Marketing Konzeption F R Wellness Kreuzfahrten In Kroatien
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Marketing Konzeption F R Wellness Kreuzfahrten In Kroatien
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Author : Aleksandar Lukin
language : de
Publisher: diplom.de
Release Date : 2003-03-24
Marketing Konzeption F R Wellness Kreuzfahrten In Kroatien written by Aleksandar Lukin and has been published by diplom.de this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-03-24 with Business & Economics categories.
Inhaltsangabe:Problemstellung: Der Autor der Diplomarbeit möchte mit dieser Marketing-Konzeption eine Möglichkeit aufzeigen, wie ein neues Produkt bei einem beliebigen Reiseveranstalter in einem neuen Markt eingeführt werden könnte. Diese Diplomarbeit basiert dabei auf drei tragenden Säulen, die sich gegenseitig ergänzen und überschneiden. Die erste der tragenden Säulen dieser Konzeption ist der Bereich der kroatischen Küste, an der die Konzeption beispielhaft realisiert werden könnte. Die Tourismusverantwortlichen haben hier seit dem Ende des Krieges 1995 große Anstrengungen unternommen, um den einst florierenden Tourismus wieder in die Gänge zu bringen. Dabei ist es die Hauptaufgabe der Touristiker, Kroatien auf dem internationalen Markt neu zu positionieren, da in der Tourismusbranche in den letzten 10 Jahren, in denen dieses Land am internationalen Tourismus nicht teilnehmen konnte, ein dynamischer Wandel vonstatten ging. Einige der Ziele, die sie sich gesetzt haben, wurden bereits erreicht, wie z.B. die Ankunfts- und Übernachtungszahlen zu erhöhen. Die boomenden Zahlen der letzten Jahre sprechen für sich. Zudem wurde bereits in den ersten fünf Monaten dieses Jahres ein Besucherzuwachs von 25% erreicht. Nimmt man allein die deutschen Urlauber, so liegt der Zuwachs sogar bei 62%. Eines der Fernziele der Tourismusverantwortlichen ist es, bis zum Jahr 2005 die magische Grenze von 60 Millionen Übernachtungen zu generieren. Es wird aber gleichzeitig versucht, die Struktur innerhalb dieser Zahl zu verändern. Es sollen in Zukunft vermehrt Touristen aus den traditionellen Quellgebieten wie Deutschland, Österreich und Italien stammen. Zur Zeit wird deren Anteil gegenüber Touristen aus den ehemaligen Ostblockstaaten ausgebaut. Der Kreuzfahrttourismus bildet die zweite Säule dieser Konzeption. Kreuzfahrten wurden in den letzten Jahren immer beliebter. Dabei versuchen die Reedereien bzw. die Seereiseveranstalter zunehmend neue Zielgruppen zu erreichen, die durch verschiedene Angebotsformen angesprochen werden. Man geht sogar so weit, dass für spezielle Zielgruppen eigene Kreuzfahrten angeboten werden. Diese Kreuzfahrten werden Themenkreuzfahrten genannt. Als Beispiel hierfür kann man die Börsenkreuzfahrten nennen. Auf diesen Kreuzfahrten treffen sich Börsianer , um über die aktuellen Tendenzen des Aktienmarktes zu diskutieren, an Workshops teilzunehmen und neue Kontakte zu knüpfen. Der Zielgruppe der Kreuzfahrer wird ein sehr großes Potential [...]
Lonely Planet S Best In Travel 2019
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Author : Lonely Planet
language : en
Publisher: Lonely Planet
Release Date : 2018-10-01
Lonely Planet S Best In Travel 2019 written by Lonely Planet and has been published by Lonely Planet this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-01 with Travel categories.
This annual bestseller ranks the hottest, must-visit countries, regions, cities and best-value destinations for 2019. Drawing on the knowledge and passion of Lonely Planet’s staff, authors and online community, we present a year’s worth of inspiration to take you out of the ordinary and into the unforgettable.
Living In The Mountains
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Author : Allan Fowler
language : en
Publisher: Turtleback
Release Date : 2000-03-01
Living In The Mountains written by Allan Fowler and has been published by Turtleback this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-03-01 with Juvenile Nonfiction categories.
For use in schools and libraries only. A Rookie Read-About Geography book.
Precision Medicine In Oncology
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Author : Angela Re
language : en
Publisher: Frontiers Media SA
Release Date : 2019-01-21
Precision Medicine In Oncology written by Angela Re and has been published by Frontiers Media SA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-21 with categories.
The emerging precision medicine approach aims to tailor disease prevention and treatment to each patient on the basis of individual variability, environmental factors and lifestyle. Fundamental achievements in the last few decades have converged to offer nowadays the compelling opportunity to move towards this innovative approach: i) unprecedented improvements in disease modeling in silico, in vitro and in vivo; ii) acquisition of a wide range of biomedical information combined with the development of computational toolsets for flexible and integrative analyses of multi-assay datasets. Our deeper understanding of oncogenic mechanisms has finally begun to have a crucial impact on clinical decisions at several steps, from cancer prevention and diagnosis to therapeutic intervention. However, precision oncology still encounters several unresolved hurdles including tumour heterogeneity and recurrence as well as unexplained drug resistance and lack of effective ways to monitor response to therapeutic treatments. Notably, limitations in biomedical research regulation and governance represent additional debatable issues that need careful consideration.
Unformed Landscape
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Author : Peter Stamm
language : en
Publisher: Other Press, LLC
Release Date : 2010-02-23
Unformed Landscape written by Peter Stamm and has been published by Other Press, LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-02-23 with Fiction categories.
Unformed Landscape begins in a small village on a fjord in the Finnmark, on the northeastern coast of Norway, where the borders between Norway, Sweden, Finland, and Russia lie covered in snow and darkness, where the real borders are between day and night, summer and winter, and between people. Here, a sensitive young woman like Kathrine finds few outlets for her desires. Half Norwegian, half Sami (an indigenous people), Kathrine works for the customs office inspecting the fishing boats arriving regularly in the harbor. She is in her late 20s, has a son from an early marriage, and has drifted into a second loveless marriage to a man whose cold and dominating conventionality forms a bold stroke through the unformed landscape of her life. After she makes a discovery about her husband that deeply wounds her, Kathrine cuts loose from her moorings and her confusion and sets off in search of herself. Her journey begins aboard a ship headed south, taking her below the Arctic Circle for the first time in her life. Kathrine makes her way to France and has the bittersweet experience of a love affair that flares and dies quickly, her starved senses rewarded by the shimmering beauty of Paris. Through a series of poignant encounters, Kathrine is led to the richer life she was meant to have and is brave enough to claim. Using simple words strung together in a melodic alphabet, Peter Stamm introduces us, through a series of intimate sketches, to the heart of an unforgettable woman. Her story speaks eloquently about solitude, the fragility of love, lost illusions, and self-discovery.
From Atoms To Quarks
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Author : James Trefil
language : en
Publisher: Anchor
Release Date : 1994
From Atoms To Quarks written by James Trefil and has been published by Anchor this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Science categories.
Land Of The Midnight Sun
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Author : Kim Märkl
language : en
Publisher:
Release Date : 2004-01-01
Land Of The Midnight Sun written by Kim Märkl and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-01 with categories.
Taking only a backpack and his cello, Louis journeys to the place of his dreams, Lapland. It is there that he lives in a primitive cabin alone in the wilderness.
Mexico From The Inside Out
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Author : Enrique Olvera
language : en
Publisher: Phaidon Press
Release Date : 2015-10-19
Mexico From The Inside Out written by Enrique Olvera and has been published by Phaidon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-19 with Cooking categories.
The debut book from Mexico's best chef, Enrique Olvera of Pujol, pioneer of contemporary, authentic Mexican food and global gourmet influencer. As featured on Good Morning America. Enrique Olvera is the most famous and celebrated Mexican chef working today. Olvera's restaurant Pujol was ranked #1 in Mexico and #20 in the world at the World's 50 Best Restaurant Awards. This is his first book and the first ever high-end chef cookbook in English on Mexican cuisine. It captures and presents a new contemporary Mexican style of food, rooted in tradition but forward thinking in its modern approach. Olvera has pioneered and defined this new way of cooking and belongs to a global group of gourmet influencers that includes Noma's René Redzepi, Dom's Alex Attala, Osteria Francescana's Massimo Bottura and elBulli's legendary Ferran Adrià. Olvera rethinks how to use traditional, authentic local ingredients using unusual flavor combinations to create a reinvented way of cooking and eating. Mexico from the Inside Out includes both sophisticated and more accessible recipes to explain Enrique's philosophy, vision, and process. He is fueled by a constant exploration of Mexico's ingredients and culinary history, and inspired by his early family memories about food. This book goes beyond stereotypes to reveal new possibilities of Mexican cuisine, which is now an essential part of the international conversation about gastronomy. Features: –Over 65 recipes, each with an elegant photograph, from the sophisticated dishes served at Pujol to more accessible casual dishes that he enjoys with his family at home. –More than 100 atmospheric photographs capture the vivid mosaic of the Mexican landscape while tip-in pages bring the reader up close to Enrique's vision and philosophy about food. Mexico from the Inside Out is the latest addition to Phaidon's bestselling and influential collection of cookbooks by the world's most exciting chefs.
Making Africa
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Author : Vitra Design Museum
language : en
Publisher:
Release Date : 2015
Making Africa written by Vitra Design Museum and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Aesthetics, African categories.
Making Africa« takes a fresh look at African design. For the first time, we have a book that focuses on creative accomplishments on the continent, without being obsessed with the usual tropes of recycling, humanitarian design or traditional crafts. Instead, »Making Africa« shows a new generation of designers who use their work as a tool for economic, political and social change and therefore also to create a new future for the continent. Their creative output defies all definitions of genres - crossing over classical fields such as furniture design, product design and typography to encompass digital media, art, photography, architecture and film. A large section of the catalogue is dedicated to documenting work by over 120 protagonists of Africa's new creative epoch - including Cyrus Kabiru, Cheick Diallo, Mário Macilau, Francis Kéré, David Adjaye, Kunlé Adeyemi, Bodys Isek Kingelez, Robin Rhode, Alaforu Sikoki, Selly Raby Kan and many more. The historical and theoretical background is explored in essays and discussions with Okwui Enwezor, Koyo Kouoh, Edgar Pieterse and Amelie Klein, among others. These are complemented by statements from around 70 other experts from Africa, who met at interviews and think tanks in cities such as Cape Town, Johannesburg, Lagos, Dakar, Nairobi and Cairo. This is a book about the future of Africa and about a new, more open way of understanding design - which means it is also a book about what design can achieve in the 21st century.