Coordinate Digitali La Mia Guida Di Strategia Digitale Per Imprenditori
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Coordinate Digitali La Mia Guida Di Strategia Digitale Per Imprenditori
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Author : Davide Caforio
language : it
Publisher: Youcanprint
Release Date : 2017-03-07
Coordinate Digitali La Mia Guida Di Strategia Digitale Per Imprenditori written by Davide Caforio and has been published by Youcanprint this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-07 with Business & Economics categories.
L'evoluzione della comunicazione, la digitalizzazione d'impresa, le nuove opportunità del web, l'avvento dei social network. Il mondo del business è cambiato drasticamente, e con esso anche gli strumenti a disposizione delle aziende per farsi conoscere e per trovare nuovi clienti. Gli imprenditori oggi hanno bisogno di una strategia digitale efficace e di una presenza online solida. Il web offre moltissime nuove opportunità, ma apre anche le porte a una competizione più aggressiva che mai. Così Coordinate Digitali spiega, attraverso esperienze reali e consigli pratici, come sfruttare i molteplici aspetti del marketing digitale in modo da crescere online e diventare un brand rilevante.
The Age Of Surveillance Capitalism
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Author : Shoshana Zuboff
language : en
Publisher: Profile Books
Release Date : 2019-01-31
The Age Of Surveillance Capitalism written by Shoshana Zuboff and has been published by Profile Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-31 with Computers categories.
THE TOP 10 SUNDAY TIMES BESTSELLER Shortlisted for the FT Business Book of the Year Award 2019 'Easily the most important book to be published this century. I find it hard to take any young activist seriously who hasn't at least familarised themselves with Zuboff's central ideas.' - Zadie Smith, The Guardian The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control us. The heady optimism of the Internet's early days is gone. Technologies that were meant to liberate us have deepened inequality and stoked divisions. Tech companies gather our information online and sell it to the highest bidder, whether government or retailer. Profits now depend not only on predicting our behaviour but modifying it too. How will this fusion of capitalism and the digital shape our values and define our future? Shoshana Zuboff shows that we are at a crossroads. We still have the power to decide what kind of world we want to live in, and what we decide now will shape the rest of the century. Our choices: allow technology to enrich the few and impoverish the many, or harness it and distribute its benefits. The Age of Surveillance Capitalism is a deeply-reasoned examination of the threat of unprecedented power free from democratic oversight. As it explores this new capitalism's impact on society, politics, business, and technology, it exposes the struggles that will decide both the next chapter of capitalism and the meaning of information civilization. Most critically, it shows how we can protect ourselves and our communities and ensure we are the masters of the digital rather than its slaves.
Digital Nomads
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Author : Andre Gussekloo
language : en
Publisher: Location-Independent Publishers
Release Date : 2016-02-18
Digital Nomads written by Andre Gussekloo and has been published by Location-Independent Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-18 with categories.
Distance is an illusion. We are lucky to live in an age where planes and communication technologies have made the world smaller than ever. There are new opportunities galore. We are at the brink of a revolution that changes the way we live, work and play. And the good news is - you can be part of it. Life doesn't have to be a rat race. Why toil away in an office when you could be working from a hammock? Why postpone that round-the-world trip until your retirement? Why retire at all when work can be fun? A growing army of digital nomads are finding their own answers to these questions. Armed with a laptop, they follow their dreams and live unforgettable adventures. Are you ready to join in their footsteps and make the world your playground?
Digital Nomads
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Author : Rachael A. Woldoff
language : en
Publisher: Oxford University Press, USA
Release Date : 2021
Digital Nomads written by Rachael A. Woldoff and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Business & Economics categories.
Introduction -- Goodbye to All That: Escape Stories -- Practical Magic: Welcome to Silicon Bali -- Paradise Paradox: Constructing a Digital Nomad Community -- Not on Holiday: Making Money and Building Dreams -- Stages of Nomadism: Honeymooners, Visa Runners, and Resident Nomads -- Conclusion: In Search of Freedom, Community, and Meaningful Work.
Marketing To The Social Web
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Author : Larry Weber
language : en
Publisher: John Wiley & Sons
Release Date : 2009-03-03
Marketing To The Social Web written by Larry Weber and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-03 with Business & Economics categories.
An updated and expanded Second Edition of the popular guide to social media for the business community Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, Second Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion. Author and social media guru Larry Weber describes newly available tools and platforms, and shows you how to apply them to see immediate results and growth. Rather than broadcast messages to audiences, savvy marketers should encourage participation in social networks to which people want to belong, where dialogue with customers, and between customers, can flourish. in Networking sites like MySpace, Facebook, and even Flickr are the perfect forums for this dialog; this book shows you how to tap into this new media. In addition to the tools and tactics that made Marketing to the Social Web a critical hit among marketers, this second edition includes three entirely new chapters that cover recent changes in the field. These new chapters describe how Facebook will monetize its business and one day surpass Google; how companies can measure the influence and effectiveness of their social media campaigns; and how marketing to mobile social media will grow into an effective practice in the near future. Marketing must reach out into new forms, media, and models. Marketing to the Social Web, Second Edition presents an exceptional opportunity to use these new tools and models to reach new markets, even in today's fragmented media environment. Larry Weber has spent the last three decades building global communications companies, including Weber Shandwick Worldwide and the W2 Group. He is also the founder and Chairman of the Massachusetts Innovation and Technology Exchange, the nation’s largest interactive advocate association.
The Cultural Industries
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Author : David Hesmondhalgh
language : en
Publisher: SAGE
Release Date : 2002-05-24
The Cultural Industries written by David Hesmondhalgh and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-24 with Social Science categories.
The Cultural Industries combines a political economy approach with the best aspects of cultural studies, sociology, communication studies and social theory to provide an overview of the key debates surrounding cultural production. The book: Considers both the entertainment and the information sectors Combines analysis of the contemporary scene with a long-range historical perspective Draws on an range of examples from North America, the UK, Europe and elsewhere
What Is Circular Economy
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Author : Emanuele Bompan
language : en
Publisher:
Release Date : 2021
What Is Circular Economy written by Emanuele Bompan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Business & Economics categories.
Hokkaido Highway Blues
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Author : Will Ferguson
language : en
Publisher: Canongate Books
Release Date : 2003
Hokkaido Highway Blues written by Will Ferguson and has been published by Canongate Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Travel categories.
It had never been done before. Not in 4000 years of Japanese recorded history had anyone followed the Cherry Blossom Front from one end of the country to the other. Nor had anyone hitchhiked the length of Japan. But, heady on sakura and sake, Will Ferguson bet he could do both. The resulting travelogue is one of the funniest and most illuminating books ever written about Japan. And, as Ferguson learns, it illustrates that to travel is better than to arrive.
Choosing Futures
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Author : Nicholas Foskett
language : en
Publisher: Routledge
Release Date : 2002-11
Choosing Futures written by Nicholas Foskett and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-11 with Education categories.
Choosing Futures offers a wide ranging perspective on how young people, and their parents, make choices as they travel through a lifetime of education and training.
Structure In Fives
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Author : Henry Mintzberg
language : en
Publisher:
Release Date : 1993
Structure In Fives written by Henry Mintzberg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Organization categories.
Here's a guide that shows managers how to choose the best organizational design for their business from five basic structures identified by the author. In it readers will discover how to avoid typical mistakes, especially those pertaining to conflict among different divisions.