Cannes Lions 96
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Cannes Lions 96
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Author : International Advertising Film Festival
language : en
Publisher:
Release Date : 1996
Cannes Lions 96 written by International Advertising Film Festival and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with categories.
Lions 96
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Author : International Advertising Film Festival (43, 1996, Cannes)
language : en
Publisher:
Release Date : 1996
Lions 96 written by International Advertising Film Festival (43, 1996, Cannes) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with categories.
The Young Lions
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Author : James Lee Conrad
language : en
Publisher: Rowman & Littlefield
Release Date : 2019-02-01
The Young Lions written by James Lee Conrad and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-01 with History categories.
Focusing on the South’s four major military colleges—the Virginia Military Institute (VMI), the South Carolina Military Academy (later The Citadel), the Georgia Military Institute, and the University of Alabama—The Young Lions is the story of young Confederate military cadets at war. From the opening of VMI in 1839 through the struggles of all the schools to remain open during the war, the death of Stonewall Jackson (a VMI professor), and the Pyrrhic victory of the Battle of New Market to the burning of the University of Alabama in 1865, this book reveals the everyday dramatic actions of cadets on battlefield and beyond.
Axis Axes To Grind
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Author : Milton A. Cohen
language : en
Publisher: Liverpool University Press
Release Date : 2021-06-15
Axis Axes To Grind written by Milton A. Cohen and has been published by Liverpool University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-15 with Literary Criticism categories.
A study of political themes in American World War II novels from 1945 to 1975, including rebellion against military authority, treatment of minorities, future projections and retrospective interpretations of the war.
The Marketing Complex
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Author : Giles Lury
language : en
Publisher: Kogan Page Publishers
Release Date : 2017-09-03
The Marketing Complex written by Giles Lury and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-03 with Business & Economics categories.
Many marketers spend their days continually reducing brand positioning into single sentences to answer questions such as 'What is the brand message?' or 'What is the USP?' This tendency to perpetually condense and simplify is a carry-over from a long-gone era when products and services remained static, and changes in platforms happened much more slowly. Today, however, the reality is that brands are infinitely more complex, and span territories, consumer groups and categories. Therefore, to boil a branding message down into a single sentence or USP severely limits a brand's potential scope. After all, a brand is like a person, and a person could never be accurately described in a single sentence. The Marketing Complex examines the current obsession with over-simplification, and fearlessly challenges marketers to consider whether they are blurring the line between simplifying and simplistic. By exploring the origins and appeal of simplification through some of the best-known literature, the book conclusively proves that endless simplification actually only serves to limit a brand's appeal. By presenting a visionary new model, supported by examples, tools and expertly explained techniques, The Marketing Complex will enable marketers to recognise the important role that depth and multiplicity play in communicating a brand message, and to boldly embrace complexity when crafting their brands.
Hang Em High
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Author : Bob Herzberg
language : en
Publisher: McFarland
Release Date : 2013-08-29
Hang Em High written by Bob Herzberg and has been published by McFarland this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-29 with Performing Arts categories.
For more than a century the Western film has proven to be an enduring genre. At the dawn of the 20th century, in the same years that The Great Train Robbery begat a film genre, Owen Wister wrote The Virginian, which began a new literary genre. From the beginning, both literature and film would usually perpetuate the myth of the Old West as a place where justice always triumphed and all concerned (except the villains) pursued the Law. The facts, however, reflect abuses of due process: lynch mobs and hired gunslingers rather than lawmen regularly pursued lawbreakers; vengeance rather than justice was often employed; and even in courts of law justice didn't always prevail. Some films and novels bucked this trend, however. This book discusses the many Western films as well as the novels they are based on, that illustrate distortions of the law in the Old West and the many ways, most of them marked by vengeance, in which its characters pursued justice.
Brandweek
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Author :
language : en
Publisher:
Release Date : 1996
Brandweek written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Advertising categories.
Long Gray Lines
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Author : Rod Andrew, Jr.
language : en
Publisher: Univ of North Carolina Press
Release Date : 2004-02-01
Long Gray Lines written by Rod Andrew, Jr. and has been published by Univ of North Carolina Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-02-01 with History categories.
The author, a former teacher at the Citadel, looks at the various schools such as The Citadel, Texas A & M, Auburn, Clemson, Virginia Military Institute (VMI), and Virginia Polytechnic Institute.
The Jazz Image
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Author : K. Heather Pinson
language : en
Publisher: Univ. Press of Mississippi
Release Date : 2010-12-01
The Jazz Image written by K. Heather Pinson and has been published by Univ. Press of Mississippi this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-01 with Music categories.
Typically, a photograph of a jazz musician has several formal prerequisites: black-and-white film, an urban setting in the mid-twentieth century, and a black man standing, playing, or sitting next to his instrument. That's the jazz archetype that photography created. Author K. Heather Pinson discovers how such a steadfast script developed visually and what this convention meant for the music. Album covers, magazines, books, documentaries, art photographs, posters, and various other visual extensions of popular culture formed the commonly held image of the jazz player. Through assimilation, there emerged a generalized composite of how mainstream jazz looked and sounded. Pinson evaluates representations of jazz musicians from 1945 to 1959, concentrating on the seminal role played by Herman Leonard (b. 1923). Leonard's photographic depictions of African American jazz musicians in New York not only created a visual template of a black musician of the 1950s, but also became the standard configuration of the music's neoclassical sound today. To discover how the image of the musician affected mainstream jazz, Pinson examines readings from critics, musicians, and educators, as well as interviews, musical scores, recordings, transcriptions, liner notes, and oral narratives.
Fashion Brands
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Author : Mark Tungate
language : en
Publisher: Kogan Page Publishers
Release Date : 2012-10-03
Fashion Brands written by Mark Tungate and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-03 with Business & Economics categories.
Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of advertising, store design and the media has altered our fashion 'sense' and how a mere piece of clothing can be transformed into something with mystical allure. Packed with first-hand interviews with fashion brand gurus and industry insiders, this fully updated 3rd edition of the international bestselling Fashion Brands has its finger on the fashion pulse more firmly than ever. It now includes more on celebrity fashion brands and the rise of the 'It' girls and their influence to further analyze every aspect of fashion from a marketing perspective.