Competitive Position Analysis Of Airlines
DOWNLOAD
Download Competitive Position Analysis Of Airlines PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Competitive Position Analysis Of Airlines book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Competitive Position Analysis Of Airlines
DOWNLOAD
Author : Marcel Widmann
language : en
Publisher:
Release Date : 2015
Competitive Position Analysis Of Airlines written by Marcel Widmann and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
The present study examines the European aviation market regarding the development of the past few years and the current situation. The focus of this work is traditional airlines and low cost carriers. Within the project expert interviews with airlines (Lufthansa and Vueling) and handling companies (Swissport and Groundforce) were executed in order to underpin the theoretical part of the work and to derive trends in the sector. A further component of the work was a survey with flight passengers. The target of this was to receive customer views concerning the actual situation and to represent customer needs.
The Competitive Analysis Of The Commercial Aircraft Industry
DOWNLOAD
Author : Aleksander Szymanski
language : en
Publisher: GRIN Verlag
Release Date : 2011-04-20
The Competitive Analysis Of The Commercial Aircraft Industry written by Aleksander Szymanski and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04-20 with Business & Economics categories.
Seminar paper from the year 2002 in the subject Business economics - Business Management, Corporate Governance, , language: English, abstract: The purpose of this paper is to analyze the competitive situation of the Boeing Company in the aerospace sector. The first part provides detailed information about the whole business sector with the intention to establish a foundation for an understanding of the complex and unique nature of this branche. Only having a comprehensive overview over the whole sector, one is able to identify the industry attractiveness properly, including the trends and driving forces. The second part provides a concise evaluation of the competitiveness of North America (Boeing’s main production place) based on a theoretical framework. The third part is concerned with the Boeing Company itself and contains a brief company description and a broader competitiveness analysis of the firm. Furthermore, the author will attempt to identify the core competencies of Boeing and to point out potential business opportunities. Finally, in the last part, one can find particular strategic recommendations based on the factual data with respect to Boeing and its business environment and the theoretical analysis.
Ryanair Case Study And Strategic Analysis
DOWNLOAD
Author : Christoph Müller
language : en
Publisher: GRIN Verlag
Release Date : 2011-04
Ryanair Case Study And Strategic Analysis written by Christoph Müller and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04 with Business & Economics categories.
Research Paper (undergraduate) from the year 2011 in the subject Business economics - Company formation, Business Plans, grade: A, The University of Surrey, course: Business Strategy, language: English, abstract: This report conducts a competitive analysis of Europe's leading low-cost carrier Ryanair. For this purpose, various concepts and frameworks of the strategic paradigm are applied, such as Michael Porter's Five Forces and Value Chain Analysis, SWOT or Resource-Based View. When it comes to Ryanair's external environment the report provides extensive information on the external factors that are having a significant impact on Ryanair's low-cost strategy and its economic viability. For example, it takes into account recent global incidents, such as the volcanic eruption in Island or the public turmoil in Libya. Furthermore, based on the competitive analysis recommendations are made on Ryanair's future direction and as to how it can sustain and extend its strategic position. In particular, this part deals with strategic human resource management, corporate social responsibility, lean thinking and diversification. Due to the complexity of the aspects covered in this report and the need to clarify some of them more comprehensively, appendices are provided to promote understanding.
Critical Analysis Of Corporate Culture And Corporate Social Responsibility As Sources Of Global Competitive Advantage In The Airline Industry
DOWNLOAD
Author : Lisa Guhl
language : en
Publisher: GRIN Verlag
Release Date : 2016-11-04
Critical Analysis Of Corporate Culture And Corporate Social Responsibility As Sources Of Global Competitive Advantage In The Airline Industry written by Lisa Guhl and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-04 with Business & Economics categories.
Bachelor Thesis from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,5, University of applied sciences, Düsseldorf, language: English, abstract: Since globalization started companies have been looking for ways to compete successfully on a global scale. Trends in the global environment, such as worldwide sourcing models requiring the management of cultural differences, as well as rapid communication and technology innovation, are still challenging for many industries. The airline industry being itself a reason for an increasingly borderless world also faces these global trends and fierce competition. Numerous factors have caused a downward trend of profits in this industry. The first factor has been the deregulation process. Under regulation airlines could not compete on price. Therefore, differentiation was only possible by customer service or on-board entertainment. With the start of de-regulation most customers could not find much difference between the offerings of major airlines and became indifferent about which airline to choose. Airline tickets started to become a kind of commodity goods. So, although deregulation was thought to lead to lower entry barriers, decreasing concentration and competitive prices, practice turned out to be different: expansion and alliance strategies of leading airlines have increased concentration. Besides liberalization, other factors have been the economic slowdown in many countries, terrorism, and rising costs for fuel, labour, maintenance, and security. Also rising customer expectations e.g. regarding convenience, entertainment, innovation, and value for money require the airline industry to change dynamically. Moreover, airlines face demands for CSR and sustainable travel, including pollution control and reduction of noise and CO2 emissions. Competition from low-cost carriers also gains in importance since their share of global capacity increased to more than 25 % in 2013. So, even if demand for air transportation has grown by an average of 9 % per year since 1960, and global airline revenues reached a new high of US$708 billion in 2013, airlines need to find ways to stand global competition as their environment, as well as economic and social frameworks potentially endanger profits and economic survival.
Feasibility Analysis Of A Low Cost Strategy For Long Distance Flights
DOWNLOAD
Author : Joren Steinheuer
language : en
Publisher: GRIN Verlag
Release Date : 2015-11-18
Feasibility Analysis Of A Low Cost Strategy For Long Distance Flights written by Joren Steinheuer and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-18 with Business & Economics categories.
Bachelor Thesis from the year 2015 in the subject Business economics - Investment and Finance, grade: 2,0, University of applied sciences, Düsseldorf, language: English, abstract: This thesis focuses on the economic feasibility of a low cost strategy for long distance flights, based on the example of Eurowings in the product portfolio of the full service carrier Lufthansa. On the ITB 2015, Europe’s largest tourist trade fair, an executive board member of Lufthansa, Karl Garnand, announced the first routes for the coming low cost long distance flight product of the company. Lufthansa is going to start this project with its brand Eurowings. The first flights to three destinations will be operated as from November 2015, tickets are already bookable. The low cost carrier business prospers for a long time. Its market share in Germany, measured by the number of passengers, grew from 4,8% in 2002 to 25% in 2014. However, this success refers exclusively to short and middle distance flights. Eurowings is not the first try of an airline to establish a low cost product for long haul flights, but there is no example with economic success.
Managing Corporate Culture For International And Global Competitive Advantages In The Airline Industry
DOWNLOAD
Author : Lisa Guhl
language : en
Publisher: GRIN Verlag
Release Date : 2016-11-24
Managing Corporate Culture For International And Global Competitive Advantages In The Airline Industry written by Lisa Guhl and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-24 with Business & Economics categories.
Seminar paper from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, University of applied sciences, Düsseldorf, language: English, abstract: Ever since globalization has started companies have been looking for ways to compete successfully on a global scale. Trends in the global environment such as rapid communication, technology innovation, and global sourcing models requiring to manage cultural differences are still challenging for many industries (cp. Yip, 2003, pp. 1–3). The airline industry being itself a reason for an increasing borderless world also faces these global trends and high competition due to expansion, consolidation, concentration, and alliances. Terrorism and rising costs for fuel, labour, maintenance, and security have not been the only threats for the industry. Also rising customer expectations e.g. regarding comfort, entertainment, experience, convenience, innovation, personalization and value for money require the airline industry to change dynamically. Moreover, airlines face demands for pollution control, corporate social responsibility, and sustainable travel. Rising competition from low-cost carriers is also relevant since their share of global capacity increased to more than 25 % in 2013. So, even if demand for air transportation has grown by an average of 9 % per year since 1960, and global airline revenues reached a new high of US$708 billion in 2013, airlines need to find ways to stand international and global competition as their environment potentially endangers profits and economic survival (cp. Lynes & Dredge, 2006, pp. 122–129; PricewaterhouseCoopers, 2014, pp. 2–3).
An Analysis Of Ryanair S Corporate Strategy
DOWNLOAD
Author : Miriam Mennen
language : en
Publisher: GRIN Verlag
Release Date : 2010
An Analysis Of Ryanair S Corporate Strategy written by Miriam Mennen and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
Essay from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 72 % - A, University of Sunderland, course: Global Corporate Strategy, language: English, abstract: Ryanair was founded in 1985 as a family business that originally provided full service conventional scheduled airline services between Ireland and the UK. The airline started to compete within the confines of the existing industry by trying to steal customers from their rivals, especially the state monopoly carrier Air Lingus, outlined by Chan Kim and Renée Mauborgne (2004) as "Bloody or Red Ocean Strategy". Ryanair seemed to follow a "me-too strategy"; according to Osborne, K. (2005), they "tried to be all things to all people". Even they started restructuring; their strategy was not enough differentiated and their cost advantage was too low to be profitable. Ryanair then created a competitive advantage through the alignment of the three components of business systems; 1)Creating superior value for their customers (outside perspective) 2)Supplying their superior value-adding activities in an effective and efficient manner (which jointly form the "Value Chain") 3)Possessing over the resource base required to perform the value-adding activities, (inside perspective) According to Porter (1987), "corporate strategy is what makes the corporate whole add up to more than the sum of its business unit parts." It is seen to be concerned with the overall purpose and scope of the organisation and to meet the expectations of major stakeholders. All aspects of Ryanair's value chain are important to the company and their shareholders as Ryanair's decisions add value to both. The following report outlines the three perspectives of shaping Ryanair's business system. The value creation dimension of Ryanair's business model will be outlined, considering the theories of Porter and the more recent authors Kim and Mauborgne (2004). Further, the l
Competitor Analysis American Airlines Versus Southwest Airlines
DOWNLOAD
Author : Hanna Kattilakoski
language : en
Publisher:
Release Date : 2020-04-16
Competitor Analysis American Airlines Versus Southwest Airlines written by Hanna Kattilakoski and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-16 with categories.
Academic Paper from the year 2017 in the subject Business economics - Market research, grade: 90.0, Cologne Business School Köln, course: Competitive Intelligence, language: English, abstract: Competitive intelligence is the process of monitoring an industry to identify current and future competitors, their activities, how their actions will affect a firm and how the firm should respond to these actions (Business Dictionary, 2017). The scope of this competitor analysis will be on examining a primary competitor for American Airlines, from which the results can help make strategic decisions in the future. Being aware of competition can help a company maintain their competitive advantage or their position in the market. The chosen competitor for American Airlines is Southwest Airlines. Within this paper, the background of both companies will be discussed, with a deep-dive into Southwest strategy as well as other key information. Two competitive intelligence techniques will be applied: Porters Five Forces and Scenario Analysis. Lastly, some predications about the future of the company will be made.
A Strategic Analysis Of Chinese Airline Industry Under Online Environment
DOWNLOAD
Author : Hang Liu
language : en
Publisher: Scientific Research Publishing, Inc. USA
Release Date : 2018-03-29
A Strategic Analysis Of Chinese Airline Industry Under Online Environment written by Hang Liu and has been published by Scientific Research Publishing, Inc. USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-29 with Technology & Engineering categories.
The boom of internet is causing another industrial revolution. It is necessary for Chinese airlines to develop E-business in order to keep their competitive advantages. China Southern Airlines is the first Chinese airlines to enter E-business sector and is fairly successful in Chinese civil aviation market. However, comparing with British Airways, current E-business strategy in this company quite falls behind. After a strategic analysis, it is clearly that E-business is a profitable strategy for China Southern Airlines and should be applied further. It is quite urgent for China Southern Airlines to enlarge and improve its E-business strategies so that it can consolidate its leading position in this market segment. Therefore, some reasonable future strategic choices are put forward and a recommendation is given. On the other hand, the explosion of Chinese economy provides a rapid growth of air traffic world widely. British Airways and other foreign airlines would increase their profits significantly from Chinese air market.
Changing Planes Situation Analysis
DOWNLOAD
Author : Stephen Holloway
language : en
Publisher: Ashgate Publishing
Release Date : 1998
Changing Planes Situation Analysis written by Stephen Holloway and has been published by Ashgate Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Business & Economics categories.
This work is the first of two volumes about transition, the progression towards a new paradigm of strategic management - dynamic, active and culture-conscious, and the changing nature of strategic management in the liberalized and increasingly competitive air transport markets.