Eastwood Brand Book 2014

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Author : Matt Wanat
Genre :

Summary : The indefatigable Clint Eastwood, the great old man of American film, is still controversial after all these years. Many of the critical essays in this collection focus on Eastwood's 2014 American Sniper, a particularly controversial film and a devastating personal account of the horrors of war. Additional essays within the collection address his films that deserve more recognition than they have received to date. The chapters vary by topic and identify themes ranging from aging, race, and gender to uses of Western conventions and myth to the subtleties of quieter themes and stylistic choices in Eastwood's body of cinematic work. As a collection, these essays show that none of these themes account for Eastwood's entire vision, which is multifaceted and often contradictory, dramatizing complex issues in powerful, character-driven narratives.

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Author : Charles R. Hamilton
Genre : Performing Arts

Summary : Throughout his directorial career, Clint Eastwood's movies have presented sympathetic narratives of characters enduring personal trauma as they turn to violence to survive calamity or sustain social order--a choice that leaves them marginalized rather than redeemed. In this collection of new essays, contributors examine his films--from The Outlaw Josey Wales to Sully--as studies on PTSD that expose the social conditions that tolerate or trigger traumatization and (in his more recent work) imagine a way through individual and collective trauma.

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Author : Tim Blackmore
Genre : History

Summary : Gorgeous War argues that the Nazis used the swastika as part of a visually sophisticated propaganda program that was not only modernist but also the forerunner of contemporary brand identity. When the United States military tried to answer Nazi displays of graphic power, it failed. In the end the best graphic response to the Nazis was produced by the Walt Disney Company. Using numerous examples of US and Nazi military heraldry, Gorgeous War compares the way the American and German militaries developed their graphic and textile design in the interwar period. The book shows how social and cultural design movements like modernism altered and were altered by both militaries. It also explores how nascent corporate culture and war production united to turn national brands like IBM, Coca-Cola, and Disney into multinational corporations that had learned lessons on propaganda and branding that were being tested during the Second World War. What is the legacy of apparently toxic signs like the swastika? The answer may not be what we hoped. Inheritors of the post-Second World War world increasingly struggle to find an escape from an intensely branded environment—to find a place in their lives that is free of advertising and propaganda. This book suggests that we look again at how it is our culture makes that struggle into an appealing Gorgeous War.

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Author : Barry R. Bloom
Genre : Science

Summary : The Vaccine Book, Second Edition provides comprehensive information on the current and future state of vaccines. It reveals the scientific opportunities and potential impact of vaccines, including economic and ethical challenges, problems encountered when producing vaccines, how clinical vaccine trials are designed, and how to introduce vaccines into widespread use. Although vaccines are now available for many diseases, there are still challenges ahead for major diseases, such as AIDS, tuberculosis, and malaria. This book is designed for students, researchers, public health officials, and all others interested in increasing their understanding of vaccines. It answers common questions regarding the use of vaccines in the context of a rapidly expanding anti-vaccine environment. This new edition is completely updated and revised with new and unique topics, including new vaccines, problems of declining immunization rates, trust in vaccines, the vaccine hesitancy, and the social value of vaccines for the community vs. the individual child’s risk. Provides insights into diseases that could be prevented, along with the challenges facing research scientists in the world of vaccines Gives new ideas about future vaccines and concepts Introduces new vaccines and concepts Gives ideas about challenges facing public and private industrial investors in the vaccine area Discusses the problem of declining immunization rates and vaccine hesitancy

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Author : BiCYCLE CLUB編集部
Genre :

Summary : ロードバイクに乗っていて、疲れませんか? もしかしたらその疲れは、フィッティングが原因かも? 今月の巻頭特集では、疲れないための最適なフィッティングを解説しています。自分のカラダに合ったフィッティングがしっかり出来ていれば、疲れが少なく、無駄なパワーが減って、スピードアップにもつながるはず。オンシーズンに入るまえに、いまいちどチェックしたいものです。また総額180万円相当の『新春! 大プレゼント』も掲載。ハイグレードなバイクをはじめ、豊富なグッズをプレゼント! さらには2014年の注目グッズを完全網羅した特別別冊付録『バイク&ギアガイド2014』も付いています。人気コーナー『ワンブランド・インプレッション』はKUOTAの主要3モデルを紹介。今月もお得な一冊になってまーす! ?

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Author : David Sterritt
Genre : Performing Arts

Summary : He became a movie star playing The Man With No Name, and today his name is known around the world. Measured by longevity, productivity, and profits, Clint Eastwood is the most successful actor-director-producer in American film history. This book examines the major elements of his career, focusing primarily on his work as a director but also exploring the evolution of his acting style, his long association with screen violence, his interest in jazz, and the political views – sometimes hotly controversial – reflected in his films and public statements. Especially fascinating is the pivotal question that divides critics and moviegoers to this day: is Eastwood a capable director with a photogenic face, a modest acting talent, and a flair for marketing his image? Or is he a true cinematic auteur with a distinctive vision of America’s history, traditions, and values? From A Fistful of Dollars and Dirty Harry to Million Dollar Baby and beyond, The Cinema of Clint Eastwood takes a close-up look at one of the screen’s most influential and charismatic stars.

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Author : Richard T. McClelland
Genre : Cooking

Summary : The Old Fashioned explores the history of the “original cocktail” through its ingredients and accessories—a rocks glass, rye whiskey or bourbon, sugar, bitters, and orange zest to garnish—and the many people and places that have contributed to the drink's legend. Featuring a handpicked selection of recipes along with delicious details about the particularities that arose with each new variation, this spirited guide is an entertaining read.