The Generation
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The Generation Myth
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Author : Bobby Duffy
language : en
Publisher: Hachette UK
Release Date : 2021-11-09
The Generation Myth written by Bobby Duffy and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-09 with Social Science categories.
Millennials, Baby Boomers, Gen Z—we like to define people by when they were born, but an acclaimed social researcher explains why we shouldn't. Boomers are narcissists. Millennials are spoiled. Gen Zers are lazy. We assume people born around the same time have basically the same values. It makes for good headlines, but is it true? Bobby Duffy has spent years studying generational distinctions. In The Generation Myth, he argues that our generational identities are not fixed but fluid, reforming throughout our lives. Based on an analysis of what over three million people really think about homeownership, sex, well-being, and more, Duffy offers a new model for understanding how generations form, how they shape societies, and why generational differences aren’t as sharp as we think. The Generation Myth is a vital rejoinder to alarmist worries about generational warfare and social decline. The kids are all right, it turns out. Their parents are too.
The Generation Divide
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Author : Bobby Duffy
language : en
Publisher: Atlantic Books
Release Date : 2021-09-02
The Generation Divide written by Bobby Duffy and has been published by Atlantic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-02 with Social Science categories.
'Subtle and compelling.' Observer 'One of the best books of 2021.' The Times Are we in the middle of a generational war? Are Millennials really entitled 'snowflakes'? Are Baby Boomers stealing their children's futures? Are Generation X the saddest generation? Will Generation Z fix the climate crisis? In this original and deeply researched book, Professor Bobby Duffy explores whether when we're born determines our attitudes to money, sex, religion, politics and much else. Informed by unique analysis of hundreds of studies, Duffy reveals that many of our preconceptions are just that: tired stereotypes. Revealing and informative, Generations provides a bold new framework for understanding the most divisive issues raging today: from culture wars to climate change and mental health to housing. Including data from all over the globe, and with powerful implications for humanity's future, this big-thinking book will transform how you view the world.
Hello Gen Z
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Author : Claire Madden
language : en
Publisher: Hello Clarity
Release Date : 2019-12-01
Hello Gen Z written by Claire Madden and has been published by Hello Clarity this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-01 with Social Science categories.
The Generation Jigsaw
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Author : Irene Gore
language : en
Publisher: Taylor & Francis
Release Date : 2024-05-10
The Generation Jigsaw written by Irene Gore and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-10 with Social Science categories.
In The Generation Jigsaw, originally published in 1976, Irene Gore explores some of the problems which face older people in the family and the community. Her attitude, differing from many attitudes and practices at the time, was that people in old age are capable of expanding their interests and activities, given encouragement and opportunity. Dr Gore is specifically not concerned with ill people, invalids or the severely disadvantaged. 'It is my conviction', she writes, 'that the problems of the reasonably fit, reasonably independent majority of older people deserve to be considered ... The injunction to honour one's father and mother is part of our ethic, and we traditionally interpret this as "taking care" of them. But "taking care" of older people carries the risk of making them too passive and dependent, of blurring their individuality.' Whereas in former times a person had a position to look forward to in later years - the regard of the family and the community and the status that experience gave - now the tendency is to channel and guide our elders into a mode of life which someone else thinks is best for them. Dr Gore points the way forward to a livelier, more fulfilled community of people of all ages. She has a scientifically trained mind capable of seeing to the core of the problem, and a genuine concern for the true welfare of older people - and of their younger relatives who will become old in their turn. She approaches her subject with lucidity and an unsentimental humanity, based on years of research on the biological aspects of ageing and hard thinking about the personal and social problems encountered by the elderly. She dispels myths and suggests commonsense solutions and guidelines for improving the quality of life for us all.
Generation Alpha
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Author : Mark McCrindle
language : en
Publisher: Hachette UK
Release Date : 2021-04-28
Generation Alpha written by Mark McCrindle and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-28 with Family & Relationships categories.
From renowned social research experts Mark McCrindle and Ashley Fell come the insights and answers we need to help our switched-on, 21st-century kids thrive. Generation Alpha are the most globally connected generation of children ever. Covering those born between 2010 and 2024, these kids are living through an era of rapid change and a barrage of information - good, bad and fake. For parents, teachers and leaders of Generation Alpha looking for guidance on how to raise their children, worried if their kids are spending too much time on screens, concerned how global trends are impacting them and wondering how to prepare them for a world where they will live longer and work later, this is the book you need. McCrindle and Fell have interviewed thousands of children, parents, teachers, business leaders, marketers and health professionals to deliver parents and educators everything they need to know about Generation Alpha, the term Mark coined, including: * Understanding and empowering this generation * The significance of technology * How to get education right for them * The future of work * Their consumer habits and their role as influencers * Where and how this generation will live as adults * The importance of mental and physical wellbeing * What their future looks like Through meticulous research and interviews, Generation Alpha shows us what we all need to know to help this group of children shape their future ... and ours.
The Gen Z Frequency
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Author : Gregg L. Witt
language : en
Publisher: Kogan Page Publishers
Release Date : 2018-09-03
The Gen Z Frequency written by Gregg L. Witt and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-03 with Business & Economics categories.
Generation Z has enormous spending power yet is one of the most challenging cohorts to reach. Ensure your brand stays tuned-in to the demographic's impatience, confidence and evolving trends. Generation Z is projected to be the largest consumer demographic in history, driving a forecast from the HRC Retail Advisory of 40% of all US consumer spending, and another 40% of all consumers in the US, Europe and BRIC by 2020 (Brazil, Russia, India, China), according to other sources. Embodying an unrelenting relationship with information and mobile technology from a young age, Generation Z's ecosystem is infinitely more complex and varied than any generation before, which can be daunting for any marketer trying to keep up. The Gen Z Frequency offers a comprehensive guide for any brand or organization trying to reach this demographic, covering fundamental truths, content creation, engagement strategies and tactics such as social media, experiential, emerging technologies, and much more. It is woven with fascinating case studies and real-world stories from the trenches, plus key insights from leading youth brands and Gen Z themselves. Whether you are new to marketing or a seasoned expert, The Gen Z Frequency is the ultimate resource for tuning in to Generation Z.
Bridging The Generation Gap Talking To People Of All Ages
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Author : Emma Quinn
language : en
Publisher: QQB
Release Date :
Bridging The Generation Gap Talking To People Of All Ages written by Emma Quinn and has been published by QQB this book supported file pdf, txt, epub, kindle and other format this book has been release on with Performing Arts categories.
In a world that is rapidly evolving, the need for effective communication across generations has never been more crucial. Whether you are a young adult just entering the workforce, a middle-aged professional navigating familial and career challenges, or a senior seeking to share wisdom while adapting to new societal norms, this book aims to bridge the generational divide and enhance understanding across age groups. But why is intergenerational communication so important today, and what challenges and benefits does it present?
The Generation
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Author : Gary Dean Burnett
language : en
Publisher:
Release Date : 1979
The Generation written by Gary Dean Burnett and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with categories.
The Generation
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Author : Holly Cave
language : en
Publisher: Blinky's Planet Publishing
Release Date : 2015-02-28
The Generation written by Holly Cave and has been published by Blinky's Planet Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-28 with Fiction categories.
Are you who they say you are? London, 2052. An ID tag is embedded in the flesh of your neck. Your every move is tracked. Your genes tell the State nearly everything about you. Everything you were. Everything you are. Everything you will be. For Freya, Kane, and the rest of this fledgling generation, the battle to break free of their genetic horoscopes will not be without bloodshed...
Millennials Rising
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Author : Neil Howe
language : en
Publisher: Vintage
Release Date : 2009-01-16
Millennials Rising written by Neil Howe and has been published by Vintage this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-16 with Social Science categories.
By the authors of the bestselling 13th Gen, an incisive, in-depth examination of the Millennials--the generation born after 1982. In this remarkable account, certain to stir the interest of educators, counselors, parents, and people in all types of business as well as young people themselves, Neil Howe and William Strauss provide the definitive analysis of a powerful generation: the Millennials. Having looked at oceans of data, taken their own polls, talked to hundreds of kids, parents, and teachers, and reflected on the rhythms of history, Howe and Strauss explain how Millennials have turned out to be so dramatically different from Xers and boomers. Millennials Rising provides a fascinating narrative of America's next great generation.