Grundlagen Des Sportmanagements
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Grundlagen Des Sportmanagements
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Author : Marcel Fahrner
language : de
Publisher: Walter de Gruyter
Release Date : 2014-04-02
Grundlagen Des Sportmanagements written by Marcel Fahrner and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-02 with Business & Economics categories.
Zur Bewältigung ihrer Managementaufgaben benötigen Führungskräfte in Sportorganisationen fundierte Kenntnisse über managementrelevante Zusammenhänge und ökonomisch bedeutsame Handlungsfelder des Sports. Von Managementinstrumenten über charakteristische Organisationskontexte bis hin zur Verwertung von Rechten im Sport: Wesentliche Themen des Sportmanagements werden in diesem Buch inhaltlich stringent und praxisbezogen dargestellt.
Grundlagen Des Sportmanagements
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Author : Marcel Fahrner
language : de
Publisher: Oldenbourg Wissenschaftsverlag
Release Date : 2012-07-25
Grundlagen Des Sportmanagements written by Marcel Fahrner and has been published by Oldenbourg Wissenschaftsverlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-25 with Business & Economics categories.
Sportmanagement hat in den letzten Jahren aufgrund fortschreitender Professionalisierung der Sportorganisationen und ihres Personals zunehmend an Bedeutung gewonnen. Zur Bewältigung ihrer Managementaufgaben benötigen Führungskräfte in Sportorganisationen heute möglichst fundierte Kenntnisse über managementrelevante Kontextzusammenhänge und ökonomisch bedeutsame Handlungsfelder des Sports. Diese sind in dem vorliegenden Buch inhaltlich stringent und kompakt aufbereitet: Managementaufgaben und -instrumente, charakteristische Organisationskontexte und daraus resultierende Spannungsfelder des Sportmanagements, Finanzierung und Verwertung von Rechten im Sport.
Managing Sport Across Borders
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Author : Anneliese Goslin
language : en
Publisher: Routledge
Release Date : 2020-02-20
Managing Sport Across Borders written by Anneliese Goslin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-20 with Sports & Recreation categories.
Sport is both a global business and a vehicle for social inclusion and community development. This book examines key performance areas in sport management that cut across cultural, economic and geographical borders, from both commercial and social justice perspectives. Written by leading sport management and sport development scholars from around the world, the book highlights international management challenges, suggests appropriate management practices, and raises questions to stimulate further debate. From a commercial sport management perspective it explores key topics including the management of sport communication in an age of digital media, crowd funding in sport, managing government and commercial alliances, and managing power and politics in sport. From a social justice perspective, it examines issues including sport volunteer management, the management of sport for inclusion, and academic partnerships in international sport management. Offering an authoritative survey of contemporary international sport management, as well as signposts for future research and practice, this is fascinating reading for all students, researchers and practitioners working in sport management or sport development.
Steuerung Von Fu Ballunternehmen
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Author : Christian Keller
language : de
Publisher: Erich Schmidt Verlag GmbH & Co KG
Release Date : 2008
Steuerung Von Fu Ballunternehmen written by Christian Keller and has been published by Erich Schmidt Verlag GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with categories.
Sport Konomik
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Author : Martin-Peter Büch
language : de
Publisher:
Release Date : 2020
Sport Konomik written by Martin-Peter Büch and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.
Sportmanagement
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Author : Horst Hartwig
language : de
Publisher: Oldenbourg Verlag
Release Date : 2004
Sportmanagement written by Horst Hartwig and has been published by Oldenbourg Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
Sport ist kein gewohnliches Wirtschaftsgut. Die Traditionen der Sportbranche mussen ebenso berucksichtigt werden, wie die vielfaltigen Differenzierungen in den uber sechzig Sportarten auf verschiedenen Leistungsniveaus und die Zielvorstellungen der aktiv und passiv dem Sport Verbundenen. Wer aber nur seine Sportart kennt, ohne die wirtschaftlichen Zusammenhange zu berucksichtigen, begeht zwangslaufig Fehler. Hier setzt dieses Buch ein, das den Charakter eines einfuhrenden Lehrbuches hat. Die Autoren, behandeln insbesondere die Schnittstellen zwischen den Sport- und den Wirtschaftswissenschaften, die bei den meisten sport- oder wirtschaftswissenschaftlichen Darstellungen der Sportindustrie vernachlassigt werden. Es wendet sich an Studierende, die Verantwortung in der Sportindustrie ubernehmen wollen, und an diejenigen, die sich im Sportmanagement weiterbilden wollen. Aus dem Inhalt: Grundlagen des Sport-Marketing. Sportrechtevermarktung - Grundlagen und Rolle der Agenturen. Sportmedien. Mitarbeitermanagement im Sport. Rechtsfragen im Sportmanagement. Kosten-Nutzen-Analysen sportlicher Grossveranstaltungen. Regionale Wertschopfung von Sport(gross)veranstaltungen. Erlebniswelt Arena. Sponsoring und Eventmarketing. Management der Dienstleistungsqualitat im Sportsponsoring. Management in Profiligen Situation und Perspektiven in Deutschland. Merchandising. Sport und Tourismus. Der organisierte Sport und seine Rolle als Gesundheitsanbieter. Kommerzielle Sportanbieter. Trendsportarten."
Unternehmensf Hrung Im Profifu Ball
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Author : Klaus Zieschang
language : de
Publisher: Erich Schmidt Verlag GmbH & Co KG
Release Date : 2004
Unternehmensf Hrung Im Profifu Ball written by Klaus Zieschang and has been published by Erich Schmidt Verlag GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Soccer categories.
Encyclopedia Of Sustainable Management
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Author : Samuel Idowu
language : en
Publisher: Springer Nature
Release Date : 2023-11-21
Encyclopedia Of Sustainable Management written by Samuel Idowu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-21 with Business & Economics categories.
This encyclopedia is the most comprehensive and up-to-date source of reference for sustainability in business and management. It covers both traditional and emerging concepts and terms and is fully international in its scope. More than 700 contributions of internationally renowned experts provide a definitive access to the knowledge in the area of sustainable and responsible management. All actors in the field will find reliable and up to date definitions and explanations of the key terms and concepts of management in this reference work. The Encyclopedia of Sustainable Management represents all aspects of management and business conduct. It takes sustainability as a management concept that gives due credit to the complexity and diverging constraints in which businesses and corporations act today, and it emphasizes and focuses approaches that help ensure that today's management decisions and actions will be the basis for tomorrow's prosperity.
Sports Marketing
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Author : Manfred Bruhn
language : en
Publisher: Springer Nature
Release Date : 2022-09-24
Sports Marketing written by Manfred Bruhn and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-24 with Business & Economics categories.
This book provides the basic knowledge ("basics") for professional sports marketing and gives suggestions for management practice. In the course of social and economic development, sports marketing has grown from rudimentary beginnings into a highly professional and complex discipline that not only affects those directly involved, but has also involved other interest groups (stakeholders) who often pursue their own and not always compatible intentions and interests.In addition, megatrends such as digitalisation and globalisation have given new impetus to sports marketing, just as sport itself has changed significantly in all its different manifestations and structures (including professionals and amateurs, sponsorship and organisation, self-determination and external determination).The authors present the basic building blocks in sports marketing in a compact manner and outline framework conditions, special features, strategy development and the use of marketing instruments. In this way, they create knowledge and understanding for successful sports marketing in the future. The content Sports marketing at the centre of different markets Basics of sports marketing Performance aspects in sports marketing Prices and contracts in sports marketing Communication issues in sports marketing Distribution channels in sports marketing Perspectives of sport - opportunities and risks in sports marketing
Grundwissen Sportmanagement
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Author : Dr. Norbert Schütte
language : de
Publisher:
Release Date : 2021
Grundwissen Sportmanagement written by Dr. Norbert Schütte and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with categories.
Der Sportsektor boomt und die Bedeutung des Sportmanagements für große und kleine Vereine, Verbände und Sportunternehmen wächst. Das notwendige sportökonomische Grundwissen für zukünftige Sportmanager*innen vermittelt Norbert Schütte in diesem Buch.Er geht auf die Besonderheiten des Sportmanagements ein, erklärt allgemeine Managementprinzipien und deren Bedeutung für den Sport. Neu in der 2., überarbeiteten und erweiterten Auflage sind ein Kapitel zum Krisenmanagement und zum Agilen Management. Daneben hat der Autor die Abschnitte zur Kontingenztheorie und zum strategischen Management vertieft.Der perfekte Einstieg für alle, die sich der wirtschaftlichen Seite des Sports widmen wollen.