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A History Of Chinese Coffee


A History Of Chinese Coffee
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A History Of Chinese Coffee


A History Of Chinese Coffee
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Author : Dexin Chen
language : en
Publisher:
Release Date : 2016

A History Of Chinese Coffee written by Dexin Chen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Coffee categories.




Coffee From Plantation To Cup


Coffee From Plantation To Cup
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Author : Francis Beatty Thurber
language : en
Publisher:
Release Date : 1889

Coffee From Plantation To Cup written by Francis Beatty Thurber and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1889 with Coffee categories.




A Short History Of Coffee


A Short History Of Coffee
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Author : Gordon Kerr
language : en
Publisher: Oldcastle Books Ltd
Release Date : 2021-10-01

A Short History Of Coffee written by Gordon Kerr and has been published by Oldcastle Books Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-01 with History categories.


Having conquered the world's taste buds and established itself as a staple in our daily lives, coffee has mirrored the moods and movements of society for centuries - yet, how much do we know about its history? In his riveting new book, A Short History of Coffee, Gordon Kerr investigates the fascinating history behind the global obsession with coffee, from its Ethiopian origins, the legends, myths, geographical locations and somewhat eccentric characters that have helped make it the staple that it is today. Proliferating high streets, towns and cities across Europe, coffee has become increasingly popular in recent years, and has succeeded in creating new and exciting hubs of commerce, news and debate, where deals could be done and revolution could be incited. Yet, despite coffee's very modern role, its origins stretch back to the days of intrepid travellers and merchants, who told tales of this new and exotic beverage that uplifted and enlivened the drinker. Following the growth in popularity through to the 21st century explosion of coffee shop culture, A Short History of Coffee lifts the Styrofoam lid on both the business of coffee, as well as the pleasures that it brings its drinkers. Gordon Kerr masterfully balances an exploration of the history of this iconic beverage, whilst also delving into the frothy brew of business, politics, and money that accompanies it. Praise for Gordon Kerr 'Informative, fascinating and extremely well-researched...Gordon Kerr's book is a mini masterpiece' - Rob Minshull, ABC Brisbane on A Short History of the Vietnam War 'Factual and even-handed, Kerr presents a fair-minded introduction of basic Chinese history' - Booklist on A Short History of China 'Thoroughly rewarding' - Travelmag on A Short History of the Middle East



Coffee From Plantation To Cup


Coffee From Plantation To Cup
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Author : Francis Beatty Thurber
language : en
Publisher:
Release Date : 1881

Coffee From Plantation To Cup written by Francis Beatty Thurber and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1881 with Coffee categories.




Chinese Espresso


Chinese Espresso
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Author : Grazia Ting Deng
language : en
Publisher: Princeton University Press
Release Date : 2024-05-14

Chinese Espresso written by Grazia Ting Deng and has been published by Princeton University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-14 with Social Science categories.


Why and how local coffee bars in Italy—those distinctively Italian social and cultural spaces—have been increasingly managed by Chinese baristas since the Great Recession of 2008 Italians regard espresso as a quintessentially Italian cultural product—so much so that Italy has applied to add Italian espresso to UNESCO’s official list of intangible heritages of humanity. The coffee bar is a cornerstone of Italian urban life, with city residents sipping espresso at more than 100,000 of these local businesses throughout the country. And yet, despite its nationalist bona fides, espresso in Italy is increasingly prepared by Chinese baristas in Chinese-managed coffee bars. In this book, Grazia Ting Deng explores the paradox of “Chinese espresso”—the fact that this most distinctive Italian social and cultural tradition is being preserved by Chinese immigrants and their racially diverse clientele. Deng investigates the conditions, mechanisms, and implications of the rapid spread of Chinese-owned coffee bars in Italy since the Great Recession of 2008. Drawing on her extensive ethnographic research in Bologna, Deng describes an immigrant group that relies on reciprocal and flexible family labor to make coffee, deploying local knowledge gleaned from longtime residents who have come, sometimes resentfully, to regard this arrangement as a new normal. The existence of Chinese espresso represents new features of postmodern and postcolonial urban life in a pluralistic society where immigrants assume traditional roles even as they are regarded as racial others. The story of Chinese baristas and their patrons, Deng argues, transcends the dominant Eurocentric narrative of immigrant-host relations, complicating our understanding of cultural dynamics and racial formation within the shifting demographic realities of the Global North.



An Historical Account Of Coffee


An Historical Account Of Coffee
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Author : John Ellis
language : en
Publisher: Cambridge University Press
Release Date : 2013-10-16

An Historical Account Of Coffee written by John Ellis and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-16 with Cooking categories.


This 1774 tract by a botanist and London agent for Dominica considers the characteristics, cultivation and uses of coffee.



Coffee From Plantation To Cup A Brief History Of Coffee Production And Consumption With An Appendix Containing Letters Written During A Trip To The Coffee Plantations Of The East And Through The Coffee Consuming Countries Of Europe


Coffee From Plantation To Cup A Brief History Of Coffee Production And Consumption With An Appendix Containing Letters Written During A Trip To The Coffee Plantations Of The East And Through The Coffee Consuming Countries Of Europe
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Author : Francis Beatty Thurber
language : en
Publisher: BoD – Books on Demand
Release Date : 2024-05-03

Coffee From Plantation To Cup A Brief History Of Coffee Production And Consumption With An Appendix Containing Letters Written During A Trip To The Coffee Plantations Of The East And Through The Coffee Consuming Countries Of Europe written by Francis Beatty Thurber and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-03 with Fiction categories.


Reprint of the original, first published in 1881.



Analysis Of The Chinese Markets According To Market Potential For A Premium Coffee Brand


Analysis Of The Chinese Markets According To Market Potential For A Premium Coffee Brand
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Author : Robert Nagel
language : en
Publisher: GRIN Verlag
Release Date : 2008-05-28

Analysis Of The Chinese Markets According To Market Potential For A Premium Coffee Brand written by Robert Nagel and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-05-28 with Business & Economics categories.


Master's Thesis from the year 2006 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Hamburg, language: English, abstract: The thesis is split into six chapters, many with numerous subchapters. Chapter two gives an overview of brand culture in the Food and Beverage, Cosmetic and the Alcohol and Tobacco industries. It starts with an outline of brand history and the character of transitional economies. Before the actual overview of the mentioned industries starts, an explanation about the brand competition is explained. Chapter three focuses on Chinese consumer according to their purchasing decisions, their attitude regarding modernising and westernising, individualism and collectivism and also the differences among regional markets in China. This chapter provides the basis for the following chapters discussing to the Chinese behaviour as well as their attitude toward premium brands and coffee consumption. The chapter four gives the segmentation of Chinese consumers into four key consumer groups according to socio- demographic factors as well as discussing gender aspect. The findings lead to a target group specification, one of which includes premium coffee consumers. Chapter five covers the brand building criteria for a premium brand as well as the legal aspects according to this. The first aspect covering the function of a brand from both the consumer and the company perspective. The model of brand core developments, the brand equity approach and the model of brand nature led to the findings of a brand- driver for the Chinese market as well as some major guidelines for successful branding. There is a paragraph giving additional information about basic economics, legal conditions for foreign investors (including competition law), trade mark law and contract law. The chapter six gives inside information about branding. This includes the brand naming, brand name translation and the brand logo. These aspects have to be seen as one to get complete overview of branding in China and to see the need for brand name translation into Chinese. Additionally, product packaging is also covered.



An Historical Account Of Coffee


An Historical Account Of Coffee
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Author : John Ellis
language : en
Publisher:
Release Date : 1774

An Historical Account Of Coffee written by John Ellis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1774 with Coffee categories.




Coffee


Coffee
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Author : Antony Wild
language : en
Publisher:
Release Date : 2004

Coffee written by Antony Wild and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.


This is the tale of the wildfire spread of the consumption of a drink which is embedded in our history and our daily cultural life. The coffee industry worldwide employs more people - 30 million - than any other. It is the lifeblood of many third world countries, either earning them invaluable foreign currency or enslaving them to the monster that is modern global capitalism, depending on how you look at it. From obscure beginnings in East Africa a millennia ago and its early days as an aid to religious devotion, coffee became an integral part of the rise of European mercantilism from the 17th-century onwards. As well as being a valued trading commodity, it was the preferred beverage of the merchants who did the trading. The rise of the coffee house and the City of London were inextricably, perhaps even mysteriously linked.