Home eBooks Download › corporate strategy and product innovation

Corporate Strategy And Product Innovation

Download Corporate Strategy And Product Innovation PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Corporate Strategy And Product Innovation book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page

Corporate Strategy And Product Innovation

DOWNLOAD
Author : Robert R. Rothberg
language : en
Publisher:
Release Date : 1981

Corporate Strategy And Product Innovation written by Robert R. Rothberg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business & Economics categories.

Product Innovation And Technology Strategy

DOWNLOAD
Author : Robert G. Cooper
language : en
Publisher: Stage-Gate International
Release Date : 2009

Product Innovation And Technology Strategy written by Robert G. Cooper and has been published by Stage-Gate International this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.

Backed by years of rigorous academic research and industry experience, this book brings together the salient points of effective product innovation, strategic management, and innovation governance. In this book, two of the world's foremost experts, Dr. Robert G. Cooper and Dr. Scott J. Edgett, take you step-by-step through the critical phases of developing your own product innovation strategy - a master plan for your business's entire new product effort. No other business authors give you this kind of uncomplicated narrative, informed by significant industry experience and with examples of outside-the-box thinking. This ist your guide to setting your company up for dominance in the marketplace.

Technological And Market Innovation

DOWNLOAD
Author : Harry Nyström
language : en
Publisher: Wiley
Release Date : 1993-07-20

Technological And Market Innovation written by Harry Nyström and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-07-20 with Business & Economics categories.

The ideas and empirical results presented are the result of ongoing research on a wide range of strategic management issues. Illustrated by case studies taken from Scandinavian companies in a variety of industries, it indicates the implications of the research results and discusses directions for future research, covering such important topics as how to manage technological innovation and change, image marketing, product development, and corporate strategy.

Management Of Innovation And Product Development

DOWNLOAD
Author : Marco Cantamessa
language : en
Publisher:
Release Date : 2023

Management Of Innovation And Product Development written by Marco Cantamessa and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.

This textbook provides a unique and original understanding on innovation and on product design and development, and on their tight interconnections. It presents an integrated and holistic perspective on these two fields, allowing readers to understand how the phenomenon of innovation occurs - and must be managed - at different and interacting levels, from corporate strategy to design decision-making. This book explores these themes in a scientifically rigorous manner, associating academic findings with examples from business. It provides readers with the conceptual and decision-making tools required to understand and manage the process of innovation at different levels, from the analysis of industry-wide phenomena to the formulation of a strategy, and from the planning of operations to the management of technical choices. Chapters cover innovation as an economic and social phenomenon, the formulation of innovation strategy, the management of product development processes and projects and the technical design of products and services. Offering an invaluable resource to postgraduate students in economics, management and engineering, this book is also intended for managers and entrepreneurs. The book's topics are covered by associating academic findings with examples from business. For this new second edition of the book, case studies are made available through a companion LinkedIn page that is continuously updated by authors and by readers, while pointers to complementary content available on the internet are provided throughout the text.

Business Transformation Strategies

DOWNLOAD
Author : Oswald A J Mascarenhas
language : en
Publisher: SAGE Publications India
Release Date : 2011-02-14

Business Transformation Strategies written by Oswald A J Mascarenhas and has been published by SAGE Publications India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-14 with Business & Economics categories.

A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession. It discusses cutting-edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. Each chapter in the book is appended with transformation exercises that further explicate the concepts.

Markets For Technology

DOWNLOAD
Author : Ashish Arora
language : en
Publisher: MIT Press
Release Date : 2004-01-30

Markets For Technology written by Ashish Arora and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-30 with Business & Economics categories.

The past two decades have seen a gradual but noticeable change in the economic organization of innovative activity. Most firms used to integrate research and development with activities such as production, marketing, and distribution. Today firms are forming joint ventures, research and development alliances, licensing deals, and a variety of other outsourcing arrangements with universities, technology-based start-ups, and other established firms. In many industries, a division of innovative labor is emerging, with a substantial increase in the licensing of existing and prospective technologies. In short, technology and knowledge are becoming definable and tradable commodities. Although researchers have made significant advances in understanding the determinants and consequences of innovation, until recently they have paid little attention to how innovation functions as an economic process. This book examines the nature and workings of markets for intermediate technological inputs. It looks first at how industry structure, the nature of knowledge, and intellectual property rights facilitate the development of technology markets. It then examines the impacts of these markets on firm boundaries, the division of labor within the economy, industry structure, and economic growth. Finally, it examines the implications of this framework for public policy and corporate strategy. Combining theoretical perspectives from economics and management with empirical analysis, the book also draws on historical evidence and case studies to flesh out its research results.

New Product Development

DOWNLOAD
Author : Sameer Kumar
language : en
Publisher: Springer
Release Date : 2005-01-27

New Product Development written by Sameer Kumar and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-27 with Technology & Engineering categories.

The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles. Increasing the pace of new product introduction enables dealing with shorter product lives. To sustain competitiveness, a firm has to be innovative as well as quick to respond to the changing customer needs in order to provide better and faster products to market than competitors. New product development (NPD) is considered as a process of learning. Successful NPD projects typically rely on knowledge and experience of multi-function teams. In addition to corporate strategy and organization learning, the external factors such as, market and competitive conditions also play a big role in driving business strategies. The results from the empirical research study reported shows that companies implementing innovation strategy are more competitive in the long run while those that follow customer-responsive strategy are more likely to have higher return on investment within a shorter time. In order to achieve both sustainable competencies and also meet customer needs in the changing market environment today, a company should adapt to the benefits of both strategies.

Product Innovation Management

DOWNLOAD
Author : Stefano Biazzo
language : en
Publisher: Springer Nature
Release Date : 2021-07-02

Product Innovation Management written by Stefano Biazzo and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-02 with Business & Economics categories.

This book offers new insights into the complex set of activities and decisions of product innovation management. It provides concepts, methods, and tools that can help accelerate the introduction of successful products to the market in an increasingly competitive and changing business landscape. It also offers examples and case studies, and it is the result of more than 20 years of study, research, and consulting carried out by the two authors in the field of innovation management. The book discusses the demanding challenges of product innovation and offers practitioners guidance on how to respond to these challenges. It presents a three-level framework (the “innovation pyramid”), which reflects the core components of a firm’s innovation capability: first, intelligence - absorbing information and knowledge from the outside world by looking beyond the familiar territories of the current market, technology, and customers; second, discovery - exploring opportunities for innovation through creative ideation and technology experimentation; and third, development - transforming opportunities into profitable new products and services.