Encyclopedia Of Corporate Names Worldwide
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Encyclopedia Of Corporate Names Worldwide
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Author : Adrian Room
language : en
Publisher: McFarland
Release Date : 2008-04-15
Encyclopedia Of Corporate Names Worldwide written by Adrian Room and has been published by McFarland this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-15 with Business & Economics categories.
This book gives the stories behind, or origins of, more than 3,500 commercial names. Many of them are American or British but some are French, German, Italian or Japanese. From A & C Black (publishers) to Zyklon (insecticide), entries cover two types of subjects: company names and the names of products and services. The companies have names derived from their founders or benefactors, such as Dell computers and Lamborghini automobiles; or from placenames, such as Land O'Lakes dairy products and Halex table tennis balls; or from a "story," such as Ratrac snow tractors or Hang Ten surfwear. The entries for product names explain the origin of brand names, like Dannon yogurt and Laservision video system; trademarks, such as Harp beer and Holeproof hosiery; patented products like Demerol; and hard-to-categorize commercial names like the Dancercize program.
Choosing Corporate Product And Brand Names For Worldwide Marketing
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Author : Business International Corporation
language : en
Publisher:
Release Date : 1966
Choosing Corporate Product And Brand Names For Worldwide Marketing written by Business International Corporation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1966 with Business enterprises, Foreign categories.
How To Find Business Information
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Author : Lucy Heckman
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2011-07-22
How To Find Business Information written by Lucy Heckman and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-07-22 with Business & Economics categories.
This fact-filled guide serves as an introductory handbook or as a refresher for those who want to research a specific topic or update their research skills. The good news is that more business information is available than ever before. But for those drowning in a plethora of data, that is also the bad news. How to Find Business Information: A Guide for Businesspeople, Investors, and Researchers extends a lifeline to those inundated souls, offering sage advice about locating what one needs easily, quickly, and from trustworthy sources. Encompassing print and digital materials, journals (both online and print), online databases, reference materials, and websites, this handbook will prove invaluable to anyone who finds it necessary to research business information. The tips and tactics it offers can, of course, be used by investors, but also by those seeking information about possible business partners, potential clients and customers, or sources of goods and services. Topics covered include banking and finance, economics, company information, industry information, marketing, accounting and taxation, and management, in short, everything one needs to know to make sound business and investment decisions.
The Capstone Encyclopaedia Of Business
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Author : Capstone
language : en
Publisher: John Wiley & Sons
Release Date : 2013-10-22
The Capstone Encyclopaedia Of Business written by Capstone and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-22 with Business & Economics categories.
The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: business terms - concepts - thinkers - practitioners organizations - brands - companies Each entry provides a sharp, incisive overview of the subject and, crucially, points to how the ideas can be put into practice. The Capstone Encyclopaedia of Business makes sense of the new world of business, embracing the best of the new and the most robust of the old. The first one-volume, accessibly-priced reference book for business in years. Kicks off this exciting new series and will anchor Capstone as the one stop shop for busy professionals. Key title in large promotion including web site and extract mailings. Internationally-recognized editorial board. Annual updates will occur making this a classic key title to keep on the shelves.
Dictionary Of Sports And Games Terminology
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Author : Adrian Room
language : en
Publisher: McFarland
Release Date : 2017-02-10
Dictionary Of Sports And Games Terminology written by Adrian Room and has been published by McFarland this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-10 with Sports & Recreation categories.
The specialized jargon of some sports can be quite esoteric. Non-Americans, for example, are likely puzzled by baseball terms such as bunt, cut-off man, and safety squeeze, while the non-British may pause over cricket's Chinaman, doosra, golden duck, off-break, popping crease, and yorker. This new dictionary gives the definitions of more than 8,000 terms used in sports and games from around the world, including mainstream sports like basketball and billiards alongside the more obscure netball and snooker. Entries cover sports equipment, strategies, venues, qualifying categories, awards, and administrative bodies, while a comprehensive system of cross-references offers assistance and clarification when needed. An appendix lists standard abbreviations of sports ruling bodies and administrative organizations.
International Encyclopedia Of Hospitality Management
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Author : Abraham Pizam
language : en
Publisher: Butterworth-Heinemann
Release Date : 2010
International Encyclopedia Of Hospitality Management written by Abraham Pizam and has been published by Butterworth-Heinemann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
This encyclopedia covers all of the relevant issues in the field of hospitality management from both a sectoral level as well as a functional one. It's unique user-friendly structure enables readers to find exactly the information they require at a glance.
Marketing Information
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Author : Michael R. Oppenheim
language : en
Publisher: Routledge
Release Date : 2013-10-31
Marketing Information written by Michael R. Oppenheim and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-31 with Business & Economics categories.
Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Marketing Information contains several useful features, including: basic bibliographic descriptions with publisher location, frequency, format, price, and URL contact information for each source listed special text boxes with practical tips, techniques, and short cuts an alphabetical listing of all source titles an index to subjects and sources Unlike some research guides that recommend only esoteric and expensive resources, this book offers a well-balanced mix of the 'readily available' and the costly and/or not widely available, so that researchers who lack immediate access to a large university business research collection still has a core of accessible materials that can be found in a public library or on the Web. This book will help you provide top-notch service to clients such as: marketing instructors in developing assignments and other curricula which incorporate a business information literacy component students whose assignments require library or other research to identify and use key marketing information tools entrepreneurs and self-employed business people writing marketing plans, business plans, loan applications, and feasibility plans marketers who wish to consult and/or incorporate standard secondary sources in their marketing plans or research projects experienced market researchers who need relevant secondary sources as a preliminary step to surveys, questionnaires, and focus groups reference librarians who advise these groups in academic, public, or corporate library settings collection development librarians selecting material for public, academic, and special libraries Marketing Information is a practical tool for marketers and for those studying to be marketers. The authors are seasoned academic business librarians who have helped doctoral candidates, faculty researchers, MBA and undergraduate students, marketing professionals, entrepreneurs, and business managers all find the right information. Now, in this resource, they come together to help you!
Words Words Words
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Author : David Crystal
language : en
Publisher: Oxford University Press, USA
Release Date : 2007
Words Words Words written by David Crystal and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Language Arts & Disciplines categories.
Words, Words, Words is all about the wonder of words. Drawing on a lifetime's experience, David Crystal explores language in all its rich varieties through words: the very building blocks of our communication. Language has no life of its own: it only exists in the mouths and ears, hands, eyes and brains of its users. As we are guided expertly and passionately through the mysteries and delights of word origins, histories, spellings, regional and social variations, taboo words, jargon, and wordplay, the contribution we all play in shaping the linguistic world around us becomes evident. Words, Words, Words is a celebration of what we say and how we say it. It invites us to engage linguistically with who we are: to understand what words tell us about where we come from and what we do. And as they continually shape our lives, it suggests ways that we can look at words anew and get involved with collecting and coining words ourselves.
The Earthmover Encyclopedia
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Author : Keith Haddock
language : en
Publisher:
Release Date : 2007
The Earthmover Encyclopedia written by Keith Haddock and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Earthmoving machinery categories.
"This colossal reference book documents the timeless urge to reshape the world, and the machines used to do so from the 1088's to today. From utility tractors and loaders up to the largest diggers and bulldozers, every piece of heavy equipment is listed here by model and manufacturer, making this the most exhaustive book on the world's most hard-working vehicles and machines"--Publisher's description.
The World Book Encyclopedia
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Author :
language : en
Publisher:
Release Date : 2002
The World Book Encyclopedia written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Encyclopedias and dictionaries categories.
An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.