How Google Does It

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How Google Did It

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Author : Can Akdeniz
language : en
Publisher: Can Akdeniz
Release Date :

How Google Did It written by Can Akdeniz and has been published by Can Akdeniz this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.

Google has been able to grow faster and more efficiently than almost any company or country in history. This book explains how Google did it.

The Google Story

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Author : David A. Vise
language : en
Publisher: Macmillan
Release Date : 2017-01-31

The Google Story written by David A. Vise and has been published by Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-31 with Technology & Engineering categories.

Inside the hottest business, media and technology success of our time "If you want to know how the Google boys became wealthy and powerful beyond dreams, then David Vise's assiduously researched The Google Story is for you." Sunday Telegraph The Google Story is the definitive account of one of the most remarkable organisations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-five year old founders, Sergey Brin and Larry Page, have in ten years taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world. But even as it rides high, Google wrestles with difficult challenges in a business that changes at lightning speed. In this new and updated edition to celebrate Google's 10th birthday, David A. Vise has written a new preface and new final chapter which look at further developments since 2005 and how Google will continue to expand and innovate while trying to follow its founders' mantra: DO NO EVIL MORE PRAISE FOR THE GOOGLE STORY "If Google were to take on critical faculties as well as its other attributes Vise's book would probably come out on top." The Times "[The authors] do a fine job of recounting Google's rapid rise and explaining its search business." New York Times "An intriguing insider view of the Google culture." Harvard Business Review "Fascinating ... meticulous ... never bogs down ... Even if you think you've heard about Google ad nauseam, you will find new items about this important company." Houston Chronicle "If you haven't read anything about one of today's most influential companies, you should. If you don't read The Google Story, you're missing a few extra treats." USA Today

Google

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Author : Aurelia Jackson
language : en
Publisher: Simon and Schuster
Release Date : 2014-11-17

Google written by Aurelia Jackson and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-17 with Juvenile Nonfiction categories.

Google is one of the most successful companies of the Internet age. For many people, looking up information with Google's search engine is the best way to find just what they want to know. Millions of people write and read e-mails using Google's Gmail. You can listen to music on Google Play or share a document with a friend using Google Drive. Today, Google also owns YouTube, the number-one video site on the Internet. You may use Google websites every day, but do you know the story of the men behind Google—Larry Page and Sergey Brin? Find out how Larry and Sergey started the company and how they got their first inspiration. Learn how Google grew to become the amazing success we all know today.

Google Making Information Accessible

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Author : 50minutes,
language : en
Publisher: 50Minutes.com
Release Date : 2017-11-23

Google Making Information Accessible written by 50minutes, and has been published by 50Minutes.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-23 with Business & Economics categories.

Find out how Google became the most visited site in the world just 50 minutes! Google is one of the world’s most valuable brands, and currently has billions of users worldwide. From humble beginnings in the computer labs of Stanford University, the search engine’s innovative approach to organising and classifying pages on the internet quickly set it apart from its competitors, and before long the company began branching out into other products, such as its Chrome web browser, Gmail email service and applications such as Google Hangouts and Google Maps. In this concise and accessible guide, you will find out how Google’s founders Sergey Brin and Larry Page were able to develop a revolutionary search engine and make the World Wide Web’s incredible reserves of information accessible and easy to navigate for users everywhere. In 50 minutes you will: • Understand what made Google’s search engine stand out from its competitors • Learn about the wide range of products and services the company offers • Find out about Google’s spectacular growth and future prospects ABOUT 50MINUTES.COM | BUSINESS STORIES The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.

The Search

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Author : John Battelle
language : en
Publisher: Hachette UK
Release Date : 2011-01-25

The Search written by John Battelle and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-25 with Computers categories.

This updated edition of the bestselling and critically acclaimed book on the rise of Google and the 'search industry" contains a major new Afterword from John Battelle. The rise of Google is one of the most amazing stories of our time. Google's enormous impact straddles the worlds of technology, marketing, finance, media, culture, dating, job hunting, and just about every other sphere of human interest. And no one is better qualified to explain this entire phenomenon than John Battelle, the acclaimed Silicon Valley journalist who co-founded "Wired" and founded "The Industry Standard". Much more than just a business book, this explains how the search industry is changing the way we live in profound and unpredictable ways. "The Search" contains exclusive interviews with some of the biggest names at the top companies including Google founders Larry Page and Sergey Brin. Google is the No. 1 search engine and is now a recognised word in its own right - they receive over 200 million search requests every day and it is estimated that over 80 per cent of webusers turn to Google first.

In The Plex

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Author : Steven Levy
language : en
Publisher: Simon & Schuster
Release Date : 2021-02-02

In The Plex written by Steven Levy and has been published by Simon & Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-02 with Business & Economics categories.

“The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword. Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and Sergey Brin—has become a tech giant known the world over. Since starting with its search engine, Google has moved into mobile phones, computer operating systems, power utilities, self-driving cars, all while remaining the most powerful company in the advertising business. Granted unprecedented access to the company, Levy disclosed that the key to Google’s success in all these businesses lay in its engineering mindset and adoption of certain internet values such as speed, openness, experimentation, and risk-taking. Levy discloses details behind Google’s relationship with China, including how Brin disagreed with his colleagues on the China strategy—and why its social networking initiative failed; the first time Google tried chasing a successful competitor. He examines Google’s rocky relationship with government regulators, particularly in the EU, and how it has responded when employees left the company for smaller, nimbler start-ups. In the Plex is the “most authoritative…and in many ways the most entertaining” (James Gleick, The New York Book Review) account of Google to date and offers “an instructive primer on how the minds behind the world’s most influential internet company function” (Richard Waters, The Wall Street Journal).

The Google Way

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Author : Bernard Girard
language : en
Publisher: No Starch Press
Release Date : 2009-04-15

The Google Way written by Bernard Girard and has been published by No Starch Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-15 with Business & Economics categories.

Shortly after World War I, Ford and GM created the large modern corporation, with its financial and statistical controls, mass production, and assembly lines. In the 1980s, Toyota stood out for combining quality with continuous refinement. Today, Google is reinventing business yet again—the way we work, how organizations are controlled, and how employees are managed. Management consultant Bernard Girard has been analyzing Google since its founding in 1998, and now in The Google Way, he explores Google's innovations in depth—many of which are far removed from the best practices taught at the top business schools. As you read, you'll see how much of Google's success is due to its focus on users and automation. You'll also learn how eCommerce has profoundly changed the relationship between businesses and their customers, for the first time giving customers an important role to play in a major corporation's growth. Finally, Girard speculates about the limits of Google's business model and discusses the challenges it will face as it continues to grow. Google's culture is one of innovation. Why not make that spirit of innovation your own?

Planet Google

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Author : Randall Stross
language : en
Publisher: Simon and Schuster
Release Date : 2008-09-23

Planet Google written by Randall Stross and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-23 with Business & Economics categories.

Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us? As ambitious as Google's goal is, with 68 percent of all Web searches (and growing), profits that are the envy of the business world, and a surplus of talent, the company is, Stross shows, well along the way to fulfilling its ambition, becoming as dominant a force on the Web as Microsoft became on the PC. Google isn't just a superior search service anymore. In recent years it has launched a dizzying array of new services and advanced into whole new businesses, from the introductions of its controversial Book Search and the irresistible Google Earth, to bidding for a slice of the wireless-phone spectrum and nonchalantly purchasing YouTube for $1.65 billion. Google has also taken direct aim at Microsoft's core business, offering free e-mail and software from word processing to spreadsheets and calendars, pushing a transformative -- and highly disruptive -- concept known as "cloud computing." According to this plan, users will increasingly store all of their data on Google's massive servers -- a network of a million computers that amounts to the world's largest supercomputer, with unlimited capacity to house all the information Google seeks. The more offerings Google adds, and the more ubiquitous a presence it becomes, the more dependent its users become on its services and the more information they contribute to its uniquely comprehensive collection of data. Will Google stay true to its famous "Don't Be Evil" mantra, using its power in its customers' best interests? Stross's access to those who have spearheaded so many of Google's new initiatives, his penetrating research into the company's strategy, and his gift for lively storytelling produce an entertaining, deeply informed, and provocative examination of the company's audacious vision for the future and the consequences not only for the business world, but for our culture at large.

Googling Security

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Author : Greg Conti
language : en
Publisher: Pearson Education
Release Date : 2008-10-10

Googling Security written by Greg Conti and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-10-10 with Computers categories.

What Does Google Know about You? And Who Are They Telling? When you use Google’s “free” services, you pay, big time–with personal information about yourself. Google is making a fortune on what it knows about you...and you may be shocked by just how much Google does know. Googling Security is the first book to reveal how Google’s vast information stockpiles could be used against you or your business–and what you can do to protect yourself. Unlike other books on Google hacking, this book covers information you disclose when using all of Google’s top applications, not just what savvy users can retrieve via Google’s search results. West Point computer science professor Greg Conti reveals the privacy implications of Gmail, Google Maps, Google Talk, Google Groups, Google Alerts, Google’s new mobile applications, and more. Drawing on his own advanced security research, Conti shows how Google’s databases can be used by others with bad intent, even if Google succeeds in its pledge of “don’t be evil.” Uncover the trail of informational “bread crumbs” you leave when you use Google search How Gmail could be used to track your personal network of friends, family, and acquaintances How Google’s map and location tools could disclose the locations of your home, employer, family and friends, travel plans, and intentions How the information stockpiles of Google and other online companies may be spilled, lost, taken, shared, or subpoenaed and later used for identity theft or even blackmail How the Google AdSense and DoubleClick advertising services could track you around the Web How to systematically reduce the personal information you expose or give away This book is a wake-up call and a “how-to” self-defense manual: an indispensable resource for everyone, from private citizens to security professionals, who relies on Google. Preface xiii Acknowledgments xix About the Author xxi Chapter 1: Googling 1 Chapter 2: Information Flows and Leakage 31 Chapter 3: Footprints, Fingerprints, and Connections 59 Chapter 4: Search 97 Chapter 5: Communications 139 Chapter 6: Mapping, Directions, and Imagery 177 Chapter 7: Advertising and Embedded Content 205 Chapter 8: Googlebot 239 Chapter 9: Countermeasures 259 Chapter 10: Conclusions and a Look to the Future 299 Index 317

How Google Changed The World

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Author : Virginia Scott
language : en
Publisher:
Release Date : 2009-01-01

How Google Changed The World written by Virginia Scott and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-01 with categories.

It s the Universal dream start a company, make a fortune, and retire early. Google founders Larry Page and Sergey Brin struck gold with their search engine. That vein of gold just gets richer and richer.How did these young men and their company become so successful so quickly? How did they influence the world to such a degree that the name of their company and the act of using their search engine become a household word? How did they gain the attention of over half of the people in the world searching for information, leaving their competitors in the dust? These are some of the questions this book answers.What started as a graduate school project with the goal of perfecting how people search for information on the World Wide Web grew into a company that shook not only the world of search but dramatically changed the worlds of advertising and communication. It changed the lives of those who use Google and who depend on it for research, news, quick answers, shopping, communication, and collaboration. It has even changed how we are able to view and explore our entire planet as we marvel at and take advantage of the satellite images provided by Google Earth. No one can deny: Google has changed the world.