Marketing De M Dia Social 2019 2020 E Al M
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Ictr 2023 6th International Conference On Tourism Research
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Author : Dr Eirini Vlassi
language : en
Publisher: Academic Conferences and publishing limited
Release Date : 2023-06-08
Ictr 2023 6th International Conference On Tourism Research written by Dr Eirini Vlassi and has been published by Academic Conferences and publishing limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-08 with Business & Economics categories.
Marketing Innovation Strategies And Consumer Behavior
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Author : Barbosa, Belem
language : en
Publisher: IGI Global
Release Date : 2024-04-09
Marketing Innovation Strategies And Consumer Behavior written by Barbosa, Belem and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-09 with Business & Economics categories.
In today's fast-paced global marketplace, businesses grapple with the relentless demand for innovation in marketing strategies. The landscape is ever-evolving, driven by digital advancements and shifting consumer behaviors, leaving companies scrambling to stay relevant. Academic scholars, educators, and managers face a formidable challenge: deciphering the complex web of trends and technologies shaping modern marketing while equipping themselves with actionable strategies to thrive in this dynamic environment. By delving into topics ranging from digital marketing and sustainability initiatives to data analytics and emerging technologies, Marketing Innovation Strategies and Consumer Behavior equips readers with the tools they need to survive and thrive in the modern marketplace. Its emphasis on real-world case studies ensures practical relevance, while its theoretical underpinnings offer a solid foundation for academic inquiry. This book is an indispensable resource for scholars seeking to deepen their understanding of marketing innovation, providing actionable insights and strategic frameworks to navigate the complexities of the digital age with confidence and agility.
11th European Conference On Social Media
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Author : Dr Panagiotis Fotaris
language : en
Publisher: Academic Conferences and publishing limited
Release Date : 2024-05-30
11th European Conference On Social Media written by Dr Panagiotis Fotaris and has been published by Academic Conferences and publishing limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-30 with Computers categories.
These proceedings represent the work of contributors to the 11th European Conference on Social Media (ECSM 2024), hosted by the University of Brighton, UK on 30-31 May 2024. The Conference and Programme Chair is Dr Panagiotis Fotaris from the University of Brighton. ECSM is now a well-established event on the academic research calendar and now in its 11th year the key aim remains the opportunity for participants to share ideas and meet the people who hold them. The scope of papers will ensure an interesting two days. The subjects covered illustrate the wide range of topics that fall into this important and ever-growing area of research.
Promoting Value Creation Through Organizational Effectiveness And Development
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Author : González-Torres, Thais
language : en
Publisher: IGI Global
Release Date : 2024-01-07
Promoting Value Creation Through Organizational Effectiveness And Development written by González-Torres, Thais and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-07 with Business & Economics categories.
Organizational effectiveness represents the net satisfaction of all stakeholders involved in the process of efficiently gathering and transforming inputs into outputs. Thus, the expected outcomes of organizational effectiveness include proximal, intermediate, and distal or organizational performance outcomes. Furthermore, key literature acknowledges that being effective at the organizational level is critical in accelerating organizational development, thus helping firms to build their capacity to change and achieve greater effectiveness by developing, improving, and reinforcing strategies, structures, and processes. Promoting Value Creation Through Organizational Effectiveness and Development explores potential theories, practices, new approaches, and research agendas for achieving organizational effectiveness. It discusses the positive practices in organizations to produce desirable changes in organizational effectiveness. Covering topics such as ethnography, organizational social capital, and supply chain efficiency, this premier reference source is an excellent resource for business leaders, entrepreneurs, human resource managers, students and educators of higher education, researchers, and academicians.
Latin American And Iberian Entrepreneurship
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Author : João Leitão
language : en
Publisher: Springer Nature
Release Date : 2022-05-19
Latin American And Iberian Entrepreneurship written by João Leitão and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-19 with Business & Economics categories.
Latin American and Iberian entrepreneurship represents a special kind of innovation, risk-taking, and futuristic business activity based on a common cultural heritage. There has been an increased interest in entrepreneurship related to specific cultural groups, and this edited book will be among the first to provide a Latin American and Iberian perspective to the study of entrepreneurship, thereby acknowledging the role of the Spanish and Portuguese diaspora and language on the global economy. Each chapter will focus on a different aspect of entrepreneurship related to countries within Latin America and Iberia. By combining both geographical groups, the authors aim to provide a better understanding of how Latin culture permeates entrepreneurial business activities.
New Perspectives On Enterprise Decision Making Applying Artificial Intelligence Techniques
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Author : Julian Andres Zapata-Cortes
language : en
Publisher: Springer Nature
Release Date : 2021-06-07
New Perspectives On Enterprise Decision Making Applying Artificial Intelligence Techniques written by Julian Andres Zapata-Cortes and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-07 with Technology & Engineering categories.
This book presents different techniques and methodologies that used to help improve the decision-making process and increase the likelihood of success in sector as follows: agriculture, financial services, logistics, energy services, health and others. This book collects and consolidates innovative and high-quality research contributions regarding the implementation techniques and methodologies applied in different industrial sectors. The scope is to disseminate current trends knowledge in the implementation of artificial intelligence techniques and methodologies in different fields as follows: supply chain, business intelligence, e-commerce, social media and others. The book contents are useful for Ph.D., Ph.D. students, master and undergraduate students, and professional and students in industrial engineering, computer science, information systems, data analytics and others.
Proceedings Of The International Conference On Entrepreneurship Leadership And Business Innovation Icelbi 2022
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Author : Donard Games
language : en
Publisher: Springer Nature
Release Date : 2024-02-10
Proceedings Of The International Conference On Entrepreneurship Leadership And Business Innovation Icelbi 2022 written by Donard Games and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-10 with Business & Economics categories.
This is an open access book.The International Conference on Entrepreneurship, Leadership and Business Innovation (ICELBI) is a pioneer conference on entrepreneurship, leadership, and innovation in the higher education environment that focuses on the research-oriented output from academics and practitioners. The conference’s theme, ‘Fostering university-based entrepreneurship in the digital economy era,’ encourages entrepreneurship activists to become a catalyst for creating creative jobs and increasing economic growth, especially in the digital era.
Community Economy And Covid 19
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Author : Clifford J. Shultz, II
language : en
Publisher: Springer Nature
Release Date : 2022-08-23
Community Economy And Covid 19 written by Clifford J. Shultz, II and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-23 with Social Science categories.
This volume explores the impact of the COVID-19 pandemic on the health, safety, and socioeconomic well-being of community residents of selected countries around the world. It is built on an overarching framework of studying community well-being, applied here to the analyses of one of the most significant crises of our time. Most important are the lessons learned from the experiences in these countries – including insights and recommendations on how to mitigate future pandemics. Building on years of research, each chapter is written by an accomplished scholar with interests and expertise on various assessments of community well-being development in the country of study. The authors share cases and analyses, and highlight failures and successes; they offer sound policy recommendations on how to restore the health, safety, and multidimensional wellness of community residents, and how to decrease the likelihood and impact of future crises. Some of the policy recommendations in this multi-country compendium can be used to assist crisis prevention and recovery, beyond pandemics. The volume shows how the lessons learned and shared from community responses to the pandemic can provide critical and useful policy insights to shape best practices in mitigating other disasters like hurricanes, floods, earthquakes, tornadoes, wars, riots, acts of domestic and international terrorism, weapons of mass destruction and industrial accidents. This is a must-read for researchers across the social sciences, health sciences, and management studies, and for government and non-government professionals involved in community health and well-being.
Institutional Interconnections And Cross Boundary Cooperation In Inclusive Business
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Author : Yoshitaka Okada
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-11-05
Institutional Interconnections And Cross Boundary Cooperation In Inclusive Business written by Yoshitaka Okada and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-05 with Business & Economics categories.
Institutional Interconnections and Cross-Boundary Cooperation in Inclusive Business explores the nature and characteristics of institutional interconnections in inclusive business and how these connections can be developed to help alleviate poverty through business activities in developing countries.
Agritourism For Sustainable Development
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Author : Brighton Nyagadza
language : en
Publisher: CABI
Release Date : 2024-01-29
Agritourism For Sustainable Development written by Brighton Nyagadza and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-29 with Business & Economics categories.
Through the lens of African emerging economies, this text examines empirical studies and the related practices of agritourism. By looking at tourism innovation, entrepreneurship ethics and responsibility of public and private organizational stakeholders, the text promotes an understanding of how radical novel sustainable agritourism might be implemented to help society's living become more sustainable with low usage of material resources, low energy and environmental cost. The book will be of interest to academics and postgraduate students interested in the challenges of sustainable agritourism and African emerging economies.