Leisure Service Consumer Behavior
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Leisure Service Consumer Behavior
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Author : Johnny Ch LOK
language : en
Publisher:
Release Date : 2020-11-25
Leisure Service Consumer Behavior written by Johnny Ch LOK and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-25 with categories.
How to psychological method to predict travel behavioural consumption. On the psychological view point, I think individual traveler's character will have those kind of personal characteristics. First, simplicity searchers value above everything ease not transparency in their travel planning and holiday making, and are willing to avoid having to go through extensive research. Second, cultural purists use their travel as an opportunity to immerse themselves in an unfamiliar looking to break themselves entirely from their home lives and engage. Sincerely with a different way of living. Third, social capital seekers understand that to be well travelled is a personal quality, and their choices are shaped by their desire to take maximum of social reward from their travel. They will exploit the potential of digital media to enrich and inform their experiences, and structure their adventures always keeping in mind they are being watched by online audiences. Finally, reward hunters seek a return on the investment who make in their busy , high-achieving lives. Linked in part to the growing trend of wellness, including both physical and mental self improvement who seek truly extraordinary and often indulgent or luxurious' must have experiences. Why needs to know the personal character of individual traveler's characteristics. Because if travel agents could feel which kinds of individual traveler's character, then who can predict which kind of travel package to design to them more easily. For example, how to determine future travel behaviour from past travel experience and perceptions of risk and safety? We need to concern that the influences of past international travel experience, types of risk associated with international travel and the overall degree of safety feeling during international travel on individual's travelling experiences likelihood of travelling to various geographic regions on their next international vacation trip or avoidance of those regions, due to perceived risk. Because individual traveler's experience of safety risk degree to the countries, it will influence who chooses to go to the countries/country to travel again. Why travellers avoid certain destinations are as relevant decision making as why who choose to go to the country(countries) to travel. Perceptions of risk and safety and travel experiences are likely to influence travel decisions; efforts to predict future travel behaviour can benefit to individual tourist's decision making. As Weber & Bottorn (1989) defined risky decision is as "choices among alternatives that can be described by prodability distributions over possible outcomes" (p.114). Some psychologists judge subjective perceptions of physical reality, i.e. image of a particular tourist destination, whereas value judgement refers to the way individual rank destinations according to whose attributes. i.e. attractiveness, safety, risk etc. factors to form on overall image. So, if the individual traveler had unhappy and worried and unsafe experiences to go to where the place(country) to travel during whose vacation time before. Then, this negative travel experience will influence who is afraid to go to the place ( country) to travel again. Risk of place, country, destination or region means the danger is relatively high to the place, ie. increasing in airplane accidents, crime or terrorist activity targeting citizens of potential traveler's nationality or the probability of occurrence is great , ie. recent occurrences involving travel regions/destinations under consideration or effective actions to control consequences exist. i.e. selecting safe regions and destinations, taking extra precautions when traveling to risky destinations. These risk factors will influence the individual traveler who chooses to cancel travel plan to go to the country again.
Learning Leisure And Service Consumer Behavior
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Author : John Lok
language : en
Publisher:
Release Date : 2023-06-24
Learning Leisure And Service Consumer Behavior written by John Lok and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-24 with categories.
This book is a business psychological teaching book. This book aims to indicate some sample different kinds of client individual psychological emotion challenges to give opinions to let these businesses how to solve these psychological challenges and how to attract clients' concerning to their products or services. Also, I shall explain how to use psychological methods to predict clients' emotion in order to attract more clients to choose to use these businesses' services or buy these businesses' products. These product or service businesses include space exploration relative product, natural energy resource product, environment pollution product, road transportation design service, airline fuel product, travel agent service, education service etc. I feel any businesses can keep longer time to grow up if businessmen can know how to use psychological methods to predict their clients' positive emotions. I shall give my opinions to answer how to predict these businesses' client emotion, such as how Disney can attract more visitors; how to predict clients' emotion to consume space travel entertainment and/or space relative products; how to increase student numbers, how to predict travel individual's travel destination choice etc. client psychological choice behaviors. I write this book aim to let readers to raise knowledge how to predicts service industries consumers needs and research what factors can influence their needs change. The first market concerns travel industry: How to predict future travel behaviour from past travel behaviour for travel agents benefits. I shall indicate how to predict travel behavioural consumption from psychology view and computer statistic both view points and qualitative of travel behavioural method to achieve how to operate travel business more successfully. The second market concerns school education industry. I shall indicate what the factors can influence the final grades of academic students. I shall give examples to explain why these factors can influence the final grades to be bad of academic students easily. Those factors include: tutoring method factor, class attendance and academic performance factor, drinking and academic motivation factor, the link between sleep quantity and academic performance factor, the relationship between physical fitness and academic performance factor, the relationship between student's learning style and academic performance factor as well as the relationship between time management and academic performance total seven factors. The third market concerns outsourcing either manufacturing or service strategy. Although, nowadays, outsourcing is popular strategy to any global organizations. But they neglect outsourcing strategy has also disadvantages. I shall explain why outsourcing strategy can bring benefits to some organizations, but it can also bring disadvantages to some organizations. I shall indicate evidences to explain what the reasons are not right when the organizations choose outsourcing strategy. I shall explain why any organizations need to analyze their situations whether are suitable to apply outsourcing strategy to operate their management, before they decide to make outsourcing strategy.
Consumer Psychology Of Tourism Hospitality And Leisure
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Author : Arch G. Woodside
language : en
Publisher: CABI
Release Date : 2001
Consumer Psychology Of Tourism Hospitality And Leisure written by Arch G. Woodside and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
This book is based on papers given at the 2nd Symposium on Consumer Psychology of Tourism, Hospitality and Leisure (CPTHL) in Vienna in July 2000. The Symposium comprised papers reflecting the progress in consumer psychology theory and research. The Vienna Symposium put special emphasis on consumer decision making for evaluating choice alternatives in tourism, leisure, and hospitality operations. The reports have been arranged into five major compartments.
The Psychology Of Leisure Travel
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Author : Edward J. Mayo
language : en
Publisher:
Release Date : 1981
The Psychology Of Leisure Travel written by Edward J. Mayo and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Travel categories.
Sport Consumer Behaviour
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Author : Daniel C Funk
language : en
Publisher: Taylor & Francis
Release Date : 2022-08-02
Sport Consumer Behaviour written by Daniel C Funk and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-02 with Business & Economics categories.
Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Combining theory and cutting-edge research with practical guidance and advice, it helps students and industry professionals become more effective practitioners. Written by three of the world’s leading sports marketing academics, the book covers all the key topics in consumer behaviour, including: • user experience and service design • segmenting consumer markets, building profiles, and branding • decision-making and psychological consequences • consumer motivation, constraints, and personalities • service quality and customer satisfaction • sociocultural and technological advancements influencing consumption This updated edition includes expanded coverage of key emerging topics such as technology (from streaming apps to wearables), e-sports and gamification, consumer research, brand architecture, consumer decision making, and fan attitudes. Including international examples throughout, it helps the reader to understand customer motivation and how that drives consumption and how design-relevant factors influence user experiences and can be used to develop more effective marketing solutions. This book is an invaluable resource for anyone involved in the sport, recreation, and events industries, from students and academics to professional managers. An accompanying eResource provides quizzes exclusively for instructors to assist student learning.
Consumer Psychology Of Tourism Hospitality And Leisure
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Author : Margaret Ann MacLean
language : en
Publisher:
Release Date : 2018-12
Consumer Psychology Of Tourism Hospitality And Leisure written by Margaret Ann MacLean and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12 with Business & Economics categories.
Nowadays, consumers seek to experience extraordinary and personalized services. In the case of tourism, leisure, and hospitality, consumers desire to visit unique and unusual places. They aim to undertake unusual activities. Each consumer is a different personality, and everybody's reaction to services provided by hotels is different. The process of enhancing this alignment of the consumer's vision with the potential of each leisure service provider has recently developed into a study called "Consumer Psychology of Tourism, Hospitality, and Leisure." To attract new consumers and retain existing customers in tourism and hospitality, knowledge of consumer psychology is a key factor. Marketing professionals and managers have become interested in understanding consumer psychology and behavior. Knowledge regarding consumers' feelings, thoughts and behavior is the root of this growing interest as it assists them in predicting and influencing consumers positively. This is best achieved by taking a detailed and scientific approach to managing the consumers. To tap into everyone's creativity for achieving a common goal can be a daunting task, which is precisely what has given room for the development of analyzing the different behaviors into a complete field in itself. This book will trace how the term "consumer psychology and behavior" developed from a theoretical concept to a practical one. There is a plethora of information out there on the understanding of consumer psychology, but each situation demands a customized approach. This is what the book will be identifying. As defined in this book, consumer psychology is the story of reasons people purchase products and services. It combines several factors that affect consumer behavior to get a clear picture of how the differences in perspective can be utilized. At the same time, the book will offer very clear insight on the perceptions that can be worked upon for change, which will eventually drive the profitability of hospitality industry. The subject matter of this book starts by establishing a clear picture of consumer psychology of tourism. The education of this approach will contribute to widening the understanding of consumer attitude and emotion processing, defining the consumer's experience in tourist's destinations. Real-life case studies will support this. Next, the focus will be on a classification of tourists. Further, the concept of consumer experience and satisfaction will be explained. This section will also present the existing areas of improvement and challenges included under the various segments. Towards the end, a comprehensive detail of the effects of holidays on tourist's behavior and cross cultures and consumer psychology will be covered. Studying consumer psychology in tourism, leisure, and hospitality with help to recognize the areas where the guest is unhappy or dissatisfied and how losing a loyal customer can be in turn reverted. Above is a very simple anecdote of the knowledge of consumer psychology and behavior while a complete study has much more to offer. I look forward to the reader achieving value-based results by using the methodologies prescribed in the book. Any constructive criticism and the feedback would be most welcome. Book jacket.
Consumer Behaviour In Hospitality And Tourism
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Author : Saurabh Kumar Dixit
language : en
Publisher: Taylor & Francis
Release Date : 2021-09-15
Consumer Behaviour In Hospitality And Tourism written by Saurabh Kumar Dixit and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-15 with Business & Economics categories.
Consumer behaviour includes individual decision-making (IDM). IDM has implications in customer satisfaction, loyalty, and other behavioural intentions toward the organisations’ products and services. Consumer Behaviour in Hospitality and Tourism targets to study consumers and tourists in different leisure and touristic places such as hotels, convention centres, amusement parks, national parks, and the transportation sector. The aim of this book is to provide a broad view of novel topics and presents the current scenario in the hospitality and business arena. This edited volume has seven chapters and each chapter addresses varied themes relating to consumer behaviour, ranging from sustainable tourism, environmental issues, and green tourism to the impact of hotel online reviews using social media. It will be of great interest to researchers and scholars interested in Consumer Behaviour, Hospitality, and Tourism. The chapters in this book were originally published as a special issue of the Journal of Global Scholars of Marketing Science.
Does Product And Leisure Consumer Consume Behavioral Difference
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Author : Johnny Ch LOK
language : en
Publisher: Independently Published
Release Date : 2018-11-16
Does Product And Leisure Consumer Consume Behavioral Difference written by Johnny Ch LOK and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-16 with categories.
ChapterOneFactors influence US tourism consumer behaviorNowadays, tourism industry is every country's main leisure income. Every country will need have itself unique tourism features to attract travellers to go to travel easily. So, attractive unique tourism features can persuade different countrues travellers choose to go to itself country to travel more easily. I shall recommend what factors can influence global travelling consumers choose to go to US travel more easily. The travelling strategies can attempt to be implemented as below: Firstly, US tourism leisure providers ( travel agents) need to know what different countries' tourism consumers why and how to persuade them to feel US anywhere places are valuable to go to travel, what can attract them in these places, for Chinese travellers case example, what Chinese like to play when they choose to go to any one of the US domestic travelling placs. So, the US tourism leisure providers need to define the Chinese tourism consumers' tourism acts, attitude and travelling decisions regarding choosing, buying and consuming tourism products and tourism services and also its past consumer tourism reaction. Due to different countries' tourism consumers who have different tourism leisure needs, e.g. Chinese young age travellers prefer to choose to tourism package arrangement, who only like to buy air tickets and arrange their travelling journeys, e.g. they can choose where they will live and anywhere they choose to travel. So, US tourism service providers only concentrate on introducing anywhere US places valuable to let them to travel, calculating every journey transportation cost, and living and eating cost to let Chinese young tourism consumers to know. Otherwise, Chinese old age tourism consumers prefer to the US tourism service providers can arrange whole tourism journey to help them to reduce their worries about paying how much rent to live hotels, transportation costs in US anywhere journeys. Due to US is a large area country, many Chinese will feel worry about how to catch the bus, ferry, domestic air place, taxt, train, tram etc. transportation to go to any US domestic tourism places to pay the cheaper cost as well as how to find the reasonable price of hotels to live as well as how to choose the most valuable travelling places to travel and US anywhere touism places can be exciting and comfortable and enjoyable tourism leisure feeling in their whole US tourism journeys.In special, the Chinese old age tourism consumers must consider above these challenges, they must need the US tourism leisure provider ensures to help them to arrange all their US tourism journey needs, then they will reduce worry to choose who is the best tourism leisure service provider if the US travel service provider can solve above all challenges for their US domestic journeys. So, the US doemstic tourism leisure arrangement service market competition is serious. Every US domestic tourism leisure provider needs have unique travelling leisure arrangement to attract them.
Performance Measurement And Leisure Management
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Author : Konstantinos Alexandris
language : en
Publisher: Routledge
Release Date : 2013-09-13
Performance Measurement And Leisure Management written by Konstantinos Alexandris and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-13 with Business & Economics categories.
The issue of performance measurement in the leisure industry is increasingly important, from both theoretical (academic) and applied (practitioner) perspectives. Managers need accurate indications of how their organisations are performing, to inform their decisions. Policymakers need an evidence base for their decisions regarding public leisure services. Students and researchers in leisure management are increasingly turning their attention to the principles and evidence of performance measurement, as an aid to management decision-making. The chapters in this text each present a different case study of performance measurement. They cover a wide range of sectors in the leisure industry including public recreation centres, theme parks, play facilities, sport organisations, hospitality, and the Olympic Games. The evidence from these cases covers examples from three different continents and five different countries. All the chapters report empirical research and all the cases explore managerial implications. However, results are presented with clearly explained statistical analysis, which can be easily understood by a non-academic audience. The book will be useful for leisure management students, researchers and practitioners. The chapters provide both reviews of the relevant literature and propose new measurement models based on original data. This book was previously published as a special issue of Managing Leisure.
Consumer Behavior In Travel And Tourism
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Author : Kaye Sung Chon
language : en
Publisher: Routledge
Release Date : 2012-10-12
Consumer Behavior In Travel And Tourism written by Kaye Sung Chon and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-12 with Business & Economics categories.
Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, professors, and researchers in the field up-to-date insight and information on trends, happenings, and findings in the international hospitality business arena. A great resource for educators, this book is complete with learning objectives, concept definitions, and even review questions at the end of each chapter. From this book, readers will understand and learn the needs and preferences of tourists and how to investigate the process of destination and product selection to help provide customers with products and services that will best meet their needs. In today's highly competitive business environment, understanding travel behavior is imperative to success. Consumer Behavior in Travel and Tourism brings together several studies in one volume, representing the first attempt to explore, define, analyze, and evaluate the consumption of tourist and travel products. This guide offers essential research strategies and methods that enables readers to determine the wants and needs of tourists, including: discussing and evaluating the main factors that affect consumer behavior in travel and tourism, such as travel motivation, destination choice, and the consequent travel behavior exploring the various decision-making processes of consumers that leads to consequent destination choices through case study analysis and marketing suggestions determining customer expectations of products through a variety of research techniques in order to find ways of improving satisfaction examining selected research tools, such as product positioning and repositioning and using perceptual maps, to evaluate the market implications of using qualitative and/or quantitative research techniques detecting and analyzing the relative roles individual, environmental, socioeconomic, and demographic factors play in choosing travel destinations Full of detailed charts and graphs, Consumer Behavior in Travel and Tourism illustrates key points to give you a better understanding of important facts and findings in the field.