Embracing Web 2 0 And Social Media
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Web 2 0 And Social Networking For The Enterprise
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Author : Joey Bernal
language : en
Publisher: Pearson Education
Release Date : 2009-10-15
Web 2 0 And Social Networking For The Enterprise written by Joey Bernal and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-15 with Business & Economics categories.
The Hands-On Guide to Thriving with Web 2.0 and Social Networking Deepen employee and coworker relationships, improve productivity, strengthen collaboration, and boost creativity Embrace, support, and manage social networking so it works for you, not against you Best practices and new case studies from IBM® and many of its most innovative portal and social networking sites This book provides hands-on, start-to-finish guidance for business and IT decision-makers who want to drive value from Web 2.0 and social networking technologies. IBM expert Joey Bernal systematically identifies business functions and innovations these technologies can enhance and presents best-practice patterns for using them in both internal- and external-facing applications. Drawing on the immense experience of IBM and its customers, Bernal addresses both the business and technical issues enterprises must manage to succeed. He offers insights and case studies covering multiple technologies, including AJAX, REST, Atom/RSS, enterprise taxonomies, tagging, folksonomies, portals, mashups, blogs, wikis, and more. He also presents practical guidance for building robust, secure, collaborative applications by using applications and services from multiple sources with powerful tools such as WebSphere® Portal, Lotus® Connections, and IBM Mashup Center.
A Survival Guide To Social Media And Web 2 0 Optimization
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Author : Deltina Hay
language : en
Publisher: Dalton Publishing
Release Date : 2009
A Survival Guide To Social Media And Web 2 0 Optimization written by Deltina Hay and has been published by Dalton Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
It is no secret that the future of the Internet is the Social Web and that the future is this very instant. Millions of people and businesses are interacting, sharing and collaborating on social networking sites, media communities, social bookmarking sites, blogs and more. They are doing it right now, 24/7, and you and your business want to be a part of this powerful movement with as professional and efficient a presence as possible while keeping your expenses minimal.This book will show you how to use the tools of Web 2.0 to build a successful Web presence. From Squidoo to YouTube, Facebook to WordPress, wikis to widgets, blogs to RSS feeds, business owners, authors, publishers, students, PR and marketing professionals can learn to apply and integrate these tools by themselves. Gone are the days of relying on Web developers! This book arms you with the nuts and bolts of the new, open-source Internet through hands-on, real-world examples. You will be pleasantly surprised at how easy it is!
Internet And Surveillance
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Author : Christian Fuchs
language : en
Publisher: Routledge
Release Date : 2013-06-17
Internet And Surveillance written by Christian Fuchs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-17 with Computers categories.
The Internet has been transformed in the past years from a system primarily oriented on information provision into a medium for communication and community-building. The notion of “Web 2.0”, social software, and social networking sites such as Facebook, Twitter and MySpace have emerged in this context. With such platforms comes the massive provision and storage of personal data that are systematically evaluated, marketed, and used for targeting users with advertising. In a world of global economic competition, economic crisis, and fear of terrorism after 9/11, both corporations and state institutions have a growing interest in accessing this personal data. Here, contributors explore this changing landscape by addressing topics such as commercial data collection by advertising, consumer sites and interactive media; self-disclosure in the social web; surveillance of file-sharers; privacy in the age of the internet; civil watch-surveillance on social networking sites; and networked interactive surveillance in transnational space. This book is a result of a research action launched by the intergovernmental network COST (European Cooperation in Science and Technology).
Enterprise 2 0
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Author : Bloomsbury Publishing
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2010-07-01
Enterprise 2 0 written by Bloomsbury Publishing and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-01 with Business & Economics categories.
This information-packed, two-volume set offers readers a single source for insight into the evolution of business functions and opportunities created by technologies related to Web 2.0. Every day, business leaders read about the shift in essential business practices and consumer-buying behavior brought about by the Internet. This two-volume set introduces readers to these shifts and shows them the way forward. Enterprise 2.0: How Technology, eCommerce, and Web 2.0 Are Transforming Business Virtually considers two levels of impact for organizations embracing Enterprise 2.0—macro and micro. Volume one considers the strategic components of the Enterprise, with emphasis on the specific tools available; applications in the organization such as content management, public relations, and cloud computing; and guidelines for protecting the organization, including legal best practices. Volume two considers the behavioral components of the Enterprise, including human resource implications and consumer behavior related to social media. The managerial implications of Enterprise 2.0 are also explored, with a focus on the use of virtual teams, recruiting with social media, and organizational behavior in a virtual environment, among other topics.
Web 2 0 And Beyond
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Author : Tom Funk
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2008-11-30
Web 2 0 And Beyond written by Tom Funk and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-30 with Computers categories.
Web 2.0 has taken on buzzword status. It's now shorthand for everything that is new, cutting-edge, and gaining momentum online. Web 2.0 can describe particular Web sites; cultural trends like social networking, blogging, or podcasting; or the underlying technology that makes today's coolest Web applications possible. Many Web 2.0 innovations were pioneered by behemoths like Google, Amazon, Apple, YouTube, and MySpace. But even the smallest, leanest companies can take advantage of the new trends, new and open-source programming tools, and new networks. This book presents a wealth of ideas that will enable any business to quickly and affordably deploy Web 2.0 best practices to gain customers and maximize profits. Web 2.0 is more a series of trends than a basket of things: —More and more, power is in the hands of individual users and their networks. —Web content is distributed, sorted, combined, and displayed across the Web in formats and places not anticipated by the content creators. —New technology now makes rich online experiences and complex software applications possible, and at a low cost. —Integration is breaking down walls between PCs and mobile devices. Web 2.0 is a landscape in which users control their online experience and influence the experiences of others. Business success on the Web, therefore, now comes from harnessing the power of social networks, computing networks, media and opinion networks, and advertising networks. Web 2.0 takes advantage of higher bandwidth and lighter-weight programming tools to create rich, engaging online experiences that compete with television and other offline activities. With examples and case studies from real businesses, this book demonstrates what makes a successful Web 2.0 company, regardless of its size or resources. A non-technical guide, it is aimed squarely at the marketer or business manager who wants to understand recent developments in the online world, and to turn them into practical, competitive advantages.
Mastering Web 2 0
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Author : Susan Rice Lincoln
language : en
Publisher: Kogan Page Publishers
Release Date : 2009-06-03
Mastering Web 2 0 written by Susan Rice Lincoln and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-06-03 with Business & Economics categories.
Google. Amazon. Facebook. There are plenty of webtastic success stories out there, but there are also millions of companies, web sites and internet experiments floundering in cyberspace. Why should some race to glory whilst others fail to finish? Mastering Web 2.0 will help anyone, from the individual entrepreneur to organizations of any size, make sense of the confusing array of marketing options the internet has to offer. The Web is a very fragmented place, but Susan Rice Lincoln, an online branding and communications expert, pulls all the strands together to help you to make informed decisions and create an intelligent, holistic marketing strategy. She investigates the new tools of the web 2.0 world such as blogging, video casting, article and e-mail marketing, social media, search engine optimization, viral marketing and podcasts, describing how to put them all to good use, or select the most appropriate one for you. Mastering Web 2.0 is not for techies or utopian visionaries - it's a book for the rest of us. It will help you to strip away the hype and fully grasp the powerful possibilities the internet has in store for you.
The Evolution Of Social Media From Web 2 0 To The Present
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Author : Mayfair Digital Agency
language : en
Publisher: Mayfair Digital Agency
Release Date : 2019-02-14
The Evolution Of Social Media From Web 2 0 To The Present written by Mayfair Digital Agency and has been published by Mayfair Digital Agency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-14 with Computers categories.
The book "The Evolution of Social Media: From Web 2.0 to the Present" offers a comprehensive journey through the transformative phases that social media has undergone over the years. It delves into the evolution from Web 2.0, where users became active participants in content creation and sharing, to the present, where social media has become an integral part of daily life and communication. The book covers the rise of pioneering platforms like MySpace, Friendster, and early versions of Facebook, as well as the emergence of new giants like Twitter, Instagram, and TikTok. Drawing on historical context and technological advancements, the book explores how social media has shaped cultural norms, communication styles, and even political movements. It discusses the impact of smartphones and mobile technology in fueling the rapid growth and accessibility of social media platforms. This book serves as an invaluable resource for anyone seeking to understand the profound impact of social media on society and communication. By tracing the evolutionary path, readers can gain a deeper appreciation for the platforms that have shaped the way we connect, share, and interact in the digital age.
Embracing Web 2 0 And Social Media
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Author : Pedrick, C
language : en
Publisher: CTA
Release Date : 2014-12-31
Embracing Web 2 0 And Social Media written by Pedrick, C and has been published by CTA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-31 with Business & Economics categories.
ICTs have transformed the way people communicate and interact. For people in rural areas this transformation has been life-changing: farmers are promoting their products on Facebook; extension services are using social media to reach out to clients; and NGOs are using social media tools to mount advocacy campaigns. Featuring a range of examples from ACP countries, this inspiring booklet includes testimonies on how Web 2.0 and social media have contributed to improved policy dialogue and advocacy, value chain development and the provision of information services.
Digital Vertigo
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Author : Andrew Keen
language : en
Publisher: St. Martin's Press
Release Date : 2012-05-22
Digital Vertigo written by Andrew Keen and has been published by St. Martin's Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-22 with Social Science categories.
"Digital Vertigo provides an articulate, measured, contrarian voice against a sea of hype about social media. As an avowed technology optimist, I'm grateful for Keen who makes me stop and think before committing myself fully to the social revolution." —Larry Downes, author of The Killer App In Digital Vertigo, Andrew Keen presents today's social media revolution as the most wrenching cultural transformation since the Industrial Revolution. Fusing a fast-paced historical narrative with front-line stories from today's online networking revolution and critiques of "social" companies like Groupon, Zynga and LinkedIn, Keen argues that the social media transformation is weakening, disorienting and dividing us rather than establishing the dawn of a new egalitarian and communal age. The tragic paradox of life in the social media age, Keen says, is the incompatibility between our internet longings for community and friendship and our equally powerful desire for online individual freedom. By exposing the shallow core of social networks, Andrew Keen shows us that the more electronically connected we become, the lonelier and less powerful we seem to be.
Cases On Web 2 0 In Developing Countries Studies On Implementation Application And Use
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Author : Azab, Nahed Amin
language : en
Publisher: IGI Global
Release Date : 2012-11-30
Cases On Web 2 0 In Developing Countries Studies On Implementation Application And Use written by Azab, Nahed Amin and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-30 with Computers categories.
As the majority of the world continues to move into an internet-based society we have seen significant social, cultural, economic and technological changes. Most developing countries have embraced Web 2.0 and have moved onto the next generation of the World Wide Web, however, some developing countries still struggle to bridge the digital divide. Cases on Web 2.0 in Developing Countries: Studies on Implementation, Application, and Use investigates the perception of the value of Web 2.0, the adoption and application of its technologies, as well as the different approaches and innovations necessary for the implementation of Web applications in developing countries.