Misbehaving Terbentuknya Ekonomi Perilaku
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Misbehaving Terbentuknya Ekonomi Perilaku
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Author : Richard Thaler
language : id
Publisher: Gramedia Pustaka Utama
Release Date : 2020-08-06
Misbehaving Terbentuknya Ekonomi Perilaku written by Richard Thaler and has been published by Gramedia Pustaka Utama this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-06 with Social Science categories.
Buku ini adalah terawangan nakal namun mencerahkan mengenai aneka kekurangan manusia. Ekonomi tradisional menganggap kekuatan rasional mengatur segalanya. Ekonomi perilaku tahu cerita sebenarnya. Richard Thaler telah menghabiskan kariernya mempelajari gagasan bahwa manusia adalah pusat ekonomiÑdan bahwa kita tempatnya kesalahan. Ekonomi perilaku kini amat berpengaruh, bukan hanya mengubah cara kita berpikir mengenai uang, melainkan juga diri kita sendiri, dunia kita, dan segala jenis keputusan sehari-hari. Entah itu ketika membeli jam tangan, menjual tiket, atau mengajukan KPR, kita semua mengalami bias dan membuat keputusan yang menyimpang dari standar rasionalitas yang dipakai ahli ekonomi. Dengan kata lain, kita berperilaku keliru. Meski awalnya diremehkan oleh para ahli ekonomi, studi kekeliruan manusia dan pengaruhnya kepada pasar kini mendorong upaya membuat keputusan lebih baik dalam kehidupan, bisnis, dan pemerintahan. Dengan memadukan penemuan terbaru psikologi manusia dan pemahaman praktis mengenai insentif dan perilaku pasar, Thaler memberi pencerahan mengenai bagaimana membuat keputusan lebih cerdas dalam dunia yang makin membingungkan. Dia mengungkap bagaimana analisis ekonomi perilaku membuka cara-cara baru memandang segalanya, dari keuangan rumah tangga sampai pembagian kantor di gedung baru, acara kuis TV, musim transfer olahraga, dan bisnis seperti Uber. Ketika ekonomi bertemu psikologi, dampaknya bagi individu, manajer, dan pembuat kebijakan sungguh mendalam sekaligus menarik.
Misbehaving
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Author : RICHARD H. THALER
language : id
Publisher:
Release Date : 2020-12-22
Misbehaving written by RICHARD H. THALER and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-22 with categories.
Sinopsis Terawangan nakal namun mencerahkan mengenai aneka kekurangan manusia. Ekonomi tradisional menganggap kekuatan rasional mengatur segalanya. Ekonomi perilaku tahu cerita sebenarnya. Richard Thaler telah menghabiskan kariernya mempelajari gagasan bahwa manusia adalah pusat ekonomi—dan bahwa kita tempatnya kesalahan. Ekonomi perilaku kini amat berpengaruh, bukan hanya mengubah cara kita berpikir mengenai uang, melainkan juga diri kita sendiri, dunia kita, dan segala jenis keputusan sehari-hari. Entah itu ketika membeli jam tangan, menjual tiket, atau mengajukan KPR, kita semua mengalami bias dan membuat keputusan yang menyimpang dari standar rasionalitas yang dipakai ahli ekonomi. Dengan kata lain, kita berperilaku keliru. Meski awalnya diremehkan oleh para ahli ekonomi, studi kekeliruan manusia dan pengaruhnya kepada pasar kini mendorong upaya membuat keputusan lebih baik dalam kehidupan, bisnis, dan pemerintahan. Dengan memadukan penemuan terbaru psikologi manusia dan pemahaman praktis mengenai insentif dan perilaku pasar, Thaler memberi pencerahan mengenai bagaimana membuat keputusan lebih cerdas dalam dunia yang semakin membingungkan. Dia mengungkap bagaimana analisis ekonomi perilaku membuka cara-cara baru memandang segalanya, dari keuangan rumah tangga sampai pembagian kantor di gedung baru, acara kuis TV, musim transfer olahraga, dan bisnis seperti Uber. Ketika ekonomi bertemu psikologi, dampaknya bagi individu, manajer, dan pembuat kebijakan sungguh mendalam sekaligus menarik. • • • "Jenius kreatif pencipta bidang ekonomi perilaku yang juga jago bercerita dan sangat lucu. Semua bakat itu ditampilkan di buku mengagumkan dan penting ini." Daniel Kahneman, peraih Hadiah Nobel Ekonomi dan penulis Thinking, Fast and.Slow "Misbehaving memberi kita cerita di balik beberapa wawasan terpenting dalam ekonomi modern. Andai saya mesti terjebak dalam lift bersama seorang inte-lektual zaman sekarang, saya bakal memilih terjebak bersama Richard Thaler." Malcolm Glaciwell "Ahli ekonomi yang menyadari betapa gilanya kita." Michael Lewis, Bloomberg Judul : Misbehaving Rating : umum Penulis : Richard H. Thaler Tebal : 488 halaman Berat : 0,8 kg Format : Soft Cover Tanggal Terbit : 23 Des 2020 Dimensi : 23 x 15 cm
Misbehaving The Making Of Behavioral Economics
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Author : Richard H. Thaler
language : en
Publisher: W. W. Norton & Company
Release Date : 2015-05-11
Misbehaving The Making Of Behavioral Economics written by Richard H. Thaler and has been published by W. W. Norton & Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-11 with Business & Economics categories.
Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. Shortlisted for the Financial Times & McKinsey Business Book of the Year Award
Misbehaving
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Author : Richard H. Thaler
language : en
Publisher:
Release Date : 2015
Misbehaving written by Richard H. Thaler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Economics categories.
Get ready to change the way you think about economics. From the renowned and entertaining behavioural economist and co-author of the seminal work Nudge, Misbehavingis an irreverent and enlightening look into human foibles. Traditional economics assumes that rational forces shape everything. Behavioural economics knows better. Richard Thaler has spent his career studying the notion that humans are central to the economy - and that we're error-prone individuals, not Spock-like automatons. Now behavioural economics is hugely influential, changing the way we think not just about money, but about ourselves, our world and all kinds of everyday decisions. Whether buying an alarm clock, selling football tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioural economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV quiz shows, sports transfer seasons, and businesses like Uber. When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Acclaim for Misbehaving 'The creative genius who invented the field of behavioural economics is also a master storyteller and a very funny man. All these talents are on display in this wonderful book.' Daniel Kahneman, winner of the Nobel Prize in Economics and Author of Thinking, Fast and Slow 'Misbehavinggives us the story behind some of the most important insights in modern economics. If I had to be trapped in an elevator with any contemporary intellectual, I'd pick Richard Thaler.' Malcolm Gladwell 'Richard Thaler has been at the centre of the most important revolution to happen in economics in the last thirty years. In this captivating book, he lays out the evidence for behavioural economics and explains why there was so much resistance to it. Read Misbehaving. There is no better guide to this new and exciting economics.' Robert J. Shiller, winner of the Nobel Prize in Economics and Author of Finance and the Good Society
Proceedings Of The 4th Annual International Conference On Language Literature And Media Aicollim 2022
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Author : Rohmani Nur Indah
language : en
Publisher: Springer Nature
Release Date : 2023-03-14
Proceedings Of The 4th Annual International Conference On Language Literature And Media Aicollim 2022 written by Rohmani Nur Indah and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-14 with Language Arts & Disciplines categories.
This is an open access book. AICoLLiM is the annual conference on the area of language, literature and media. It provides a forum for presenting and discussing the expanding paradigm, latest innovations, results and developments in language, literature and media. The conference provides a forum for lecturers, students, researchers, practitioners and media professionals engaged in research and development to share ideas, interact with others, present their latest works, and strengthen the collaboration among academics, researcher and professionals.
Misbehaving
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Author : Richard H. Thaler
language : en
Publisher:
Release Date : 2015-05-07
Misbehaving written by Richard H. Thaler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-07 with categories.
Principles Of Macroeconomics
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Author : Lee Coppock
language : en
Publisher: W. W. Norton
Release Date : 2015-05-12
Principles Of Macroeconomics written by Lee Coppock and has been published by W. W. Norton this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-12 with Business & Economics categories.
Makes economics stick. Meets students where they are.
Instant Advertising
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Author : Bradley J. Sugars
language : en
Publisher: McGraw Hill Professional
Release Date : 2006-01-09
Instant Advertising written by Bradley J. Sugars and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-09 with Business & Economics categories.
From the international go-to guys in small business know-how: Your source for the strategies, skills and confidence every business owner needs to succeed Remember what it was like learning how to ride a bicycle? Now imagine how it would've been if you'd tried to do it blindfolded. Pretty scary, right? Yet, right now, all over the world, millions of men and women are trying to make a go of running small businesses without a clear picture of where they're going or how to get ahead. No wonder so many small businesses fail in their first year of operation. Don't become another statistic. Let the Instant Success Series show you how to get up on that Schwinn and ride it to success. Written by whiz kid entrepreneur and renowned international business coach Bradley Sugars, the Instant Success Series arms hardworking independent business owners like you with all the tools for success. Instant Success books tackle an array of business topics using strategies developed by Sugars and the crack business coaches at Action International, a global network that has helped nearly half a million business owners, worldwide, realize their dreams of success.
How To Meet Cute Boys
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Author : Deanna Kizis
language : en
Publisher: Grand Central Publishing
Release Date : 2009-02-28
How To Meet Cute Boys written by Deanna Kizis and has been published by Grand Central Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-28 with Fiction categories.
Bridget Jones's Diary meets the L.A. singles scene in this wonderfully funny debut novel about a young woman's dating escapades. Benjamina Franklin is a star journalist who chronicles her dating disasters for Filly, a women's magazine. When Benjamina meets Max, she thinks she's finally met the man of her dreams. And just in time-her little sister's wedding is only a few months away. The only problem is that Max turns out to be younger. A lot younger. Soon he's exhibiting classic signs of Benjamina's worst nightmare: male commitment phobia. Will Max leave her to be single and broken-hearted? Or will Benjamina realize that her life is full without a pseudoboyfriend? Women everywhere will laugh and cry along with Benjamina as she navigates the highs and lows of the modern dating world.
Beach Money
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Author : Jordan Adler
language : en
Publisher:
Release Date : 2017-11-16
Beach Money written by Jordan Adler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-16 with Business & Economics categories.
Unravel the mystery around creating a large residual income in network marketing! Beach Money shows you how to compress a 30-year career into 3 to 5 years, design your life around your free time instead of around your work schedule, and turn your yearly income into your monthly income!