Creativity And Innovation In The Fashion Business
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Creativity And Innovation In The Fashion Business
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Author : Helen Goworek
language : en
Publisher:
Release Date : 2024-10
Creativity And Innovation In The Fashion Business written by Helen Goworek and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10 with Business & Economics categories.
Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the perspectives of multiple contributors who together possess a wealth of combined experience in creative and technical roles in the fashion business. Broad in scope, this textbook first provides a broad overview of creativity and innovative developments across the industry, before considering technical and digital innovation in production and product development, as well as trend forecasting. The final part of the book then consists of an exploration of sustainable innovation in design for fashion brands and retailers. Each chapter includes aims and summaries to structure learning and highlight key points, academic insights from thought leaders and interviews from industry and academia. A vital introductory textbook, Creativity and Innovation in the Fashion Industry is well-suited to undergraduate and postgraduate modules across subjects such as Fashion Business, Fashion Design and Manufacturing, Product Development, Innovation Management, and Buying and Merchandising. Online resources include PowerPoint slides and a test bank.
Creativity And Innovation In The Fashion Business
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Author : Helen Goworek
language : en
Publisher:
Release Date : 2024-08
Creativity And Innovation In The Fashion Business written by Helen Goworek and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08 with Technology & Engineering categories.
"Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the perspectives of multiple contributors who together possess a wealth of combined experience in creative and technical roles in the fashion business. Broad in scope, this textbook first provides a broad overview of creativity and innovative developments across the industry, before considering technical and digital innovation in production and product development, as well as trend forecasting. The final part of the book then consists of an exploration of sustainable innovation in design for fashion brands and retailers. Each chapter includes aims and summaries to structure learning and highlight key points, academic insights from thought leaders and interviews from industry and academia. A vital introductory textbook, Creativity and Innovation in the Fashion Industry is well-suited to undergraduate and postgraduate modules across subjects such as Fashion Business, Fashion Design and Manufacturing, Product Development, Innovation Management, and Buying and Merchandising. Online resources include PowerPoint slides and a test bank"--
Fashion Practice Volume 3 Issue 1
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Author : Sandy Black
language : en
Publisher: Berg Publishers
Release Date : 2011-08-01
Fashion Practice Volume 3 Issue 1 written by Sandy Black and has been published by Berg Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-01 with categories.
This is the first peer-reviewed academic journal to cover the full range of contemporary design and manufacture within the context of the fashion industry. Design processes and new technologies fuel the most vibrant areas of fashion practice and commerce today, yet they have been largely ignored by scholarship. FASHION PRACTICE fills this major gap by providing a much-needed forum for topics ranging from design theory to the impact of technology, economics and industry on fashion practice. The journal also covers the cultural ramifications of these issues upon the larger fashion sphere. Interdisciplinary in approach, Fashion Practice will address, broadly, the business of fashion, including some or all of the following topics: - innovation in fashion design and practice - sustainability and ethics within the industry - micro- and nano-technologies within the fashion context - 'smart' textiles and digital fashion - materials, design, concepts and process - fashion consumption and production from retail/e-tail to performance fashion - new developments in fashion and clothing retail The journal encourages submissions from scholars and practitioners working specifically within fashion/apparel, design and business departments, as well as those working on the creative industries from a broad range of social science perspectives.
The Economics Of Fashion And Hybrid Creative Products
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Author : Enrico Cietta
language : en
Publisher: Enrico Cietta
Release Date : 2019-03-19
The Economics Of Fashion And Hybrid Creative Products written by Enrico Cietta and has been published by Enrico Cietta this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-19 with Business & Economics categories.
Many scholars think that fashion is closer to the brink of disaster: too fast, too polluting, poorly focused on creativity and on the market, too cheap for the consumer and little profitable for small- and medium-sized companies, too unpredictable and subjective to be treated like the other industry sectors, too tangible to be regarded as a cultural product and too intangible to be considered a manufacturing product. Then, is fashion going to collapse? This book suggests another perspective and explains the economic theory of hybrid creative products, focusing on the reasons underlying that sense of an "abyss at the end of the tunnel." It rejects alarmism and tries to explain the structural changes taking place within the industry as well as the current meaning of fashion for the consumers and the market. These changes are directly associated with three crucial elements for the fashion business: time, risk, and costs. Therefore, creativity is still important, but is no longer sufficient. Commercial success largely depends on the business model of the company, i.e. on its ability to react to these changes. Fast fashion, sustainable fashion, the "see now - buy now" runaway shows, the deplorable use of child or underpaid labour can be explained in the light of this new scenario. Few economists have tried to find a new interpretation, but the theory of hybrid creative products can help us understand what happened in the past and what will happen in the future.
Protecting Creativity In Fashion Design
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Author : Susanna Monseau
language : en
Publisher: Taylor & Francis
Release Date : 2023-03-17
Protecting Creativity In Fashion Design written by Susanna Monseau and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-17 with Law categories.
Exploring the debate over the benefits of legal protection for fashion design, this book focuses on how a combination of minimal legal protections for design, evolving social norms, digital technology, and market forces can promote innovation and creativity in a business known for its fast-paced remixing and borrowing. Focusing on the advantages and disadvantages of the main US and EU IP laws that protect fashion design in the world’s biggest fashion markets, it describes how recent US case law in copyright and trademark cases has led to misaligned incentives for the industry and a lack of clear protection, while, in the EU, the CJEU’s interpretation of the pan-European design rights system has created significant overlap with copyright law and risks, leading to the overprotection of design. The book proposes that creativity and innovation in fashion derive some benefit from a limited unregistered design right protection, and that cumulation with copyright protection is unhelpful. It also proposes that there is a larger role for developing social norms relating to sustainability, the ethics of cultural appropriation, and the online shaming of counterfeiters that can also help create a fair equilibrium between protection and borrowing in fashion design.
Sustainability In Creative Industries
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Author : Muhammad Nawaz Tunio
language : en
Publisher: Springer Nature
Release Date :
Sustainability In Creative Industries written by Muhammad Nawaz Tunio and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Innovation In The Cultural And Creative Industries
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Author : Estelle Pellegrin-Boucher
language : en
Publisher: John Wiley & Sons
Release Date : 2020-01-02
Innovation In The Cultural And Creative Industries written by Estelle Pellegrin-Boucher and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-02 with Business & Economics categories.
Technological innovations, sociological and consumer trends, and growing internationalization are transforming the cultural and creative industries (CCIs). These changes present new challenges for CCIs that require original and inventive answers. Innovation in the Cultural and Creative Industries analyzes the powerful strategies put in place by CCI organizations such as Nintendo, the Lascaux Cave and Daft Punk. The case studies presented in this book cover video games, books, music, museums, fashion, film and architecture. Each chapter is organized around five key points: a theoretical framework that focuses on a specific concept, a description of the methodological mechanism mobilized, a presentation of the industry concerned, the analysis of the innovative strategy and a recap of the lessons and best practices demonstrated by the case.
Labor And Creativity In New York S Global Fashion Industry
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Author : Christina H. Moon
language : en
Publisher: Routledge
Release Date : 2020-02-25
Labor And Creativity In New York S Global Fashion Industry written by Christina H. Moon and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-25 with Design categories.
This book tells the story of fashion workers engaged in the labor of design and the material making of New York fashion. Christina H. Moon offers an illuminating ethnography into the various sites and practices that make up fashion labor in sample rooms, design studios, runways, factories, and design schools of the New York fashion world. By exploring the work practices, social worlds, and aspirations of fashion workers, this book offers a unique look into the meaning of labor and creativity in 21st century global fashion. This book will be of interest to scholars in design studies, fashion history, and fashion labor.
Product Innovation In The Global Fashion Industry
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Author : Byoungho Jin
language : en
Publisher: Springer
Release Date : 2017-11-27
Product Innovation In The Global Fashion Industry written by Byoungho Jin and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-27 with Business & Economics categories.
As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users. In doing so, this book categorizes product innovation into three levels—materials, style and product development—and aims to present the broader scope of innovation in the global fashion industry with the hope that other sectors can learn from these developments and be inspired.
Working En Atelier To Organize Diffuse Creativity In The Fashion Industry
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Author : Nicoletta Giusti
language : en
Publisher:
Release Date : 2010
Working En Atelier To Organize Diffuse Creativity In The Fashion Industry written by Nicoletta Giusti and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
In this paper an ideal type of creative process inside Fashion Industry is analyzed: the “travail en atelier”, a way of organizing the design of new fashion goods. The “travail en atelier” structures the collection process into a collective work, using an “intensive technology”, it “craft administrates” and regulates the work via the authority of the fashion designer (representing the unity of direction of the process), via deadlines and via intermediary objects. Significant relationships of the process pass through intermediary objects connecting different professionals as designers, pattern makers, etc. The data are taken from semi--structured interviews collected through a “Strategic Analysis” sociological inquiry and participant observation in French and Italian Fashion Houses. The “travail en atelier” is a concept apt to describe in organizational terms a way of working already sketched in the sociological literature about fashion, when talking about “diffuse creativity” as a main quality of the collection process. The concept allows to relate these peculiar qualities of the design process in fashion industry to some general problems of management of the innovation inside the organizations and to outline some guidelines for further comparisons with other creative industries as industrial design and architecture. Several hypothesis are advanced about the origin of this way of working : French haute couture is the natural candidate for it, but new developments in the study of fashion system have shown that Italian fashion system may have played a role in structuring the “travail en atelier”