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Approaching The Apparel Market In China


Approaching The Apparel Market In China
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Approaching The Apparel Market In China


Approaching The Apparel Market In China
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Author : Albert Pan
language : en
Publisher: Cloud New Zealand Limited
Release Date : 2010

Approaching The Apparel Market In China written by Albert Pan and has been published by Cloud New Zealand Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.


As one of the Series of Approaching China, this book presents a full view of China's apparel market, provides analysis and suggestions on how to approaching this fast growing market. In order to help readers understand the current market environment and know the business rules, culture and characteristics in China, this book includes the introduction on the market shares, competition, key players, market segmentation, import & export changes, sales channel, buyer's behavior, entry barriers, industrial environment and policy trends; introduces the procedure for practicing apparel business in China, Chinese inspection & standards system, a list of major importers & agencies and annual trade fairs in China. This book consists of two independent parts, the Guidance for Footwear Market in China and the Guidance for Garment Market in China. In terms of the writing method, for convenience of readers, authors of this book greatly use a form of illustration plus text analysis and presentation. Through the combination of multiple chart forms such as flow chart, system chart, distribution graph, tendency chart and proportion chart, Approaching the Apparel Market in China visually presents readers with a picture of the Chinese market conditions as well as guidance for entry.



The Chinese Fashion Industry


The Chinese Fashion Industry
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Author : Jianhua Zhao
language : en
Publisher: A&C Black
Release Date : 2013-02-28

The Chinese Fashion Industry written by Jianhua Zhao and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-28 with Design categories.


This is the first anthropological study of the contemporary Chinese fashion and textile industries from high-end designer clothing to mass manufacture.



The Rising Market For Western Apparel Enterprises In China


The Rising Market For Western Apparel Enterprises In China
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Author : Dieu Linh Le
language : en
Publisher: GRIN Verlag
Release Date : 2016-12-21

The Rising Market For Western Apparel Enterprises In China written by Dieu Linh Le and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-21 with Business & Economics categories.


Bachelor Thesis from the year 2013 in the subject Business economics - Miscellaneous, grade: 1,2, University of Applied Sciences Bremen, language: English, abstract: According to the Boston Consulting Group report of 2011, the Chinese apparel sector is set to become the world’s second largest retail market by 2020 and will account for about 30 percent of the global apparel market’s growth over the next five years. Until recent years, China has been regarded as one of the main manufacture places of western apparel companies because of its lower labor costs. Nowadays, however hand in hand with the rapidly changing economic and social situation, China has shown the world that it is also a promising consumer market. Especially, apparel retail sales have increased tremendously and therefore offer huge opportunities. Many Western clothing retailers are increasingly viewing China as a huge potential market, because of its rising middle and affluent class and Chinese consumer ́s increasing call for western apparel products. Western products are related with factors such as quality, modernity or also care for the environment. Furthermore, many of the global brands have less market presence in China than in other operating countries. For example, the fast fashion brand Zara only has got 92 stores, H&M had roughly 78 stores at the end of 2011, which is still very few in comparison to the number of stores these companies own in other markets. The US fashion chain Forever 21 has just entered the Chinese market at the end of 2011. Companies who win this market in the next few years will definitely top the global apparel market. However, even though the potential is huge, winning this market will not be easy. To succeed, western brands need to adapt their strategies to Chinese consumers’ tastes and expectations; this includes the development of brand and company image and product tailoring to the Chinese consumer market. Any company that conducts business in China without effective methods risks a quick exit. This study has two major purposes: the first is to demonstrate why China is the future sales market for Western apparel companies and the second one to make recommendations for Western apparel companies that want to win the Chinese market. Research questions Main questions 1. What are the main factors of China’s economic attractiveness? 2. What could be an effective path to take when entering the Chinese market and which strategies do western apparel companies need to capture China’s dynamic market? Further questions 1. How could the future of the Chinese retail market look like? 2. Which are the barriers and



Chinese Consumers And The Fashion Market


Chinese Consumers And The Fashion Market
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Author : Yingjiao Xu
language : en
Publisher: Springer
Release Date : 2018-03-09

Chinese Consumers And The Fashion Market written by Yingjiao Xu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-09 with Business & Economics categories.


This book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With increasing consumer purchasing power, readily accessible global brands, heavy application of digital technology and social media, as well as growing awareness of environmental issues, the Chinese fashion industry faces great opportunities and challenges at the same time. The contributing authors provide observations and address issues related to middle class fashion consumption, sustainable apparel consumption, technology application in fashion retailing, and the select traditional and new industry segments in the context of China’s recent and massive economic boom. As such, the book offers an invaluable reference guide for all academics and practitioners interested in the Chinese fashion market.



Pulse Of The Apparel Industry In China


Pulse Of The Apparel Industry In China
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Author :
language : en
Publisher:
Release Date : 2017

Pulse Of The Apparel Industry In China written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Clothing trade categories.




Development Of An Effective Six Sigma Implementation Model For Apparel Industry In China


Development Of An Effective Six Sigma Implementation Model For Apparel Industry In China
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Author : Tak Yiu Lee
language : en
Publisher:
Release Date : 2016

Development Of An Effective Six Sigma Implementation Model For Apparel Industry In China written by Tak Yiu Lee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Clothing trade categories.


Apparel manufacturers in China are also showing growing trend of making higher value products with new technologies. This trend is particularly important when the manufactures in China are facing fierce competition in the lower-end market from the ASEAN countries (e.g. Vietnam, Bangladesh). Thus, an effective Six Sigma implementation can help China factories in apparel supply chain maintain their competitive advantage over their respective competitors. Based on a set of traditional critical factors for successful Six Sigma implementation, this study investigates how the identified Six Sigma implementation elements (3 major elements) and factors (11 critical success factors) affect the major anticipated favorite outcomes (4 desired implementation outcomes) of Six Sigma. According to the data collected from the apparel industry in developing county (i.e., China), being a research context that was uncovered in the literature, it is found that top management's intention and commitment have significant positive impact on continuous improvement, customer and employee satisfaction upon Six Sigma implementation. Another implementation element - organizational ability in adopting Six Sigma approach is the most critical aspect for the whole process. It is because it affects all the outcomes of Six Sigma implementation, such as cost and efficiency, and product and service quality. It is also found in this study that top management ability in Six Sigma is not as important as their intention and commitment. It is noticed that their ability have no influence on all outcomes. As a result it may suggest that the findings of this study are also applicable to most fast-clock speed industries, which share similar characteristics as the apparel supply chain. This research of the implementation elements and critical success factors for effective implementation of Six Sigma approach for apparel industry not only could provide managerial implications for other apparel manufacturers, but also other manufacturers in fast-clock speed industries. The implementation model therefore established for Six Sigma approach is useful in providing guidance for its effective implementation for fast fashion business model of both manufacturing and servicing industry in the future.



Chinese Fashion


Chinese Fashion
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Author : Juanjuan Wu
language : en
Publisher:
Release Date : 2009

Chinese Fashion written by Juanjuan Wu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with China categories.


This book provides the first comprehensive account of modern Chinese fashion from 1978 to the present day. The post-Mao era witnessed the birth of the Chinese market economy, the reawakening of Chinese fashion, and the rejuvenation of Chinese society. The program of economic reform turned China into the world's leading manufacturing powerhouse, and the Chinese fashion industry now plays a key international role. During the same period, Western companies discovered China as a significant market for branded fashion and luxury goods. This book, which takes a chronological approach, offers an analysis of the development of the Chinese fashion industry as well as an analysis of the relationship between dress, gender, identity and consumption in contemporary China.



Supply Chain Risk Management In The Apparel Industry


Supply Chain Risk Management In The Apparel Industry
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Author : Peter Cheng
language : en
Publisher: Routledge
Release Date : 2018-05-11

Supply Chain Risk Management In The Apparel Industry written by Peter Cheng and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-11 with Business & Economics categories.


Apparel is one of the oldest and largest export industries in the world. It is also one of the most global industries because most nations produce for the international textile and apparel market. The changing global landscape drives cost volatility, regulatory risk and change in consumer preference. In today’s retail landscape, media and advocacy groups have focussed attention on social and environmental issues, as well as new regulatory requirements and stricter legislations. Understanding and managing any risk within the supply chain, particularly ethical and responsible sourcing, has become increasingly critical. This book first gives a systematic introduction to the evolution of SCRM through literature review and discusses the importance of SCRM in the apparel industry. Second, it describes the life cycle of the apparel supply chain and defines the different roles of the value chain in the apparel industry. Thirdly, it identifies the risk factors in the Apparel Life Cycle and analyses the risk sources and consequences and finally, extends the importance of selection of the suppliers and develops a supplier selection model and SCRM strategies solution by data analysis and case studies.



From Chinese Brand Culture To Global Brands


From Chinese Brand Culture To Global Brands
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Author : W. Zhiyan
language : en
Publisher: Springer
Release Date : 2013-10-08

From Chinese Brand Culture To Global Brands written by W. Zhiyan and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-08 with Business & Economics categories.


From Chinese Brand Culture to Global Brands examines branding from the Chinese perspective, and predicts that China's greatest brands are poised for global dominance.



Apparel Supply Chain Between Europe And China


Apparel Supply Chain Between Europe And China
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Author : Hans-Christian Pfohl
language : en
Publisher: Hans-Christian Pfohl
Release Date : 2008

Apparel Supply Chain Between Europe And China written by Hans-Christian Pfohl and has been published by Hans-Christian Pfohl this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business logistics categories.