Digitaler Darwinismus
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Digitaler Darwinismus
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Author : Ralf T. Kreutzer
language : de
Publisher: Springer-Verlag
Release Date : 2016-01-25
Digitaler Darwinismus written by Ralf T. Kreutzer and has been published by Springer-Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-25 with Business & Economics categories.
Dieses Buch liefert wertvolle Hilfestellungen und Denkanstöße, um kreative Lösungsprozesse im Unternehmen anzustoßen. Die Autoren präsentieren Best Practices und machen Mut, eigene Ideen auszuprobieren, solange der Markt Fehler noch verzeiht. Sie zeigen, wie man den Herausforderungen begegnet, die mit der zunehmenden Digitalisierung, den sozialen Netzwerken, dem steigenden mobilen Zugriff auf das Internet und der Entstehung von Big Data in Verbindung mit leistungsstarken Cloud-Technologien auf uns zukommen. Denn: Wissen Sie, welche Gefahren und Chancen mit der zunehmenden Digitalisierung von Produkten und Services einhergehen, welche Macht den sozialen Medien innewohnt und wie diese bestehende Geschäftsmodelle aushebeln und Marken gefährden – aber auch zum globalen Erfolg verhelfen können? In der zweiten, vollständig überarbeiteten und erweiterten Auflage haben Ralf T. Kreutzer und Karl-Heinz Land weitere Treiber des digitalen Darwinismus identifiziert. Integriert wurden: die weiter steigende Dynamik in der Vernetzung von Menschen, Dingen und Services; gravierende Innovationssprünge mit neuen Lösungskonzepten; die steigende Bedrohung „etablierter“ Anbieter und tausend neue Chancen für Innovatoren, Kreative und Mutige, die die Zeichen der Zeit erkennen und nutzen. Außerdem wurde das für eine digitale Transformation unverzichtbare Aufgabenfeld Change-Management umfassend integriert.
Digital Darwinism
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Author : Tom Goodwin
language : en
Publisher: Kogan Page Publishers
Release Date : 2018-04-03
Digital Darwinism written by Tom Goodwin and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-03 with Business & Economics categories.
Digital Darwinism takes a closer look at disruptive thinking to inspire those who want to be the best at digital transformation. Change across business is accelerating, but the lifespan of companies is decreasing as leaders face a growing abundance of decisions to make, data to process and technology that threatens even the most established business models. These forces could destroy your company or, with the right strategy in place, help you transform it into a market leader. Digital Darwinism lends a guiding hand through the turbulence, offering practical strategies while sounding a call to action that lights a fire underneath complacency to inspire creative change. Digital Darwinism shines a light on the future by exploring technology, society and lessons from the past so you can understand how to adapt, what to embrace and what to ignore. Tom Goodwin proves that assumptions the business world has previously made about "digital" are wrong: incremental change isn't good enough, adding technology at the edges won't work and digital isn't a thing - it's everything. If you want your organization to succeed in the post-digital age, you need to be enlightened by Digital Darwinism.
Digital Darwinism
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Author : Ralf T. Kreutzer
language : en
Publisher: Springer
Release Date : 2014-09-19
Digital Darwinism written by Ralf T. Kreutzer and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-19 with Business & Economics categories.
Digital Darwinism is a key challenge for all companies and brands. Not all companies and managers are aware of the challenges lying ahead. This book helps to identify the need for change and adaption based on a framework of findings and additional tools to position you and your company in the digital rat race.
Digital Darwinism
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Author : Evan I. Schwartz
language : en
Publisher: Currency
Release Date : 2002-02-19
Digital Darwinism written by Evan I. Schwartz and has been published by Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-02-19 with Business & Economics categories.
Don’t let the rapid evolution of the Internet economy leave your business extinct before its time! Here are the key strategies you need to keep your company alive, growing, and profitable in today’s volatile Web climate. The dramatic boom that took place in the Web economy is over. The glory days when companies with strong ideas and weak business plans could easily get millions to launch their businesses are long gone, and in today’s tougher, more cutthroat economic arena, natural selection is rampant. Companies need to be smarter, faster, more innovative, and more adaptable than ever before just to survive, let alone succeed. In Digital Darwinism, Evan Schwartz provides seven business strategies that can make or break any Web business. In a new preface and updated case studies, Schwartz discusses the dramatic rise and fall of the Web and analyzes the companies that have made it and those that haven’t, from Priceline to Pets.com, and spells out step-by-step techniques such as building your brand, remaining flexible as supply and demand fluctuate, and integrating the Web into every part of your business. The perfect source for everyone from novice entrepreneurs to corporate CEOs, Digital Darwinism provides a comprehensive and unflinching look inside the highly competitive world of e-commerce and distills the critical strategies that Web-based businesses need to follow in order to survive in what has become the world’s fastest, and most dangerous, marketplace.
Information Technology For Management Business And Social Issues
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Author : Ewa Ziemba
language : en
Publisher: Springer Nature
Release Date : 2022-03-21
Information Technology For Management Business And Social Issues written by Ewa Ziemba and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-21 with Computers categories.
This book constitutes revised selected and extended papers presented at track 4 on "Advances in Information Systems and Technologies" of the Conference on Computer Science and Intelligence Systems, FedCSIS 2021, which was held online during September 2–5, 2021. The FedCSIS Track 4 included AIST 2021, DSH 2021, ISM 2021, and KAM 2021. For this track, a total of 30 submissions was received from which a 7 full papers and 1 short papers were accepted for publication in this volume. The papers were organized in topical sections named as follows: Approaches to improving management systems; solutions to social issues; methods for supporting business and society.
Social Media For Leaders
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Author : Stefanie Babka
language : en
Publisher: Springer Nature
Release Date : 2023-10-27
Social Media For Leaders written by Stefanie Babka and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-27 with Business & Economics categories.
This book provides you with a concise and accurate overview of the key business challenges, opportunities and risks related to social media. Regardless of the type and size of company or department you manage, whether you offer industrial goods, consumer goods or services - social media is a factor you should monitor and manage. Stefanie Babka helps you ask yourself and your employees the right questions, find answers and thus face the internal challenges. Because social media is a management task. For example, the following questions are highlighted: Are you aware of the risks of uncoordinated and improper use of social media by your employees in their private or professional lives? Have you taken everything into account in terms of data protection law, or do you already have one foot in jail as a manager? Are you spending too much money on social media campaigns? Do you have the right social media strategy? Is it aligned with your company's goals? Are you in control or does social media anarchy reign in your company? What opportunities and risks do internal social media applications bring for collaboration in teams or organizational units? How can social media be used as a strategic management tool? Social media concerns every company. Whether you like it or not. For the 2nd edition, all contents have been revised and the chapter "As a manager on the social web" has been expanded to include, among other things, the topic of virtual management and leading virtual teams.
Understanding Artificial Intelligence
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Author : Ralf T. Kreutzer
language : en
Publisher: Springer Nature
Release Date : 2019-09-25
Understanding Artificial Intelligence written by Ralf T. Kreutzer and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-25 with Business & Economics categories.
Artificial Intelligence (AI) will change the lives of people and businesses more fundamentally than many people can even imagine today. This book illustrates the importance of AI in an era of digitalization. It introduces the foundations of AI and explains its benefits and challenges for companies and entire industries. In this regard, AI is approached not just as yet another technology, but as a fundamental innovation, which will spread into all areas of the economy and life, and will disrupt business processes and business models in the years to come. In turn, the book assesses the potential that AI holds, and clarifies the framework that is necessary for pursuing a responsible approach to AI. In a series of best-practice cases, the book subsequently highlights a broad range of sectors and industries, from production to services; from customer service to marketing and sales; and in industries like retail, health care, energy, transportation and many more. In closing, a dedicated chapter outlines a roadmap for a specific corporate AI journey. No one can ignore intensive work with AI today - neither as a private person, let alone as a top performer in companies. This book offers a thorough, carefully crafted, and easy to understand entry into the field of AI. The central terms used in the AI context are given a very good explanation. In addition, a number of cases show what AI can do today and where the journey is heading. An important book that you should not miss! Professor Dr. Harley Krohmer University of Bern "Inspiring, thought provoking and comprehensive, this book is wittingly designed to be a catalyst for your individual and corporate AI journey.” Avo Schönbohm, Professor at the Berlin School of Economics and Law, Enterprise Game Designer at LUDEO and Business Punk
Summary Digital Darwinism
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Author : BusinessNews Publishing,
language : en
Publisher: Primento
Release Date : 2013-02-15
Summary Digital Darwinism written by BusinessNews Publishing, and has been published by Primento this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-15 with Business & Economics categories.
The must-read summary of Evan Schwartz's book: "Digital Darwinism: 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy". This complete summary of the ideas from Evan Schwartz's book "Digital Darwinism" shows how Darwin's theory can be equally applied to the digital business landscape, where huge numbers of web-based businesses are being created every day. Only the fittest and most robust of these web enterprises will ultimately evolve into new business models that will exist into the future. In his book, the author explains how the key is not trying to get onto the internet before it's too late. Instead, the focus should be on doing those things that will enable your business to survive the great struggle for existence that is certain to take place in the next phase of digital evolution. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Digital Darwinism" and discover the key to surviving in the digital economy.
Artificiality And Sustainability In Entrepreneurship
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Author : Richard Adams
language : en
Publisher: Springer Nature
Release Date : 2022-10-29
Artificiality And Sustainability In Entrepreneurship written by Richard Adams and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-29 with Business & Economics categories.
This open access edited volume explores the past, present, and future of artificiality and sustainability in entrepreneurship – the unforeseen consequences and ways to advance to a sustainable future. In particular, it connects artificiality, sustainability and entrepreneurship, intertwining artificial with the specific phenomenon of those novel digital technologies that provoke continuous and significant change in our lives and business. Unlike digital entrepreneurship research, which focuses on digital technology development and management, this book covers processes and mechanisms of sustainable adaptability of entrepreneurs, the business logic of start-ups, and the collaborative behaviours under the mass digital transformation, including the prevalence of artificial intelligence. Some of the questions that this book answers are as follows: How has entrepreneurship reacted to such challenges previously? What lessons have been learned and need to be carried forward? How can entrepreneurship and the artefacts of entrepreneurship respond to current challenges? What should be the mindset of the entrepreneur to assure sustainable adaptation? How to embrace and embed the new business logic?
Innovation And Transformation
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Author : Martin Kaschny
language : en
Publisher: Springer
Release Date : 2018-05-30
Innovation And Transformation written by Martin Kaschny and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-30 with Business & Economics categories.
This book discusses a six-step transformation cycle in which the tasks of innovation management – ranked according to their relevance for companies – are placed in a systematic order. Presenting an in-depth discussion on innovation and transformation, the authors delve into strategic themes such as business models and strategic positioning, which are fundamental to the innovation process. It also describes the underlying processes and roles of innovation management, and the required organizational structures. Following process organization and organizational structure, the authors highlight how the appropriate human resource strategy should look and the manner of personnel selection or development to be implemented. The authors also provide tools and systems that are assigned to specific employees working with innovation management; these deal with innovation audit, knowledge management, idea management, financing and budgeting innovations, marketing and property rights. The book also sheds light on how the effectiveness of the innovation process can be monitored using indicator systems. This is a handy resource for managers looking for a structured strategy and how to implement it to achieve optimal innovation management and reap its benefits.