A Reference Guide To The Study Of Public Opinion Classic Reprint
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A Reference Guide To The Study Of Public Opinion
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Author : Harwood Lawrence Childs
language : en
Publisher:
Release Date : 1934
A Reference Guide To The Study Of Public Opinion written by Harwood Lawrence Childs and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1934 with Propaganda categories.
An Introduction To Public Opinion Classic Reprint
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Author : Harwood L. Childs
language : en
Publisher: Forgotten Books
Release Date : 2017-12-22
An Introduction To Public Opinion Classic Reprint written by Harwood L. Childs and has been published by Forgotten Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-22 with Political Science categories.
Excerpt from An Introduction to Public Opinion His volume is the outgrowth of a series of lectures constituting Ta part of a two weeks' course on public relations organized by the American Council on Public Relations and presented to groups of business men at Reed College, Portland, Oregon; Stanford Uni versity; and the University of Washington in Seattle, during the summer of 1939. They were also included in the short course offered by the Council in Milwaukee in February, 1940. Public-relations problems are essentially public-opinion problems. Moreover, the academic student of public opinion soon discovers that those most realistically concerned with his field of study are men and women seeking to solve public-relations problems. Starting with the practical problems of public relations I have tried to show how a knowledge of public opinion will aid in their solution and what an understanding of public opinion involves. The purpose of these lectures is twofold: (i) to present a theory of public opinion which will serve as a frame of reference for public Officials, political leaders, business executives, labor leaders, and group leaders generally who are today at grips with public - relations prob lems; (2) to clarify the meaning of such terms as public relations, public opinion, public interest, and propaganda, and to appraise the role of certain institutions and practices in the public-opinion arena. Special attention is given to public - opinion polls, public-opinion re search, current attempts to analyze propaganda, and the impact of foreign propaganda on the American scene. Some suggestions are offered for improving the functioning of public opinion in a democracy. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
The Sage Handbook Of Public Opinion Research
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Author : Wolfgang Donsbach
language : en
Publisher: SAGE
Release Date : 2007-12-18
The Sage Handbook Of Public Opinion Research written by Wolfgang Donsbach and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-12-18 with Political Science categories.
′Some of the most experienced and thoughtful research experts in the world have contributed to this comprehensive Handbook, which should have a place on every serious survey researcher′s bookshelf′ - Sir Robert Worcester, Founder of MORI and President of WAPOR ′82-′84. ′This is the book I have been waiting for. It not only reflects the state of the art, but will most likely also shape public opinion on public opinion research′ - Olof Petersson, Professor of political science, SNS, Stockholm, Sweden ′The Handbook of Public Opinion Research is very authoritative, well organized, and sensitive to key issues in opinion research around the world. It will be my first choice as a general reference book for orienting users and training producers of opinion polls in Southeast Asia′ - Mahar K. Mangahas, Ph.D., President of Social Weather Stations, Philippines (www.sws.org.ph) ′This is the most comprehensive book on public opinion research to date′ - Robert Ting-Yiu Chung, Secretary-Treasurer, World Association for Public Opinion Research (WAPOR); Director of Public Opinion Programme, The University of Hong Kong Public opinion theory and research are becoming increasingly significant in modern societies as people′s attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics. With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: - give the reader an overview of the most important concepts included in and surrounding the term ′public opinion′ and its application in modern social research - present the basic empirical concepts for assessing public opinion and opinion changes in society - provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments - offer a review of the role and use of surveys for selected special fields of application, ranging from their use in legal cases to the use of polls in marketing and campaigns. The Handbook of Public Opinion Research provides an indispensable resource for both practitioners and students alike.
A Reference Guide To The Study Of Public Opinion By Harwood L Childs Etc
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Author : Princeton University (PRINCETON, New Jersey). School of Public and International Affairs
language : en
Publisher:
Release Date : 1934
A Reference Guide To The Study Of Public Opinion By Harwood L Childs Etc written by Princeton University (PRINCETON, New Jersey). School of Public and International Affairs and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1934 with categories.
Public Opinion
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Author : Walter Lippmann
language : en
Publisher: Simon and Schuster
Release Date : 1997
Public Opinion written by Walter Lippmann and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Political Science categories.
Written by one of the most influential men of his time and one of the greatest journalists in history, this seminal work of political science presents an incisive examination of democratic theory, the role of citizens in a democracy, and the impact of the media in shaping thoughts and actions.
Public Opinion And Propaganda
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Author : Society for the Psychological Study of Social Issues
language : en
Publisher: Irvington Publishers
Release Date : 1954
Public Opinion And Propaganda written by Society for the Psychological Study of Social Issues and has been published by Irvington Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1954 with Political sociology categories.
Public Opinion And The Communication Of Consent
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Author : Theodore Lewis Glasser
language : en
Publisher: Guilford Press
Release Date : 1995-04-22
Public Opinion And The Communication Of Consent written by Theodore Lewis Glasser and has been published by Guilford Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-04-22 with Language Arts & Disciplines categories.
Public Opinion and the Communication of Consent offers an unprecedented range of scholarly perspectives on the relationship between public opinion and communication. With contributions written from social-scientific, historical, critical and cultural traditions, the book illuminates the importance and richness of treating "public opinion" as a multifaceted concept.Written by leading thinkers in the field, some of the work's chapters offer state-of-the-art reviews of research findings, while others are scholarly treatises on some aspect of communication, public opinion, and society. Topics covered include: The nature and institutions of public opinion; the influence of media on public opinion; social and psychological contexts of public opinion; the role public opinion assessment plays in a democratic society.
Propaganda Communication And Public Opinion
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Author : Bruce Lannes Smith
language : en
Publisher: Princeton University Press
Release Date : 2015-12-08
Propaganda Communication And Public Opinion written by Bruce Lannes Smith and has been published by Princeton University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-08 with Political Science categories.
"The most comprehensive bibliography yet published in the public opinion field." —Journalism Quarterly. Besides a selection of the most significant titles from earlier years, this book contains a comprehensive listing of books, pamphlets, and articles which appeared between 1934 and 1943. Originally published in 1946. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
Propaganda Communication And Public Opinion
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Author : Bruce Lannes Smith
language : en
Publisher:
Release Date : 2019-03-25
Propaganda Communication And Public Opinion written by Bruce Lannes Smith and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-25 with categories.
"The most comprehensive bibliography yet published in the public opinion field." --Journalism Quarterly. Besides a selection of the most significant titles from earlier years, this book contains a comprehensive listing of books, pamphlets, and articles which appeared between 1934 and 1943. Originally published in 1946. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
Public Opinion Polls And Survey Research
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Author : Graham R. Walden
language : en
Publisher: Routledge
Release Date : 2014-07-16
Public Opinion Polls And Survey Research written by Graham R. Walden and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-16 with Political Science categories.
First Published in 1990. The decade of the 1980s witnessed an increasing use of polls and surveys as well as an expanded research effort into public opinion polls and survey research from the economic, historical, legal, methodological, organizational, and political viewpoints. The purpose of this volume is to provide a resource for practitioners, researchers, students, librarians, and others seeking access to this interdisciplinary literature. Instructional guides, handbooks, reference works, textbooks, research studies, and evaluative and critical studies on public opinion polls and survey research published since 1980 are included in this bibliography.