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Growing Markets For Fitness And Exercise Equipment


Growing Markets For Fitness And Exercise Equipment
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Growing Markets For Fitness And Exercise Equipment


Growing Markets For Fitness And Exercise Equipment
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Author : Market Intelligence Staff
language : en
Publisher:
Release Date : 1991-05-01

Growing Markets For Fitness And Exercise Equipment written by Market Intelligence Staff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991-05-01 with categories.




Fitness Marketing For Peloton Opportunities And Challenges For Growth


Fitness Marketing For Peloton Opportunities And Challenges For Growth
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Author :
language : en
Publisher: GRIN Verlag
Release Date : 2023-04-14

Fitness Marketing For Peloton Opportunities And Challenges For Growth written by and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-14 with Business & Economics categories.


Seminar paper from the year 2021 in the subject Business economics - Market research, grade: 1,0, Hult International Business School, language: English, abstract: The management report focuses on the fitness industry, specifically analyzing the impact of the COVID-19 pandemic on the industry's profitability and identifying trends and opportunities for future growth. The report is divided into two parts, with the first part exploring the fitness market in general by examining the overall market composition and identifying trends and impacts on profitability using the STEP framework and Porter's 5 forces. The report identifies the rise in health awareness among the population and the upsurge in the popularity of exercising at home during the pandemic as opportunities for the industry's future growth. The second part of the report focuses on Peloton, a brand in the fitness industry that has gained significant market power. The report provides an introduction to the company, defines its business model, and analyzes its strengths and weaknesses. Peloton is the world's largest interactive exercise platform, with more than 3 million active users. The company was the first to provide linked, technology-enabled fitness programs as well as the live streaming of immersive, instructor-led boutique courses that could be viewed from anywhere at any time. The report also examines the resources and capabilities that have enabled Peloton's growth in the fitness market. Despite the COVID-19 pandemic causing a decline in the fitness market, the report highlights that the trend towards home workouts with on-demand content has ensured Peloton's position in the highly competitive market. However, the lifting of COVID-19 restrictions and the return to in-person gyms and training programs have caused Peloton's demand to decrease. As a result, the brand's stock price has decreased by x% within the last year, and it has momentarily paused manufacturing. The report suggests that Peloton needs to implement strong strategies to stay competitive and build resilience in global markets. These strategies have been applied on the Blue Ocean Strategy Model and consist of changing the pricing model of Peloton, creating a new product called the Peloton Watch to train independent of time, location, and equipment, and aiming for geographic expansion in countries with a similar demographic target group. Overall, the report highlights the challenges and opportunities facing the fitness industry and provides recommendations for Peloton to remain competitive and sustain its market position in the future.



The Future Of The Fitness Industry How Emerging Technologies Will Revolutionize The Fitness Industry The Ample Benefits Of Performing Cardio Exercises The Best Cardio Exercises To Perform For Optimizing Your Health And How To Perform Cardio Exercises


The Future Of The Fitness Industry How Emerging Technologies Will Revolutionize The Fitness Industry The Ample Benefits Of Performing Cardio Exercises The Best Cardio Exercises To Perform For Optimizing Your Health And How To Perform Cardio Exercises
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Author : Dr Harrison Sachs
language : en
Publisher: Independently Published
Release Date : 2020-12-12

The Future Of The Fitness Industry How Emerging Technologies Will Revolutionize The Fitness Industry The Ample Benefits Of Performing Cardio Exercises The Best Cardio Exercises To Perform For Optimizing Your Health And How To Perform Cardio Exercises written by Dr Harrison Sachs and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-12 with categories.


This essay sheds light on the future of the fitness industry and explicates how emerging technologies will revolutionize the fitness industry. Moreover, the ample benefits of performing cardio exercises is demystified, the best cardio exercises to perform for optimizing your health are revealed, and how to perform the best cardio exercises is elucidated in this essay. Furthermore, how to earn substantial money online so that you can afford to procure your own gym membership is expounded upon in this essay. The future of the fitness industry will not only be characterized by dynamism as it continues to metaphorically evolve, but will also be eminently auspicious for fitness industry competitors and customers. Technological advancements are profoundly changing the fitness industry and are rendering it all the more technology driven. The fitness industry shows no signs of decelerating anytime in the imminent future. fitness industry competitors are poised to have prosperous, lucrative, and auspicious futures as disposable incomes rise among customers and as the desire to procure fitness club memberships builds traction worldwide among customers. Customers are making a more substantial investment in safeguarding their health. Procuring a fitness club membership offers customers the opportunity to vigorously workout on a daily basis. "Fitness clubs have ample exercise machines, such as rowing machines, treadmills, and stationary exercise bikes, and elliptical trainers, and workout equipment, such as barbells and dumbbells", for their members to utilize. Buying exercise machines and workout equipment can be expensive which is all the more reason why customers are enticed to procure a fitness club membership in order to be able to have access to exercise machines and workout equipment. Fitness clubs also offer group exercise classes, such as yoga classes and indoor cycling classes, and can even have sports facilities, such as swimming pools and and indoor running tracks, for their customer to access. Fitness clubs have a myriad of service offerings and offer unprecedented value to health conscious individuals. The fitness industry is slated to have a lucrative future, especially as customers become all the more health conscious. "The health and fitness club market was valued at $94,300,000,000 in 2018, and it is expected to reach $147,110,000,000 by 2024, witnessing a compound annual growth rate of 7.81% during the forecast period, 2019-2024. Consumers are willing to spend more on health and fitness club, with health aspect playing as a key role to drive the market growth across the world. The rising number of health clubs and gym with personal training and latest fitness equipment is attracting consumers to join the health and fitness clubs, which is likely to influence the market growth in upcoming years. Increasing equipment and facility spaces in fitness clubs, such as hot yoga studios, high altitude training rooms, metabolic testing equipment, medical exercise areas, and day spas are gaining popularity among the consumers, which is further supporting the market growth". The fitness industry has been able to robustly grow as a result of fitness industry competitors offering affordable membership fees and as a result of fitness industry competitors investing in digital marketing activities in order to entice more people to procure fitness club memberships. "Attractive membership fees offered by fitness clubs, increasing spending on marketing and advertisement, are helping the health and fitness clubs to generate more revenue". In the pending future, fitness industry competitors will continue to profusely invest in digital marketing activities in order to win over more members. In the coming years, the fitness industry is apt to experience robust growth partially as a result of people becoming more health conscious. "Globally, increased consumption of unhealthy food and sugar is causing obesity, which leads to diabetes."



The Market For Physical Fitness And Exercise Equipment


The Market For Physical Fitness And Exercise Equipment
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Author :
language : en
Publisher:
Release Date : 1987

The Market For Physical Fitness And Exercise Equipment written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Exercise equipment industry categories.




Ec 1992 Growth Markets


Ec 1992 Growth Markets
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Author :
language : en
Publisher: Information Gatekeepers Inc
Release Date :

Ec 1992 Growth Markets written by and has been published by Information Gatekeepers Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.




Million Dollar Muscle


Million Dollar Muscle
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Author : Adrian James Tan
language : en
Publisher: Cognella Academic Publishing
Release Date : 2012-01-26

Million Dollar Muscle written by Adrian James Tan and has been published by Cognella Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-26 with Bodybuilding categories.


Million Dollar Muscle is a unique anthology, co-authored by a "gym rat" with a Ph.D. in Sociology and a former competitive bodybuilder, fitness expert, and entrepreneur. The book offers a sociological perspective on the fitness industry, discussing how it is driven both by market forces and the culture of individual consumerism. Within a capitalist system the fitness industry is driven by the need to earn profits. From a small sub-culture it has grown into a multi-billion dollar industry. The market is now flooded with gyms, nutritional supplements, workout apparel, exercise equipment, and health and fitness magazines. With massive advertisements, and aided by the Hollywood culture and its emphasis on appearance, the fitness industry has grown to new dimensions, influencing individual choices and behaviors. Million Dollar Muscle discusses this evolution, along with what motivates people to make the choices they do. The material recognizes that these choices have important social implications. By combining an academic and theoretical approach with an "in the trenches" point of view, the book is able to bridge micro-macro aspects of the industry. It provides a comprehensive exploration of the individual choices regarding fitness, and why this is an important topic for sociological consideration. The following topics are discussed: - Market forces and the power these forces have to shape perceptions of reality; - The mechanics of capitalism and how these have changed traditional norms and customs which previously served practical purposes; - The danger of conforming to social norms; - Individual choices and how they are, in reality, driven by social forces Million Dollar Muscle is an unusual and intriguing text that successfully combines the thoughtful consideration of the social sciences with the "in-the-know" sensibility of an industry insider. Dr. Adrian James Tan, a Singapore-born American, is currently a faculty member at Southern Methodist University in the Sociology Department. He teaches courses in Introduction to Sociology, Marriage and Family, Sociological Theory, and Person vs. Society. Adrian obtained a bachelor's degree majoring in English and philosophy, and master's degrees in sociology and international affairs at Ohio University. Specializing in social psychology and ethnic identity, Adrian earned a Ph.D. in sociology at the University of North Texas, submitting his dissertation on the ethnic identity of Mexican-American children. Doug Brignole is a 37-year veteran of the fitness industry and a former Mr. California, Mr. America, and Mr. Universe winner. His competitive career spanned from the age of 16 until the age of 51. Doug is also a former gym owner, lecturer, author, fitness TV show host, and personal trainer. He writes for Iron Man Magazine, appears on MuscleXL (an iPad app) where he gives video tips on biomechanics, and is currently working on a biomechanics book that explains the physics of exercise and how one can assess which exercises are productive and which ones pose a risk of injury. He has been certified by the American College of Sports Medicine and the American Council on Exercise.



Materials In Sports Equipment


Materials In Sports Equipment
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Author : Aleksandar Subic
language : en
Publisher: Elsevier
Release Date : 2007-09-05

Materials In Sports Equipment written by Aleksandar Subic and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-09-05 with Technology & Engineering categories.


The first volume of Materials in sports equipment has become an essential reference describing improvements in materials technology and their impact on equipment in a range of sports. This second volume combines coverage of recent developments in advanced materials and their application in a number of sports not covered in Volume one. Part one discusses general issues such as modelling of materials behaviour in sports equipment, non-destructive testing methods, materials and design for sports apparel and mouth and skull protection. Part two analyses the materials and design of equipment used for specific sports: baseball, snowboarding, ice hockey, fly fishing, archery and rowing. The book also reviews design and materials in athletics and fitness equipment. This book is a unique and essential reference to all materials scientists and sports equipment designers and manufacturers developing products in this rapidly evolving field. Reviews recent developments in advanced materials and their applications in a number of sports Discusses issues such as modelling of materials behaviour in sports equipment and non-destructive testing methods Analyses materials and design of sports apparel and athletic equipment



Growing An Entrepreneurial Business


Growing An Entrepreneurial Business
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Author : Edward Hess
language : en
Publisher: Stanford University Press
Release Date : 2011-02-01

Growing An Entrepreneurial Business written by Edward Hess and has been published by Stanford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-01 with Business & Economics categories.


Growing an Entrepreneurial Business: Concepts and Cases is a textbook designed for courses that focus on managing small to medium sized enterprises. It focuses on the major management challenges that successful start-ups encounter when leaders decide to grow and scale their businesses. The book is divided into two parts—text and cases—to provide professors with maximum flexibility in organizing their courses. The thirty-five cases can be used in conjunction with the text, or independently. Twelve cases are written as narratives with multiple teaching points, but without a focus on a particular business decision; the remaining twenty-three cases were written around specific conundrums related to strategy, operations, finance, marketing, leadership, culture, human resources, organizational design, business model, and growth. Discussion questions are provided for each case. The text portion of the book discusses key issues derived from the author's research and consulting, and is meant to complement the case method of teaching, raising issues for conversation. In addition to the real-world knowledge that students will derive from the cases, readers will take away research-based templates and models that they can use in developing or consulting with small businesses.



Encyclopedia Of Business Ideas


Encyclopedia Of Business Ideas
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Author : Mansoor Muallim
language : en
Publisher: M M Info Care
Release Date :

Encyclopedia Of Business Ideas written by Mansoor Muallim and has been published by M M Info Care this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.


(Content updated) Agri-Tools Manufacturing 1. Market Overview: The Agri-Tools Manufacturing industry is a vital part of the agriculture sector, providing essential equipment and machinery to support farming operations. Growth is driven by the increasing demand for advanced and efficient farming tools to meet the rising global food production requirements. 2. Market Segmentation: The Agri-Tools Manufacturing market can be segmented into several key categories: a. Hand Tools: • Basic manual tools used for tasks like planting, weeding, and harvesting. b. Farm Machinery: • Larger equipment such as tractors, Plows, and combines used for field cultivation and crop management. c. Irrigation Equipment: • Tools and systems for efficient water management and irrigation. d. Harvesting Tools: • Machinery and hand tools for crop harvesting and post-harvest processing. e. Precision Agriculture Tools: • High-tech equipment including GPS-guided machinery and drones for precision farming. f. Animal Husbandry Equipment: • Tools for livestock management and animal husbandry practices. 3. Regional Analysis: The adoption of Agri-Tools varies across regions: a. North America: • A mature market with a high demand for advanced machinery, particularly in the United States and Canada. b. Europe: • Growing interest in precision agriculture tools and sustainable farming practices. c. Asia-Pacific: • Rapidly expanding market, driven by the mechanization of farming in countries like China and India. d. Latin America: • Increasing adoption of farm machinery due to the region's large agricultural sector. e. Middle East & Africa: • Emerging market with potential for growth in agri-tools manufacturing. 4. Market Drivers: a. Increased Farming Efficiency: • The need for tools and machinery that can increase farm productivity and reduce labour costs. b. Population Growth: • The growing global population requires more efficient farming practices to meet food demands. c. Precision Agriculture: • The adoption of technology for data-driven decision-making in farming. d. Sustainable Agriculture: • Emphasis on tools that support sustainable and eco-friendly farming practices. 5. Market Challenges: a. High Initial Costs: • The expense of purchasing machinery and equipment can be a barrier for small-scale farmers. b. Technological Adoption: • Some farmers may be resistant to adopting new technology and machinery. c. Maintenance and Repairs: • Ensuring proper maintenance and timely repairs can be challenging. 6. Opportunities: a. Innovation: • Developing advanced and efficient tools using IoT, AI, and automation. b. Customization: • Offering tools tailored to specific crops and regional needs. c. Export Markets: • Exploring export opportunities to regions with growing agricultural sectors. 7. Future Outlook: The future of Agri-Tools Manufacturing looks promising, with continued growth expected as technology continues to advance and the need for efficient and sustainable agriculture practices increases. Innovations in machinery and equipment, along with the adoption of precision agriculture tools, will play a significant role in transforming the industry and addressing the challenges faced by the agriculture sector. Conclusion: Agri-Tools Manufacturing is a cornerstone of modern agriculture, providing farmers with the equipment and machinery they need to feed a growing global population. As the industry continues to evolve, there will be opportunities for innovation and collaboration to develop tools that are not only efficient but also environmentally friendly. Agri-tools manufacturers play a critical role in supporting sustainable and productive farming practices, making them essential contributors to the global food supply chain.



Digital Workout


Digital Workout
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Author : Sarah Fister Gale
language : en
Publisher:
Release Date : 2018

Digital Workout written by Sarah Fister Gale and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Physical fitness categories.


Treadmills, meet the internet. As the fitness industry goes digital, gym owners and equipment makers are launching projects to serve new tech-savvy members who expect workouts compatible with their personal devices and wearable technologies. The global connected gym equipment market will see massive growth in the coming years, rising from US$121 million in 2016 to US$762 million in 2021, according to a Technavio report published last year. At the same time, according to a 2017 report from MarketLine, the global gym, health and fitness clubs industry can expect an annual revenue growth rate of 4.3 percent, en route to a market value of nearly US$90 billion by 2021. The major emerging markets of India, Brazil and China are the industry's biggest hot spots.