Essentials Of Effective Public Relations For Sub Saharan Africa

DOWNLOAD

Download Essentials Of Effective Public Relations For Sub Saharan Africa PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Essentials Of Effective Public Relations For Sub Saharan Africa book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page

Essentials Of Effective Public Relations For Sub Saharan Africa

DOWNLOAD
Author : Scott M. Cutlip
language : en
Publisher: Maskew Miller Longman
Release Date : 2002

Essentials Of Effective Public Relations For Sub Saharan Africa written by Scott M. Cutlip and has been published by Maskew Miller Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.

Apart from explaining public relations as a practical and academinc discipline, this book introduces sub-Saharan students to the most advanced public relations practices and policies in the world. Students will be exposed to the current best practice and theory in the world.

Strategic Communications In Africa

DOWNLOAD
Author : Hugh Mangeya
language : en
Publisher: Routledge
Release Date : 2021-12-24

Strategic Communications In Africa written by Hugh Mangeya and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-24 with Business & Economics categories.

Strategic communication is a pre-requisite for the achievement of organisational goals, and an effective strategic communication plan is vital for organisational success. However, systems and models dominant in the West may not necessarily be best suited for the sub-Saharan Africa reality, where many organisations lack adequate financial resources to develop and implement an effective strategic communication plan. This book examines current practices in sub-Saharan Africa, as well as the challenges faced and the intersection with culture. It packages inspiring debates, experiences and insights relating to strategic communication in all types of institutions, including private and public sector organisations, governmental organisations and NGOs, political parties as well as social movements in the sub-Saharan context. It explores how culture is integral to the attainment of strategic communication goals, and diverse case studies across socio-economic contexts offer insights into the successes of organisations across Africa, including Zimbabwe, Tanzania, Lesotho and Nigeria. This unique edited collection is a valuable resource for worldwide scholars, researchers and students of strategic communication and organisational studies, as well as related fields including public relations, advertising, political and health communication and international studies.

Public Relations Management In Africa Volume 1

DOWNLOAD
Author : Albert A. Anani-Bossman
language : en
Publisher: Springer Nature
Release Date : 2023-07-12

Public Relations Management In Africa Volume 1 written by Albert A. Anani-Bossman and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-12 with Social Science categories.

This two-part volume examines current pedagogical modules, research directions and other emerging issues in public relations and communication management in Africa. In comparison to its Western and Asian counterparts, the literature on public relations management in Africa is limited, and much of it is examined through the lenses of Western philosophies and pedagogies that do not generally resonate with Africa's socioeconomic, political, and cultural contexts. This book aims to change that. Through analyzing the organizational dynamic, Volume 1 brings together contributors from across Africa to provide valuable insights into how public relations contributes to organizational effectiveness on the continent. Chapters discussed include a review of public relations research in Africa, the role of the African CEO as a public relations activist, the use of social and digital media in public relations, the measurement and evaluation of communication programs, and the implications of the fourth industrial revolution on public relations practice in Africa. Providing important pathways and overviews of public relations management in Africa, this volume not only highlights current practices but offers insights into the future of the practice within its evolving global landscape.

Effective Public Relations

DOWNLOAD
Author : Moi Ali
language : en
Publisher: Dorling Kindersley Ltd
Release Date : 2001

Effective Public Relations written by Moi Ali and has been published by Dorling Kindersley Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.

Practical techniques show you how to develop effective public relations skills and implement publicity campaigns Clear text and illustrations cover every aspect of creating and monitoring media coverage Simple checklists enable you to be fully prepared for presentations, events, and handling crises Accessible flow charts and diagrams explore different options for creating the right image and provide useful examples

Integrated Organisational Communication

DOWNLOAD
Author : Rachel Barker
language : en
Publisher: Juta and Company Ltd
Release Date : 2005-08

Integrated Organisational Communication written by Rachel Barker and has been published by Juta and Company Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-08 with Business & Economics categories.

This works adopts a multidisciplinary approach to corporate communication, including management communication, public relations, organizational behavior and change, marketing communication, and advertising. The many-faceted approach adopts the perspective of a practicing communications professional, emphasizes corporate branding, and focuses on an integrated approach to communication.

Integrated Marketing Communications For Public Policy

DOWNLOAD
Author : Shriram Kadia
language : en
Publisher: Springer Nature
Release Date : 2022-12-15

Integrated Marketing Communications For Public Policy written by Shriram Kadia and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-15 with Political Science categories.

This book is based on detailed empirical research conducted to analyse the communication dissemination approach applied to the world’s largest employment guarantee program MGNREGA (Mahatma Gandhi National Rural Employment Guarantee Act). To uncover the insights, perspectives and understanding of the program, more than 30 villages in Western parts of India were visited and more than 400 MGNREGA beneficiaries were contacted personally by the author. The book connects the two concepts of Integrated Marketing Communications (IMC) and Public Policy and highlights the importance of using the IMC tools for a meaningful and comprehensible communication dissemination strategies and campaigns. A global overview of public policy dissemination approaches adopted by federal governments in Brazil, Niger, Philippines, Indonesia, Pakistan, Bangladesh, South Africa, and Kenya have been presented to sensitize the readers with the communication dissemination strategies used at the global level. The book presents and discusses a conceptual framework for the ideal public policy communication initiatives and highlights the apt communications vehicles for the illiterate, vulnerable and marginalized beneficiaries.

Public Relations Management In Africa Volume 2

DOWNLOAD
Author : Albert A. Anani-Bossman
language : en
Publisher: Springer Nature
Release Date : 2023-07-19

Public Relations Management In Africa Volume 2 written by Albert A. Anani-Bossman and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-19 with Social Science categories.

This two-part volume, the first of its kind, examines current pedagogical modules and research directions in public relations and communication management, identifying emerging issues driving the practice in Africa. In comparison to its Western and Asian counterparts, literature on public relations management in Africa is limited, and much of it is examined through the lenses of Western philosophies and pedagogies, failing to reflect Africa's socioeconomic, political, and cultural contexts. This project aims to change that. ​ Albert Volume 2 brings together African scholars, moving beyond organizational impact to share the wider theoretical and practical perspectives on the practice of public relations on the continent, within its cultural, global, and technological milieu.Through conceptual discussions and empirical analyses, this volume shows how Africa is gradually coming out of the shadows of the Western world by building a body of knowledge the reflects the nature of public relations management on the continent. Chapters cover: how public relations contributes to strategic management in Africa; health communication and public relations management; strategic management of issues, as well as the implications of the fourth industrial revolution for public relations practice in Africa.

Handbook Of Public Relations

DOWNLOAD
Author : J. Chris Skinner
language : en
Publisher:
Release Date : 2013-10-15

Handbook Of Public Relations written by J. Chris Skinner and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-15 with Public relations categories.

Do you know what is needed to compile a media release? How do public relations practioners create successful corporate social investment activities? How do you implement a new corporate identity programme? What do you need to plan PR events? Now in its tenth edition, Handbook of Public Relations remains a leading South African text that offers academic and practical perspectives on public relations in the business and management environment. The tenth edition provides current and relevant public relations developments by using case studies on issues such as social media and corporate branding from a uniquely local perspective. The text is written in accessible language that will assist students to grasp public relations terminology.FeaturesReflection features to help students evaluate the content covered in each chapterReview questions to help students with self-assessmentNew case studies on corporate governance and social marketing.

Essentials Of Modern Marketing Management Supply Chain Systems For Vegetable Seed Companies

DOWNLOAD
Author : Germain N. Pichop
language : en
Publisher: AVRDC-WorldVegetableCenter
Release Date : 2007

Essentials Of Modern Marketing Management Supply Chain Systems For Vegetable Seed Companies written by Germain N. Pichop and has been published by AVRDC-WorldVegetableCenter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with categories.

Public Relations

DOWNLOAD
Author :
language : en
Publisher: Pearson South Africa
Release Date : 2007

Public Relations written by and has been published by Pearson South Africa this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Public relations categories.