Marketing Mass Transit
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Mass Transit Management Marketing
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Author :
language : en
Publisher:
Release Date : 1988
Mass Transit Management Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Government publications categories.
Marketing Public Transit
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Author : Chris Lovelock
language : en
Publisher: Praeger
Release Date : 1987-11-17
Marketing Public Transit written by Chris Lovelock and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987-11-17 with Business & Economics categories.
Marketing Public Transit provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly in a time of limited resources. By using the proper marketing mix--of service, price, communication with customers and distribution--the appropriate solution to the diversity of problems facing the nation's mass transit systems can be better achieved.
Marketing Mass Transit
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Author :
language : en
Publisher:
Release Date : 1978
Marketing Mass Transit written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1978 with categories.
Transit Marketing Management Handbook
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Author : United States. Urban Mass Transportation Administration. Office of Transit Management
language : en
Publisher:
Release Date : 1976
Transit Marketing Management Handbook written by United States. Urban Mass Transportation Administration. Office of Transit Management and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Local transit categories.
Marketing Mass Transit
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Author : Institute for Public Transportation (New York, N.Y.)
language : en
Publisher:
Release Date : 1973
Marketing Mass Transit written by Institute for Public Transportation (New York, N.Y.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973 with Local transit categories.
Marketing The New Mass Transit
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Author : Ben Morris
language : en
Publisher:
Release Date : 1980
Marketing The New Mass Transit written by Ben Morris and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with Political Science categories.
Mass Transit Management Marketing
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Author :
language : en
Publisher:
Release Date : 1988
Mass Transit Management Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Local transit categories.
Mass Transit Management
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Author :
language : en
Publisher:
Release Date : 1988
Mass Transit Management written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Local transit categories.
Marketing Mass Transit
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Author : Colin J. Lyons
language : en
Publisher:
Release Date : 1978
Marketing Mass Transit written by Colin J. Lyons and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1978 with Brisbane (Qld.) categories.
A Guidebook For Marketing Transit Services To Business
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Author : Multisystems, inc
language : en
Publisher:
Release Date : 1999
A Guidebook For Marketing Transit Services To Business written by Multisystems, inc and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Commuting categories.
This report provides information on successful business-to-business marketing techniques with application to transit. The Guidebook provides motivation for doing business-to-business marketing, lessons from the private sector as well as the transit industry, guidance on how to implement a business-to-business marketing program, tools and techniques for business-to-business marketing, and evaluation measures. The report should be useful to transit planners, managers, marketing professionals, and others interested in the use of marketing strategies to build ridership.