From Backroom To Boardroom
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From Backroom To Boardroom
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Author : Debbie Qaqish
language : en
Publisher:
Release Date : 2020-08-17
From Backroom To Boardroom written by Debbie Qaqish and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-17 with categories.
Research
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Author :
language : en
Publisher:
Release Date : 1994
Research written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with categories.
Research Backroom Or Boardroom
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Author :
language : en
Publisher:
Release Date : 1994
Research Backroom Or Boardroom written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Marketing research categories.
Corruption
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Author : PricewaterhouseCoopers (Australia)
language : en
Publisher:
Release Date : 2014
Corruption written by PricewaterhouseCoopers (Australia) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
Getting Women Into Line
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Author : Noa Gimelli
language : en
Publisher:
Release Date : 2007
Getting Women Into Line written by Noa Gimelli and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with categories.
Proceedings Of The Research Development Foundation Seminar
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Author : Research Development Foundation
language : en
Publisher:
Release Date : 1994
Proceedings Of The Research Development Foundation Seminar written by Research Development Foundation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Corporations categories.
From Backroom To Boardroom
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Author : Debbie Qaqish
language : en
Publisher: Forbesbooks
Release Date : 2021-05-25
From Backroom To Boardroom written by Debbie Qaqish and has been published by Forbesbooks this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-25 with Business & Economics categories.
From Backroom to Boardroom is not a book about technology, data models or the latest in a series of bright and shiny toys so loved by marketers. It is a book about building a strategic marketing operations organization that transports marketing from the backroom to the boardroom. The journey begins with defining the new breed of marketing leadership and continues by exploring the integration of business acumen, marketing experience and the power of the digital age. This book is a practical guide that will help you reimagine, rescript and rearchitect the role of marketing forever.
Marketing In The Boardroom
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Author : Ruth Saunders
language : en
Publisher: Routledge
Release Date : 2017-04-07
Marketing In The Boardroom written by Ruth Saunders and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-07 with Business & Economics categories.
It’s no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers. Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the Boardroom. Ruth Saunders explains the importance of marketing in the Boardroom, and why marketers often struggle to engage the Board. She then shows how to develop compelling marketing strategies that the Board will buy into, offering a mix of practical solutions and varied case studies drawn from her years of industry experience. In the final section, she helps marketers better understand the Board mindset and language, demonstrating how to win over the Board members’ hearts, minds and confidence. Marketing in the Boardroom is an important book for any aspiring marketers who are moving up the career ladder, particularly those who are writing or giving presentations to the Board. It is also an important book for their organizations, particularly those that struggle to give marketing the support it needs to create customer-led strategies that will drive business growth.
Follow Her Lead
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Author : Anita Davis-DeFoe
language : en
Publisher:
Release Date : 2009-03
Follow Her Lead written by Anita Davis-DeFoe and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03 with Leadership in women categories.
Are you tapping into your leadership greatness? Do you strive to balance your personal and career lives? Do you seek to become a leader who transforms people and places? Meshing imaginative storytelling with leadership insights gained from years of practical experience, business thought coach Dr. Anita Davis-DeFoe delivers in Follow Her Lead, ten compelling stories which explore leadership competencies that extraordinary women leaders embody. Whether an emerging or seasoned leader, this book is certain to equip you with leadership wisdoms that can help you develop into the leader you were destined to become.
Harnessing Value In The Supply Chain
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Author : Emiko Banfield
language : en
Publisher: John Wiley & Sons
Release Date : 1999-08-05
Harnessing Value In The Supply Chain written by Emiko Banfield and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-08-05 with Business & Economics categories.
Der Begriff 'strategische Akquisition' findet gegenwärtig große Beachtung, auch in der Fachliteratur. Dieses Buch kann als Ergänzung zur vorhandenen Literatur dienen, denn es bietet eine schrittweise Anleitung für die Einführung erfolgreicher Kaufprogramme für Unternehmen jeder Größe. Als Grundlage dient das strategische Akquisitionsprogramm, das bei SCE - dem drittgrößten Versorgungsunternehmen in den USA - läuft. Mit vielen nützlichen Anleitungen und Beispielen sowie Arbeitsblättern und Vorlagen für eigene Akquisitionsprogramme. (08/99)