Measuring The Economic Importance Of The Meetings Industry
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Measuring The Economic Importance Of The Meetings Industry
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Author : World Tourism Organization
language : en
Publisher: WTO
Release Date : 2006
Measuring The Economic Importance Of The Meetings Industry written by World Tourism Organization and has been published by WTO this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Juvenile Nonfiction categories.
Tourism Satellite Account Tsa
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Author : World Tourism Organization
language : en
Publisher: WTO
Release Date : 2006
Tourism Satellite Account Tsa written by World Tourism Organization and has been published by WTO this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
These papers are part of the series that has been designed to serve as a platform for familiarizing statisticians and economic analysts interested in tourism with UNWTO's Tourism Satellite Account Project. In more than 300 pages UNWTO provides on an annual basis useful and actual information. In particular guidelines drawn up by the World Tourism Organization for the development of national Systems of Tourism Statistics (STSs) and of the Tourism satellite Account (TSA); activities carried out by the various Working Groups of UNWTO?s Committee on Statistics during the year. It includes, in addition, some especially noteworthy articles published mostly outside mainstream journals.
Conferences And Conventions 3rd Edition
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Author : Tony Rogers
language : en
Publisher: Routledge
Release Date : 2013-01-04
Conferences And Conventions 3rd Edition written by Tony Rogers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-04 with Business & Economics categories.
Conferences and Conventions: A Global Industry 3rd edition provides a comprehensive introduction to the key elements of the global conference, convention and meetings industry. It examines the industry’s origins, structure, economic, social and environmental impacts, education, training and career opportunities, and the industry's future development. It also explores its links with the wider tourism industry, and suggests that there should be a realignment of these links, putting a greater focus on designing, executing and measuring meeting and convention contents so that they have a purposeful impact on participants, thus creating greater value for stakeholders. It suggests that there should be greater emphasis on the role that meetings play in economic, professional and educational development, promoting the benefits they provide in knowledge exchange, scientific research, technology transfer, networking and motivation and showing clearly what such business events actually accomplish. This revised 3rd edition has been updated to reflect current trends and emerging topics and achieve a more international approach. This edition has also been updated with the following features: New content on social media, web based marketing, the use of technology, experiential marketing and events, the role of trade shows in conventions, issues of sustainability, and moves to create a profession for event management. Fully integrated and updated case studies to highlight current issues and demonstrate theory in practice. Also contains new case studies on the growth markets of Asia, Brazil and the Middle East. A detailed meetings and events industry lexicon. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. This book is an invaluable resource to students following Events Management, Hospitality and Tourism courses.
European Journal Of Tourism Research
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Author :
language : en
Publisher: Varna University of Management
Release Date : 2016-03-01
European Journal Of Tourism Research written by and has been published by Varna University of Management this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-01 with categories.
The European Journal of Tourism Research is an interdisciplinary scientific journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as management, marketing, sociology, psychology, geography, political sciences, mathematics, statistics, anthropology, culture, information technologies and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Conferences And Conventions
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Author : Tony Rogers
language : en
Publisher: Routledge
Release Date : 2010-05-14
Conferences And Conventions written by Tony Rogers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-14 with Business & Economics categories.
Providing a comprehensive, in-depth analysis of the international conference industry, Conferences and Conventions: a global industry second edition examines the industry's origins, structure, economics, career opportunities, and future development. It also explains its links with the wider tourism industry. Now in its second edition, it is packed with a wealth of new international case studies covering the city of Melbourne, Queen Elizabeth II conference centre, London, Abu Dhabi, MCI Group, the Scottish Exhibition and Conference Centre, Glasgow and team San Jose, California. It also has new sections on: * Market segmentation and web marketing * Conference and event budgeting * Technology and communications, from video conferencing to web casting and pod casting * Corporate social responsibility and sustainable and green events. Conferences and Conventions: a global industry is illustrated with case studies and examples from around the world, including Great Britain, Canada, Australasia, Dubai, Greece, Thailand, South Africa, USA, Austria and many other destinations. It also provides challenging and reflective questions at the end of each chapter so that readers can test their knowledge and think about the issues raised, accompanied by practical assignments. Tony Rogers is Executive Director of the British Association of Conference Destinations and Association of British Professional Conference Organisers, UK
Conferences And Conventions
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Author : Tony Rogers
language : en
Publisher: Routledge
Release Date : 2004-02-18
Conferences And Conventions written by Tony Rogers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-02-18 with Business & Economics categories.
Conferences and Conventions: a global industry is illustrated with case studies and examples from around the world, including Great Britain, Germany, Philippines, United States and Australia. It also provides reflective question at the end of each chapter so that readers can test their knowledge and reflect on the issues raised. The text looks at the following specific issues: * The origins of the conference industry * Business tourism and leisure tourism * The buyers and the suppliers * Marketing and branding * The design of conference facilities * Employment and people
Return On Investment In Meetings And Events
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Author : M. Theresa Breining
language : en
Publisher: Routledge
Release Date : 2008-01-14
Return On Investment In Meetings And Events written by M. Theresa Breining and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-14 with Business & Economics categories.
The Phillips ROI MethodologyTM utilizes five levels of evaluation, which are essential in determining the return on investment. At Level 1 - Reaction and Planned Action, attendee and stakeholder satisfaction from the meeting can be measured. Almost all organizations evaluate at Level 1, usually with a generic, end-of-meeting questionnaire. While this level of evaluation is important as a “stakeholder” satisfaction measure, a favorable reaction does not ensure that attendees have acquired new skills, knowledge, opinions or attitudes from the meeting. At Level 2 - Learning, measurements focus on what participants learned during the meeting using tests, skill practices, role-plays, simulations, group evaluations, and other assessment tools. A learning check is helpful to ensure that attendees have absorbed the meeting material or messages and know how to use or apply it properly. It is also important at this level to determine the quantity and quality of new professional contacts acquired and whether existing professional contacts were strengthened due to the meeting. However, a positive measure at this level is no guarantee that what was learned or whether the professional contacts acquired will be used on the job. At Level 3 - Job Applications, a variety of follow-up methods can be used to determine if attendees applied on the job what they learned or acquired at the meeting. The frequency and use of skills are important measures at Level 3. While Level 3 evaluations are important to gauge the success of the meeting, it still does not guarantee that there will be a positive business impact in the organization or for the attendee. At Level 4 - Business Results, the measurement focuses on the actual business results achieved by meeting participants as they successfully apply the meeting material or messages. Typical Level 4 measures include output, sales, quality, costs, time and customer satisfaction. Although the meeting may produce a measurable business impact, there is still a concern that the meeting may cost too much. At Level 5 - Return on Investment, this ultimate level of measurement compares the monetary benefits from the meeting with the fully-loaded meeting costs as expressed in the ROI formula. All levels of evaluation must be conducted in order to determine the ROI of a meeting or event. The data collected should show a chain of impact occurring through the levels as the skills and knowledge learned (Level 2) are applied on the job (Level 3) to produce business results (Level 4).
Conferences And Conventions
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Author : Judith Mair
language : en
Publisher: Routledge
Release Date : 2013-12-13
Conferences And Conventions written by Judith Mair and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-13 with Business & Economics categories.
Conferences and conventions are one of the fastest growing areas of the events industry. This is a substantially important sector yet research into many dimensions is in its infancy. This timely book, uniquely presents a ‘state of the art’ synthesis of the research on both demand and supply sides of the industry as well as insights into how current and future trends are affecting conferences and conventions. This volume provides a critical review of the players involved in conferences and conventions; destination image and impacts; and current and future trends. The players in the industry include attendees/delegates, professional conference organisers, and association meeting planners. On the destination side, conference venues and facilities, along with convention and visitor bureaux are examined, as well as how destination image can be developed and improved. Further, this section considers the economic, social and environmental impacts of conferences and conventions. The final section considers some of the major trends that are likely to impact on the industry, including climate change, new technologies and risk and crisis management. To reflect the sector’s international nature case studies and examples from different geographical regions are included throughout. By identifying gaps in our knowledge, and presenting a collection of themes to guide future research, this book not only adds to our current knowledge, but will underpin the advancement of knowledge in the future. This book is essential reading for all those interested in Events.
Business Events
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Author : Rob Davidson
language : en
Publisher: Routledge
Release Date : 2018-12-07
Business Events written by Rob Davidson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-07 with Business & Economics categories.
The dynamic and fast-expanding business events sector plays a vital role in the professional lives of hundreds of millions of people worldwide by providing settings in which they can meet for the purposes of negotiation, deliberation, motivation, the dissemination of knowledge, and the celebration of their greatest career-related achievements. This book provides a sound practical and theoretical context for the study of this subject by covering, in depth, all categories of business-related events including corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies and SMERF (social, military, educational, religious and fraternal) gatherings. This new edition has been extensively revised and updated to reflect recent developments in business events, including: Five new chapters on business events destination marketing, knowledge, sustainability, ethics and technology New ‘It’s my job’ voice boxes offering practical insights from people employed in the business events industry A wide range of new case studies illustrating business events throughout the world, including emerging business events destinations such as Russia and the Middle East Written in an accessible yet analytical manner, Business Events is essential reading for all students of events, tourism and hospitality management.
Steps To Success In The Meetings Industry
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Author : Meetings Industry Association
language : en
Publisher:
Release Date :
Steps To Success In The Meetings Industry written by Meetings Industry Association and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Conferences categories.