Avoiding Strategic Drifts In A Hypercompetitive Market
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Avoiding Strategic Drifts In A Hypercompetitive Market
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Author : Ramzi Dziri
language : en
Publisher: GRIN Verlag
Release Date : 2011-11-29
Avoiding Strategic Drifts In A Hypercompetitive Market written by Ramzi Dziri and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-29 with Business & Economics categories.
Master's Thesis from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3, Berlin School of Economics and Law (Institute of Management Berlin), course: MBA European-Asian Management - Study of the impact, causes and solutions for Nokia's strategy worn-out in the hypercompetitive smartphone segment, language: English, abstract: The focus of this thesis is to study the impact, causes and solutions for Nokia's strategy worn-out in the hypercompetitive smartphone segment. Based on industry experts interviews, internal documentation and market reports and analyses, the reasons for Nokia's strategic drift are regrouped around two concepts: industry platform and dynamic capabilities. Three potential solutions, benchmarked from different industries, are suggested to avoid drift situations in similar market environments. Finally, the scenario analysis of Nokia's current strategic answers to its drift shows the non-sustainability of Windows Phone's choice as unique smartphone platform. Corrective suggestions include essentially the leverage of Nokia's services store, the creation of a cross-platform payment and banking solution and the coring towards vehicle and home entertainment industries.
Avoiding Strategic Drifts In A Hypercompetitive Market
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Author : Ramzi Dziri
language : en
Publisher: GRIN Verlag
Release Date : 2011-11-25
Avoiding Strategic Drifts In A Hypercompetitive Market written by Ramzi Dziri and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-25 with Business & Economics categories.
Master's Thesis from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3, Berlin School of Economics and Law (Institute of Management Berlin), course: MBA European-Asian Management - Study of the impact, causes and solutions for Nokia’s strategy worn-out in the hypercompetitive smartphone segment, language: English, abstract: The focus of this thesis is to study the impact, causes and solutions for Nokia’s strategy worn-out in the hypercompetitive smartphone segment. Based on industry experts interviews, internal documentation and market reports and analyses, the reasons for Nokia’s strategic drift are regrouped around two concepts: industry platform and dynamic capabilities. Three potential solutions, benchmarked from different industries, are suggested to avoid drift situations in similar market environments. Finally, the scenario analysis of Nokia’s current strategic answers to its drift shows the non-sustainability of Windows Phone’s choice as unique smartphone platform. Corrective suggestions include essentially the leverage of Nokia’s services store, the creation of a cross-platform payment and banking solution and the coring towards vehicle and home entertainment industries.
Hypercompetition
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Author : Richard A. D'aveni
language : en
Publisher: Simon and Schuster
Release Date : 2010-05-11
Hypercompetition written by Richard A. D'aveni and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-11 with Business & Economics categories.
General Motors and IBM have been battered to their cores. Jack Welch, the chairman of General Electric, called the frenzied competition of the 1980's "a white knuckle decade" and said the 1990s would be worse. In this pathbreaking book that will define this new age of "hypercompetition," Richard D'Aveni reveals how competitive moves and countermoves escalate with such ferocity today that the traditional sources of competitive advantage can no longer be sustained. To compete in this dynamic environment, D'Aveni argues that a company must fundamentally shift its strategic focus. He constructs a brilliant operational model that shows how firms move up "escalation ladders" as advantage is continually created, eroded, destroyed, and recreated through strategic maneuvering in four arenas of competition. Using this "Four Arena" analysis, D'Aveni explains how competitors engage in a struggle for control by seeking leadership in the arenas of "price and quality," "timing and know-how," "stronghold creation/invasion," and "deep pockets." Winners set the pace in each of these four competitive battlegrounds. Using hundreds of detailed examples from hypercompetitive industries such as computers, software, automobiles, airlines, pharmaceuticals, toys and soft drinks, D'Avenie demonstrates how hypercompetitive firms succeed in dynamic markets by disrupting the status quo and creating a continuous series of temporary advantages. They seize the initiative, D'Aveni explains, by employing a set of strategies he calls the "New 7-S's" Superior Stakeholder Satisfaction, Strategic Soothsaying, Speed, Surprise, Shifting the Rules of Competition, Signaling Strategic Intent, and Simultaneous and Sequential Thrusts. Paradoxically, firms must destroy their competitive advantages to gain advantage, D'Aveni shows. Long-term success depends not on sustaining an advantage through a static, long-term strategy, but instead on formulating a dynamic strategy for the creating, destruction, and recreation of short-term advantages. America must embrace the new reality of hypercompetition, D'Aveni concludes in a compelling analysis of the potential chilling effect of American antitrust laws on competitiveness. This masterful book, essentially an operating manual of strategy and tactics for a new era, will be required reading for managers, planners, consultants, academics, and students of hypercompetitive industries.
Analysis Of Nokia S Corporate Business And Marketing Strategies Examination Of Nokia S Strategy Execution In Three Steps
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Author : Arend Grünewälder
language : en
Publisher: diplom.de
Release Date : 2014-03-01
Analysis Of Nokia S Corporate Business And Marketing Strategies Examination Of Nokia S Strategy Execution In Three Steps written by Arend Grünewälder and has been published by diplom.de this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-01 with Business & Economics categories.
Mobility is not just the fastest-growing technology in the history of mankind. With potentially four billion people being connected by mobile devices by the end of 2009, and many people having their first internet experience over a mobile device rather than a PC, mobility is changing people’s lives for the better. This is a huge responsibility and test for companies in the business. But Nokia’s CEO, Olli-Pekka Kallasvuo, is claiming that his company has always been good at adapting to both change and challenges. This work examines how well the world largest cell phone manufacturer is prepared to maintain customer’s continuous trust in their company and products; what is their strategy to continue success while changing. The works examines in three steps Nokia’s strategy execution: the corporate strategy level, the business-level strategy, and the marketing strategy level. Finally, the analysis results are collectively examined in the SWOT-analysis before drawing the conclusion for which of the various generic competitive strategies Nokia is deploying.
Brand Relevance
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Author : David A. Aaker
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-25
Brand Relevance written by David A. Aaker and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-25 with Business & Economics categories.
Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization. Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy David Aaker, the author of four brand books, has been called the father of branding This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.
Exploring Corporate Strategy
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Author : Gerry Johnson
language : en
Publisher: Pearson Education
Release Date : 2009-12
Exploring Corporate Strategy written by Gerry Johnson and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12 with Business & Economics categories.
An extensive process of market research and product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development and analytical methods of corporate strategy within a variety of organisations.
The Business Book
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Author : DK
language : en
Publisher: Dorling Kindersley Ltd
Release Date : 2014-12-19
The Business Book written by DK and has been published by Dorling Kindersley Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-19 with Business & Economics categories.
You can achieve your business dream. Beat the odds as you learn from the best - including Henry Ford, Steve Jobs, and Bill Gates - and turn your idea into an amazing and profitable enterprise. The Business Book helps you over the hurdles facing every new business, such as finding a gap in the market, securing finance, employing people, and creating an eye-catching brand. It is a plain-speaking visual guide to 80 of the most important commerce theories including chaos theory, critical path analysis, market mapping, and the MABA matrix. Its graphics and flow diagrams demystify complicated concepts and explain the ideas of seminal business thinkers, such as Malcolm Gladwell's "tipping point" or Michael Porter's "five forces". It shows that you can succeed with stories of rags-to-riches entrepreneurs, including the founders of Hewlett-Packard, who began their global enterprise from their garage. Whether you are a student, a CEO, or a would-be entrepreneur, The Business Book will inspire you and put you on the inside track to making your goal a reality.
The Art Of Strategy
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Author : Hwy-Chang Moon
language : en
Publisher: Cambridge University Press
Release Date : 2018-08-09
The Art Of Strategy written by Hwy-Chang Moon and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-09 with Business & Economics categories.
A novel integration and extension of two global strategy classics: Sun Tzu's military strategy and Michael Porter's business strategy.
Dynamic Capabilities And Strategic Management
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Author : David J. Teece
language : en
Publisher: OUP Oxford
Release Date : 2009-03-26
Dynamic Capabilities And Strategic Management written by David J. Teece and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-26 with Business & Economics categories.
How do firms compete? How do firms earn above normal returns? What's needed to sustain superior performance long term? An increasingly powerful answer to these fundamental questions of business strategy lies in the concept of dynamic capabilities. These are the skills, processes, routines, organizational structures, and disciplines that enable firms to build, employ, and orchestrate intangible assets relevant to satisfying customer needs, and which cannot be readily replicated by competitors. Enterprises with strong dynamic capabilities are intensely entrepreneurial. They not only adapt to business ecosystems; they also shape them through innovation, collaboration, learning, and involvement. David Teece was the pioneer of the dynamic capabilities perspective. It is grounded in 25 years of his research, teaching, and consultancy. His ideas have been influential in business strategy, management, and economics, and are relevant to innovation, technology management, and competition policy. Through his consultancy and advisory work he has also brought these ideas to bear in business and policy making around the world. This book is the clearest and most succinct statement of the core ideas of dynamic capabilities. Teece explains their genesis, application, and how they offer an alternative approach to much conventional strategic thinking grounded in simplistic and outdated understandings of industrial organizations and the foundations of competitive advantage. Accessibly written and presented, it will be an invaluable and stimulating tool for all those who want to understand this important contribution to strategic thinking, be they MBA students, academics, managers, or consultants.
Strategic Consulting
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Author : Philippe Chereau
language : en
Publisher: Springer
Release Date : 2017-11-06
Strategic Consulting written by Philippe Chereau and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-06 with Business & Economics categories.
Whether you are a business leader, internal business partner or external consultant, there are six key strategy missions that you will need to undertake as you deal with the re-positioning and growth issues that all businesses face at one stage or another during their life-cycle: assessing the environment defining a strategic positioning choosing a growth strategy expanding internationally combining strategy, and innovation or (re)designing the business model Meschi and Chereau bridge the gaps between academic theory and real world practice, between strategic analysis and strategic management, and between planning and doing, by providing you with six essential mission briefings to help you deliver the best possible outcome. Each briefing is structured the same way, beginning with an outline of the consulting mission and its content before examining the theoretical background, before setting out a complete and practical methodology to complete the mission along with all the tools you will need along the way.