Design Is How It Works

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Design Is How It Works
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Author : Jay Greene
language : en
Publisher: Penguin
Release Date : 2010-07-29
Design Is How It Works written by Jay Greene and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-29 with Design categories.
"It's not just what it looks like and feels like. Design is how it works."-Steve Jobs There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.
Design Works
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Author : Heather M.A. Fraser
language : en
Publisher: University of Toronto Press
Release Date : 2019-02-24
Design Works written by Heather M.A. Fraser and has been published by University of Toronto Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-24 with Business & Economics categories.
Design Works is a second-edition collection of best practices that serves as a leader's guide to driving innovation within the enterprise through the strategic and design-inspired practice of Business Design. It is well recognized that enterprise success requires ongoing innovation to create new value and sustain success. That requires a disciplined integration of exploration, sound strategic decision-making and leadership at all levels of the enterprise. While the resurgence of design thinking has proven to catalyze fresh thinking, it can fall short if not fully integrated with the business strategy of the enterprise, mindful stakeholder engagement and the evolution of enterprise management systems. This book builds on the fundamental principles of the first edition of Design Works: How to Tackle Your Toughest Innovation Challenges through Business Design. It expands on how to effectively navigate progress through strategy integration, effective stakeholder engagement and blending design-inspired practices with analytics to build a compelling business case for investment in value-creating efforts. Like the first edition, it includes valuable frameworks, inspiring stories and practical tools to drive growth and innovation in any type of organization. Clear principles for leading innovation draw from others' experience to help make the most of enterprise talent and resources. New methodologies hone and build on the repertoire of tools in the first edition. New stories provide insights into how a variety of organizations have leveraged the principles and practices of Business Design.
Designing Your Life
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Author : Bill Burnett
language : en
Publisher: Knopf
Release Date : 2016-09-20
Designing Your Life written by Bill Burnett and has been published by Knopf this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Self-Help categories.
#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.
Logo Design That Works
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Author : Lisa Silver
language : en
Publisher:
Release Date : 2001
Logo Design That Works written by Lisa Silver and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Art categories.
Logo design titles continue to sell the most copies of all graphic design subjects. This hard-working title examines 100 logo designs by illustrating how and why the design works. Sidebars compare and contrast rough drafts of popular logos with their final versions, and short tips address issues such as testing designs, sourcing inspiration, and typography. As well, the evolution of well-known logos are traced by examining why design changes were made and how those changes benefited the client and were successful on the market.
Design Thinking
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Author : Nigel Cross
language : en
Publisher: Berg
Release Date : 2011-04-01
Design Thinking written by Nigel Cross and has been published by Berg this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04-01 with Design categories.
Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious "design ability". Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of Design, from hardware to software product design, from architecture to Formula One design. The book offers new insights and understanding of design thinking, based on evidence from observation and investigation of design practice. Design Thinking is the distillation of the work of one of Design's most influential thinkers. Nigel Cross goes to the heart of what it means to think and work as a designer. The book is an ideal guide for anyone who wants to be a designer or to know how good designers work in the field of contemporary Design.
Graphic Design That Works
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Author :
language : en
Publisher: Rockport Publishers
Release Date : 2004
Graphic Design That Works written by and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Art categories.
Consumers are blitzed with millions of images every day. Companies hoping to grab a consumer's attention need a memorable, eye-catching design--whether for a logo, brochure, identity system, or in-depth promotional campaign. Graphic Design That Works looks at examples of logos, identities, promotions, and brochure design that have proven successful track records. Quick-hit copy explores these designs from early conceptual stages to initial drafts and final execution, so whether you're a seasoned designer or a newcomer to the field, you can understand how and why the design came to be. Also included are tips from the experts who put these designs on the map. They tell what succeeded and what failed in their attempts to create designs that really work.
What Works
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Author : Iris Bohnet
language : en
Publisher: Belknap Press
Release Date : 2016-03-08
What Works written by Iris Bohnet and has been published by Belknap Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-08 with Business & Economics categories.
Shortlisted for the Financial Times and McKinsey Business Book of the Year Award A Financial Times Best Business Book of the Year A Times Higher Education Book of the Week Best Business Book of the Year, 800-CEO-READ Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts. Presenting research-based solutions, Iris Bohnet hands us the tools we need to move the needle in classrooms and boardrooms, in hiring and promotion, benefiting businesses, governments, and the lives of millions. “Bohnet assembles an impressive assortment of studies that demonstrate how organizations can achieve gender equity in practice...What Works is stuffed with good ideas, many equally simple to implement.” —Carol Tavris, Wall Street Journal “A practical guide for any employer seeking to offset the unconscious bias holding back women in organizations, from orchestras to internet companies.” —Andrew Hill, Financial Times
Making It
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Author : Chris Lefteri
language : en
Publisher: Laurence King
Release Date : 2007-06-28
Making It written by Chris Lefteri and has been published by Laurence King this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-28 with Design categories.
There are many different ways in which a product can be manufactured but most designers probably know only a handful of techniques in any detail. Covering almost 90 production methods, this book describes each process, and offers guidance on its pros and cons and on suitable production volumes, the costs involved, relevant materials, and more.
Ingenious
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Author : Wang Shaoqiang
language : en
Publisher:
Release Date : 2018-01-09
Ingenious written by Wang Shaoqiang and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-09 with categories.
Showcasing 100 examples this books shows how international product designers solve their main task: to combine creativity and functionality.
Notes On Design
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Author : Kees Dorst
language : en
Publisher: BIS Publishers
Release Date : 2018-01-30
Notes On Design written by Kees Dorst and has been published by BIS Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-30 with Design categories.
One hundred seventy precisely formulated mini-essays give insight into the design process and encourage reflection.