Gagner En Visibilit Gr Ce Un Groupe De Veille
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Gagner En Visibilit Gr Ce Un Groupe De Veille
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Author : Zoé Laclayat
language : fr
Publisher:
Release Date : 2022
Gagner En Visibilit Gr Ce Un Groupe De Veille written by Zoé Laclayat and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with categories.
How Information Gives You Competitive Advantage
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Author : Michael E. Porter
language : en
Publisher:
Release Date : 1985
How Information Gives You Competitive Advantage written by Michael E. Porter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with categories.
Organizational Intelligence
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Author : Harold L. Wilensky
language : en
Publisher: Quid Pro Books
Release Date : 2015-02-14
Organizational Intelligence written by Harold L. Wilensky and has been published by Quid Pro Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-14 with Political Science categories.
The prize-winning book Organizational Intelligence focuses on the structural and ideological roots of intelligence (informational and analytical) failures in government, industry, and other institutions. It provides groundbreaking theory and structure to the analysis of decision-making processes and their breakdowns, as well as the interactions among experts and the organizations they inform. In this book, both "organization" and "intelligence" are taken to their larger meanings, not just focused on the military meaning of intelligence or on one set of institutions in society. Astute illustrations of intelligence failures abound from real-world cases, such as foreign policy (the Bay of Pigs, Soviet predictions in the Cuban missile crisis), military (civilian bombing of Germany, Pearl Harbor), financial (AmEx's investment in a vegetable oil guru), economics (the Council of Economic Advisers) and industrial production (Ford's Edsel), as well as many other telling arenas and disciplines. Economic, cultural, legal, and political contexts are considered, as well as the more known institutions of government and commerce. The new Classics of the Social Sciences edition from Quid Pro Books features a 2015 Foreword from Neil J. Smelser, University Professor Emeritus at Berkeley and former chair of its sociology department. He writes that the book remains "one of the classics in organizational studies, and—in ways I will indicate—it is still directly relevant to current and future problems of organizational life. ... What makes this book a classic? It is a disciplined, intelligent, and elegant model of applied social science. ... The text itself, richly documented empirically, yields an informed and balanced account of the decision-making process as this is shaped by the quality of information available (and unavailable) to and used (and not used) by organizational leaders." Reviews of the book at the time it was written similarly attest to the originality and breadth of its interdisciplinary analysis. Amitai Etzioni wrote in the American Sociological Review: "This book opens a whole new field — the macrosociology of knowledge. It is as different from the traditional sociology of knowledge as the study of interaction is from that of the structure of total societies." He adds, "The power of Wilensky's contribution is further magnified by his historical perspective. He studies structures and processes, but not in a vacuum." Gordon Craig wrote in The Reporter that the book's examples from organizations "show a similar tendency to believe what they want to believe, to become the victims of their own slogans and propaganda, and to resist or to silence warning voices that challenge their assumptions.... In his fascinating analysis of intelligence failures and their causes ... in the public and private sectors, Wilensky finds that the most disastrous miscalculations are those which have occurred in the field of governmental operations, especially foreign policy and national security." The book explains how such highly institutionalized actors are vulnerable to informational pathologies. The new digital edition features active Contents, a fully linked Index, linked notes, and proper ebook formatting. It is a modern, quality, and authorized re-presentation of a classic work in social science and organizational studies.
Promotion De La Sante Et Autonomisation Dans Le Contexte Africain
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Author : David HouŽto
language : fr
Publisher: Lulu.com
Release Date :
Promotion De La Sante Et Autonomisation Dans Le Contexte Africain written by David HouŽto and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Market Driven Management
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Author : Jean-Jacques Lambin
language : en
Publisher: Bloomsbury Publishing
Release Date : 2012-07-19
Market Driven Management written by Jean-Jacques Lambin and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-19 with Business & Economics categories.
Market-Driven Management adopts a broad approach to marketing, integrating the strategic and operational elements of the discipline. Lambin's unique approach reflects how marketing operates empirically, as both a business philosophy and an action-oriented process. Motivated by the increased complexity of markets, globalisation, deregulation, and the development of e-commerce, the author challenges the traditional concept of the 4Ps and the functional roles of marketing departments, focusing instead on the concept of market orientation. The book considers all of the key market stakeholders, arguing that developing market relations and enhancing customer value is the responsibility of every member of the organization, and that the development of this customer value is the only way for a firm to achieve profit and growth. New to this edition: - Greater coverage of ethical issues and corporate social responsibility; cultural diversity; value and branding and the economic downturn - Broad international perspective - Thoroughly revised to reflect the latest academic thinking and research With its unique approach, international cases and complementary online resources, this book is ideal for postgraduate and upper level undergraduate students of marketing, and for MBAs and Executive MBAs.
Montreal S Expo 67
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Author : Bill Cotter
language : en
Publisher: Arcadia Publishing
Release Date : 2016
Montreal S Expo 67 written by Bill Cotter and has been published by Arcadia Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Architecture categories.
In 1967, Canada celebrated the 100th anniversary of its founding with a spectacular party, and the whole world was invited. Montreal's Expo 67 was the first world's fair held in Canada, and it was a huge success, attracting over 50 million visitors. The 1,000-acre site was built on two man-made islands in the St. Lawrence River and incorporated 90 futuristic pavilions created by some of the world's greatest architects and designers. Over 60 countries were represented, along with many private, corporate and thematic pavilions, all brought together under the theme "Man and his World." With performers and entertainers of all varieties, restaurants, cultural attractions, exhibitions and a world-class amusement park, Expo 67 was literally the party of the century, exceeding all expectations.
The Social Psychology Of Organizing
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Author : Karl E. Weick
language : en
Publisher:
Release Date : 1979
The Social Psychology Of Organizing written by Karl E. Weick and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with Psychology categories.
The Nazi Voter
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Author : Thomas Childers
language : en
Publisher: Univ of North Carolina Press
Release Date : 2010-06-15
The Nazi Voter written by Thomas Childers and has been published by Univ of North Carolina Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-15 with History categories.
The first study based on a large national sample of both urban and rural districts examines the Nazi constituency -- how it was formed, from which social groups, under what conditions, and with what promises. Using advanced statistical techniques to analyze each national election of the Weimar era, Childres offers a new and challenging interpretation of who voted for Hitler's NSDAP and why. He also provides a systematic examination of Nazi campaign strategy.
Friends With Benefits
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Author : Darren Barefoot
language : en
Publisher: No Starch Press
Release Date : 2010
Friends With Benefits written by Darren Barefoot and has been published by No Starch Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
The rules of marketing have changed. With viral YouTube videos racking up millions of views, popular bloggers reaching more readers than their traditional media counterparts, and Facebook mavens influencing thousands of their friends, marketing professionals simply cannot ignore the web's new communication channels. But this new brand of marketing can be intimidating to those unfamiliar with the new tools, the evolving culture, and the unwritten rules surrounding them. Friends with Benefits is a tactical guide, filled with tricks, tips, and real-world case studies that show marketers how to reach out to the new online influencers to increase their companies' online visibility and bring more visitors to their websites. Readers learn how to create viral campaigns, craft a compelling social media pitch, and market effectively inside intimidating social media channels, where honesty and connections are far more important than the size of their marketing budget. The power of social media is huge: 65 million Americans read blogs every day; Facebook has over 150 million users; and the most popular YouTube videos receive over 10 million views, often in less than a week. Nearly 80 percent of consumers trust recommendations from family, friends, and "influential" persons over any kind of advertising or marketing. Businesses need to reach these influencers.
Career Distinction
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Author : William Arruda
language : en
Publisher: John Wiley & Sons
Release Date : 2010-12-28
Career Distinction written by William Arruda and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-28 with Business & Economics categories.
Praise for Career Distinction "Hands down, this book is the bible on branding for your career!" -- Susan Britton Whitcomb, author of Job Search Magic "As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend--Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal branding in a magnificent and easy-to-digest presentation that is a must-buy for every serious job seeker." -- Wendy S. Enelow, CCM, MRW, JCTC, CPRW Executive Director of the Career Masters Institute "Arruda and Dixson are widely respected in the global career coaching community as gurus who not only teach but live the personal branding model, and their expertise and passion show through on every page of this practical, indispensable book. I highly recommend it to all who want to distinguish themselves from the competition." -- L. Michelle Tullier, PhD, Vice President of Right Management and author of The Unofficial Guide to Landing a Job