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Ai And Innovation


Ai And Innovation
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Ai For Marketing And Product Innovation


Ai For Marketing And Product Innovation
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Author : A. K. Pradeep
language : en
Publisher: John Wiley & Sons
Release Date : 2018-11-26

Ai For Marketing And Product Innovation written by A. K. Pradeep and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-26 with Business & Economics categories.


Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.



Ai And Big Data S Potential For Disruptive Innovation


Ai And Big Data S Potential For Disruptive Innovation
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Author : Strydom, Moses
language : en
Publisher: IGI Global
Release Date : 2019-09-27

Ai And Big Data S Potential For Disruptive Innovation written by Strydom, Moses and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-27 with Computers categories.


Big data and artificial intelligence (AI) are at the forefront of technological advances that represent a potential transformational mega-trend—a new multipolar and innovative disruption. These technologies, and their associated management paradigm, are already rapidly impacting many industries and occupations, but in some sectors, the change is just beginning. Innovating ahead of emerging technologies is the new imperative for any organization that aspires to succeed in the next decade. Faced with the power of this AI movement, it is imperative to understand the dynamics and new codes required by the disruption and to adapt accordingly. AI and Big Data’s Potential for Disruptive Innovation provides emerging research exploring the theoretical and practical aspects of successfully implementing new and innovative technologies in a variety of sectors including business, transportation, and healthcare. Featuring coverage on a broad range of topics such as semantic mapping, ethics in AI, and big data governance, this book is ideally designed for IT specialists, industry professionals, managers, executives, researchers, scientists, and engineers seeking current research on the production of new and innovative mechanization and its disruptions.



The Economics Of Artificial Intelligence


The Economics Of Artificial Intelligence
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Author : Ajay Agrawal
language : en
Publisher: University of Chicago Press
Release Date : 2024-03-14

The Economics Of Artificial Intelligence written by Ajay Agrawal and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-14 with Business & Economics categories.


A timely investigation of the potential economic effects, both realized and unrealized, of artificial intelligence within the United States healthcare system. In sweeping conversations about the impact of artificial intelligence on many sectors of the economy, healthcare has received relatively little attention. Yet it seems unlikely that an industry that represents nearly one-fifth of the economy could escape the efficiency and cost-driven disruptions of AI. The Economics of Artificial Intelligence: Health Care Challenges brings together contributions from health economists, physicians, philosophers, and scholars in law, public health, and machine learning to identify the primary barriers to entry of AI in the healthcare sector. Across original papers and in wide-ranging responses, the contributors analyze barriers of four types: incentives, management, data availability, and regulation. They also suggest that AI has the potential to improve outcomes and lower costs. Understanding both the benefits of and barriers to AI adoption is essential for designing policies that will affect the evolution of the healthcare system.



Superhuman Innovation


Superhuman Innovation
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Author : Chris Duffey
language : en
Publisher: Kogan Page Publishers
Release Date : 2019-03-03

Superhuman Innovation written by Chris Duffey and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-03 with Business & Economics categories.


DISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General Category WINNER: CES 2020 Gary's Book Club Top Technology Book of the Year Artificial Intelligence (AI) is the new electricity of our times. It is revolutionizing industries the world over, and changing how we fundamentally view and understand work. Superhuman Innovation argues that AI will supercharge the workforce and the world of work, can be harnessed to deliver powerful change to how companies innovate and gain competitive advantage. It is a practical guide to how AI and Machine Learning are impacting not only how businesses, brands, and agencies innovate, but also what they innovate: products, services and content. In a world of product and pricing parity, the delivery of superior service experience has become the new marketing, and the new real competitive edge. With AI companies can harness the power of data, personalization and on-demand availability, at the touch of an intelligent button. Superhuman Innovation discusses how AI will serve the superstar innovators of tomorrow, by enabling them to see deeper insights and set sail for higher goals. It unearths a powerful five-pronged model which describes how AI enables innovation through the offerings of Speed (facilitating work processes), Understanding (revealing and mastering deep insights), Performance (customization of delivery to customers), Experimentation (the iterative process of reinvention and feedback) and Results (tangible, measurable and optimizable results). The book is supported by varied and innovative case studies from a variety of industries.



Artificial Intelligence For A Better Future


Artificial Intelligence For A Better Future
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Author : Bernd Carsten Stahl
language : en
Publisher: Springer Nature
Release Date : 2021-03-17

Artificial Intelligence For A Better Future written by Bernd Carsten Stahl and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-17 with Computers categories.


This open access book proposes a novel approach to Artificial Intelligence (AI) ethics. AI offers many advantages: better and faster medical diagnoses, improved business processes and efficiency, and the automation of boring work. But undesirable and ethically problematic consequences are possible too: biases and discrimination, breaches of privacy and security, and societal distortions such as unemployment, economic exploitation and weakened democratic processes. There is even a prospect, ultimately, of super-intelligent machines replacing humans. The key question, then, is: how can we benefit from AI while addressing its ethical problems? This book presents an innovative answer to the question by presenting a different perspective on AI and its ethical consequences. Instead of looking at individual AI techniques, applications or ethical issues, we can understand AI as a system of ecosystems, consisting of numerous interdependent technologies, applications and stakeholders. Developing this idea, the book explores how AI ecosystems can be shaped to foster human flourishing. Drawing on rich empirical insights and detailed conceptual analysis, it suggests practical measures to ensure that AI is used to make the world a better place.



Artificial Intelligence In Society


Artificial Intelligence In Society
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Author : OECD
language : en
Publisher: OECD Publishing
Release Date : 2019-06-11

Artificial Intelligence In Society written by OECD and has been published by OECD Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-11 with categories.


The artificial intelligence (AI) landscape has evolved significantly from 1950 when Alan Turing first posed the question of whether machines can think. Today, AI is transforming societies and economies. It promises to generate productivity gains, improve well-being and help address global challenges, such as climate change, resource scarcity and health crises.



Artificial Intelligence For Business


Artificial Intelligence For Business
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Author : Ana Landeta Echeberria
language : en
Publisher: Springer Nature
Release Date : 2022-01-22

Artificial Intelligence For Business written by Ana Landeta Echeberria and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-22 with Business & Economics categories.


This book seeks to build a shared understanding of Artificial Intelligence (AI) within the global business scenario today and in the near future. Drawing on academic theory and real-world case studies, it examines AI’s development and application across a number of business contexts. Taking current scholarship forward in its engagement with AI theory and practice for enterprises and applied research and innovation, it outlines international practices for the promotion of reliable AI systems, trends, research and development, fostering a digital ecosystem for AI and preparing companies for job transformation and building skills. This book will be of great interest to academics studying Digital Business, Digital Strategy, Innovation Management, and Information Technology.



Ai Superpowers


Ai Superpowers
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Author : Kai-Fu Lee
language : en
Publisher: Harper Business
Release Date : 2018

Ai Superpowers written by Kai-Fu Lee and has been published by Harper Business this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Business & Economics categories.


AI Superpowers is Kai-Fu Lee's New York Times and USA Today bestseller about the American-Chinese competition over the future of artificial intelligence.



Artificial Intelligence


Artificial Intelligence
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Author :
language : en
Publisher: BoD – Books on Demand
Release Date : 2021-09-01

Artificial Intelligence written by and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-01 with Computers categories.


Artificial Intelligence (AI) is widely known as a knowledge field that aims to make computers, robots, or products that mimic the way humans think. In the current scientific community, AI is an intensively studied area composed of multiple branches. Historically, machine learning and optimization are two of the most studied fronts thanks to the development of novel and challenging research topics such as transfer optimization, swarm robotics, and drift detection and adaptation to evolving conditions in real-time. This book collects radically new theoretical insights, reporting recent developments and evincing innovative applications regarding AI methods in all fields of knowledge. It also presents works focused on new paradigms and novel branches of AI science.



Artificial Intelligence And Innovation Management


Artificial Intelligence And Innovation Management
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Author : Stoyan Tanev
language : en
Publisher: World Scientific
Release Date : 2022-03-09

Artificial Intelligence And Innovation Management written by Stoyan Tanev and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-09 with Business & Economics categories.


Artificial Intelligence and Innovation Management contributes to the ongoing debate among innovation scholars and practitioners focusing on the potential impact of Artificial Intelligence (AI) on the ways companies and organizations do business, operate and innovate. It considers AI as a source of innovation both in terms of innovation within the field of AI itself (AI innovation) and in terms of how it enables or disrupts innovation in other fields (AI-driven innovation). The book's content is driven by several important conclusions:It is therefore both necessary and timely to explore the different aspects of the relationship between AI and IM.The contributors to this book include both scholars and practitioners from multiple countries and different types of institutions. They were selected based on their ability to provide a relevant distinctive perspective on the relationship between AI and IM; the degree of their professional engagement with the field; their ability to contribute to the thematic and contextual diversity of the contributions; and their ability to provide actionable insights for both innovation scholars and practitioners.Helena Blackbright (Mälardalen University, Sweden) and Stoyan Tanev (Carleton University, Canada) are chairing the Special Interest Group on AI and IM at the International Society for Professional Innovation Management (https://www.ispim-innovation.com/).