Canada Nation Branding And Domestic Politics
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Canada Nation Branding And Domestic Politics
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Author : Richard Nimijean
language : en
Publisher: Routledge
Release Date : 2020-06-29
Canada Nation Branding And Domestic Politics written by Richard Nimijean and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-29 with History categories.
After his Liberal Party’s surprise victory in the 2015 federal Canadian election, Justin Trudeau declared that "Canada was back" on the world stage. This comprehensive volume highlights issues in the relationship between articulated visions of Canada as a global actor, nation branding and domestic politics, noting the dangers of the politicization of the branding of Canada. It also provides the political context for thinking about ‘Brand Canada’ in the Trudeau era. The authors explore the Trudeau government’s embrace of political branding and how it plays out in key areas central to the brand, including: Canada’s relations with Indigenous peoples; social media and digital diplomacy; and the importance of the Arctic region for Canada’s brand, even though it is often ignored by politicians and policymakers. The book asks whether the Trudeau government has lived up to its claim that Canada is back, and highlights the challenges that emerge when governments provide optimistic visions for meaningful transformation, but then do not end up leading meaningful change. This book will be of great interest to students and scholars of political science, particularly those with a focus on Canada. It was originally published as a special issue of Canadian Foreign Policy Journal.
Branding Canada
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Author : Evan H. Potter
language : en
Publisher: McGill-Queen's Press - MQUP
Release Date : 2009
Branding Canada written by Evan H. Potter and has been published by McGill-Queen's Press - MQUP this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
Looking at Canada's public diplomacy abroad through culture, international education, and international broadcasting.
Being Canadian
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Author : Elise Cotter
language : en
Publisher:
Release Date : 2017
Being Canadian written by Elise Cotter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with categories.
In 2017, Canada will celebrate 150 years of Confederation. Like the 1967 Centennial celebration, the upcoming commemoration can be viewed as a nation-building exercise and an opportunity to redefine or refine Canadian identity. At the centre of the commemoration will be the way the celebration is branded, and at the centre of the branding will be the logo. Within the last 50 years, nation branding has emerged as a prominent marketing phenomenon for both the private and public sectors in many countries across the world. Nation branding, as defined by Melissa Aronczyk in Branding the Nation, refers to the use of traditional advertisement techniques and strategies in making national culture into a marketable and monetizable entity. Using the Centennial and Sesquicentennial celebrations as case studies, I deconstruct the notion of 2Canadian identity3 as a brand, noting the cultural context, political mandate and constructed narratives surrounding the celebrations. A chapter on the Centennial celebration will consist of a Barthesian examination of 1967’s logo, speeches and celebratory events. The Sesquicentennial celebration chapter will focus on the themes and speeches of Canada 150, exploring the rhetorical and visual strategies used in service of governmental nation branding projects.
Nation Branding
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Author : Keith Dinnie
language : en
Publisher: Routledge
Release Date : 2022-04-11
Nation Branding written by Keith Dinnie and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-11 with Business & Economics categories.
Nation Branding: Concepts, Issues, Practice provides a theoretical framework, alongside insightful examples from the practice of nation banding, in which the principles of brand strategy and management are applied to countries globally. This new edition has been comprehensively updated and its influential original framework modified to reflect the very latest changes in the field. It remains an accessible blend of theory and practice rich with international examples and contributions. Updates to this edition: New Academic Perspectives and Practitioner Insights in each chapter Updated and new cases from a broad range of nations and cultures Fresh coverage of online branding and social media New material covering the critical and ethical issues of nation branding, including the limitations Updated references and sources Updated online resources, including PowerPoint slides and Instructor Manual with end-of-chapter discussion points and suggested answers This is an essential introduction to nation branding for students of Marketing, Brand Management, Communications, and Public and International Relations, as well as policy makers looking for a rigorous yet applied approach.
Political Turmoil In A Tumultuous World
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Author : David Carment
language : en
Publisher: Springer Nature
Release Date : 2021-05-22
Political Turmoil In A Tumultuous World written by David Carment and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-22 with Political Science categories.
In the last two years, Canadian society has been marked by political and ideological turmoil. How does an increasingly divided country engage a world that is itself divided and tumultuous? Political instability has been reinforced by international uncertainty: the COVID-19 pandemic, populism, Black Lives Matter, and the chaotic final year of the Trump presidency that increased tensions between the West, China and Russia. Even with a Biden presidency, these issues will continue to influence Canada’s domestic situation and its ability to engage as an effective global actor. Contributors explore issues that cause or reflect these tensions, such as Canada’s willingness to address pressing crises through multilateralism, including the COVID-19 pandemic. Can Canada forge its own path in a turbulent world?
Justin Trudeau And Canadian Foreign Policy
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Author : Norman Hillmer
language : en
Publisher: Springer
Release Date : 2018-05-12
Justin Trudeau And Canadian Foreign Policy written by Norman Hillmer and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-12 with Political Science categories.
This book offers the first comprehensive analysis of Canadian foreign policy under the government of Justin Trudeau, with a concentration on the areas of climate change, trade, Indigenous rights, arms sales, refugees, military affairs, and relationships with the United States and China. At the book’s core is Trudeau’s biggest and most unexpected challenge: the election of Donald Trump as president of the United States. Drawing on recognized experts from across Canada, this latest edition of the respected Canada Among Nations series will be essential reading for students of international relations and Canadian foreign policy and for a wider readership interested in Canada’s age of Trudeau. See other books in the Canada Among Nations series here: https://carleton.ca/npsia/canada-among-nations/
Brand Command
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Author : Alex Marland
language : en
Publisher: UBC Press
Release Date : 2016-03-15
Brand Command written by Alex Marland and has been published by UBC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-15 with Political Science categories.
The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister’s Office. What is happening to our democracy? In this persuasive book, Alex argues that political parties and government are beholden to the same marketing principles used by the world’s largest corporations. Called branding, the strategy demands repetition of spoken, written, and visual messages, predetermined by the leader’s inner circle. Marland warns that public sector branding is an unstoppable force that will persist no matter who is in power. It also creates serious problems for parliamentary democracy that must be confronted. This book will fascinate anyone who is interested in how Ottawa works and where Canadian politics is headed.
Branding The Nation
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Author : Melissa Aronczyk
language : en
Publisher: Oxford University Press
Release Date : 2013-10-03
Branding The Nation written by Melissa Aronczyk and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-03 with Business & Economics categories.
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.
Domestic Politics Canadian Military Alliances And Canada S Role In United Nations Peacekeeping
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Author : Vanessa MacKinnon
language : en
Publisher:
Release Date : 1998
Domestic Politics Canadian Military Alliances And Canada S Role In United Nations Peacekeeping written by Vanessa MacKinnon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Canada categories.
Publicity And The Canadian State
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Author : Kirsten Kozolanka
language : en
Publisher: University of Toronto Press
Release Date : 2014-02-24
Publicity And The Canadian State written by Kirsten Kozolanka and has been published by University of Toronto Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-24 with Social Science categories.
Publicity pervades our political and public culture, but little has been written that critically examines the basis of the modern Canadian “publicity state.” This collection is the first to focus on the central themes in the state’s relationship with publicity practices and the “permanent campaign,” the constant search by politicians and their strategists for popular consent. Central to this political popularity contest are publicity tools borrowed from private enterprise, turning political parties into sound bites and party members into consumers. Publicity and the Canadian State is the first sustained study of the contemporary practices of political communication, focusing holistically on the tools of the publicity state and their ideological underpinnings: advertising, public opinion research, marketing, branding, image consulting, and media and information management, as well as related topics such as election law and finance, privacy, think-tank lobbying, and non-election communication campaigns. Bringing together contemporary Canadian analysis by scholars in a number of fields, this collection will be a welcome new resource for academics, public relations and policy professionals, and government communicators at all levels.