How Not To Start A Backpack Company Goruck
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How Not To Start A Backpack Company
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Author : Jason McCarthy
language : en
Publisher: Goruck Media
Release Date : 2020-09-09
How Not To Start A Backpack Company written by Jason McCarthy and has been published by Goruck Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-09 with categories.
Business, war, love and a world traveling chocolate lab named Java all converge on a 10,000 mile road trip taken by a former Green Beret trying to build something meaningful in America - but not yet knowing how to do it. Great businesses don't always have great starts. In the summer of 2010, Green Beret Jason McCarthy was going through a divorce, separating from the military, and struggling with money issues. He used his new company GORUCK as an excuse to drive to all lower 48 states with his dog Java, to meet people and get into adventures, while searching for how to rebuild in America. How Not To Start A Backpack Company is about losing your way, losing the love of your life, and finding your way back to both - the hard way. It's an intimate and raw look at the personal struggles that almost killed GORUCK long before it became a $100 million company. And above all, it's a story of the importance of chasing your dreams with everything you got, no matter the cost. Direct from Jason: In between years at Georgetown's McDonough School of Business, I decided not to pursue a traditional internship path. Instead, I drove around the county to all 48 contiguous states with my dog Java to pursue what was little more than a hobby at the time: GORUCK. I lost a bunch of money, didn't sell any backpacks, and everyone else who came with me left, but I had a great front row seat to watch my life burn down before my very eyes. The silver lining was that this trip became instrumental in turning things around because I was motivated to not live in flames. This is not a traditional business or entrepreneurship book. There are a lot of pictures of the early days, a few pages from the original business plan (that I threw away), a journal I kept along the road that I never published, email exchanges with my then almost ex-wife, and some cautionary tales ... hell, it's almost one enormous cautionary tale. But above all I hope my story inspires others to NOT wait for the perfect time to follow their dreams, but just to get going and figure it out on the move. -JJM
How Not To Start A Backpack Company Goruck
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Author : Jason Mccarthy
language : en
Publisher:
Release Date : 2020-06-15
How Not To Start A Backpack Company Goruck written by Jason Mccarthy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-15 with Health & Fitness categories.
How Not To Start A Backpack Company - A Journal, by Jason McCarthy, Founder of Goruck / DRAFT V5D .........................................................................................................................................................................
The Comfort Crisis
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Author : Michael Easter
language : en
Publisher: Rodale Books
Release Date : 2021-05-11
The Comfort Crisis written by Michael Easter and has been published by Rodale Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-11 with Self-Help categories.
“If you’ve been looking for something different to level up your health, fitness, and personal growth, this is it.”—Melissa Urban, Whole30 CEO and New York Times bestselling author of The Book of Boundaries “Michael Easter’s genius is that he puts data around the edges of what we intuitively believe. His work has inspired many to change their lives for the better.”—Dr. Peter Attia, #1 New York Times bestselling author of Outlive Discover the evolutionary mind and body benefits of living at the edges of your comfort zone and reconnecting with the wild—from the author of Scarcity Brain, coming in September! In many ways, we’re more comfortable than ever before. But could our sheltered, temperature-controlled, overfed, underchallenged lives actually be the leading cause of many our most urgent physical and mental health issues? In this gripping investigation, award-winning journalist Michael Easter seeks out off-the-grid visionaries, disruptive genius researchers, and mind-body conditioning trailblazers who are unlocking the life-enhancing secrets of a counterintuitive solution: discomfort. Easter’s journey to understand our evolutionary need to be challenged takes him to meet the NBA’s top exercise scientist, who uses an ancient Japanese practice to build championship athletes; to the mystical country of Bhutan, where an Oxford economist and Buddhist leader are showing the world what death can teach us about happiness; to the outdoor lab of a young neuroscientist who’s found that nature tests our physical and mental endurance in ways that expand creativity while taming burnout and anxiety; to the remote Alaskan backcountry on a demanding thirty-three-day hunting expedition to experience the rewilding secrets of one of the last rugged places on Earth; and more. Along the way, Easter uncovers a blueprint for leveraging the power of discomfort that will dramatically improve our health and happiness, and perhaps even help us understand what it means to be human. The Comfort Crisis is a bold call to break out of your comfort zone and explore the wild within yourself.
Building The Elite
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Author : Jonathan Pope
language : en
Publisher:
Release Date : 2021-06-15
Building The Elite written by Jonathan Pope and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-15 with categories.
Stealing Genius
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Author : Steve Miller
language : en
Publisher: Sound Wisdom
Release Date : 2022-05-17
Stealing Genius written by Steve Miller and has been published by Sound Wisdom this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-17 with Business & Economics categories.
Improvement is not innovation…and innovation is essential if your aim is to survive in today’s business environment. Stealing Genius lays the foundation for a dramatic, and long-overdue, shift in 21st-century strategic marketing and branding. Most executives and decision-makers are now focused on improving what they already have. They want better versions of the products and services they know about or understand. However, fixating on improvement in today’s world is a dangerous path—one that ultimately leads to commoditization and irrelevance. Targeting your time, attention, and resources on innovation, by contrast, means identifying something that does not exist right now in any form—something that will create a powerful, uncopyable experience for your target customer. In order to be successful both today and in the future, you need to separate yourself from the competition by practicing the breakthrough principle of Adaptive Innovation—what Steve Miller calls Stealing Genius™. How? By delivering an experience that the competition either cannot or will not attempt to copy. This is literally impossible if you stick to what is already familiar to you, because whatever is familiar to you and your customers is likely to be familiar to your competition. You must create a new experience that is unique to you and that fosters a powerful emotional attachment with your target customer. Featuring dozens of real-life case studies from a wide range of industries, Stealing Genius outlines Miller’s proven six-step process for creating an uncopyable experience. You’ll learn how to: Do more than think outside the box—you’ll build a new box completely Identify your “Moose,” the distinctive customer/client profile for which you are hunting Leverage insight from daily experience, personal heroes, and organizations outside your industry to better serve your customers Flip the competition by doing the exact opposite of what those in your industry are currently doing Maximize your strategic innovation by bringing in a Stealing Genius™ facilitator If you are trying to anticipate the crowd’s movement, you might as well be following the crowd. Create a truly original brand experience and start pioneering in your industry by implementing the game-changing process of Stealing Genius™.
Exploring Calvin And Hobbes
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Author : Bill Watterson
language : en
Publisher:
Release Date : 2015-02
Exploring Calvin And Hobbes written by Bill Watterson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02 with COMICS & GRAPHIC NOVELS categories.
"In cooperation with the Billy Ireland Cartoon Library & Museum, The Ohio State University Libraries."
Learning To Breathe Fire
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Author : J.C. Herz
language : en
Publisher: Harmony
Release Date : 2014-06-03
Learning To Breathe Fire written by J.C. Herz and has been published by Harmony this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-03 with Health & Fitness categories.
The absorbing, definitive account of CrossFit's origins, its explosive grassroots growth, and its emergence as a global phenomenon. One of the most illuminating books ever on a sports subculture, Learning to Breathe Fire combines vivid sports writing with a thoughtful meditation on what it means to be human. In the book, veteran journalist J.C. Herz explains the science of maximum effort, why the modern gym fails an obese society, and the psychic rewards of ending up on the floor feeling as though you're about to die. The story traces CrossFit’s rise, from a single underground gym in Santa Cruz to its adoption as the workout of choice for elite special forces, firefighters and cops, to its popularity as the go-to fitness routine for regular Joes and Janes. Especially riveting is Herz’s description of The CrossFit Games, which begin as an informal throw-down on a California ranch and evolve into a televised global proving ground for the fittest men and women on Earth, as well as hundreds of thousands of lesser mortals. In her portrayal of the sport's star athletes, its passionate coaches and its “chief armorer,” Rogue Fitness, Herz powerfully evokes the uniqueness of a fitness culture that cultivates primal fierceness in average people. And in the shared ordeal of an all-consuming workout, she unearths the ritual intensity that's been with us since humans invented sports, showing us how, on a deep level, we're all tribal hunters and first responders, waiting for the signal to go all-out.
The Mission The Men And Me
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Author : Pete Blaber
language : en
Publisher: Penguin
Release Date : 2010-09-07
The Mission The Men And Me written by Pete Blaber and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09-07 with Biography & Autobiography categories.
“A book about the complexities of combat that's just as applicable for dealing with the complexities of business and our personal lives.”—Kevin Sharer, chairman and CEO, Amgen As a commander of Delta Force-the most elite counter—terrorist organization in the world—Pete Blaber took part in some of the most dangerous, controversial, and significant military and political events of our time. Now he takes his intimate knowledge of warfare—and the heart, mind, and spirit it takes to win—and moves his focus from the combat zone to civilian life. In this book, you will learn the same lessons he learned, while experiencing what the life of a Delta Force Operator is like—from the extreme physical and psychological training to the darkest of shadow ops all around the world. From each mission, Pete Blaber has taken a life lesson back with him. You will learn these enlightening lessons as you gain insights into never-before-revealed missions executed around the globe. And when the smoke clears, you will emerge wiser, more capable, and better prepared to succeed in life than you ever thought possible.
80 20 Triathlon
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Author : Matt Fitzgerald
language : en
Publisher: Hachette UK
Release Date : 2018-09-18
80 20 Triathlon written by Matt Fitzgerald and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-18 with Sports & Recreation categories.
A breakthrough program for triathletes -- beginner, intermediate, and advanced -- showing how to balance training intensity to maximize performance -- from a fitness expert and elite coach. Cutting-edge research has proven that triathletes and other endurance athletes experience their greatest performance when they do 80 percent of their training at low intensity and the remaining 20 percent at moderate to high intensity. But the vast majority of recreational triathletes are caught in the so-called "moderate-intensity rut," spending almost half of their time training too hard--harder than the pros. Training harder isn't smarter; it actually results in low-grade chronic fatigue that prevents recreational athletes from getting the best results. In 80/20 Triathlon, Matt Fitzgerald and David Warden lay out the real-world and scientific evidence, offering concrete tips and strategies, along with complete training plans for every distance--Sprint, Olympic, Half-Ironman, and Ironman--to help athletes implement the 80/20 rule of intensity balance. Benefits include reduced fatigue and injury risk, improved fitness, increased motivation, and better race results.
How To Be Your Own Bodyguard
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Author : Nick Hughes
language : en
Publisher:
Release Date : 2017-11-30
How To Be Your Own Bodyguard written by Nick Hughes and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-30 with categories.
A book about self protection from someone who's protected clients for over twenty years in hostile environments. Instead of assuming the fight has already begun the book focuses primarily on awareness and avoidance strategies of the professional bodyguard