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Digitaler Masterplan F R Kmu


Digitaler Masterplan F R Kmu
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Marketing And Smart Technologies


Marketing And Smart Technologies
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Author : Álvaro Rocha
language : en
Publisher: Springer Nature
Release Date : 2019-11-28

Marketing And Smart Technologies written by Álvaro Rocha and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-28 with Technology & Engineering categories.


This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.



Oecd Tourism Trends And Policies 2020


Oecd Tourism Trends And Policies 2020
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Author : OECD
language : en
Publisher: OECD Publishing
Release Date : 2020-03-04

Oecd Tourism Trends And Policies 2020 written by OECD and has been published by OECD Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-04 with categories.


The 2020 edition analyses tourism performance and policy trends across 51 OECD countries and partner economies. It highlights the need for coherent and comprehensive approaches to tourism policy making, and the significance of the tourism economy, with data covering domestic, inbound and outbound tourism, enterprises and employment, and internal tourism consumption.



Marketing And Smart Technologies


Marketing And Smart Technologies
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Author : Álvaro Rocha
language : en
Publisher: Springer Nature
Release Date : 2021-03-09

Marketing And Smart Technologies written by Álvaro Rocha and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-09 with Technology & Engineering categories.


This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.



Proceedings On 25th International Joint Conference On Industrial Engineering And Operations Management Ijcieom


Proceedings On 25th International Joint Conference On Industrial Engineering And Operations Management Ijcieom
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Author : Zoran Anisic
language : en
Publisher: Springer Nature
Release Date : 2020-03-20

Proceedings On 25th International Joint Conference On Industrial Engineering And Operations Management Ijcieom written by Zoran Anisic and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-20 with Technology & Engineering categories.


This book presents the conference proceedings of the 25th edition of the International Joint Conference on Industrial Engineering and Operations Management. The conference is organized by 6 institutions (from different countries and continents) that gather a large number of members in the field of operational management, industrial engineering and engineering management. This edition of the conference had the title: THE NEXT GENERATION OF PRODUCTION AND SERVICE SYSTEMS in order to emphasis unpredictable and very changeable future. This conference is aimed to enhance connection between academia and industry and to gather researchers and practitioners specializing in operation management, industrial engineering, engineering management and other related disciplines from around the world.



The Cluster Initiative Greenbook


The Cluster Initiative Greenbook
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Author : Örjan Sölvell
language : en
Publisher:
Release Date : 2003

The Cluster Initiative Greenbook written by Örjan Sölvell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Regional planning categories.




Eapc


Eapc
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Author : Carlos Centeno
language : en
Publisher:
Release Date : 2013

Eapc written by Carlos Centeno and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.




Media Clusters


Media Clusters
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Author : Charlie Karlsson
language : en
Publisher: Edward Elgar Publishing
Release Date : 2011-01-01

Media Clusters written by Charlie Karlsson and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-01 with Business & Economics categories.


This impressive new book uniquely focuses on the phenomenon of media clusters and is designed to inform policymakers, scholars, and media practitioners about the underlying challenges of media firm agglomerations, their potential, and their effects. Including an array of distinguished contributors, this book explores the rationale and purpose of media clusters, how they compare with clusters in other industries, and the significant differences in characteristics, development processes and drivers among various media clusters worldwide. It incorporates perspectives from economic geography and economics, public development and industrial policy, organizational studies, entrepreneurship, as well as cultural and media studies, to provide a comprehensive view that provides critical insight into these clusters.



Family Business And Regional Development


Family Business And Regional Development
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Author : Rodrigo Basco
language : en
Publisher: Routledge
Release Date : 2021-04-07

Family Business And Regional Development written by Rodrigo Basco and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-07 with Business & Economics categories.


This book explores the relationship between families, firms, and regions and the extent to which these relationships contribute to regional economic and social development. Although family business participation in economic activities has been a common phenomenon since pre-industrial societies, and its importance has evolved throughout time and across spatial contexts, the book suggests that these factors have often been neglected in family business and regional studies. Taking this research gap into account, the book aims to deepen our understanding of the role family firms play in the regional economy. In particular, it explores two seldom studied questions. Firstly, what role do family firms play in regional development? Secondly, how do different spatial regional contexts shape family firm operations and performance? Family Business and Regional Development presents a model of "spatial familiness" and uses themes such as productivity, networks and competitiveness to shed new light on family businesses. Moreover, it approaches the juxtaposition between family business and regional studies to encourage the cross-fertilisation of ideas, theories, and research methods between the two fields. Bringing together leading experts in entrepreneurship, regional economics, and economic geography, this book will be a valuable reading for advanced students, researchers and policymakers interested in family firms, regional studies and economic geography.



The Future Of National Development Banks


The Future Of National Development Banks
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Author : Stephany Griffith-Jones
language : en
Publisher: Initiative for Policy Dialogue
Release Date : 2018

The Future Of National Development Banks written by Stephany Griffith-Jones and has been published by Initiative for Policy Dialogue this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Business & Economics categories.


This in-depth case study of several national development banks explores the role of these institutions in innovation and structural change, infrastructure financing, and financial inclusion. It reflects on the significant contribution that these banks can make to a countries' development, and their broader role within economic policy.



Advances In Services Innovations


Advances In Services Innovations
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Author : Dieter Spath
language : en
Publisher: Springer Science & Business Media
Release Date : 2006-12-02

Advances In Services Innovations written by Dieter Spath and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-12-02 with Technology & Engineering categories.


The book documents the state-of-the-art in Services Science. It combines contributions in Service Engineering, Service Management and Service Marketing and helps to develop a roadmap for future R and D activities in these fields. The book is written for researchers in engineering and management.