Disaster In Dearborn
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Disaster In Dearborn
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Author : Thomas E. Bonsall
language : en
Publisher: Stanford University Press
Release Date : 2002
Disaster In Dearborn written by Thomas E. Bonsall and has been published by Stanford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Transportation categories.
Tells the disastrous story of the design and development of the Edsel, with insights into this spectacular failure of the automobile industry to sell a car that it had marketed extensively.
Edsel Disaster In Dearborn The Story Of The Edsel
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Author : Thomas E. Bonsall
language : en
Publisher:
Release Date : 2002
Edsel Disaster In Dearborn The Story Of The Edsel written by Thomas E. Bonsall and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with categories.
World Disasters
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Author : Keith Eastlake
language : en
Publisher: Routledge
Release Date : 2001-05
World Disasters written by Keith Eastlake and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-05 with Reference categories.
This fascinating book looks at some of the most horrifying and noteworthy disasters to have occurred around the world. More than 200 disasters involving aircraft, ships and trains as well as fires are analysed in detail, accompanied by 500 photographs. The entries, which are arranged chronologically, explain the background to each incident, the event itself, and the search for causes and culprits. The volume also contains a wide-ranging introduction, a bibliography, and a comprehensive index.
Blueprint For Disaster
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Author : D. Bradford Hunt
language : en
Publisher: University of Chicago Press
Release Date : 2009-08-01
Blueprint For Disaster written by D. Bradford Hunt and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-01 with Social Science categories.
Now considered a dysfunctional mess, Chicago’s public housing projects once had long waiting lists of would-be residents hoping to leave the slums behind. So what went wrong? To answer this complicated question, D. Bradford Hunt traces public housing’s history in Chicago from its New Deal roots through current mayor Richard M. Daley’s Plan for Transformation. In the process, he chronicles the Chicago Housing Authority’s own transformation from the city’s most progressive government agency to its largest slumlord. Challenging explanations that attribute the projects’ decline primarily to racial discrimination and real estate interests, Hunt argues that well-intentioned but misguided policy decisions—ranging from design choices to maintenance contracts—also paved the road to failure. Moreover, administrators who fully understood the potential drawbacks did not try to halt such deeply flawed projects as Cabrini-Green and the Robert Taylor Homes. These massive high-rise complexes housed unprecedented numbers of children but relatively few adults, engendering disorder that pushed out the working class and, consequently, the rents needed to maintain the buildings. The resulting combination of fiscal crisis, managerial incompetence, and social unrest plunged the CHA into a quagmire from which it is still struggling to emerge. Blueprint for Disaster, then,is an urgent reminder of the havoc poorly conceived policy can wreak on our most vulnerable citizens.
Freud On Madison Avenue
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Author : Lawrence R. Samuel
language : en
Publisher: University of Pennsylvania Press
Release Date : 2011-06-06
Freud On Madison Avenue written by Lawrence R. Samuel and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-06 with History categories.
What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freud and his followers. By the 1950s, Freudian psychology had become the adman's most powerful new tool, promising to plumb the depths of shoppers' subconscious minds to access the irrational desires beneath their buying decisions. That the unconscious was the key to consumer behavior was a new idea in the field of advertising, and its impact was felt beyond the commercial realm. Centered on the fascinating lives of the brilliant men and women who brought psychoanalytic theories and practices from Europe to Madison Avenue and, ultimately, to Main Street, Freud on Madison Avenue tells the story of how midcentury advertisers changed American culture. Paul Lazarsfeld, Herta Herzog, James Vicary, Alfred Politz, Pierre Martineau, and the father of motivation research, Viennese-trained psychologist Ernest Dichter, adapted techniques from sociology, anthropology, and psychology to help their clients market consumer goods. Many of these researchers had fled the Nazis in the 1930s, and their decidedly Continental and intellectual perspectives on secret desires and inner urges sent shockwaves through WASP-dominated postwar American culture and commerce. Though popular, these qualitative research and persuasion tactics were not without critics in their time. Some of the tools the motivation researchers introduced, such as the focus group, are still in use, with "consumer insights" and "account planning" direct descendants of Freudian psychological techniques. Looking back, author Lawrence R. Samuel implicates Dichter's positive spin on the pleasure principle in the hedonism of the Baby Boomer generation, and he connects the acceptance of psychoanalysis in marketing culture to the rise of therapeutic culture in the United States.
Partnerships In Preparedness
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Author :
language : en
Publisher:
Release Date : 1995
Partnerships In Preparedness written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Emergency management categories.
Partnerships In Preparedness
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Author : Leonard Oberlander
language : en
Publisher: DIANE Publishing
Release Date : 1998-07
Partnerships In Preparedness written by Leonard Oberlander and has been published by DIANE Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-07 with Emergency management categories.
Describes public & private sector emergency management (EM) practices that include unique coordination among organizations, volunteer projects, resource sharing, & other innovative approaches to EM. Organized by state, the programs are listed alphabetically by the name of the contact person. Each listing provides the name of the program; contact person's name, address, & phone & fax numbers; program type; population targeted for the program; program setting; startup date; description of the program; evaluation info.; annual budget; sources of funding; & in some cases, additional sources for info. Multiple indices.
World Disasters
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Author : Keith Eastlake
language : en
Publisher: Routledge
Release Date : 2001-01
World Disasters written by Keith Eastlake and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-01 with History categories.
Arranged chronologically beginning with the burning of Rome in 64 A.D., hundreds of entries describe the causes and consequences of disasters from around the world, including fires, train wrecks, plane crashes, military mishaps, and oil spills.
Disasters And Tragic Events 2 Volumes
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Author : Mitchell Newton-Matza
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2014-03-26
Disasters And Tragic Events 2 Volumes written by Mitchell Newton-Matza and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-26 with History categories.
From the Salem Witch Trials of 1692 to the Sandy Hook school massacre of 2012, this two-volume encyclopedia surveys tragic events—natural and man-made, famous and forgotten—that helped shape American history. Tragedies and disasters have always been part of the fabric of American history. Some gave rise to reactions that profoundly influenced the nation. Others dominated public consciousness for a moment, then disappeared from collective memory. Organized chronologically, Disasters and Tragic Events examines these moments, covering both the familiar and the obscure and probing their immediate and long-term effects. Unlike other works that concentrate on a particular type of disaster, for example, weather- or medicine-related tragedies, this two-volume encyclopedia has no such limits. Its entries range from natural disasters, such as hurricanes and tornadoes, to civic disturbances, environmental disasters, epidemics and medical errors, transportation accidents, and more. The work is a perfect supplement for history classes and will also prove of great interest to the general reader.
The War Of 1812
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Author : Henry Adams
language : en
Publisher: Rowman & Littlefield
Release Date : 1999
The War Of 1812 written by Henry Adams and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with United States categories.
Unsurpassed work which illuminates the unpopular, blunder-filled War of 1812.