Advertise Here
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Your Ad Here
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Author : Michael J. Massey
language : en
Publisher: Dog Ear Publishing
Release Date : 2010-04
Your Ad Here written by Michael J. Massey and has been published by Dog Ear Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04 with Advertising categories.
Michael Massey and Chrissie VanWormer have written what they believe is the best resource book on media and advertising on the market today. Michael has a reputation as a media mad man and is well known on the east coast as a skilled media buyer who generates measured results for his clients. Chrissie is a creative business woman and writer who uses both sides of her brain to marry industry knowledge with a jolt of ingenuity to make things work. Most of the publications they saw were dry, boring tomes with mathematical formulas and equations. Your Ad Here delivers information in an easy to understand conversational format and is designed for anyone who wants to get their message heard and what it takes to make that happen. For more information on advertising, media buying, branding, creating your message and more, please to go our website at www.YourAdHereTheBook.com. We are available twenty four hours a day to answer any and all of your questions. We'd also like your feedback on this book as we are hard at work on the next book in the Your Ad Here series.
Facebook Advertising For Dummies
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Author : Paul Dunay
language : en
Publisher: John Wiley & Sons
Release Date : 2010-10-26
Facebook Advertising For Dummies written by Paul Dunay and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-26 with Business & Economics categories.
Profitable ideas and techniques for advertising on Facebook Tap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to apply the latest strategies and tactics for effective pay-per-click and cost-per-impression advertising, how to test your ad results, and much more. Explores Facebook advertising inside and out; there are now more than 400 million active Facebook users and over 1.6 million active Pages on Facebook Works as an all-around, hands-on guide for both experienced and new Facebook advertisers Walks you through planning and creating an advertising campaign Explains writing effective ad copy, how to use landing pages, and how to test and optimize your ads Shows you how to use Facebook Insights to understand your results and how to create reports that analyze data Put your company's best face forward with the sound advertising tips and techniques in Facebook Advertising For Dummies.
Click Here Internet Advertising
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Author : Eugene Marlow
language : en
Publisher: Van Nostrand Reinhold Company
Release Date : 1997
Click Here Internet Advertising written by Eugene Marlow and has been published by Van Nostrand Reinhold Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Internet advertising categories.
Nearly $315 million is being spent on Internet advertising in the USA in 1996 and hundreds of millions more is projected for 1997. This book explores what online advertisers and marketers need to know to attract, design, price, place and measure advertising on the Internet. From the most eye-opening designs to the latest tracking technology, the author explores every aspect of advertisements as industry moves further into the Information Age. Includes advice from one of the country's most successful Internet advertising, publishing, measurement, and production companies, this book answers such questions as: what are the best advertising sites on the Internet for your company?; how do you decide the fair price for a World Wide Web ad?; is the blurring of editorial and advertising in the online world effective?; how can you measure the effectiveness of an online ad?; and are customized ads the wave of the future?
10 Ways To Write More Effective Ads
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Author : New Thrive Learning Institute
language : en
Publisher: Lulu.com
Release Date : 2016-03-11
10 Ways To Write More Effective Ads written by New Thrive Learning Institute and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-11 with Business & Economics categories.
What is advertising? Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition? It's none of the above. Advertising is salesmanship multiplied. Nothing more. And advertising copy, or copywriting, is salesmanship in print. The purpose of a copywriter's job is to sell. Period. So the goal then becomes: how can we make our advertising as effective as possible. This starting point is the essence of this book. The ten tips expressed here have been generally time-tested and known to be effective. Knowing these can improve your leads by 100%! Buy This Book Today and Find Out How!
Generating Big Advertising Ideas
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Author : Derek John Patterson
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2018-10-06
Generating Big Advertising Ideas written by Derek John Patterson and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-06 with categories.
3 Action Formula for better advertising results.1.My 3 Favorite (and Most Productive) Brainstorming Techniques2.Generating BIG Advertising IDEAS Catalogue
Local Online Advertising For Dummies
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Author : Court Cunningham
language : en
Publisher: John Wiley & Sons
Release Date : 2010-03-29
Local Online Advertising For Dummies written by Court Cunningham and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-29 with Business & Economics categories.
Kick your local online advertising into high gear with this friendly, timely guide! Add the newest means of advertising your business into your marketing mix by developing an online advertising strategy. This get-down-to-business guide will show you how. Written by executives from Yodle, a New York-based firm specializing in online advertising, this book reveals the best and brightest ways to get the word out, from creating a Web presence that draws visitors, to using SEO, to jumping boldly into social media advertising. Online advertising market is estimated to grow to $10-$19 billion by 2011, and you'll want your business to be part of this huge shift Explores how to research your audience, set goals, and build a plan Provides steps and tips on creating an effective Web presence and landing pages-then covers how to drive visitors to your site with search engine optimization, AdWords, e-mail blasts, and social media marketing Examines blogs, chat rooms, video, and other ways to win customers Don't miss the free offer from Yodle that comes with this practical guide!
The Seven Deadly Sins Of Advertising And How To Avoid Them
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Author : Glyn Williams
language : en
Publisher: Createspace Independent Pub
Release Date : 2013-03-27
The Seven Deadly Sins Of Advertising And How To Avoid Them written by Glyn Williams and has been published by Createspace Independent Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-27 with Business & Economics categories.
Our Hottest Book for Small Business Marketing Tips Sometimes business marketing feels like a 'black art', especially when it comes to creating effective advertising. Some ad's work great and some seem to drop off some kind of cliff. In reality most business advertising is done by owners that are trying hard, but end up just stabbing in the dark frustrated. How would you like the ability to create effective advertising not once, but every time? This marketing book gives you a step by step, proven method of the best advertising techniques to produce highly effective business advertising that will exponentially increase the sales and leads generated every single time. Even if you've never written an advert before and don't have a clue where to start. The six-step system where you will create the perfect message, target the right people, design your perfect branding message and spend your money in the right place. That's effective advertising ! "One of the best, most effective advertising books I have ever read" Keith NYC The advertising techniques covered here helped one small business generate over $50,000 in sales from a small advertising campaign and generated over $2million turnover for another. This will help if you think: "It doesn't matter where I advertise, it just does not work" "Everyone knows about my business but they don't buy from me" "The only way advertising works for me is when I do large discounts" "My experience is that advertising does not work for my kind of business" "My advertising costs more than it generates" "I have no idea what is the best way to advertise" All of those statements are caused by one of 'The 7 Deadly Sins of Advertising" You will learn them all here and more importantly how to avoid them. Step-by-step the author holds your hand through creating an effective campaign. It will change the way you think and you will easily see the mistakes that your competitors make, killing their own sales whilst you increase yours. You Will Learn: How to say much less but generate more profit from every campaign The Golden Rule of One - This is the cornerstone of a successful campaign and the number one reason why most advertising fails, including yours! How to stop wasting money on the wrong kind of advertising The one thing that should absolutely, positively be in every advertisement you run that will increase your response by up to 30% How to get inside your customer's mind and press their hot buttons How to create a 'No Brainer' offer so that people just can't help but want to buy from you How to laser target your advertising so that every penny is earning you more money and not just buying the advertising sales rep a new car! This six step process will give you the power and confidence to create great effective marketing campaigns that simply sell. No longer will you be at the mercy of the advertising sales representative. From here on in you call the shots. The results of the system will enable any small business owner to create effective advertising campaigns with any kind of advertising. From the heady heights of TV right down to garden signs, leaflets and local newspapers - the golden rules are the same. For the price of a starbucks latte you can take control of your marketing now. Scroll to the top and take a 'look inside' before you buy one of the most useful advertising books you will ever read. "Essential reading for the small business owner and anyone in a managerial position based around marketing" - Simon B - England
The Fundamentals Of Advertising
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Author : John Wilmshurst
language : en
Publisher: Routledge
Release Date : 1999
The Fundamentals Of Advertising written by John Wilmshurst and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Advertising categories.
Here, advertising is viewed from the perspective of advertisers, advertising agencies and the media. With the emphasis on practical application in the current marketing scene, this book includes examples, guidelines and checklists.
How To Advertise A Retail Store Including Mail Order Advertising And General Advertising
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Author : Albert E. Edgar
language : en
Publisher:
Release Date : 1913
How To Advertise A Retail Store Including Mail Order Advertising And General Advertising written by Albert E. Edgar and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1913 with Advertising categories.
Does It Pay To Advertise
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Author : John Philip Jones
language : en
Publisher: Jossey-Bass
Release Date : 1989-02-15
Does It Pay To Advertise written by John Philip Jones and has been published by Jossey-Bass this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989-02-15 with Business & Economics categories.
What makes an ad campaign successful? Here, John Jones analyzes some of the world's most popular brands to reveal how their campaigns evolved and were handled; what worked and what didn't. Includes more than one-hundred tips on marketing that your company can immediately apply.