Istoria Jurnalismului Din Rom Nia N Date

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The Discourse Of Advertising

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Author : Guy Cook
language : en
Publisher: Psychology Press
Release Date : 2001

The Discourse Of Advertising written by Guy Cook and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.

This second edition considers advertising in the context of current changes in communication. All chapters have been fully revised and updated, and substantial new material has been added. The social functions and aesthetic effects of advertisements are comprehensively analysed across a wide range of media, from billboards to email and the Internet. Controversially, advertisements are contrasted and compared with literary texts throughout. The book clearly explains relevant concepts from semiotics, poetics, and linguistics, and can serve as an introduction to all of these disciplines. Practical exercises to stimulate further discussion are included at the end of each chapter.

Mediating Ideology In Text And Image

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Author : Inger Lassen
language : en
Publisher: John Benjamins Publishing
Release Date : 2006-01-01

Mediating Ideology In Text And Image written by Inger Lassen and has been published by John Benjamins Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-01 with Language Arts & Disciplines categories.

While ideology has been treated widely in CDA-literature, the role played by the interaction of text and image in multiplying meaning and furthering ideological stances has not so far received a lot of attention. Mediating Ideology in Text and Image offers a number of approaches to such analysis, offering students and academics valuable tools for identifying possible discrepancies between the world and the way it is represented through various mediational means. The authors' common aim is one of assisting the audience in reading between the lines, thus offering a variety of approaches that may contribute to a better understanding of how ideologies possibly work and how they may be denaturalised from text and image. The articles in part I look at rhetorical strategies used in meaning construction processes unfolding in various kinds of mass media. Part II focuses on the re-semiotization of meaning and looks at how analysing the combination of text and image may contribute to a better understanding of ideological processes brought about by multimodal resources. Foreword by Ruth Wodak.

A Description Of Moldavia

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Author : A.K. Brackob
language : en
Publisher: Histria Books
Release Date : 2023-06-27

A Description Of Moldavia written by A.K. Brackob and has been published by Histria Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-27 with History categories.

Written by one of the country' s most renowned rulers, A Description of Moldavia provides unique insight into the geography, history, economy, ethnography, culture, and traditions of the principality. Born to a noble family, the author, Dimitrie Cantemir, ruled as Prince of Moldavia on two occasions (March-April 1693 and 1710-1711). He was a famed statesman, philosopher, and scholar.Cantemir wrote his Description of Moldavia (Descriptio Moldaviae) in 1716 at the request of the Royal Academy in Berlin, of which he was a member. Cantemir' s manuscript included a map (reproduced in the present edition), the first real map of the country, containing geographical detail. The book provides a wealth of information about the country' s natural resources, political organization, customs and traditions, history, religion, and language.

Media Ethics And Accountability Systems

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Author : Claude-Jean Bertrand
language : en
Publisher: Routledge
Release Date : 2018-04-17

Media Ethics And Accountability Systems written by Claude-Jean Bertrand and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-17 with Philosophy categories.

Over the last few years, the O.J. Simpson case, then the Lewinsky-Clinton affair, and scores of minor scandals have dominated the US press, often taking precedence over important domestic and international issues. This tabloidization of the news media, both here and abroad, has proved that "the market" cannot insure media quality. In a democracy, for media to function well, they must be free of both political and economic muzzling. The only solution is to add self-regulation, or quality control, by professionals and public to the other two forces, the market and state regulation. In this controversial volume, Claude-Jean Bertrand sets out to define a set of accountability systems--democratic, efficient, and harmless--to insure true freedom and quality of media. This brief, highly literate volume focuses not on philosophical foundations of media ethics or case stories, but on what is now missing in the codes. Many books deal with media ethics but few deal with accountability. Media Ethics and Accountability Systems zeroes in on the many nongovernmental methods of enforcing "quality control," and on the difficulty of getting the media microcosm to accept such accountability. To remedy this lack, Bertrand proposes rethinking existing "media accountability systems," some 30 to 40 in number, and creation of new ones. He observes that existing systems are rooted in four basic approaches: training: the education of citizens in media use and the incorporation of ethics courses in journalistic education; evaluation: criticism (positive and negative) not only from politicians, consumerists, and intellectuals, but from media professionals themselves; monitoring: by independent, academic experts over extended periods of time into the long-term effects; and feedback: giving ear to the various segments of media users and their needs and tastes, rather than scrutinizing sales and ratings. Media Ethics will be of particular interest to academics in the fields of communication and journalism, as well as to the general reader with an interest in public issues and a civic concern for society.

International Media Research

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Author : John R. Corner
language : en
Publisher: Routledge
Release Date : 2004-01-14

International Media Research written by John R. Corner and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-14 with Social Science categories.

International Media Research offers a rigorous and critical review of key approaches and concerns that have recently defined the field of media research. In this clearly argued collection of essays, the contributors analyze and reflect upon dominant themes and debates that have made media research an increasingly important element of cultural theory. The volume begins with a critical evaluation of the work of the leading media scholar, Elihu Katz, and continues with an exploration of the relationship between media studies and adjacent disciplines: cultural studies and gender and sexuality. Contributors drawn from Britain, America, Canada and Belgium consider the relationships between media research and media policy in different national and international contexts. Focusing on the European Union, East-Central Europe, North America and Latin America, chapters assess the impact of social, economic and political circumstances on policy debates and the shaping of the research agenda. The final chapter adopts a transatlantic perspective in tracing and analysing the history of the media's role in reporting war.

Controversy As News Discourse

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Author : Peter A. Cramer
language : en
Publisher: Springer Science & Business Media
Release Date : 2011-06-17

Controversy As News Discourse written by Peter A. Cramer and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-17 with Philosophy categories.

This book presents a constitutive approach to controversy based on a discourse analysis of news texts, focusing on the role of journalists as participants who shape public controversy for readers. Drawing data from the Reuters Corpus, the project identifies formulas that journalists use in reporting controversy and draws conclusions about how these serve professional and textual functions and how they shape public controversy as a natural, historical, and pragmatic event. While the traditions of dialectic and rhetoric have focused on the prescriptive aim of training participants to resolve controversies in philosophical dialogue or public debate settings, this orientation has tended to preempt questions about where controversy is located and how it is shaped. This project contributes to descriptive, ethnographic research about controversy, using discourse analysis to address a problem in argumentation.

Border Identities

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Author : Thomas M. Wilson
language : en
Publisher: Cambridge University Press
Release Date : 1998-01-22

Border Identities written by Thomas M. Wilson and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-01-22 with Political Science categories.

This book offers fresh insights into the complex and various ways in which international frontiers influence cultural identities. Ten anthropological case studies describe specific international borders in Europe, Asia, Africa, and North America, and bring out the importance of boundary politics, and the diverse forms that it may take. As a contribution to the wider theoretical debates about nationalism, transnationalism, and globalization, it will interest to students and scholars in anthropology, political science, international studies and modern history.

Building Integrity And Reducing Corruption In Defence

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Author : Todor Tagarev
language : en
Publisher:
Release Date : 2010

Building Integrity And Reducing Corruption In Defence written by Todor Tagarev and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Defense industries categories.

The Mongols And The Black Sea Trade In The Thirteenth And Fourteenth Centuries

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Author : Virgil Ciocîltan
language : en
Publisher: BRILL
Release Date : 2012-09-28

The Mongols And The Black Sea Trade In The Thirteenth And Fourteenth Centuries written by Virgil Ciocîltan and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-28 with History categories.

The inclusion of the Black Sea basin into the long-distance trade network – with its two axes of the Silk Road through the Golden Horde (Urgench-Sarai-Tana/Caffa) and the Spice Road through the Ilkhanate (Ormuz-Tabriz-Trebizond) – was the two Mongol states’ most important contribution to making the sea a “crossroads of international commerce”.

Entangled Evolutions

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Author : Peter Gross
language : en
Publisher: Woodrow Wilson Center Press
Release Date : 2002-05-08

Entangled Evolutions written by Peter Gross and has been published by Woodrow Wilson Center Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-08 with History categories.

The revolutions of 1989 swept away Eastern Europe's communist governments and created expectations on the part of many observers that post-communist media would lead the liberated societies in establishing and embracing democratic political cultures. Peter Gross finds that it was utopian to hold such expectations of the media in societies in transition. On the one hand, those countries' media professionals had all learned their jobs under the communist regimes and could not instantly transform themselves into guides for a politically enabled populace, Gross argues. On the other hand, newcomers to the media world, even those who were notable literary figures, viewed themselves as social and political leaders rather than mere informers and facilitators of the resocialization required to form new democracies. The news media have remained highly politicized and partisan. So how are the media, civil society, and political culture related in societies in transition? And can changes in these relationships be anticipated? To address these questions, Entangled Evolutions examines media in post-1989 Eastern Europe. It studies the effects of privatization of the media, journalists' relations to political figures, institutional structures such as media laws, professional journalistic culture, and the media's relation to their market. Sources include interviews with journalists and politicians, sociological and political data from national surveys, and media audience studies.