide credit crisis.
Clash
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Author : Hazel Rose Markus
language : en
Publisher: Penguin
Release Date : 2013-05-02
Clash written by Hazel Rose Markus and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-02 with Social Science categories.
“If you fear that cultural, political, and class differences are tearing America apart, read this important book.” —Jonathan Haidt, Ph.D., author of The Righteous Mind Who will rule in the twenty-first century: allegedly more disciplined Asians, or allegedly more creative Westerners? Can women rocket up the corporate ladder without knocking off the men? How can poor kids get ahead when schools favor the rich? As our planet gets smaller, cultural conflicts are becoming fiercer. Rather than lamenting our multicultural worlds, Hazel Rose Markus and Alana Conner reveal how we can leverage our differences to mend the rifts in our workplaces, schools, and relationships, as well as on the global stage. Provocative, witty, and painstakingly researched, Clash! not only explains who we are, it also envisions who we could become.
The Politics Of Expertise In Cultural Labour
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Author : Karen Patel
language : en
Publisher: Rowman & Littlefield Publishers
Release Date : 2020-03-16
The Politics Of Expertise In Cultural Labour written by Karen Patel and has been published by Rowman & Littlefield Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-16 with Social Science categories.
What is expertise? In the arts, or cultural work, the experts in this area are commonly regarded to be art critics, dealers or intermediaries. Why are they considered experts? What about the expertise of the artists or cultural workers themselves? This book provides a much-needed account of the concept of expertise in cultural work, providing new insights into the individual experiences of cultural workers and the role of social media in their creative practice and development of expertise. It also explores the potential reasons for inequalities in the sector which centre not only on protected characteristics such as class, gender and race, but increasingly the digital divide. Drawing on interviews with cultural workers and an innovative social media analysis, this book highlights the characteristics of aesthetic expertise in production – the practical skills cultural workers hone and deploy over years of training and creative practice. This is a new take on aesthetic expertise, which is traditionally associated with those involved in the judgement of culture, such as critics, dealers and intermediaries. The book highlights how social media platforms both enable and constrain the development of practical aesthetic expertise, and the platforms’ role in the mediation of the cultural object online. Finally, the book interrogates the power dimensions of expertise, focusing primarily on gender. Drawing on the work of Pierre Bourdieu, it explores how opportunities to develop aesthetic expertise, and the ability to use social media platforms to signal that expertise, are not available to everyone. In this sense, the book adds new perspectives to the growing body of work on inequalities in the creative and cultural industries, as well as scholarship on social media and creative work. The book concludes with the argument that the term ‘expertise’ needs to be problematised and reclaimed by those who are not equally represented in the cultural industries, using gender as a case in point.
High Growth Handbook
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Author : Elad Gil
language : en
Publisher: Stripe Press
Release Date : 2018-07-17
High Growth Handbook written by Elad Gil and has been published by Stripe Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-17 with Business & Economics categories.
High Growth Handbook is the playbook for growing your startup into a global brand. Global technology executive, serial entrepreneur, and angel investor Elad Gil has worked with high-growth tech companies including Airbnb, Twitter, Google, Stripe, and Square as they’ve grown from small companies into global enterprises. Across all of these breakout companies, Gil has identified a set of common patterns and created an accessible playbook for scaling high-growth startups, which he has now codified in High Growth Handbook. In this definitive guide, Gil covers key topics, including: · The role of the CEO · Managing a board · Recruiting and overseeing an executive team · Mergers and acquisitions · Initial public offerings · Late-stage funding. Informed by interviews with some of the biggest names in Silicon Valley, including Reid Hoffman (LinkedIn), Marc Andreessen (Andreessen Horowitz), and Aaron Levie (Box), High Growth Handbook presents crystal-clear guidance for navigating the most complex challenges that confront leaders and operators in high-growth startups.
The Power Of Visual Storytelling How To Use Visuals Videos And Social Media To Market Your Brand
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Author : Ekaterina Walter
language : en
Publisher: McGraw Hill Professional
Release Date : 2014-03-07
The Power Of Visual Storytelling How To Use Visuals Videos And Social Media To Market Your Brand written by Ekaterina Walter and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-07 with Business & Economics categories.
Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company
The Most Powerful Brand On Earth
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Author : Chris Boudreaux
language : en
Publisher: Prentice Hall
Release Date : 2013-08-22
The Most Powerful Brand On Earth written by Chris Boudreaux and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-22 with Business & Economics categories.
Brands that thrive and profit from employee and customer empowerment generate significantly greater awareness and revenues, while also decreasing the costs of marketing, selling, and customer service. However, employees must engage in public, real-time conversations. And most people are not professional communicators. Achieving those outcomes requires new skills, business processes, governance, measurement, and infrastructure. In addition, leaders must learn new ways of managing risk, while helping employees build and manage external relationships in real time. Now, in The Most Powerful Brand on Earth, social business pioneers Chris Boudreaux and Susan Emerick help you successfully manage all these changes. Drawing on their experience leading social media transformations at IBM and other top companies, they present frameworks and case studies from key innovators that show how to -Leverage the surprising dynamics of online influence -Plan, execute, and manage the development of key relationships -Measure outcomes and performance in effective and useful ways -Resolve crucial security, privacy, and regulatory issues that arise when others represent you online -Gain crucial support from leaders, participants, and other stakeholders -Empower the people and teams you attract, hire, and support -Navigate cultural and process changes that will make or break your program -Preview trends that will shape your social empowerment programs in coming years
How To Be A Capitalist Without Any Capital
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Author : Nathan Latka
language : en
Publisher: Hachette UK
Release Date : 2019-03-07
How To Be A Capitalist Without Any Capital written by Nathan Latka and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-07 with Business & Economics categories.
You don't need to be university educated, have money, be creative, or even have an idea to get rich. You just need to be willing to break the rules. How to be a Capitalist Without Any Capital will teach you how to be a modern opportunist - investor, entrepreneur, or side hustler - by breaking these four golden rules of the old guard: 1. Focus on one skill: Wrong. Don't cultivate one great skill to get ahead. In today's business world, success goes to the multitaskers. 2. Be unique: Wrong. The way to get rich is not by launching a new idea but by aggressively copying others and then adding your own twist. 3. Focus on one goal: Wrong. Focus instead on creating a system to produce the outcome you want, not just once, but over and over again. 4. Appeal to the masses: Wrong. The masses are broke ($4k average net worth in America?). Let others cut a trail through the jungle so you can peacefully walk in and capitalize on their hard work. By rejecting these defunct rules and following Nathan Latka's unconventional path, you can copy other people's ideas shamelessly, bootstrap a start-up with almost no funding, invest in small local businesses for huge payoffs, and reap all the benefits.
The Power Of Being Yourself
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Author : Joe Plumeri
language : en
Publisher: Hachette UK
Release Date : 2015-04-14
The Power Of Being Yourself written by Joe Plumeri and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-14 with Business & Economics categories.
Everyone imagines top CEOs as larger-than-life figures who do things no one else could. But deep down, a good business leader is an everyman who combines vision and high energy with the ability to connect with and learn from all types of people. In The Power of Being Yourself, renowned business leader Joe Plumeri offers simple yet profound guidance on how to stay positive, motivate yourself and others, and achieve success in your life and work. Plumeri's Game Plan for Success features eight key principles, from Everyone Has the Same Plumbing, in which his fish-out-of-water experience as CEO and chairman of a London-based company reveals how cultural differences can be overcome as people everywhere respond to authenticity, to You Gotta Have Purpose!, which explores the transformative ingredient that leads to tangible progress. And because this book is meant to be revisited and consulted whenever you need fresh inspiration or practical advice, The Power of Being Yourself also features a final section -- Applying the Principles -- imparting further guidance and checklists. By sharing his own experiences--and candidly exploring high-stakes business decisions along with many personal triumphs and tragedies--Plumeri explains that the secret to success is found not in boardroom strategy or corporate philosophy, but rather in allowing passion, purpose, and true emotions to inform your approach and guide your relationships. His book is a timely wake-up call in a world where heartless electronic communication too often takes precedence over genuine connection. Plumeri reveals that if we can live in the moment and be honest and true in our emotions, the effect carries over into how we live all facets of our lives.