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Managing Export Entry And Expansion

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Managing Export Entry And Expansion

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Author : Phillip Rosson
language : en
Publisher: Praeger
Release Date : 1987-03-04

Managing Export Entry And Expansion written by Phillip Rosson and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987-03-04 with Business & Economics categories.

Small-and medium-sized manufacturing firms are commonly acknowledged to be the driving force in economic development. Oftentimes, the most crucial decision affecting their future growth is whether to expand into foreign markets, a decision that is inextricably linked to the method of market entry. Managing Export Entry and Expansion brings together prominent researchers representing ten countries to examine the most important issues related to how and why firms expand overseas. Presenting empirical studies conducted in the 1980's a time of sharp change in international trade, the contributors describe exporting as it is practiced by companies at different stages of development in different industries, and to and from different countries. In addition, the strategies discussed for achieving the best exporting results can be implemented by firms and by those responsible for stimulating exports, such as government and trade associations.

An Export Decision Pattern

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Author : Phillip Donald Grub
language : en
Publisher:
Release Date : 1968

An Export Decision Pattern written by Phillip Donald Grub and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1968 with categories.

International Marketing And Export Management

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Author : Gerald S. Albaum
language : en
Publisher: Pearson Education
Release Date : 2008

International Marketing And Export Management written by Gerald S. Albaum and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.

This book comprehensively covers both international marketing and export management. The focus is on marketing decisions and management processes involved in exporting.

Entry Strategies For International Markets

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Author : Franklin R. Root
language : en
Publisher: John Wiley & Sons
Release Date : 1998-10-23

Entry Strategies For International Markets written by Franklin R. Root and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-10-23 with Business & Economics categories.

Sage Advice on Going Global Root's perspective is extremely insightful, and clearly the work of one who knows his topics from personal experience. It encapsulates what some of us have taken decades to learn through trial and error. --Larry D. Bouts, president, International Division, Toys-R-Us, Inc. The North American Free Trade Agreement, the new European common market, and the opening of Eastern Europe--among other recent geopolitical developments--have created unprecedented opportunities for American companies seeking to enter foreign markets. This guide offers executives practical advice, recently updated and expanded, on deciding which markets to enter, choosing a product for international distribution, designing an entry strategy, and developing an effective international marketing plan.

Foreign Entry Decision And Global Export Business Foreing Market Decisions

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Author : Newman Enyioko
language : en
Publisher: GRIN Verlag
Release Date : 2021-01-21

Foreign Entry Decision And Global Export Business Foreing Market Decisions written by Newman Enyioko and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-21 with Business & Economics categories.

Seminar paper from the year 2020 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 4.5, , course: Management Sciences // Marketing, language: English, abstract: This paper examined issues surrounding foreign entry decisions. Essentially, the paper determined why and how a company makes a decision to enter a foreign market. The study was descriptive and data were sourced from various books, trade journals, publications and internet sites etc. The study revealed that foreign market entry strategy is an important strategic decision for international business units. The choice of foreign market entry strategy is to be made very cautiously as it has long-term implications, and it cannot be easily reversed. The study found that the future growth of international business unit depends upon the right mode of entry into foreign market. As revealed in the study there are three main modes of entry into foreign market namely: Trade mode, investment mode and contractual entry mode. In trade route, the entry in foreign market is made through exports. In investment mode, the subsidiary units are set up in the foreign market. This mode is also called foreign direct investment mode. In contractual entry mode, technological collaboration agreements are made with the business units of host nation. In this mode, technical skills/managerial skills are provided by business unit in parent country to business units in host country. Besides these three main strategies for entry into foreign markets. The choice of the appropriate strategy depends upon various factors like availability of resources, level of risk, tariff and non-tariff barriers imposed by other nations, transportation cost, infrastructure facilities, vision of management, restrictions on inflow/outflow of foreign investment. A key conclusion in the study is that there are different motives for an entry on a foreign market. The different motives that are stated in the study have common denominator which is that they can all lead to increased profit in the long run. The study suggests that in order to make an effective foreign market entry decision, firms and international business practitioners should apply the foreign-market-entry-model. They should also highlight those factors that have been found to be of most importance while entering a foreign market.

Export Now

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Author : Frank Lavin
language : en
Publisher: John Wiley & Sons
Release Date : 2011-06-24

Export Now written by Frank Lavin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-24 with Business & Economics categories.

Learn how your business can tap into foreign markets In Export Now, two international business experts reveal the secrets to taking your company global. Offering a real-life strategy that businesses of any size can use to expand their reach around the world, this book is the ultimate guide to identifying, evaluating, and profiting from global opportunities. Essential reading for any company looking to expand abroad, the book explains the five essentials of international growth. All businesses know they need to get into new markets, but the lack of familiarity, the cultural and language gaps, and the differences in business practices can be intimidating—this book solves these problems, giving you everything you need to grow. The ultimate handbook for any business looking to go global Explains the five essentials of international expansion Written by two experts with years of experience building global businesses around the world Guiding you through the how to's of going global, Export Now is your one-stop resource for expanding your business overseas.

International Marketing And Export Management

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Author : Gerald Albaum
language : en
Publisher: Pearson Higher Ed
Release Date : 2016-06-07

International Marketing And Export Management written by Gerald Albaum and has been published by Pearson Higher Ed this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-07 with Business & Economics categories.

International Marketing and Export Management offers an accessible text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Global Marketing

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Author : Johny K. Johansson
language : en
Publisher: McGraw-Hill/Irwin
Release Date : 1997

Global Marketing written by Johny K. Johansson and has been published by McGraw-Hill/Irwin this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Export marketing categories.

Part I Fundamentals Chapter 1 Globalizing Marketing Chapter 2 Theoretical Foundations Chapter 3 Cultural Foundations Part II Foreign Entry Chapter 4 Researching Country Attractiveness Chapter 5 Export Expansion Chapter 6 Licensing, Strategic Alliances, FDI Part III Local Marketing Chapter 7 Localizing Marketing Basics, Segmentation and Positioning Chapter 8 Local Marketing in Mature Markets Chapter 9 Local Marketing in New Growth Markets Chapter 10 Local Marketing in Emerging Markets Part IV Global Management Chapter 11 Global Products Chapter 12 Global Services Chapter 13 Global Pricing Chapter 14 Global Distribution Chapter 15 Global Advertising Chapter 16 Global Promotion, Direct Marketing, and Personal Selling Chapter 17 Organizing for Global Marketing Appendix: Global Marketing Planning.

Managing Export Entry And Expansion

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Author : Philip J. Rosson
language : en
Publisher: Praeger
Release Date : 1987-03-04

Managing Export Entry And Expansion written by Philip J. Rosson and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987-03-04 with Business & Economics categories.

Managing Exports

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Author : Frank Reynolds
language : en
Publisher: John Wiley & Sons
Release Date : 2003-03-14

Managing Exports written by Frank Reynolds and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-03-14 with Business & Economics categories.

Provides practical easy-to-implement advice on how to comply with the latest rules and regulations. Shows how to recoup money spent on duty drawbacks. Shows how to get around trade barriers in foreign countries. Shows how to use the internet and other technologies to reduce the cost of exporting. Provides insights into reducing export risk exposures.

Managing Export Entry And Expansion

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