Economia En Colors
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Economia En Colors
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Author :
language : ca
Publisher:
Release Date :
Economia En Colors written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Economia En Colors
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Author :
language : ca
Publisher:
Release Date :
Economia En Colors written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Econom A En Colores Economics In Colors
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Author : Xavier Sala I Martin
language : es
Publisher: National Geographic Books
Release Date : 2017-09-26
Econom A En Colores Economics In Colors written by Xavier Sala I Martin and has been published by National Geographic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-26 with Business & Economics categories.
Del modo más desenfadado, divertido y fresco, Xavier Sala i Martín nos ofrece en cada capítulo una explicación magistral que sitúa la economía al alcance de todos, la aplica a situaciones cotidianas y, en definitiva, la muestra como nunca antes la habíamos visto: en colores. Divertida, próxima, comprensible, diferente... La economía como la explica este comunicador tan carismático deja de ser una asignatura plomiza para convertirse en una aventura a todo color. Xavier Sala i Martín demuestra que la economía puede divertir e interesar, que no tiene por qué ser abstracta y lejana, y nos la descubre detrás de muchas de las decisiones que tomamos en nuestro día a día. Tras el éxito del programa de televisión Economia en colors (emitido por TV3 Televisió de Catalunya), Sala i Martín ha querido ampliar en este libro el contenido de cada capítulo con información más detallada y un análisis más profundo. Cada capítulo empieza con una historia que plantea un enigma económico, sigue con una incursión en uno de los ocho campos de la economía que nos permite ir descubriendo conceptos y anécdotas curiosas, y acaba con una conclusión que intenta resolver el enigma inicial. Así, en Economía en colores, Sala i Martín explica los secretos de los economistas, los trucos de la Bolsa y las estrategias de las empresas. También se pregunta qué significa ser rico, cómo surge una idea, qué significa «innovar», en qué consiste el capital humano, cuál ha sido la historia del dinero y muchas otras cosas, siempre con el objetivo de acerca la economía a la calle.Porque la economía, como las americanas de Xavier Sala i Martín, está llena de colores." ENGLISH DESCRIPTION Xavier Sala I Martin illustrates that economy can be fun and interesting, that it should not be abstract or difficult, and he proves it by using examples of many decisions that we make in our everyday lives. After his successful TV series "Economics in Colors", Sala I Martin decided to make each episode a chapter of the book and add more detailed information with deeper analysis. Each chapter starts with a story that sets an example of an economic puzzle or riddle, followed by a descent into one of the eight fields of economics that allows us to discover concepts and curious anecdotes, and finally ends with a conclusion that hopes to solve the initial riddle.
Econom A En Colores
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Author :
language : es
Publisher:
Release Date :
Econom A En Colores written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Econom A En Colores
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Author : Xavier Sala I Martín
language : es
Publisher: Conecta
Release Date : 2016-12-27
Econom A En Colores written by Xavier Sala I Martín and has been published by Conecta this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-27 with categories.
Del modo m�s desenfadado, divertido y fresco, Xavier Sala i Mart�n nos ofrece en cada cap�tulo una explicaci�n magistral que sit�a la econom�a al alcance de todos, la aplica a situaciones cotidianas y, en definitiva, la muestra como nunca antes la hab�amos visto: en colores. Divertida, pr�xima, comprensible, diferente... La econom�a como la explica este comunicador tan carism�tico deja de ser una asignatura plomiza para convertirse en una aventura a todo color. Xavier Sala i Mart�n demuestra que la econom�a puede divertir e interesar, que no tiene por qu� ser abstracta y lejana, y nos la descubre detr�s de muchas de las decisiones que tomamos en nuestro d�a a d�a. Tras el �xito del programa de televisi�n Economia en colors (emitido por TV3 Televisi� de Catalunya), Sala i Mart�n ha querido ampliar en este libro el contenido de cada cap�tulo con informaci�n m�s detallada y un an�lisis m�s profundo. Cada cap�tulo empiezacon una historia que plantea un enigma econ�mico, sigue con una incursi�n en uno de los ocho campos de la econom�a que nos permite ir descubriendo conceptos y an�cdotas curiosas, y acaba con una conclusi�n que intenta resolver el enigma inicial. As�, en Econom�a en colores, Sala i Mart�n explica los secretos de los economistas, los trucos de la Bolsa y las estrategias de las empresas. Tambi�n se pregunta qu� significa ser rico, c�mo surge una idea, qu� significa �innovar�, en qu� consiste el capital humano, cu�l ha sido la historia del dinero y muchas otras cosas, siempre con el objetivo de acerca la econom�a a la calle. Porque la econom�a, como las americanas de Xavier Sala i Mart�n, est� llena de colores."
Economia En Colores
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Author : Xavier Sala i Martin
language : es
Publisher:
Release Date : 2016
Economia En Colores written by Xavier Sala i Martin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.
Economia En Colors 2
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Author : Xavier Sala i Martín
language : ca
Publisher:
Release Date : 2018
Economia En Colors 2 written by Xavier Sala i Martín and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with categories.
Economic Growth Second Edition
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Author : Robert J. Barro
language : en
Publisher: MIT Press
Release Date : 2003-10-10
Economic Growth Second Edition written by Robert J. Barro and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-10 with Business & Economics categories.
The long-awaited second edition of an important textbook on economic growth—a major revision incorporating the most recent work on the subject. This graduate level text on economic growth surveys neoclassical and more recent growth theories, stressing their empirical implications and the relation of theory to data and evidence. The authors have undertaken a major revision for the long-awaited second edition of this widely used text, the first modern textbook devoted to growth theory. The book has been expanded in many areas and incorporates the latest research. After an introductory discussion of economic growth, the book examines neoclassical growth theories, from Solow-Swan in the 1950s and Cass-Koopmans in the 1960s to more recent refinements; this is followed by a discussion of extensions to the model, with expanded treatment in this edition of heterogenity of households. The book then turns to endogenous growth theory, discussing, among other topics, models of endogenous technological progress (with an expanded discussion in this edition of the role of outside competition in the growth process), technological diffusion, and an endogenous determination of labor supply and population. The authors then explain the essentials of growth accounting and apply this framework to endogenous growth models. The final chapters cover empirical analysis of regions and empirical evidence on economic growth for a broad panel of countries from 1960 to 2000. The updated treatment of cross-country growth regressions for this edition uses the new Summers-Heston data set on world income distribution compiled through 2000.
Impact Of The Color Red On The Marketing Of Consumer Goods
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Author : Julia Bölke
language : en
Publisher: GRIN Verlag
Release Date : 2007-10-31
Impact Of The Color Red On The Marketing Of Consumer Goods written by Julia Bölke and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-10-31 with Business & Economics categories.
Bachelor Thesis from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, University of Applied Sciences Wernigerode, language: English, abstract: This thesis aims at examining the impact of red on the marketing of consumer goods. It explains the way color vision is created in the human brain and emphasizes the relevance it has for individuals to help orientate in everyday surroundings. The thesis focuses on the color red as it causes strong body reactions such as the increase of blood pressure, eyelid move-ment and breathing frequency as well as the production of adrenaline. Furthermore, people’s different associations with red, e.g. blood, fire, love, hate, life and death are examined. The major part discusses the suitability of using red in the different sections of the marketing mix (Product, Price, Place and Promotion). Practical exam-ples back up literature findings and show that red can be a very helpful tool, for example, to attract customers’ attention for a shopping window or adver-tisement. Following, marketers need to consider that influencing factors such as gender, age, social status, cultural background or product-involvement affect the successful use of red. The case study of Xerox Inc. shows the applicability and popularity of red as a corporate color. At the same time, it reveals limitations to the color choice as the red logo does not differentiate Xerox from its competitors’ logos. Besides summarizing the different ideas of this thesis, the last chapter high-lights that, even though a lot of research has been done, marketers need to decide for each case specifically whether or not to use red in their marketing strategy.
The Impact Of Different Price Tag Font Colors On Consumer Behavior
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Author : Timo Wilhelm Rang
language : en
Publisher: GRIN Verlag
Release Date : 2014-01-13
The Impact Of Different Price Tag Font Colors On Consumer Behavior written by Timo Wilhelm Rang and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-13 with Business & Economics categories.
Research Paper (postgraduate) from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, University of Münster, language: English, abstract: In a world with a growing amount of surrounding stimuli, getting the attention of consumers is an increasingly demanding task for the marketers. Therefore, the usage of colors, lighting and other environmental stimuli finds great acceptance in advertising campaigns. But in retail situations the exploitation of color effects is until now almost solely limited to packaging etc. One disregarded application area is price tags, being an important component of purchase decisions. The purpose of the paper is to fill this gap with empirical evidence. The study at hand focuses on font color of price tags as an environmental stimulus influencing the pleasure and arousal level of the respondents and finally their pur-chase intention. The a priori assumption is that warm (yellow) and cool (blue) colors should elicit different reactions.