When Digital Becomes Human
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When Digital Becomes Human
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Author : Steven Van Belleghem
language : en
Publisher: Kogan Page Publishers
Release Date : 2015-04-03
When Digital Becomes Human written by Steven Van Belleghem and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-03 with Business & Economics categories.
WINNER: CMI Management Book of the Year Awards 2016 - Commuter's Read Category In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. But success doesn't just rely on digital engagement and excellence, but also on combining a digital-first attitude with a human touch. In When Digital Becomes Human, Steven Van Belleghem explores and explains the new digital relationships. Packed with global examples from organizations that have successfully transformed their customer relationships, such as Amazon, Toyota, ING, Coolblue, Nike and Starbucks, When Digital Becomes Human presents a clear model that companies can easily implement to integrate an emotional layer into their digital strategy. This guide to combining two of a business's most important assets - its people and its digital strengths - covers the latest issues in digital marketing and customer experience management, including omnichannel and multichannel experiences, big data and predictive analytics, privacy concerns, customer collaboration (ie crowdsourcing) and more.
When Digital Becomes Human
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Author :
language : en
Publisher:
Release Date : 2018
When Digital Becomes Human written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with categories.
Digital Human
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Author : Chris Skinner
language : en
Publisher: John Wiley & Sons
Release Date : 2018-06-18
Digital Human written by Chris Skinner and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-18 with Business & Economics categories.
Digital is far-reaching and ubiquitous - everything you know is about to change. We are living in the fourth age of humanity. First, we became human. Then we became civilized. The third age saw the creation of commerce. Now, we are becoming digital. Technology has changed the way we communicate, trade, and transact, with repercussions extending far beyond our personal spheres. Digital Human is a visionary roadmap for the future, a timely guide on how to navigate the world of finance as we create the next generation of humanity. It explores the digital evolution’s impact and offers clear insights on thriving in this new era. Human and business relationships are evolving, and existing businesses must undergo substantial transformative changes to compete with the smaller, “lighter,” and more agile companies that are able to quickly maneuver to match shifting consumer demands. A lack of online presence has become unthinkable, as consumer preferences continue to trend heavily toward online business and transactions—is your company equipped to thrive in this new era? While there is no definitive guide to this new reality, this insightful resource provides the starting point and roadmap to digital success in the financial services arena, covering aspects such as: Digital is not merely a “bolting on” of technology to produce results faster and cheaper, but a complete rethinking of common business practices and notions of efficiency and customer engagement Rethinking business starts with the customer - new business models are constructed entirely around this single, guiding principle A digital business model is all about connectivity, with front-office apps tied in to both back-office analytics and marketplaces with many players and segments Businesses must open their operations to this marketplace of players through APIs, necessitating a conversion of many core systems Central business and technology systems must change to adapt to new market entrants and new technologies that range from AI for back-office analytics to Distributed Ledger Technology (DLT) for global operations Leaders must rethink their businesses to be fit for the future digital age, and this comprehensive resource shines a spotlight on the key elements to this transformation.
Human Centered Digitalization And Services
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Author : Marja Toivonen
language : en
Publisher: Springer
Release Date : 2019-06-03
Human Centered Digitalization And Services written by Marja Toivonen and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-03 with Business & Economics categories.
This book provides a timely overview of the impacts of digitalization from the perspective of everyday life, and argues that one central issue in digitalization is the development of new types of services that digitalization enables, but which are often overlooked due to the focus on new technologies and devices. The book summarizes the past 20 years of research into the relationship between information and communications technology (ICT) and service innovation, and reveals that the ongoing digitalization is a qualitatively different phenomenon and represents a true paradigm shift. The all-encompassing integration and distribution of data raises critical issues such as preserving human dignity and individual autonomy; moreover, interaction practices that foster broad participation, trust, learning, and a willingness to share knowledge are called for. Citizen empowerment and multi-actor co-creation have become central to using digitalization to support the development of wellbeing and sustainability. Further, the book shows how employees and professionals can and should be involved in designing their future work, and in evaluating it. Proactiveness and participation in innovation endeavours are ways to guarantee meaningful work in an age of socio-technical transition. The book employs a variety of theoretical approaches and perspectives from diverse disciplines to illustrate these needs. In addition to theoretical analyses, some specific application areas are examined, e.g. services in health and social care, and problems linked to robots in elderly care. Given its scope, the book is highly recommended to all readers seeking an overview of the current understanding of the human side of digitalization and searching for concrete cases from different countries to illustrate the topic.
Human Machine
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Author : Daniel Newman
language : en
Publisher: Kogan Page Publishers
Release Date : 2019-07-03
Human Machine written by Daniel Newman and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-03 with Business & Economics categories.
Will the workplace of the future be overrun by machines and robots? Are the new frontiers of artificial intelligence (AI) on the cusp of dethroning us in efficiency, intelligence and innovative potential? Automation and AI will augment our human world and potential. The winners of the future of work are those that harness the power of machines to their advantage. Human/Machine is the only guide you need to understand the fourth industrial revolution. It sets out a road map to the challenges ahead, but also unlocks the wondrous opportunities that it offers. Human/Machine explores how we will work symbiotically with machines, detailing how institutions, companies, individuals and education providers will evolve to integrate seamlessly with new technologies. With exclusive case studies, this book offers a glimpse into the future and details how top companies are already thriving on this very special relationship. From gamification in job training to project management teams integrated with bots and predictive technologies that fix problems in the supply chain before they happen, the authors deliver a powerful manifesto for the adoption and celebration of automation and AI. In a much more fluid, skills-based economy, we will all need to prove our worth and future-proof our skills base. This book offers a blueprint to avoid being left behind and unearth the opportunities unique to human-machine partnership ecosystems.
Radically Human
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Author : Paul Daugherty
language : en
Publisher: Harvard Business Press
Release Date : 2022-04-26
Radically Human written by Paul Daugherty and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-26 with Business & Economics categories.
Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy. In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, and digital twins begin to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human side with technology-led strategy that is reshaping the very nature of innovation. In Radically Human, Daugherty and Wilson show this profound shift, fast-forwarded by the pandemic, toward more human—and more humane—technology. Artificial intelligence is becoming less artificial and more intelligent. Instead of data-hungry approaches to AI, innovators are pursuing data-efficient approaches that enable machines to learn as humans do. Instead of replacing workers with machines, they're unleashing human expertise to create human-centered AI. In place of lumbering legacy IT systems, they're building cloud-first IT architectures able to continuously adapt to a world of billions of connected devices. And they're pursuing strategies that will take their place alongside classic, winning business formulas like disruptive innovation. These against-the-grain approaches to the basic building blocks of business—Intelligence, Data, Expertise, Architecture, and Strategy (IDEAS)—are transforming competition. Industrial giants and startups alike are drawing on this radically human IDEAS framework to create new business models, optimize post-pandemic approaches to work and talent, rebuild trust with their stakeholders, and show the way toward a sustainable future. With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.
Humanification
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Author : Christian Kromme
language : en
Publisher: Choir Press
Release Date : 2017-03-08
Humanification written by Christian Kromme and has been published by Choir Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-08 with categories.
A study of the powerful forces of innovation and disruptive technologies that are going to change everything in our world within the foreseeable future of our lifetimes.
The Four Dimensional Human
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Author : Laurence Scott
language : en
Publisher: Random House
Release Date : 2015-06-18
The Four Dimensional Human written by Laurence Scott and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-18 with Computers categories.
SHORTLISTED FOR THE SAMUEL JOHNSON PRIZE FOR NON-FICTION 2015 WINNER OF THE JERWOOD PRIZE ONE OF WIRED's NON-FICTION BOOKS OF THE DECADE We spend more time than ever online, and the digital revolution is rewiring our sense of what it means to be human. Smartphones let us live in one another's pockets, while websites advertise our spare rooms all across the world. Never before have we been so connected. Increasingly we are coaxed from the three-dimensional world around us and into the wonders of a fourth dimension, a world of digitised experiences in which we can project our idealised selves. But what does it feel like to live in constant connectivity? What new pleases and anxieties are emerging with our exposure to this networked world? How is the relationship to our bodies changing as we head deeper into digital life? Most importantly, how do we exist in public with these recoded inner lives, and how do we preserve our old ideas of isolation, disappearance and privacy on a Google-mapped planet?
Digital Media
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Author : Paul Messaris
language : en
Publisher: Peter Lang
Release Date : 2006
Digital Media written by Paul Messaris and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Digital media categories.
In this must-have new anthology, top media scholars explore the leading edge of digital media studies to provide a broad, authoritative survey of the study of the field and a compelling preview of future developments. This book is divided into five key areas - video games, digital images, the electronic word, computers and music, and new digital media - and offers an invaluable guide for students and scholars alike.
How To Fix The Future
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Author : Andrew Keen
language : en
Publisher: Atlantic Books
Release Date : 2018-03-01
How To Fix The Future written by Andrew Keen and has been published by Atlantic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-01 with Political Science categories.
Internet entrepreneur Andrew Keen was among the earliest to write about the dangers that the Internet poses to our culture and society. His 2007 book The Cult of the Amateur was critical in helping advance the conversation around the Internet, which has now morphed from a tool providing efficiencies and opportunities for consumers and business to a force that is profoundly reshaping our societies and our world. In his new book, How to Fix the Future, Keen focuses on what we can do about this seemingly intractable situation. Looking to the past to learn how we might change our future, he describes how societies tamed the excesses of the Industrial Revolution, which, like its digital counterpart, demolished long-standing models of living, ruined harmonious environments and altered the business world beyond recognition. Travelling across the globe, from India to Estonia, Germany to Singapore, he investigates the best (and worst) practices in five key areas - regulation, innovation, social responsibility, consumer choice and education - and concludes by examining whether we are seeing the beginning of the end of the America-centric digital world. Powerful, urgent and deeply engaging, How to Fix the Future vividly depicts what we must do if we are to try to preserve human values in an increasingly digital world and what steps we might take as societies and individuals to make the future something we can again look forward to.