Copywriting Email Marketing
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Ultimate Guide To Email Marketing For Business
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Author : Susan Gunelius
language : en
Publisher: Entrepreneur Press
Release Date : 2018-05-15
Ultimate Guide To Email Marketing For Business written by Susan Gunelius and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-15 with Business & Economics categories.
Send Better Email. Build a Better Business. With more than 2.6 million email messages sent every second, it's becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers. By focusing on building a strong foundation first, you'll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You'll learn how to: Use free content to encourage people to subscribe to your email list Develop conversion funnels that drive people to buy from you or sign up for your webinars Save time and keep subscribers engaged with your brand with email automation Boost conversions with list segmentation techniques designed to get the right message to the right people at the right time Test your messages and analyze your performance using key metrics to improve your results Win back customers with automation and personalization strategies designed to build a one-on-one relationship with your audience Understand the laws and deliverability rules you must follow and tools to help you along the way
Copywriting Email Marketing
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Author : TONY MANILA
language : it
Publisher: EXCELLENCE LABS LLC
Release Date :
Copywriting Email Marketing written by TONY MANILA and has been published by EXCELLENCE LABS LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Il marketing via e-mail può sembrare arcaico per alcuni di noi, ma in realtà è una delle tecniche di marketing più efficienti e convenienti disponibili nel nostro tempo. Una strategia di email marketing ben eseguita produrrà più conversioni in meno tempo rispetto ad altri canali che ricevono molta più pubblicità. Tuttavia, un copywriting di prima classe è essenziale per il successo di qualsiasi sforzo di promozione di prodotti o servizi tramite e-mail. Cosa si intende esattamente per "email marketing"? L'e-mail marketing comprende l'intero processo di persuasione dei visitatori di un sito web a fornire il proprio indirizzo e-mail, la suddivisione di questi utenti in gruppi e la comunicazione con questi gruppi attraverso una sequenza predeterminata di messaggi. Le campagne di e-mail marketing possono servire a diversi scopi, come la promozione di eventi, la vendita di articoli, la concessione di sconti, la diffusione di informazioni, l'introduzione di nuovi prodotti e, in generale, la sensibilizzazione dei contatti sulla vostra azienda e sulle vostre offerte. Che cos'è esattamente l'email copywriting? Il copywriting è il processo di creazione del contenuto dei messaggi, comprese le righe dell'oggetto e il corpo del messaggio, che vengono inviati come parte di una campagna di email marketing. Poiché l'obiettivo finale di qualsiasi campagna di email marketing è ottenere una conversione, il copywriting per le campagne email è concettualmente molto simile al copywriting per le conversioni. Il copywriting di successo per le e-mail è altamente convincente, conciso e focalizzato sull'invito all'azione. Rispetto al copywriting, l'email marketing può raggiungere un pubblico più vasto. L'obiettivo dell'email marketing è catturare il maggior numero possibile di contatti. Da quel momento in poi i messaggi, e quindi il copywriting, vengono personalizzati per massimizzare le probabilità di coinvolgimento del pubblico di riferimento. Questo libro è stato progettato specificamente per fornirvi le istruzioni esatte, passo dopo passo, da seguire per progettare e-mail ad alta conversione con contenuti altamente persuasivi e che spingono alla vendita.
The New Email Revolution
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Author : Robert W. Bly
language : en
Publisher: Simon and Schuster
Release Date : 2018-06-19
The New Email Revolution written by Robert W. Bly and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-19 with Business & Economics categories.
Practices, strategies, and templates for optimizing your email use. The average business employee spends more than thirteen hours a week reading and responding to email. That’s 675 or more hours—over 28 days a year—spent on email. Wouldn’t it be nice to get some of that time back? In The New Email Revolution, Robert W. Bly Bly draws from decades of experience sending millions of emails to help you take that time back. With this book in hand, you will be able to quickly and easily: •Find templates you can use to create emails for dozens of different situations. •Know the right wording and optimal word length for email communication. •Get recipients to read and respond to your email messages. •Understand when it is legal and not legal to send email to a person you do not know. •Incorporate photos, graphics, sound, and video into your email messages. •Measure the deliverability, bounce rate, open rate, and response rate to every email you send. •Write clearer, more engaging, more persuasive email copy for every occasion. Get better results in less time with The New Email Revolution.
Magnetic Words
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Author : Alina Swanson
language : en
Publisher:
Release Date : 2020-05-28
Magnetic Words written by Alina Swanson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-28 with categories.
The Unknown Truth About High Converting Emails To Drive Real Sales You probably receive dozens of emails each day. How do you decide which ones to read and which ones to ignore? Let's compare two subject lines: Your Marketing Sucks: Why You Need to Think Local And The Secrets of Good Email Marketing Are a Click Away Which email will you click on and read through? Chances are that the first subject line is the one that has gotten you curious. There's a simple reason why - it teases you, it's a little bit controversial but it also tells you exactly what the email is about. This is precisely what stellar email copywriting aims to accomplish - be specific, be original and connect with the respective audience member on an emotional level. In 2020, email marketing is one of the most powerful tools to reach the right crowd and increase conversions tremendously. However, you will have to know your audience persona and craft a niche email list that copywriting efforts are based on. Just think about the benefits of email marketing done right: There are 3.9 billion email users across the globe - a massive audience for your message For every dollar spent on email marketing, you will get 38 dollars in return 49% of people want to receive emails from their favorite brands on a weekly basis The average email open rate across industries is 20.81% - a humongous figure in comparison to the effectiveness of other digital channels And most importantly - email list segmentation leads to 14.31% more open messages! Yes, you need email lists All of this sounds great but how do you get started with email marketing and copywriting? In Magnetic Words, you will discover: Why having a large generic audience sucks and why you should focus on small, segmented lists instead 5 strategies for the establishment of email lists that guarantee conversions Why people are tired of Hello Sir/Madam emails and would never read those through 6 ways to write killer email subject lines When to use controversial subject lines - being rude to your readers can sometimes work miraculously well! BuzzFeed openers to make readers stick through to the end Email copywriting dos and don'ts that should become the Holy Grail of your marketing efforts The one thing you should NEVER include in a marketing email Straightforward calls to action that will get people hitting the buy button in a matter of seconds And much more! This is not another theory book that pushes you in the deep end presuming you'll eventually learn how to swim. This is a no nonsense step-by-step guide with hundreds of email copywriting examples that illustrate the best practices and the biggest mistakes. As a bonus, you will also get extensive lists of sensory words, action verbs and killer phrases bound to have a foolproof toolbox for your first successful email marketing campaign. With these golden knowledge nuggets even a local farmer shop can turn into a million dollar business. If you want to reveal the email marketing secret's used by Apple, Netflix, and Co., then scroll up and click the "Add to Cart" button right now.
Email Copywriting Codex
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Author : Rom Rulida
language : en
Publisher:
Release Date : 2021-07-15
Email Copywriting Codex written by Rom Rulida and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-15 with categories.
Slick Yellow Book REVEALS The "Secrets" On How To Make More Sales From Email Copywriting If you'd like to quickly double your sales using nothing but simple, ugly, plain-text emails, then this book written by a guy (who routinely generates 5 to 6-figure "email" revenue for his clients) will show you how. Introducing the "Email Copywriting Codex." This book contains "everything" you need to know to write email copy that sells. It shows you (in painstaking, borderline sadistic, detail) the principles, strategies, and techniques that you can use to generate the maximum revenue from your email list by writing emails that people love to open, read, and buy from. It also includes lots of sample emails you can model, psychoanalysis of my top performing email copy, and even a brief case study of how I helped one of my clients generate $100,000 in less than 30 days using emails. Like I said, "everything" you need to know to write email copy that sells. ;-) But here's the thing: It's kinda expensive. It's quite the "short" book, too -- more than 140+ pages or so. (So if you tend to judge the value of a book based on the number of pages it has, then you might want to skip this one.) It's low on fluff and heavy on implementation. And it's designed that way. Because my goal for you is to open the book, read it in one or two sittings, and immediately apply what you've learned the same day you read it. Sounds good? If yes, then here are some of the awesome info you'll find inside: How often should you actually send emails to your list? A weird copywriting technique demonstrated by a woman who gave birth "without" getting pregnant. Why telling your subscribers to LEAVE your list is one of the best ways to build loyal readership. Exactly where to position your emails in the sales journey process. My "eyebrow-raising" advice about writing your very first Welcome Email. A "deadly" email copywriting secret that literally suffocated a man to death while hanging upside down. 2 simple "tweaks" I've done in my client's email marketing strategy that brought us $100,000 sales in less than 30 days. How to use the "Dear Abbie" email copywriting method to covertly disable the "Marketing Bullcrap Radar" of your readers. A sneaky way to write emails that can create rabid customers by willfully "annoying" them. The correct way to use emails to recover 80% of your potential "lost" revenue. A nerve-wracking tactic (used by two notorious world leaders) to "force" people to tune in and listen to what they have to say. Hands down the best "tool" to use if you want to eliminate writer's block, write emails faster, and take the sting out of the email writing process. The #1 dumbest mistake that hopeless romantic guys do BUT could easily be the #1 most profitable strategy for email copywriters. The "funny" reason why my client was so happy that I made his Open Rates drop. What many business owners do in their email marketing that triggers people to report them as "spammers." How to use the "John Wick Principle" to stop people from ignoring and deleting your emails. And so much more! So here's the deal: Email Copywriting Codex is a book designed to teach you "everything" you need to know when it comes to writing email copy that sells. Grab your copy today, follow what I teach you, and watch your sales from emails explode!
High Conversion E Mail Copywriting
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Author : Safun Morcos
language : en
Publisher: CreateSpace
Release Date : 2014-12-02
High Conversion E Mail Copywriting written by Safun Morcos and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-02 with categories.
Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either sold lists or current customer database. Broadly, the term is usually used to refer to sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business, sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately, and adding advertisements to email messages sent by other companies to their customers.
Email Marketing
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Author : Luigi Padovesi
language : en
Publisher:
Release Date : 2022-02-22
Email Marketing written by Luigi Padovesi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-22 with categories.
Email Marketing is the most effective marketing tool. Ever. Among all the marketing techniques, online and offline, email marketing guarantees tremendous success rates. But you have to do it the right way. Old-fashioned Email Marketing consisted of collecting email addresses and send them snappy emails. This technique no longer works: you need to train the client, through a Lead Nurturing procedure. Email Marketing is a mix of techniques, copywriting, emotions, and sales skills. The sum of these components can lead to unimaginable results. With Email Marketing by Luigi Padovesi you will discover: - What is email marketing and why is it a great opportunity - What are newsletters - Transactional emails - What is it and how to use an autoresponder - The secrets to creating effective Call To Action - The techniques to create engaging emails - Fundamental bases for email copywriting - How to analyze statistics and improve yourself every day - Mistakes to be avoided at all costs You'll discover the scientific method to convert through lead nurturing procedures and webinars and how these techniques can trigger in your customer the desire to buy your product.
Email Marketing Demystified
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Author : Matthew Paulson
language : en
Publisher:
Release Date : 2019-03
Email Marketing Demystified written by Matthew Paulson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03 with categories.
While many have decried that email is dead, a handful of marketers have quietly been using little-known email marketing techniques to generate massive results. According to the Direct Marketers Association, a business will earn an average of $43 in new revenue for every $1 invested in email marketing. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers use to build large mailing lists, to write compelling copy that converts and to generate substantially more sales using nothing but their email list.
How To Write Copy That Sells
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Author : Ray Edwards
language : en
Publisher: Morgan James Publishing
Release Date : 2016-02-16
How To Write Copy That Sells written by Ray Edwards and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-16 with Business & Economics categories.
Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Mastering Email Marketing
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Author : William Jones
language : en
Publisher: Mamba Press
Release Date :
Mastering Email Marketing written by William Jones and has been published by Mamba Press this book supported file pdf, txt, epub, kindle and other format this book has been release on with Computers categories.
In today's digital age, email marketing remains one of the most effective and cost-efficient ways to connect with your audience, nurture customer relationships, and drive business growth. However, with the evolving landscape of email marketing, it's crucial to stay updated on the latest strategies, best practices, and emerging trends to maximize the impact of your campaigns. Mastering Email Marketing is a comprehensive guide that equips marketers, entrepreneurs, and business professionals with the knowledge and tools to excel in their email marketing efforts. From building a solid foundation to implementing advanced tactics, this book covers every aspect of email marketing, ensuring you have the expertise to craft compelling emails, deliver personalized experiences, and achieve measurable results. Inside this book, you'll find: - An introduction to email marketing and its importance in today's digital ecosystem. - Strategies for building and growing an engaged email list. - Best practices for email design, copywriting, and creating captivating calls-to-action. - Techniques for effective email segmentation and personalization to deliver targeted content. - Tips for optimizing email deliverability and overcoming common challenges. - Insightful case studies and success stories from real-world businesses. - Guidance on leveraging automation and advanced analytics to enhance campaign performance. - Future trends and emerging technologies shaping the future of email marketing. Whether you're a seasoned marketer or just starting your journey, Mastering Email Marketing provides practical guidance, actionable insights, and proven strategies to elevate your email marketing game. With this book as your companion, you'll have the expertise and confidence to create impactful email campaigns, engage your audience, and achieve your marketing goals. Get ready to unlock the full potential of email marketing and pave the way for long-term success.