Integrated Product Architecture And Pricing For Managing Sequential Innovation
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Integrated Product Architecture And Pricing For Managing Sequential Innovation
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Author : Vish Krishnan
language : en
Publisher:
Release Date : 2015
Integrated Product Architecture And Pricing For Managing Sequential Innovation written by Vish Krishnan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
Science and technology advances drive firms to continually enhance their product's performance and launch sequentially improving offerings. Firms face challenges in marketing such improving products to well informed, forward-looking consumers who anticipate product improvements and seek to delay their purchase timing. Product design, specifically a modular upgradable architecture in which improving and stable subsystems of a product are separated and selectively upgraded, can be a valuable approach for marketers to alleviate consumer concerns about product obsolescence. However, such an architecture-based approach can present new challenges as well, dealing with which requires carefully coordinated cross-functional decision making by the firm. In this paper, we identify and formalize the notion of design inconsistency, which refers to the monopolist firm's inability to commit to future product design architectures. We find that firms experience design inconsistency even when they are able to commit to future prices, and design inconsistency lowers firm profits as well as consumer surplus. We then derive a joint product architecture and pricing approach to solve this problem; this enables an innovating firm to optimally and in a time consistent manner launch modular upgradable products. The modeling and analysis in the paper lends insight into types of markets and products for which modular upgradability is most appropriate, and offers guidelines on making pricing and product design decisions jointly for managing sequential innovation.
Innovation And Strategy
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Author : Rajan Varadarajan
language : en
Publisher: Emerald Group Publishing
Release Date : 2018-06-29
Innovation And Strategy written by Rajan Varadarajan and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-29 with Business & Economics categories.
This volume focuses on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy.
Business Intelligence And Information Technology
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Author : Aboul Ella Hassanien
language : en
Publisher: Springer Nature
Release Date : 2023-07-03
Business Intelligence And Information Technology written by Aboul Ella Hassanien and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-03 with Technology & Engineering categories.
This book constitutes the refereed proceedings of the 2022 International Conference on Business Intelligence and Information Technology (BIIT 2022) held in Harbin, China, during December 17–18, 2022. BIIT 2022 is organized by the School of Computer and Information Engineering, Harbin University of Commerce, and supported by Scientific Research Group in Egypt (SRGE), Egypt. The papers cover current research in electronic commerce technology and application, business intelligence and decision making, digital economy, accounting informatization, intelligent information processing, image processing and multimedia technology, signal detection and processing, communication engineering and technology, information security, automatic control technique, data mining, software development, and design, blockchain technology, big data technology, and artificial intelligence technology.
Creating Values With Operations And Analytics
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Author : Hau Lee
language : en
Publisher: Springer Nature
Release Date : 2022-10-21
Creating Values With Operations And Analytics written by Hau Lee and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-21 with Business & Economics categories.
This book showcases how the latest and most advanced types of analytical modeling and empirical analysis can help to create value in the global supply chain. Focusing on practical relevance, it shares valuable management insights and addresses key issues in operations management (OM), demonstrating how past research has led to various practices and impacts, while also exploring the aspirations of the latest research. It presents current research on various topics such as global supply chain design, service supply chains, product design, responsible supply chains, performance and incentives in operations, data analytics in health services, new business models in the digital age, and new digital technology advances such as blockchain. In addition, it presents practical case studies on the aforementioned topics. Beyond the value of its contents, the book is intended as a tribute to Professor Morris Cohen, who has been a major contributor to advancing the research frontier in operations management and a driving force in shaping the field. Given its scope, the book will appeal to a wide readership, from researchers and PhD students to practitioners and consultants.
Managing Sequential Innovation
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Author : Karthik Ramachandran
language : en
Publisher: ProQuest
Release Date : 2000
Managing Sequential Innovation written by Karthik Ramachandran and has been published by ProQuest this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with categories.
Product Innovation
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Author : David L. Rainey
language : en
Publisher: Cambridge University Press
Release Date : 2008-06-19
Product Innovation written by David L. Rainey and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06-19 with Business & Economics categories.
Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. The purpose of the book is to describe, assess and apply the latest constructs, methods, techniques and processes to enable managers, professionals, and practitioners to be more effective in designing, developing and commercializing new products and services. It provides guidance and support in formulating and executing NPD programs for business practitioners and MBA students. The book is written from an Integrated Product Development (IPD) perspective, linking all aspects of marketing, costing and manufacturing into the development process even before the first prototype is built. It covers the advanced tools necessary to achieve this such as virtual prototyping and fully integrated business systems, and explains the changes needed to organizational structure and thinking.
The Value Of Information Updating In New Product Development
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Author : Christian Artmann
language : en
Publisher: Springer Science & Business Media
Release Date : 2009-04-21
The Value Of Information Updating In New Product Development written by Christian Artmann and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-21 with Mathematics categories.
Managing uncertainty in new product development projects for improved valuation and decision making is one of the most complex and challenging problems in operations management. It is important for any corporation depending on the success of new products and innovations. This work shows how uncertainty can be handled and partly resolved by conducting an information update during the development process. It is one of the first comprehensive models that combine statistical decision theory in form of Bayesian analysis with a real options framework for projects exposed to different sources of uncertainty. The proposed framework makes an important theoretical contribution in addressing this problem, while at the same time being of significant value to managers who face the difficult task of evaluating and managing complex product development projects.
Advances In Production Management Systems Sustainable Production And Service Supply Chains
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Author : Vittal Prabhu
language : en
Publisher: Springer
Release Date : 2013-09-05
Advances In Production Management Systems Sustainable Production And Service Supply Chains written by Vittal Prabhu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-05 with Computers categories.
The two volumes IFIP AICT 414 and 415 constitute the refereed proceedings of the International IFIP WG 5.7 Conference on Advances in Production Management Systems, APMS 2013, held in University Park, PA, USA, in September 2013. The 133 revised full papers were carefully reviewed and selected for inclusion in the two volumes. They are organized in 4 parts: sustainable production, sustainable supply chains, sustainable services, and ICT and emerging technologies.
Product Innovation Management
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Author : Stefano Biazzo
language : en
Publisher: Springer Nature
Release Date : 2021-07-02
Product Innovation Management written by Stefano Biazzo and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-02 with Business & Economics categories.
This book offers new insights into the complex set of activities and decisions of product innovation management. It provides concepts, methods, and tools that can help accelerate the introduction of successful products to the market in an increasingly competitive and changing business landscape. It also offers examples and case studies, and it is the result of more than 20 years of study, research, and consulting carried out by the two authors in the field of innovation management. The book discusses the demanding challenges of product innovation and offers practitioners guidance on how to respond to these challenges. It presents a three-level framework (the “innovation pyramid”), which reflects the core components of a firm’s innovation capability: first, intelligence - absorbing information and knowledge from the outside world by looking beyond the familiar territories of the current market, technology, and customers; second, discovery - exploring opportunities for innovation through creative ideation and technology experimentation; and third, development - transforming opportunities into profitable new products and services.
Effects Of It On Enterprise Architecture Governance And Growth
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Author : Cavalcanti, José Carlos
language : en
Publisher: IGI Global
Release Date : 2014-09-30
Effects Of It On Enterprise Architecture Governance And Growth written by Cavalcanti, José Carlos and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-30 with Computers categories.
As technology continues to evolve in organizations, it is vital to understand the impact that these advances will have on different aspects of the business environment as well as the opportunity for further improvement. Effects of IT on Enterprise Architecture, Governance, and Growth explores the influence of emerging technology on different viewpoints associated with contemporary enterprise. Emphasizing an interdisciplinary approach to the comprehension of organizational structure and dynamics, this book is an inclusive reference source for enterprise analysts, business managers, and IT managers, as well as upper-level students interested in a new framework for understanding business enterprise in the new digital era.